PERFORMANCE DAYS
PERFORMANCE DAYS is a B2B trade fair organizer running hybrid physical events and a digital sourcing marketplace (The Loop) for functional fabrics and accessories, serving textile suppliers and apparel brand buyers across Munich, New York, Portland, Shanghai, and Tokyo.
- Company typePrivate
- Founded2008
- HeadquartersIsmaning, Germany
- Headcount11–50
- GTM typeB2B
- OfferingServices
What PERFORMANCE DAYS does
PERFORMANCE DAYS is a B2B trade fair organizer specializing in functional fabrics and accessories for the sportswear, outdoor, activewear, and performance apparel industries. Founded in 2008 and operated by Design & Development GmbH Textile Consult, the company runs a hybrid model combining biannual Munich flagship events (March/April and October) with international editions in New York, Portland, Shanghai, and Tokyo. The Munich fair alone hosts 472+ exhibitors from 30+ nations and 3,366 visitors, with a jury-curated Trend Forum showcasing 900 selected products across categories including Fabrics, Innovation, Accessories, Bodywear, Wool, Cotton, and Footwear.
The company's technology backbone is The Loop, a year-round digital sourcing marketplace offering 23,000+ products, supplier showrooms, Expert Talks on Demand, seasonal color forecasting (Performance Colors), Material Stories, and a 3D Ready Material Book integrated with Vizoo. Revenue is generated primarily through exhibitor booth fees (with tiered cancellation penalties of 30-100%), recurring digital platform subscriptions, paid Day 0 Conference tickets, and bundled marketing/PR/consultancy packages included with booth contracts. Visitor access is free, supporting a freemium funnel into the digital platform.
PERFORMANCE DAYS serves two distinct customer segments: textile fabric suppliers and manufacturers (exhibitors paying booth fees) and product/material managers, designers, and purchasing managers at apparel brands (visitors and digital platform users). The business is family-controlled by General Managers Marco Weichert and Christian Weichert, with operational cooperation from Reed Exhibitions (RELX Inc.) for US operations and regional partners across Asia and Scandinavia, enabling a global footprint from a lean ~15-person core team based in Ismaning, Germany.
PERFORMANCE DAYS firmographics
Firmographics- Name
- PERFORMANCE DAYS
- Legal name
- Design & Development GmbH Textile Consult
- Website
- https://performancedays.com
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- PERFORMANCE DAYS is a B2B trade fair organizer running hybrid physical events and a digital sourcing marketplace (The Loop) for functional fabrics and accessories, serving textile suppliers and apparel brand buyers across Munich, New York, Portland, Shanghai, and Tokyo.
- Ownership category
- akta.pro rank
PERFORMANCE DAYS industry classification
Industry- Product category
- Functional Fabric Trade Fair
- akta.pro primary industry
- Manufacturing, Industrial Equipment & Automation Shows Organizers (THAHABAF)
Keywords
Where PERFORMANCE DAYS is headquartered
LocationHeadquarters
- HQ city
- Ismaning
- HQ country
- Germany
- HQ region
- Europe
Offices6 records
Markets served
PERFORMANCE DAYS business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain
Revenue model
- Exhibition and Booth Fees: Revenue generated from exhibitors paying for booth space at physical trade fairs (Hybrid Fair) and virtual booths (Virtual Fair). Terms & Conditions reference booth invoices with specific service packages and cancellation fees.
- Digital Platform Services: Revenue from The Loop digital marketplace services including exhibitor accounts, product showcases, matchmaking services, and digital marketing packages. Terms reference digital marketing, print media, PR activities, and consultancy services as part of exhibitor marketing packages.
- Day 0 Conference: Additional paid conference day before the main fair, with separate ticket pricing for visitors and upgraded exhibitor passes.
- Visitor Tickets: Free tickets for fair visitors with optional Day 0 Conference upgrade. Registration-based model for visitor access to fairgrounds and digital platform.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Visitor Fair Access (Free) |
| One time/ perpetual license | Multi-year contract | Exhibitor Booth (Hybrid Fair) |
| Subscription | Annual | Virtual Fair Participation |
| One time/ perpetual license | Pay-as-you-go | Day 0 Conference Ticket |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
PERFORMANCE DAYS product offering
Product offeringCore offering
PERFORMANCE DAYS organizes physical and hybrid trade fairs for functional fabrics and accessories held in Munich (twice yearly), New York, Portland, Shanghai, and Tokyo, paired with a year-round digital sourcing marketplace called The Loop that lists more than 23,000 products and supplier showrooms. The fair combines juried exhibitor booths, a curated Trend Forum of 900 products, expert talks, color and trend forecasting, and a 3D Ready Material Book to connect textile mills, trim makers, and chemical suppliers with apparel, sportswear, and activewear buyers on industry-synchronized sourcing deadlines.
