Pita Grill
Pita Grill is a family-owned, OU Glatt Kosher-certified Mediterranean restaurant in Midtown Manhattan serving dine-in, takeout, catering, and private events to kosher-observant, health-conscious, and general consumers across a broad multi-cuisine menu.
- Company typePrivate
- Founded-
- HeadquartersNew York, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Pita Grill does
Pita Grill is a family-owned, OU Glatt Kosher-certified Mediterranean restaurant operating from a single location at 1083 2nd Ave in Midtown Manhattan, New York City. The business has operated for over 15 years, serving a customer base of kosher-observant individuals and families, health-conscious consumers (via a dedicated "gym plates" line), event-hosting clients, and general food enthusiasts. The restaurant's core product is a broad in-house menu spanning authentic Mediterranean items (shawarma, falafel, sabich, shakshuka), Japanese-style sushi rolls and poke bowls, American burgers, salads, rice bowls, and desserts, with a parallel Shabbat menu and beverage program. Catering is structured as a separate product with half-tray, full-tray, per-person sandwich, and sushi platter pricing for corporate events, private parties, and Shabbat meals.
The underlying technology stack is intentionally minimal: no proprietary restaurant technology, no custom platform, and no mobile app. Operations run on standard third-party infrastructure, including the SpotHopper platform for the company website and email marketing, and GetSauce for online ordering and pickup. Customer acquisition is driven by Google Business SEO, Instagram, Facebook, and TikTok accounts, plus word-of-mouth and customer reviews.
Revenue is generated through four streams: dine-in service (with reservations), takeout via GetSauce online ordering, catering for off-premise events, and private party bookings at the venue. Pricing is fully transparent and à la carte, ranging from $2 beverages to a $31.50 Steak and Fries Platter on the dine-in menu, with catering trays starting at $42 half / $76 full and per-person sandwich platters at $16.90-$19.50. Distribution is entirely single-country domestic, concentrated at one Manhattan address, and the business operates 31 employees with no disclosed funding, parent company, or franchise structure.
Pita Grill firmographics
Firmographics- Name
- Pita Grill
- Legal name
- Pita Grill
- Website
- https://pitagrillkosher.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Pita Grill is a family-owned, OU Glatt Kosher-certified Mediterranean restaurant in Midtown Manhattan serving dine-in, takeout, catering, and private events to kosher-observant, health-conscious, and general consumers across a broad multi-cuisine menu.
- Ownership category
- akta.pro rank
Pita Grill industry classification
Industry- Product category
- Mediterranean Restaurant (Kosher)
- NAICS
- Full-Service Restaurants (722511), Caterers (72232)
- SIC
- Retail-Eating & Drinking Places (5810), Retail-Eating Places (5812)
- akta.pro primary industry
- Family-Style Restaurants (THAFACAC)
- akta.pro secondary industry
- Specialty & Dietary Catering (Halal, Kosher, Vegan, Allergen-Free, Medical) (THAHAKAK)
Keywords
Where Pita Grill is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Pita Grill business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Others
Revenue model
- Dine-in service: Revenue from customers dining at the restaurant, with operating hours Sunday-Thursday 10am-11pm, Friday until sundown, and Saturday after sundown until 1am. Accepts reservations for table seating.
- Takeout and online ordering: Revenue from takeout orders placed through getsauce.com online ordering platform. Customers can order food for pickup.
- Catering services: Revenue from catering events including corporate catering, private parties, and Shabbat meals. Offers half trays and full trays for various menu items including appetizers, salads, sandwiches, signature dishes, sushi platters, and desserts.
- Private party bookings: Revenue from hosting private events and parties at the restaurant venue.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Beverages |
| Unit Pricing | Pay-as-you-go | Starters and small plates |
| Unit Pricing | Pay-as-you-go | Salads |
| Unit Pricing | Pay-as-you-go | Signature dishes and bowls |
| Unit Pricing | Pay-as-you-go | Sandwiches |
| Unit Pricing | Pay-as-you-go | Burgers |
| Unit Pricing | Pay-as-you-go | Sushi rolls |
| Unit Pricing | Pay-as-you-go | Gym plates |
| Unit Pricing | Pay-as-you-go | Catering - Appetizers and Salads |
| Unit Pricing | Pay-as-you-go | Catering - Main dishes and sushi |
| Unit Pricing | Pay-as-you-go | Catering - Sandwiches |
| Unit Pricing | Pay-as-you-go | Desserts |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels7 records
Pita Grill product offering
Product offeringCore offering
Pita Grill is a family-owned kosher Mediterranean restaurant in Midtown Manhattan serving dine-in meals, takeout, online orders, catering, and private events. The menu spans Mediterranean dishes (shawarma, falafel, hummus), sushi rolls, gym plates, burgers, salads, bowls, and Shabbat meals, all prepared daily under Glatt Kosher (OU) certification. The restaurant operates a single physical location at 1083 2nd Ave, New York, NY, with online ordering handled through GetSauce.
