Persoluce
Persoluce is a privately held Brazilian artisanal lighting company founded in 2014 and based in Brasília, designing and distributing decorative handcrafted fixtures (pendants, wall, floor, table, ceiling, and path lights) to residential customers, architects, and interior designers across Brazil.
- Company typePrivate
- Founded2014
- HeadquartersBrasília, Brazil
- Headcount1–10
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Persoluce does
Persoluce is a privately held Brazilian artisanal lighting company founded in 2014 and headquartered in Brasília, DF. The company designs, assembles, and distributes decorative lighting fixtures across six primary categories — table lamps (abajur), wall lights (arandela), floor lamps (coluna), pendants (pendente), path lights (balizador), and ceiling lights (plafon) — using craftsmen techniques such as hand-blown glass, Murano glass, onix, electro-static painting, and gold/silver leaf finishes. Its catalog combines in-house designs with curated offerings from Italian manufacturer Scatto, Brazilian aluminum specialist Interpam, Luxion, and designer collections including Cristiana Bertolucci.
The business operates a showroom-led, direct-sales model combined with a basic e-commerce storefront and a restricted portal that gives architects and interior designers access to technical specifications for project specification. Pricing is quote-based and not publicly disclosed; revenue is generated through one-time fixture sales rather than subscriptions or recurring contracts. Target customers are split between residential end consumers and professional specifiers (architects, interior designers), with a secondary corporate/commercial segment. Persoluce is part of a parent group with Arte em Cinema and AEC Corporate, allowing cross-referral and integrated project solutions.
The company employs roughly five people, has no disclosed funding or external investors, and operates exclusively within Brazil. Growth signals such as new geographies, headcount expansion, or AI-driven product development are not present in the available data.
Persoluce firmographics
Firmographics- Name
- Persoluce
- Legal name
- Persoluce
- Website
- https://persoluce.com.br
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Persoluce is a privately held Brazilian artisanal lighting company founded in 2014 and based in Brasília, designing and distributing decorative handcrafted fixtures (pendants, wall, floor, table, ceiling, and path lights) to residential customers, architects, and interior designers across Brazil.
- Ownership category
- akta.pro rank
Persoluce industry classification
Industry- Product category
- Decorative Lighting Fixtures
- NAICS
- Residential Electric Lighting Fixture Manufacturing (335131), Electric Lighting Equipment Manufacturing (33513)
- SIC
- Electric Lighting & Wiring Equipment (3640)
- akta.pro primary industry
- Lamps Retail (Table, Floor, Desk) (CRAIAHAE)
Keywords
Where Persoluce is headquartered
LocationHeadquarters
- HQ city
- Brasília
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
Persoluce business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Lighting Fixtures Sales: One-time sales of artisanal lighting fixtures including pendants, wall lamps, floor lamps, ceiling lights, and table lamps. Products are custom-quoted based on specifications, materials, and finishes. No subscription or recurring revenue model observed.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Custom quotation-based pricing |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Persoluce product offering
Product offeringCore offering
Persoluce designs, sources, and sells artisanal decorative lighting fixtures across six categories: table lamps (Abajur), wall lights (Arandela), floor lamps/columns (Coluna), pendant lights (Pendente), path lights (Balizador), and ceiling lights (Plafon). Products feature hand-finished craftsmanship with premium materials such as Murano glass, onix, hand-blown glass, and gold/silver leaf finishes, and are distributed alongside partner manufacturer brands Scatto, Interpam, Luxion, and designer collections such as Cristiana Bertolucci. Pricing is custom quote-based, with a restricted portal serving architects and interior designers and a showroom serving residential end consumers.
Product overview
Persoluce is a Brazilian decorative lighting company established in 2014, operating from Brasília, DF. The company offers a comprehensive portfolio of residential lighting solutions organized into six main product categories: Abajur (table lamps), Arandela (wall lights), Coluna (floor lamps/columns), Pendente (pendant lights), Balizador (path lights), and Plafon (ceiling lights), plus a Portfolio section for project showcases. Products are sourced from multiple manufacturers including Scatto (Italian artisan designs with metal leaf finishes), Interpam (architectural aluminum fixtures), Luxion, and designer collections from Cristiana Bertolucci. The company also provides restricted architectural access to technical product specifications and has participated in Casa Cor 2022 exhibition projects.
Differentiator
Problem solved
Functional benefit
Products and services
- Abajur (Table Lamps) Decorative table lamps in artisanal designs including Zeta, Unique, Tubi, Sollare, Palla, New York, Murano, and Mineralli, intended for residential interior settings.
- Arandela (Wall Lights) Wall-mounted lighting fixtures from partner manufacturers including Scatto, Interpam, and Cristiana Bertolucci, available in designs such as Tubolare, Sole, Palmeira, Minimalist, and Murano glass finishes.
- Coluna (Floor Lamps/Columns) Floor-standing lighting columns and lamps from Interpam, Luxion, Scatto, and Cristiana Bertolucci, including models such as Ton, Sun, Stone, Arc, Target, Vela, and Sutra.
- Pendente (Pendant Lights) Hanging pendant lights including designs such as Venus, Vela, Anna, Tronco, Quadratti, Murano-style, and Orquidea, integrating materials like Murano glass, onix, and metal leaf finishes.
