Pillo Hotel Ashbourne
Pillo Hotel Ashbourne is a privately held 4-star Irish hotel and leisure complex with 156 bedrooms in Co. Meath, serving leisure families, corporate travellers, wedding couples, and event organisers near Emerald Park and Dublin.
- Company typePrivate
- Founded-
- HeadquartersAshbourne, Ireland
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Pillo Hotel Ashbourne does
Pillo Hotel Ashbourne (legal entity: Pillo Hotel & Leisure Club, operating under Ink-tech Vision) is a privately held 4-star hotel and leisure complex located in Ashbourne, Co. Meath, Ireland, 5 minutes from Emerald Park, 25 minutes from Dublin Airport, and 30 minutes from Dublin City Centre. The 156-bedroom property offers Deluxe Rooms, Family Rooms, Junior Suites, and a specialised Sensory Family 2-Bedroom Suite, supported by the on-site Time Bar & Grill restaurant, the Clann Fitness and Leisure Club (16-metre swimming pool, thermal suite, gym, Pilates studio), and 7 meeting rooms including The Rath Ballroom with capacity up to 640 delegates. The hotel also houses what it claims is Ireland's first hotel-based Sensory Play Room, developed in partnership with Sensory House for neurodivergent children.
The business operates a direct-to-consumer hospitality model monetising five primary revenue streams: room accommodation (with package variants including Family Breaks, Corporate Stays, Stay & Dine, and the Plan/Prepay/Save 10% advance-purchase rate), food and beverage (Time Bar & Grill plus room service), meetings and conferences (The Rath Ballroom and 6 additional meeting rooms), weddings (packages from €59.50pp, ballroom capacity 350), and leisure club access. Distribution is entirely direct — via the proprietary website (pillohotelashbourne.com), the Net Affinity booking engine, phone (+353 (0)1 8350800), and email — supplemented by gift vouchers (minimum €25). Marketing relies on the website, blog content, email newsletter, TripAdvisor earned media, LouderVoice reviews, weddingsonline features, and Facebook Live.
The customer base spans four segments — leisure families (primary), corporate and business travellers, wedding and event planners, and leisure tourists exploring Ireland's Ancient East — with named strategic partnerships anchoring each: Emerald Park (proximity and family bundling), Sensory House (accessible-inclusion co-design), Party Kidz Productions (peak-season children's entertainment), and Bus Eireann (routes 109A/103 for car-free access from Dublin). Recognition includes TripAdvisor Top 25 Family Hotels in Ireland and 2017 Number One Family Hotel in Ireland.
Pillo Hotel Ashbourne firmographics
Firmographics- Name
- Pillo Hotel Ashbourne
- Legal name
- Pillo Hotel & Leisure Club
- Website
- https://pillohotelashbourne.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Pillo Hotel Ashbourne is a privately held 4-star Irish hotel and leisure complex with 156 bedrooms in Co. Meath, serving leisure families, corporate travellers, wedding couples, and event organisers near Emerald Park and Dublin.
- Ownership category
- akta.pro rank
Pillo Hotel Ashbourne industry classification
Industry- Product category
- Hotel Accommodation and Hospitality Services
- NAICS
- Hotels (except Casino Hotels) and Motels (72111)
- SIC
- Hotels & Motels (7011)
- akta.pro primary industry
- Resort-Area Full-Service Hotels (Non–All-Inclusive) (THAGAAAD)
- akta.pro secondary industry
- Resort Convention Hotels (THAGALAC)
Keywords
Where Pillo Hotel Ashbourne is headquartered
LocationHeadquarters
- HQ city
- Ashbourne
- HQ country
- Ireland
- HQ region
- Europe
Offices1 record
Markets served
Pillo Hotel Ashbourne business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain
Revenue model
- Hotel Accommodation: 156 luxurious bedrooms including Deluxe Rooms, Family Rooms, Junior Suites, and specialized Sensory Family Suites. Revenue generated from room bookings with various packages including bed and breakfast, half-board, and full-board options.
- Food and Beverage: Time Bar & Grill restaurant offering breakfast, lunch, dinner, and cocktails. The hotel bar serves food and beverages, with room service available. Restaurant was refurbished in May 2017.
- Meetings and Events: 7 meeting rooms with capacity up to 640 in The Rath Ballroom, including a dedicated foyer for drinks receptions, exhibitions, and registrations. Services include corporate meetings, conferences, team building events, and private celebrations.
- Weddings: Wedding venue with ballroom accommodating up to 350 guests, private wedding garden for photographs, dedicated Wedding Specialist, and wedding packages from €59.50 per person. Alternative spaces available for intimate weddings.
- Leisure Club Access: Complimentary access to leisure facilities including pool, gym, thermal suite for all hotel guests. Additional services include hairdressing services.
