pedag | Schelchen GmbH
- Company typePrivate
- Founded-
- HeadquartersKönigs Wusterhausen, Germany
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
pedag | Schelchen GmbH firmographics
Firmographics- Name
- pedag | Schelchen GmbH
- Legal name
- Schelchen GmbH
- Website
- https://pedag.de
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
pedag | Schelchen GmbH industry classification
Industry- Product category
- Footwear Insoles and Shoe Care Products
- NAICS
- Footwear Manufacturing (31621), Shoe Retailers (45821)
- SIC
- Orthopedic, Prosthetic & Surgical Appliances & Supplies (3842), Footwear, (No Rubber) (3140)
- akta.pro primary industry
- Footwear Components & Materials (Uppers, Soles, Laces, Insoles) (CRAAACAK)
- akta.pro secondary industry
- Comfort, Orthopedic & Medical Footwear Retail (CRAAADAG)
Keywords
Where pedag | Schelchen GmbH is headquartered
LocationHeadquarters
- HQ city
- Königs Wusterhausen
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
pedag | Schelchen GmbH business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Product Sales - Insoles and Footbeds: Sale of handcrafted insoles, footbeds, and related foot comfort products directly to consumers through e-commerce and retail channels.
- Product Sales - Shoe Care: Sale of shoe care products including cleaners, conditioners, waterproofing sprays, and sneaker care solutions. Also includes branded products under Tamaris partnership.
- Product Sales - Shoe Accessories: Sale of shoe accessories including shoelaces, shoe horns, and shoe trees (Schuhspanner).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Premium Insoles and Footbeds |
| Unit Pricing | Pay-as-you-go | Shoe Care Products |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
pedag | Schelchen GmbH product offering
Product offeringCore offering
pedag manufactures and sells handcrafted insoles, footbeds, and shoe care products including cleaners, conditioners, waterproofing sprays, and shoe accessories (laces, horns, trees). Most products are handmade in Germany at their Königs Wusterhausen facility near Berlin using natural materials such as leather, cotton, wool, recycled cork, and bamboo. The company also offers a sub-brand line of branded shoe care products under the Tamaris partnership.
Product overview
pedag is a German manufacturer of handcrafted insoles (Einlegesohlen) and foot care products, operating as a single unified product portfolio organized into three main categories: insoles/footbeds, shoe care products, and shoe accessories. The core insole range includes specialized products such as gel insoles, leather soles, thermal soles, splayfoot insoles, heel cushions, odor-control soles with activated carbon, high heel soles, children's insoles, sport/hiking soles, and barefoot-style summer insoles—all handmade in Königs Wusterhausen near Berlin. The shoe care line features a 1-2-3 care system (clean, care, protect) with material-specific products for smooth leather, suede, textile, patent leather, and synthetic materials, plus sneaker-specific care products. The Tamaris sub-brand extends the portfolio with dedicated shoe care and accessory products. Materials used include natural leather, cotton, jute felt, bamboo, sisal, wool, and recycled cork, with eco-friendly formulations free of solvents. Key product badges include vegan, handmade, natural, and indoor-use certifications.
Differentiator
Problem solved
Functional benefit
Brands
- pedag eco-friendly: Environmentally friendly shoe care line that is solvent-free (100% lösemittelfrei) with innovative active ingredients.
Products and services
- Sneaker Magic Step Memory foam sneaker footbed designed for indoor use, providing cushioning and support for sneakers.
- Viva Sport Insole for sports shoes that cushions better than gel insoles, featuring superior padding for athletic activities.
- Einlegesohlen (Insoles) Handcrafted insoles and footbeds supporting foot balance, preventing foot problems, and providing climate control in shoes. Types include gel insoles, leather soles, and thermal soles.
- Spreizfuß Einlagen (Splayfoot Insoles) Insoles designed for splayfoot support and correction.
- Fußbetten - Einlagen (Footbeds) Footbeds providing comprehensive foot support and balance.
- Fersenpolster - Fersensporn (Heel Cushions) Heel cushions designed for heel spur relief and dampened impact.
- Sohlen gegen Fußgeruch (Odor-Control Soles) Soles with activated carbon filter to combat foot odor.
- High Heel Sohlen (High Heel Soles) Specialized soles designed for high heel shoes.