Product overview
PERFORMANCE DAYS operates as a sustainable sourcing fair for functional fabrics and accessories, combining in-person trade fairs with a year-round digital sourcing platform. The core offering includes the Munich-based Functional Fabric Fair (the flagship event held in October/March), alongside international fairs in New York, Portland, Shanghai, and Tokyo. The digital ecosystem centers on The Loop, a comprehensive marketplace featuring product search, supplier showrooms, and trend forums with over 23,000 products. Supporting offerings include Expert Talks on Demand, seasonal Color Trends forecasting, the Focus Topic editorial series on sustainability themes, the 3D Ready Material Book with Vizoo integration, and specialized areas like the Bodywear Forum. The portfolio operates on a hybrid model synchronized with industry deadlines for summer and winter collections.
Differentiator
Problem solved
Functional benefit
Brands
- The Loop: Digital sourcing platform for fabric marketplace, supplier showrooms, and product search
Products and services
- Functional Fabric Fair Munich Flagship in-person and hybrid trade fair held twice yearly at Messe München, serving as the primary venue for sourcing functional fabrics and accessories; features exhibitor booths, a jury-curated Trend Forum of 900 products, Expert Talks, and Focus Topic programming, synchronized with summer and winter collection sourcing deadlines.
- Functional Fabric Fair USA (New York and Portland) Regional U.S. editions of the Functional Fabric Fair, with New York in July and Portland in October, operated in cooperation with Reed Exhibitions to serve North American apparel and outdoor buyers.
- Functional Textiles Shanghai Regional trade fair held in Shanghai in September, serving the Chinese and broader Asian market for functional fabrics, accessories, insulation, and finishes, with regional partner support from Shanghai Tengda Exhibition.
- Texfuture Tokyo Regional fair in Tokyo in October, powered by PERFORMANCE DAYS, targeting the Japanese market for functional fabrics and accessories.
- The Loop Digital Sourcing Platform Year-round online marketplace enabling product search across more than 23,000 products, supplier showrooms, virtual exhibitor accounts, matchmaking, and unlimited product presentations; available 24/7 as a subscription-based alternative or complement to physical fair participation.
- Day 0 Conference Focused one-day paid conference held before the main fair, offering condensed programming on prominent industry issues, with separate ticket pricing for visitors and upgraded exhibitor passes.
Quantifiable outcome
- 472 exhibitors and 3,366 visitors at Munich edition
- +3 more outcomes
Companies that use PERFORMANCE DAYS
Customer profileNamed customers8 records
Segments4 records
Ideal customer profiles2 records
PERFORMANCE DAYS technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
PERFORMANCE DAYS partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core, regional, specialized and support.
- Reed Exhibitions (RELX Inc.)coreCooperation partner in the operation of the fair. Reed Exhibitions, a division of RELX Inc., provides organizational support for fair management and operations. Contact: Stephen McCullough.
- Jublia Pte. Ltd.coreTechnology partner for meetings, matchmaking services, chat and video calls during virtual and hybrid fair events. Provides the digital infrastructure for exhibitor-visitor interactions.
- Taiwan Textile Federation (TTF)regionalRegional support for Taiwanese exhibitors, providing acquisition, communication, and organizational assistance for Taiwan-based suppliers participating in PERFORMANCE DAYS.
- Shanghai Tengda ExhibitionregionalRegional support for Chinese exhibitors, assisting with booth bookings, communication, and logistics for Chinese suppliers participating in the fair.
- London Contour Experts and HysculptspecializedCurator and support for Bodywear Collective - a specialized area at the fair focusing on bodywear fabrics and innovations. Contacts: Nichole de Carle and Francesca Giove.
- HuginBizregionalSupport for Scandinavian exhibitors and acquisition of potential exhibitors in the Nordic region. Contact: Martin Kössler.
- Engler WerbetechniksupportPrint services for booth and promotional activities, both on-site and digitally.
- MediaSales Messe MünchensupportMedia and advertising sales support at Messe München venue for fair promotions.
- Antana FilmsupportVideo production services for fair documentation and promotional content.
- DHL Event LogisticssupportEvent logistics support for shipping and handling of exhibitor samples and materials.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
PERFORMANCE DAYS competitors and assessment
Company assessmentDirect peers
- Première Vision: Paris-headquartered global textile and fashion materials trade fair organizer with multiple editions worldwide. Direct peer: same B2B fabric-sourcing trade fair model, overlapping exhibitor base in functional and fashion fabrics, similar timing alignment with seasonal collections.
