Petrick Animation
Petrick Animation is a Russian founder-owned indie animation studio (founded 2016) producing award-winning 2D, 3D, pixel, puppetry, and mixed-media animation for enterprise brands, gaming studios, music artists, and cultural institutions worldwide.
- Company typePrivate
- Founded2016
- HeadquartersNot publicly disclosed
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Petrick Animation does
Petrick Animation is a privately held, founder-owned animation studio founded in 2016 and based in Russia, structured as a collaborative hub comprising a core in-house team of roughly 18 producers, directors, art directors, animators, and 3D artists, supplemented by a curated network of 18 independent artists and teams. The studio produces end-to-end animation projects — commercials, brand campaigns, music videos, mascots, game trailers, social-impact content, and short films — across an unusually broad stylistic range that includes 2D, 3D, mixed media, pixel art, puppetry, cel animation, motion design, and real-material techniques such as the leather/wood/wax/iron/wool/crystal digit builds used in Tinkoff's 'By the Numbers of Love.'
The business model is project-based professional services: bespoke commissioned work for enterprise clients acquired via direct outreach, referrals, US representation through Masters & Savant / Liz Laine Reps, and inbound via the studio's blog and social channels. Pricing is not publicly disclosed. Customers include major Russian enterprises (Tinkoff Bank/T-Bank, Sber, HeadHunter, MTS, Yota, Rocketbank, Megamarket), global gaming companies (Rovio, My.Games, Nexters, Mundfish), international brands (Prada, Lego/Proximity), cultural institutions (Tretyakov Gallery), NGOs (WWF, Super Sobaka Dog Shelter), and international recording artists (Aurora, Zemfira, Sevdaliza, Gus Dapperton, Caroline Polachek, Ivan Dorn). The studio has no external funding, no subsidiaries, and no disclosed revenue.
The studio's competitive positioning rests on multi-style craft capability, award-recognized creative output (20+ international awards including D&AD, One Show x2, Golden Drum, Webby, NYX Game Awards Grand Winner, Berlin MVA, Annecy), and a talent bench anchored by founder Misha Petrick (ex-BBDO/Instinct, Gobelins-trained) and lead specialists in pixel art (Vova Orlov, 6+ years), animation direction (Ilya Buzinov, 10 years, 200+ projects), and CG supervision (Oleg Kulinich). GTM is sales-led with a content-marketing layer (Russian-language blog, Instagram, LinkedIn, Vimeo) and a dedicated US channel. There is no evidence of AI/ML capability, platform/SAAS productization, or proprietary technology beyond craft specialization.
Petrick Animation firmographics
Firmographics- Name
- Petrick Animation
- Legal name
- Petrick
- Website
- https://petrick.co
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Petrick Animation is a Russian founder-owned indie animation studio (founded 2016) producing award-winning 2D, 3D, pixel, puppetry, and mixed-media animation for enterprise brands, gaming studios, music artists, and cultural institutions worldwide.
- Ownership category
- akta.pro rank
Petrick Animation industry classification
Industry- Product category
- Animation production services
- SIC
- Services-Motion Picture & Video Tape Production (7812)
- akta.pro primary industry
- Character & Creature Animation (MPADACAE)
Keywords
Where Petrick Animation is headquartered
LocationHeadquarters
- HQ city
- Not publicly disclosed
Offices1 record
Markets served
Petrick Animation business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Project-based creative and production services: Petrick generates revenue by creating bespoke animation projects for clients across commercial, music video, mascot, social impact, game trailer, and short film categories. Projects involve end-to-end production including concept, direction, character design, animation, and sound. The studio maintains a core team while collaborating with independent artists on a per-project basis.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Petrick Animation product offering
Product offeringCore offering
Petrick Animation is a collaborative animation studio that produces bespoke animated content for clients across commercial, music video, mascot, social impact, game trailer, and short film categories. The studio delivers end-to-end projects — from concept and script through art direction, character design, animation, compositing, and sound design — using 2D, 3D, mixed media, pixel art, puppetry, and real-material techniques.
Product overview
Petrick Animation is a collaborative animation studio hub comprising 18+ independent artists and teams. The studio offers a comprehensive suite of animation services including commercial animations, music videos, mascot design, social impact projects, game trailers, and short films. They employ multiple animation techniques: 2D, 3D, mixed media, pixel art, and puppetry. Additional services include sound design, scriptwriting, and visual design. The studio works with clients across banking (Tinkoff Bank, T-Bank), gaming (Rovio, My.Games, Nexters), entertainment, and nonprofit sectors. Notable projects include work for Major Grom: The Game, Angry Birds Dream Blast, Hero Wars, and various music videos for international artists.
Differentiator
Problem solved
Functional benefit
Products and services
- Commercial Animation Animated commercial content created for enterprise brands and businesses, featuring multiple animation styles within a single project. Past clients include Tinkoff Bank, HeadHunter, MTS, Sber, Yota, Rocketbank, Megamarket, Lego, and Maison No. 9.
- Music Video Animation Animated music videos produced for artists and music labels, showcased across streaming platforms. Notable examples include Zemfira's 'Austin' (2.2M views, Berlin Music Video Awards winner) and Ivan Dorn's 'Wild' for WWF (2M views, 20+ festival awards).
