Pehl Bedachungs GmbH

What Pehl Bedachungs GmbH does

Pehl Bedachungs GmbH is a family-owned German craft/trades business headquartered in Sulzbach (Hesse) with a secondary office in Bad Soden, serving the Main-Taunus-Kreis region. The company provides integrated roofing (Dachdeckerei), carpentry (Zimmerei), and sheet metal work (Spenglerei) services, supplemented by roof window installation and insulation. Its core technical capability is the combination of traditional trade craftsmanship with a digital lead-generation layer — specifically, the embedded VELUX Dachfenster-Konfigurator (roof window configurator) which is integrated into the company website via iFrame, allowing prospective customers to design personalized window solutions, view indicative pricing, and submit quote requests directly to Pehl.

The business operates a direct, project-based, sales-led go-to-market model: customers reach the firm via the website contact forms, the VELUX configurator, phone, or word-of-mouth referrals, after which Pehl conducts site visits and consultations and issues quote-based, project-specific contracts. Revenue is generated entirely through one-time construction contracts with end consumers (primarily residential homeowners) and architects who require reliable single-source roofing expertise. There is no subscription, licensing, or recurring revenue component; pricing is custom and not publicly disclosed.

The company is privately held within the Pehl family across three generations — founded by master roofer Alwin Pehl in 1971, transferred to Werner Pehl in 1985, and currently led by Sebastian Pehl since 2009, who restructured the entity as a GmbH in 2009. The firm employs 42 people (per its own website; firmographic data cites 8 employees, reflecting a known discrepancy). It has no external investors, no parent company, and no disclosed funding rounds. The primary marketing channels are the company website (with service descriptions, project gallery, and customer testimonials), a Facebook page, and the VELUX configurator as a mid-funnel lead capture tool.

Name

Pehl Bedachungs GmbH

Legal name

Pehl Bedachungs GmbH

Website

https://pehl-bedachung.de

Company type

Private

Founded year

1971

Operating status

Operating

Headcount range

1–10 employees

Short description

Pehl Bedachungs GmbH is a third-generation, family-owned German craft firm based in Sulzbach (Hesse) that delivers roofing, carpentry, and sheet metal services to residential homeowners and architects in the Main-Taunus-Kreis region.

Ownership category

akta.pro rank

Product category

Roofing Services

NAICS

Roofing Contractors (23816), Roofing Contractors (238160)

SIC

General Bldg Contractors - Residential Bldgs (1520), Sheet Metal Work (3444)

akta.pro primary industry

Residential Design-Build & Renovation-Integrated Builders (IMAFABAE)

akta.pro secondary industries

Roof Inspection, Preventive Maintenance & Tune-Ups (HSAGAKAH), Roof Moss/Algae Removal & Roof Cleaning (HSAGAKAJ)

Keywords

• Roofing services
• Carpentry services
• Sheet metal work
• Roof installation
• Roof renovation

Headquarters

HQ city

Bad Soden

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Others

Revenue model

1. Roofing and Construction Services: One-time project-based revenue from roofing (Dachdeckerei), carpentry (Zimmerei), and metalworking (Spenglerei) services. Services include new construction, renovation, insulation, roof windows, and gutter work. Revenue is generated through direct project contracts with end consumers and architects.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Pehl Bedachungs GmbH is a family-owned German craft company providing integrated roofing (Dachdeckerei), carpentry (Zimmerei), and sheet metal work (Spenglerei) services for residential buildings. Its offerings include new roof construction (Neubau), roof renovation (Sanierung), insulation (Isolierung), and roof window installation, delivered as project-based contracts from a single provider in the Main-Taunus-Kreis region. The company also operates an embedded VELUX window configurator on its website as a digital lead generation tool.

Product overview

Pehl Bedachungs GmbH is a traditional German craft/trades company offering integrated roofing, carpentry, and sheet metal services. The company provides a unified service portfolio combining roofing (Dachdeckerei), carpentry (Zimmerei), and sheet metal work (Spenglerei) under one roof, along with roof window installation and insulation services. A VELUX window configurator tool is integrated into their website as a digital lead generation feature, enabling customers to configure roof windows and request quotes.

Differentiator

Problem solved

Functional benefit

Products and services

• Dachdeckerei (Roofing Services)

Named customers4 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature1 record

Partnerships

One partnership is on record.

• VELUXcoreTechnology or IntegrationVELUX partnership provides the company with a Dachfenster-Konfigurator (roof window configurator) integrated into their website. This tool allows customers to design personalized roof window solutions, receive price indications, and submit quote requests. The company is an authorized VELUX partner that receives customer inquiries from the VELUX system.

Scale indicators3 records

Recent moves8 records

Expansion highlights4 records

Direct peers

• VELUX Group: Global roof window manufacturer and Pehl's core technology partner. VELUX is the upstream provider of the Dachfenster-Konfigurator embedded in Pehl's website and jointly channels leads to authorized installer partners like Pehl.

Broad incumbents

• Wienerberger AG: Austrian building materials group producing clay roof tiles and roofing systems across Europe. Comparable as a supplier of roofing materials and as a player shaping standards/specs in the same construction trades.
• Roto Frank: German manufacturer of roof windows and hardware systems. Comparable to VELUX as a competing supplier of roof window products that Pehl and similar regional Dachdecker install for residential customers.
• Creaton GmbH: Major German manufacturer of clay roof tiles and roofing accessories. Comparable upstream peer serving the Dachdecker trade with tile products Pehl uses in new-build and Sanierung projects.
• BMI Group (Braas): One of Europe's largest pitched and flat roof system manufacturers (incl. Braas brand). Comparable as the upstream supplier of roofing materials (tiles, membranes) used by Pehl in its Dachdeckerei projects.
• Paul Bauder GmbH & Co. KG: Leading German manufacturer of roofing and waterproofing systems, including insulation products that overlap with Pehl's Isolierung and Dachdeckerei services. Comparable as a B2B supplier into the same roofing trade ecosystem.
• Fakro: European roof window and loft ladder manufacturer competing with VELUX and Roto. Serves the same end customer segment (homeowners installing roof windows) as Pehl's Dachfenster service line.
• Rheinzink GmbH & Co. KG: German manufacturer of titanium zinc roofing, façade and gutter systems. Directly comparable to Pehl's Spenglerei (sheet metalwork) offering, supplying the same metal roofing/drainage product category.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/100085030094917
• LinkedInlinkedin.com/company/sebastian-pehl-bedachungs-gmbh

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pehl Bedachungs GmbH