- Munich Fabric Start: Munich-based textile trade fair held twice yearly, covering fabrics and accessories for the apparel industry. Direct peer: same city, same biannual sourcing cycle, overlapping exhibitor/visitor base, though broader in scope beyond functional fabrics.
- Milano Unica: Italian textile trade fair for high-end fabrics and accessories. Direct peer: B2B fabric trade fair with synchronized seasonal timing and similar exhibitor profile of mills and accessory makers targeting apparel brands.
- Texfusion: London-based textile sourcing event focused on apparel fabrics and accessories. Direct peer: smaller-scale but comparable B2B fabric sourcing fair model targeting similar buyer personas (designers, product managers, brands).
- Intertextile Shanghai: Large-scale textile trade fair in Shanghai organized by Messe Frankfurt. Direct peer: regional edition in Shanghai competes directly with PERFORMANCE DAYS' Functional Textiles Shanghai for Chinese exhibitors and Asian buyers.
Regional players
- Outdoor Retailer: US-based outdoor and activewear trade show. Regional peer: shares outdoor/activewear exhibitor and buyer base but operates in a different geography (US) with a brand/retail focus rather than fabric sourcing.
Broad incumbents
- Reed Exhibitions: Global trade fair operator (division of RELX Inc.) and PERFORMANCE DAYS' US cooperation partner. Broad incumbent: operates hundreds of B2B events globally and could in principle replicate the functional-fabric fair format at greater scale.
- ISPO Munich: Munich-based sports and outdoor trade fair. Broad incumbent: shares overlapping audience of sportswear/activewear brands and suppliers with PERFORMANCE DAYS, though covers the full sports business rather than fabrics specifically.
- Messe Frankfurt (Texpertise Network): Global trade fair organizer operating the Texpertise network including Intertextile, Heimtextil, and Techtextil. Broad incumbent: competes across multiple textile segments, has far greater scale, capital, and global reach than PERFORMANCE DAYS.
Emerging players
- SPOTEX: Portuguese textile sourcing event focused on apparel fabrics and trims. Emerging player: comparable B2B sourcing-fair model but smaller scale and geographically narrower, making it an adjacent competitor for European exhibitor attention.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
PERFORMANCE DAYS social profiles
Digital presencePERFORMANCE DAYS financial estimates
Financial estimateRevenue estimate
Valuation estimate
PERFORMANCE DAYS leadership team
Management profileNumber of profiles
Profiles1 record
PERFORMANCE DAYS funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
PERFORMANCE DAYS M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about PERFORMANCE DAYS
What does PERFORMANCE DAYS do?
PERFORMANCE DAYS organizes physical and hybrid trade fairs for functional fabrics and accessories held in Munich (twice yearly), New York, Portland, Shanghai, and Tokyo, paired with a year-round digital sourcing marketplace called The Loop that lists more than 23,000 products and supplier showrooms. The fair combines juried exhibitor booths, a curated Trend Forum of 900 products, expert talks, color and trend forecasting, and a 3D Ready Material Book to connect textile mills, trim makers, and chemical suppliers with apparel, sportswear, and activewear buyers on industry-synchronized sourcing deadlines.
Is PERFORMANCE DAYS a public or private company?
PERFORMANCE DAYS is a private company. It is classified as family owned and is currently operating.
When was PERFORMANCE DAYS founded?
PERFORMANCE DAYS was founded in 2008. It employs 11 to 50 people.
Where is PERFORMANCE DAYS based?
PERFORMANCE DAYS is headquartered in Ismaning, Germany, in the Europe region.
How does PERFORMANCE DAYS make money?
Four revenue lines are on record. Exhibition and Booth Fees are the primary driver. The others are digital Platform Services, day 0 Conference and visitor Tickets.
Who are PERFORMANCE DAYS's main competitors?
Direct peers on record are Première Vision, Munich Fabric Start, Milano Unica, Texfusion and Intertextile Shanghai. Outdoor Retailer is listed as a regional player. Broad incumbents are Reed Exhibitions, ISPO Munich and Messe Frankfurt (Texpertise Network). SPOTEX is listed as an emerging player.
Does PERFORMANCE DAYS have an API?
No public API is recorded for PERFORMANCE DAYS.
What industry is PERFORMANCE DAYS in?
PERFORMANCE DAYS's product category is Functional Fabric Trade Fair. Its primary akta.pro industry code is THAHABAF, Manufacturing, Industrial Equipment & Automation Shows Organizers.