- Gift Vouchers: Gift vouchers available for purchase (minimum €25 value) for hotel stays, dining, and spa services. Vouchers can be purchased by contacting the hotel directly.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Wedding Packages starting from €59.50 per person |
| Subscription | Annual | Family Breaks packages available |
| Subscription | Annual | Corporate Stay packages |
| Subscription | Pay-as-you-go | Plan, Prepay & Save - 10% discount |
| Subscription | Pay-as-you-go | Stay & Dine Experience |
| One time/ perpetual license | Pay-as-you-go | Gift Vouchers from €25 minimum |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels7 records
Pillo Hotel Ashbourne product offering
Product offeringCore offering
Pillo Hotel & Leisure Club is a 4-star luxury hotel offering 156 bedrooms, on-site dining at Time Bar & Grill, the Clann Fitness and Leisure Club with pool, thermal suite and gym, and event facilities including The Rath Ballroom and 7 meeting rooms. The hotel specializes in family accommodation (including Ireland's first hotel Sensory Play Room and Sensory Family Suite), corporate stays and meetings, and weddings for up to 350 guests.
Product overview
Pillo Hotel & Leisure Club is a single-property 4-star luxury hotel offering integrated hospitality services including accommodation (156 bedrooms across Deluxe Rooms, Family Rooms, Junior Suites, and Sensory Family Suites), dining (Time Bar & Grill restaurant), leisure facilities (Clann Fitness and Leisure Club with pool, gym, thermal suite, and Sensory Play Room), and event hosting (The Rath Ballroom and 7 meeting rooms). The hotel specializes in family breaks and weddings, with unique accessibility features including Ireland's first hotel Sensory Play Room and Sensory Family Suite for neurodivergent guests. Additional revenue streams include special packages (Family Breaks, Corporate Stays, Stay & Dine, Plan Prepay & Save), gift vouchers, and an environmental Greening Initiative.
Differentiator
Problem solved
Functional benefit
Brands
- Time Bar & Grill: The hotel's restaurant and bar offering quality favorites for breakfast, lunch, dinner and cocktails.
- Clann Fitness and Leisure Club
- Sensory Play Room
Products and services
- Pillo Hotel & Leisure Club Accommodation 4-star luxury hotel accommodation with 156 bedrooms for leisure and business travelers visiting the Dublin commuter belt and Ireland's Ancient East.
- Time Bar & Grill On-site restaurant and bar serving breakfast, lunch, dinner, cocktails, and room service for hotel guests and walk-in diners.
- Clann Fitness and Leisure Club On-site leisure club with pool, thermal suite, gym, and Pilates studio available to hotel guests and members.
- Sensory Play Room Inclusive sensory play space designed in partnership with Sensory House to support sensory regulation for children, particularly neurodivergent guests.
- Family Sensory 2-Bedroom Suite Custom-built sensory two-bedroom suite for families with neurodivergent children, designed in partnership with Sensory House.
- Meetings and Events Venues Meetings and event spaces including The Rath Ballroom and 7 meeting rooms for corporate meetings, conferences, team-building, and private celebrations.
- Wedding Packages All-in-one wedding venue packages including ballroom, private garden, dedicated Wedding Specialist, and customizable elements.
- Gift Vouchers Hotel gift vouchers redeemable for accommodation, dining, and leisure services, with a minimum EUR 25 value and balance carry-over.
Quantifiable outcome
- TripAdvisor Top 25 Family Hotels in Ireland recognition (multiple years)
- +1 more outcomes
Companies that use Pillo Hotel Ashbourne
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles4 records
Pillo Hotel Ashbourne technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Pillo Hotel Ashbourne partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- Emerald Park (formerly Tayto Park)coreEmerald Park is Ireland's only theme park and zoo located in Co. Meath. Pillo Hotel is the closest hotel to Emerald Park, just 5 minutes drive away. The partnership provides bundled family packages combining hotel accommodation with theme park visits. Emerald Park tickets can be purchased separately and the hotel promotes early bird promotions for park entry.
- Sensory HousecorePartnership with Sensory House to design and install Ireland's first custom-built Sensory Play Room and Sensory Family 2-Bedroom Suite at the hotel. Sensory House provided expertise in creating sensory-friendly environments with lighting, textures, sounds, bubbles, and interactive features for neurodivergent children.
- Party Kidz ProductionsminorParty Kidz Productions provides professionally run family entertainment during July and August as well as Easter mid-term breaks. The entertainment includes exciting games, activities, and entertainment designed for children staying at the hotel.
- Bus EireannminorBus Eireann operates public bus services connecting Dublin Airport and Dublin City Centre to Ashbourne (routes 109A and 103). These services make the hotel accessible without a car from Dublin, complementing the hotel's location advantage near Dublin Airport.