- Balizador (Path Lights) Exterior pathway lighting fixtures including Tilt, Round, Hole, and Bloc models for outdoor landscape illumination.
- Plafon (Ceiling Lights) Ceiling-mounted lighting including Ohtake, Mineralli Mobile, Massimo, Leque, Haya, Disco, Costela de Adão, Colino, Chaplin, and Bambu models.
- Arquiteto Access (Architect Technical Portal) Restricted-access portal providing architects and interior designers with technical product data, specifications, and project resources for lighting specification.
Companies that use Persoluce
Customer profileSegments3 records
Ideal customer profiles3 records
Persoluce technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Persoluce partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor.
- Arte em CinemaminorMarketing and creative partner within the Persoluce Group. Part of a strategic alliance with AEC Corporate to provide comprehensive solutions and expanded portfolio to clients.
- AEC CorporateminorCorporate partner within the Persoluce Group, enabling the company to offer integrated project solutions with compatible designs.
Scale indicators1 record
Recent moves5 records
Expansion highlights4 records
Persoluce competitors and assessment
Company assessmentDirect peers
- Reka Iluminação: Brazilian lighting brand with its own designer fixtures and showroom presence, serving residential and corporate projects. Comparable to Persoluce through overlapping premium residential positioning, designer-driven catalog, and showroom-led B2B/specifier sales in Brazil.
- Lumens: Brazilian online and showroom-based premium lighting retailer offering decorative pendants, table lamps, and designer fixtures. Directly comparable to Persoluce as a Brazilian decorative lighting retailer targeting architects and end consumers with curated designer brands.
Broad incumbents
- Flos: Iconic Italian premium lighting brand offering designer decorative and architectural fixtures. Comparable to Persoluce in the high-end designer lighting segment they both address, with Flos operating as the global manufacturer/brand.
- Artemide: Italian premium architectural and decorative lighting manufacturer with global distribution including Brazil. Comparable to Persoluce through overlapping premium designer lighting positioning, though Artemide is a global manufacturer rather than a regional retailer/distributor.
- Tok&Stok: Large Brazilian home furnishings retailer with a meaningful lighting assortment, including decorative pendants and table lamps. Comparable as a broader Brazilian home retailer that competes for the same premium residential lighting spend, though it does not specialize in artisanal lighting.
- Foscarini: Italian designer lighting brand specializing in decorative pendants, table, and floor lamps. Comparable to Persoluce through shared premium designer decorative lighting positioning for residential and contract projects.
- Louis Poulsen: Danish premium lighting manufacturer known for designer pendants and architectural fixtures. Comparable to Persoluce through shared high-end designer decorative lighting positioning, particularly in architect-specified residential and commercial projects.
- Etna: Brazilian home decor and furniture retailer with a lighting category spanning decorative and functional fixtures. Comparable as a multi-category Brazilian home retailer overlapping with Persoluce on residential decorative lighting purchases.
Emerging players
- Vibia: Spanish contemporary lighting brand with strong designer collaborations and presence in Latin American architectural projects. Comparable to Persoluce as a designer-driven decorative lighting source for architects and premium residential projects.
Others
- Scatto: Italian artisan lighting manufacturer whose metal-leaf finished products are currently distributed by Persoluce in Brazil. Included as an adjacent/partner relationship: a supply-side peer illustrating the kind of upstream artisan brand Persoluce competes against or partners with in the premium Italian-design lighting category.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Persoluce social profiles
Digital presencePersoluce financial estimates
Financial estimateRevenue estimate
Valuation estimate
Persoluce leadership team
Management profileNumber of profiles
Persoluce funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Persoluce M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Persoluce
What does Persoluce do?
Persoluce designs, sources, and sells artisanal decorative lighting fixtures across six categories: table lamps (Abajur), wall lights (Arandela), floor lamps/columns (Coluna), pendant lights (Pendente), path lights (Balizador), and ceiling lights (Plafon). Products feature hand-finished craftsmanship with premium materials such as Murano glass, onix, hand-blown glass, and gold/silver leaf finishes, and are distributed alongside partner manufacturer brands Scatto, Interpam, Luxion, and designer collections such as Cristiana Bertolucci. Pricing is custom quote-based, with a restricted portal serving architects and interior designers and a showroom serving residential end consumers.
Is Persoluce a public or private company?
Persoluce is a private company. It is classified as corporate owned and is currently operating.
When was Persoluce founded?
Persoluce was founded in 2014. It employs 1 to 10 people.
Where is Persoluce based?
Persoluce is headquartered in Brasília, Brazil, in the Latin America region.
How does Persoluce make money?
One revenue line is on record: lighting Fixtures Sales.
Who are Persoluce's main competitors?
Direct peers on record are Reka Iluminação and Lumens. Broad incumbents are Flos, Artemide, Tok&Stok, Foscarini, Louis Poulsen and Etna. Vibia is listed as an emerging player. Scatto is listed as an others.
Does Persoluce have an API?
No public API is recorded for Persoluce.
What industry is Persoluce in?
Persoluce's product category is Decorative Lighting Fixtures. Its primary akta.pro industry code is CRAIAHAE, Lamps Retail (Table, Floor, Desk). Its NAICS code is 335131 and its SIC code is 3640.