- Kindersohlen (Children's Soles) Insoles and footbeds designed for children.
- Ledersohlen (Leather Soles) Insoles made from natural leather, breathable and moisture-absorbing.
- Warme Sohlen (Warm Soles) Thermal insoles including lambskin and 100% wool options for winter warmth.
- Barfuß Sohlen (Barefoot Soles) Barefoot-style insoles for summer use, allowing natural foot movement.
- Sport- & Wander-Sohlen (Sport & Hiking Soles) Insoles for sports and hiking with robust felt running surface and activated carbon filter.
- Magic Sohlen Reiniger Cleaner for light-colored rubber and synthetic soles, 75ml bottle.
- Magic Reiniger + Pflege Foam cleaner for all upper materials, 150ml bottle.
- Power Reiniger Set Sneaker eco-cleaning foam set with brush, 200ml bottle.
- Sneaker Reiniger Rubber sole cleaner for sneakers, 75ml bottle.
- Sneaker Weiß Intensive color refresh treatment for white shoes, 75ml bottle.
- Imprägnier Schaum Allround protector foam for shoe protection, 250ml bottle.
- Barfuß Spray Barefoot spray product for foot care applications.
- Tamaris Schuhpflege (Tamaris Shoe Care) Shoe care sub-brand offering products for synthetic, textile, suede, patent leather, material-mix, sneaker, and smooth leather materials, plus soles and shoe formers.
- Schuhzubehör (Shoe Accessories) Shoe accessories including laces, shoe horns, and shoe trees in various shapes.
Companies that use pedag | Schelchen GmbH
Customer profileSegments3 records
Ideal customer profiles3 records
pedag | Schelchen GmbH technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
pedag | Schelchen GmbH partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- TamariscorePartnership with Tamaris (a shoe brand) where pedag provides branded shoe care products and insoles under the Tamaris label. Products include care items for various materials (synthetic, textile, suede, patent leather) and insoles/soles for Tamaris footwear. Tamaris customers receive 'pure wellness experience' with sustainable-fresh look and individual fit & comfort.
Scale indicators1 record
Recent moves6 records
Expansion highlights4 records
pedag | Schelchen GmbH competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
pedag | Schelchen GmbH social profiles
Digital presencepedag | Schelchen GmbH compliance and trust
Trust signalCompliance3 records
pedag | Schelchen GmbH financial estimates
Financial estimateRevenue estimate
Valuation estimate
pedag | Schelchen GmbH leadership team
Management profileNumber of profiles
pedag | Schelchen GmbH funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
pedag | Schelchen GmbH M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about pedag | Schelchen GmbH
What does pedag | Schelchen GmbH do?
pedag manufactures and sells handcrafted insoles, footbeds, and shoe care products including cleaners, conditioners, waterproofing sprays, and shoe accessories (laces, horns, trees). Most products are handmade in Germany at their Königs Wusterhausen facility near Berlin using natural materials such as leather, cotton, wool, recycled cork, and bamboo. The company also offers a sub-brand line of branded shoe care products under the Tamaris partnership.
Is pedag | Schelchen GmbH a public or private company?
pedag | Schelchen GmbH is a private company. It is classified as unknown and is currently operating.
When was pedag | Schelchen GmbH founded?
pedag | Schelchen GmbH was founded in -1. It employs 11 to 50 people.
Where is pedag | Schelchen GmbH based?
pedag | Schelchen GmbH is headquartered in Königs Wusterhausen, Germany, in the Europe region.
How does pedag | Schelchen GmbH make money?
Three revenue lines are on record. Product Sales - Insoles and Footbeds are the primary driver. The others are product Sales - Shoe Care and product Sales - Shoe Accessories.
Does pedag | Schelchen GmbH have an API?
No public API is recorded for pedag | Schelchen GmbH.
What industry is pedag | Schelchen GmbH in?
pedag | Schelchen GmbH's product category is Footwear Insoles and Shoe Care Products. Its primary akta.pro industry code is CRAAACAK, Footwear Components & Materials (Uppers, Soles, Laces, Insoles), with a secondary code of CRAAADAG, Comfort, Orthopedic & Medical Footwear Retail. Its NAICS code is 31621 and its SIC code is 3842.