- Mascot Design & Animation Creation and animation of brand mascots and characters for commercial use by enterprise clients. The SberCat mascot for Sber is a representative example.
- Social Impact Animation Projects Animation projects with social messaging, including charity, environmental awareness, and cultural campaigns. Representative clients include WWF (Ivan Dorn 'Wild'), Tretyakov Gallery (Russian Fairytales), Super Sobaka Dog Shelter, and Charity Foundation The Lighthouse.
- Game Trailer Animation Animated trailers and promotional videos for video games, including character animation and crossover content. Past clients include Rovio, My.Games, Nexters, and Mundfish.
- Short Film Production Original animated short films and creative projects, including award-winning pieces such as Stuntcat and The Fly.
Quantifiable outcome
- Tinkoff Eco Challenge campaign: 1.6M unique visitors and 120M views with measurable reduction in plastic bag usage
- +7 more outcomes
Companies that use Petrick Animation
Customer profileNamed customers25 records
Segments5 records
Ideal customer profiles4 records
Petrick Animation technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Petrick Animation partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Masters & Savant / Liz Laine RepscoreUS representation partnership handling North American client acquisition and business development. Contact: [email protected]. This is the studio's dedicated representation channel for the US market.
Scale indicators4 records
Recent moves6 records
Expansion highlights4 records
Petrick Animation competitors and assessment
Company assessmentDirect peers
- Buck: Buck is a design-driven animation and experience studio producing commercials, music videos, and short films across 2D and 3D. Closely comparable to Petrick in boutique scale, multi-style animation, and brand/client list spanning tech, gaming, and consumer brands.
- Hornet: Hornet is a NYC- and LA-based animation and design studio producing commercials, music videos, and mixed-media content. Comparable to Petrick in boutique scale, multi-technique animation capability (2D/3D/puppetry/mixed media), and roster of brand and entertainment clients.
- Giant Ant: Giant Ant is a Toronto-based animation and storytelling studio known for character-driven brand work and music videos. Comparable to Petrick in delivering premium animated commercials, mascots, and short-form content for global enterprise clients.
- Psyop: Psyop is a globally recognized animation and visual-effects studio delivering commercials, music videos, and branded entertainment. Comparable to Petrick in creative prestige, award recognition, and enterprise brand clients, though significantly larger in scale.
- Nexus Studios: Nexus Studios is a London-based animation and film studio producing commercials, music videos, and branded content. Highly comparable to Petrick in multi-style animation breadth, music-video roster, and award-winning brand campaigns.
- Moth Collective: Moth Collective is a London-based animation and moving-image studio producing commercials, music videos, and short films. Directly comparable to Petrick in boutique size, multi-style animation, and award-winning music-video portfolio (Annecy, etc.).
- Not To Scale: Not To Scale is a London-based animation studio specializing in commercials, music videos, and branded content. Comparable to Petrick in boutique scale, multi-style 2D/3D animation, and roster of major brand and music clients.
Broad incumbents
- Aardman Animations: Aardman is a globally established animation studio known for stop-motion and feature films, commercials, and branded content. Comparable to Petrick in animation breadth and awards profile but vastly larger in scale and IP ownership.
- Cartoon Saloon: Cartoon Saloon is an Irish animation studio producing feature films and shorts with distinctive hand-drawn styles. Comparable to Petrick in artistic hand-crafted animation approach and Annecy recognition, but a substantially larger feature-film operation.
Emerging players
- Golden Wolf: Golden Wolf is a London-based animation studio known for bold, character-driven commercial and music-video work. Comparable to Petrick in boutique scale and youth-oriented brand and entertainment client base, with stronger emphasis on stylized 2D.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Petrick Animation social profiles
Digital presencePetrick Animation financial estimates
Financial estimateRevenue estimate
Valuation estimate
Petrick Animation leadership team
Management profileNumber of profiles
Profiles6 records
Petrick Animation funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Petrick Animation M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Petrick Animation
What does Petrick Animation do?
Petrick Animation is a collaborative animation studio that produces bespoke animated content for clients across commercial, music video, mascot, social impact, game trailer, and short film categories. The studio delivers end-to-end projects — from concept and script through art direction, character design, animation, compositing, and sound design — using 2D, 3D, mixed media, pixel art, puppetry, and real-material techniques.
Is Petrick Animation a public or private company?
Petrick Animation is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Petrick Animation founded?
Petrick Animation was founded in 2016. It employs 1 to 10 people.
Where is Petrick Animation based?
Petrick Animation is headquartered in Not publicly disclosed.
How does Petrick Animation make money?
One revenue line is on record: project-based creative and production services.
Who are Petrick Animation's main competitors?
Direct peers on record are Buck, Hornet, Giant Ant, Psyop, Nexus Studios, Moth Collective and Not To Scale. Broad incumbents are Aardman Animations and Cartoon Saloon. Golden Wolf is listed as an emerging player.
Does Petrick Animation have an API?
No public API is recorded for Petrick Animation.
What industry is Petrick Animation in?
Petrick Animation's product category is Animation production services. Its primary akta.pro industry code is MPADACAE, Character & Creature Animation. Its SIC code is 7812.