Scale indicators6 records
Recent moves3 records
Expansion highlights5 records
Pillo Hotel Ashbourne competitors and assessment
Company assessmentRegional players
- Osprey Hotel & Spa: A 4-star hotel in Naas, Co. Kildare, with leisure club, spa, and conference facilities. Comparable because it has a similar full-service product mix (accommodation, leisure, weddings, meetings) and competes in the Leinster regional hotel market for similar customer segments.
Others
- Net Affinity: Pillo's booking engine and digital marketing provider. Relevant as an enabling technology partner; not a direct competitor but a credible comparable in the hospitality-tech stack that supports Irish hotels' direct booking conversion.
- Emerald Park: Ireland's only theme park and zoo located in Co. Meath, referenced as Pillo's primary demand partner. Relevant as an ecosystem participant whose visitor traffic directly drives Pillo's family segment occupancy; not a competitor but the single most strategically tied business.
Direct peers
- Roganstown Hotel & Country Club: A 4-star country club hotel in Swords, north Dublin. Comparable because it offers similar leisure amenities (pool, spa, gym), conference and wedding facilities, and targets family, corporate, and event guests in the greater Dublin airport region.
- CityNorth Hotel & Conference Centre: A 4-star hotel and dedicated conference venue in Donore, Co. Meath. Comparable because it shares Pillo's Meath location near Dublin Airport and competes for the same corporate meetings and wedding business with large ballroom capacity.
- The Station House Hotel: A family-run 3/4-star hotel in Kilmessan, Co. Meath. Comparable because it serves the same Meath tourism catchment for heritage and family travelers, with wedding and event capabilities similar in scale to Pillo.
- The Johnstown Estate: A 4-star estate hotel in Enfield, Co. Meath, with extensive spa, leisure, conference, and wedding facilities. Comparable because it targets the same Meath family, corporate, and wedding segments with a similar full-service resort-style offering.
- Dunboyne Castle Hotel & Spa: A 4-star castle-style hotel located in Dunboyne, Co. Meath, near Dublin. Comparable because it offers full-service accommodation, conference facilities, weddings, and leisure amenities in the same Meath catchment as Pillo, targeting overlapping family, corporate, and event segments.
Broad incumbents
- Bewley's Hotel Dublin Airport: A branded airport hotel in north Dublin offering corporate and leisure packages. Comparable because of the shared strategic positioning near Dublin Airport competing for similar business and family travelers.
- Clayton Hotel Dublin Airport: A large-scale airport hotel operated by Dalata, the largest hotel group in Ireland. Comparable because it competes directly with Pillo for airport-adjacent corporate and leisure stays, but operates as part of a national chain portfolio with significantly larger scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Pillo Hotel Ashbourne social profiles
Digital presencePillo Hotel Ashbourne financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pillo Hotel Ashbourne leadership team
Management profileNumber of profiles
Profiles2 records
Pillo Hotel Ashbourne funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pillo Hotel Ashbourne M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pillo Hotel Ashbourne
What does Pillo Hotel Ashbourne do?
Pillo Hotel & Leisure Club is a 4-star luxury hotel offering 156 bedrooms, on-site dining at Time Bar & Grill, the Clann Fitness and Leisure Club with pool, thermal suite and gym, and event facilities including The Rath Ballroom and 7 meeting rooms. The hotel specializes in family accommodation (including Ireland's first hotel Sensory Play Room and Sensory Family Suite), corporate stays and meetings, and weddings for up to 350 guests.
Is Pillo Hotel Ashbourne a public or private company?
Pillo Hotel Ashbourne is a private company. It is classified as unknown and is currently operating.
When was Pillo Hotel Ashbourne founded?
Pillo Hotel Ashbourne was founded in -1. It employs 11 to 50 people.
Where is Pillo Hotel Ashbourne based?
Pillo Hotel Ashbourne is headquartered in Ashbourne, Ireland, in the Europe region.
How does Pillo Hotel Ashbourne make money?
Six revenue lines are on record. Hotel Accommodation is the primary driver. The others are food and Beverage, meetings and Events, weddings, leisure Club Access and gift Vouchers.
Who are Pillo Hotel Ashbourne's main competitors?
Osprey Hotel & Spa is listed as a regional player. Others are Net Affinity and Emerald Park. Direct peers are Roganstown Hotel & Country Club, CityNorth Hotel & Conference Centre, The Station House Hotel, The Johnstown Estate and Dunboyne Castle Hotel & Spa. Broad incumbents are Bewley's Hotel Dublin Airport and Clayton Hotel Dublin Airport.
Does Pillo Hotel Ashbourne have an API?
No public API is recorded for Pillo Hotel Ashbourne.
What industry is Pillo Hotel Ashbourne in?
Pillo Hotel Ashbourne's product category is Hotel Accommodation and Hospitality Services. Its primary akta.pro industry code is THAGAAAD, Resort-Area Full-Service Hotels (Non–All-Inclusive), with a secondary code of THAGALAC, Resort Convention Hotels. Its NAICS code is 72111 and its SIC code is 7011.