Product overview
Pita Grill is a family-owned kosher Mediterranean restaurant offering a diverse menu of traditional dishes including shawarma, falafel, sushi rolls, burgers, salads, bowls, and specialty entrées. The restaurant operates as a single unified brand with multiple service offerings: dine-in meals through the main menu, online ordering via GetSauce platform, catering services for events with tray-based options, and private event hosting. Menu options span the main food menu, Shabbat menu, sushi menu, and beverage menu. All food is prepared daily and certified glatt kosher.
Differentiator
Problem solved
Functional benefit
Products and services
- Dine-In Restaurant Service (Main Menu)
Companies that use Pita Grill
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles3 records
Pita Grill technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Pita Grill partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Orthodox Union (OU)coreKosher certification body that provides the Glatt Kosher certification for the restaurant, enabling it to serve kosher-observant customers.
Scale indicators1 record
Recent moves5 records
Expansion highlights3 records
Pita Grill competitors and assessment
Company assessmentDirect peers
- Mendy's Kosher Delicatessen: Kosher deli/restaurant chain offering dine-in, catering, and delivery. Comparable to Pita Grill through kosher certification, NYC footprint, catering for corporate and Shabbat events, and broad Jewish-community appeal.
- 2nd Ave Deli: Iconic NYC kosher deli and restaurant offering dine-in, takeout, and catering. Shares Pita Grill's kosher certification, Jewish-community customer base, and dine-in plus catering revenue model.
- Mike's Bistro: Kosher bistro in NYC offering upscale full-service dining and catering. Comparable to Pita Grill via kosher certification, full-service model, and event catering capabilities, though positioned more upscale.
- Mizlala: Kosher Mediterranean restaurant on the West Coast. Directly comparable to Pita Grill in kosher Mediterranean cuisine, casual full-service dining, and health-conscious menu positioning (though geographically distinct).
- Talia's Steakhouse: Full-service kosher restaurant in NYC offering dine-in, catering, and private events. Directly comparable to Pita Grill in kosher certification, full-service model, midtown-adjacent location, and event/catering revenue mix.
- Sarge's Delicatessen: Historic NYC kosher deli and restaurant serving dine-in, takeout, and catering. Directly comparable as a long-standing family-style kosher eatery serving the NYC Jewish community with multi-channel revenue.
- Neshama Deli: NYC kosher deli and restaurant. Directly comparable to Pita Grill as a kosher-certified eatery serving dine-in and catering customers in the Jewish community of NYC.
- Le Marais: Kosher bakery and café in NYC. Comparable to Pita Grill via kosher certification, NYC kosher community customer base, and casual dine-in plus takeaway model.
- Abigael's on 6th: Kosher restaurant in NYC with full-service dining, catering, and private events. Comparable to Pita Grill in OU kosher certification, full-service format, and corporate/event catering focus.
Broad incumbents
- Cava: Large Mediterranean fast-casual chain operating broadly across the U.S. Comparable to Pita Grill in Mediterranean menu positioning and dine-in/takeout model, though broader scale, not kosher, and positioned as fast-casual rather than full-service.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Pita Grill social profiles
Digital presencePita Grill compliance and trust
Trust signalCompliance1 record
Pita Grill financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pita Grill leadership team
Management profileNumber of profiles
Pita Grill funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pita Grill M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pita Grill
What does Pita Grill do?
Pita Grill is a family-owned kosher Mediterranean restaurant in Midtown Manhattan serving dine-in meals, takeout, online orders, catering, and private events. The menu spans Mediterranean dishes (shawarma, falafel, hummus), sushi rolls, gym plates, burgers, salads, bowls, and Shabbat meals, all prepared daily under Glatt Kosher (OU) certification. The restaurant operates a single physical location at 1083 2nd Ave, New York, NY, with online ordering handled through GetSauce.
Is Pita Grill a public or private company?
Pita Grill is a private company. It is classified as family owned and is currently operating.
When was Pita Grill founded?
Pita Grill was founded in -1. It employs 11 to 50 people.
Where is Pita Grill based?
Pita Grill is headquartered in New York, United States, in the North America region.
How does Pita Grill make money?
Four revenue lines are on record. Dine-in service is the primary driver. The others are takeout and online ordering, catering services and private party bookings.
Who are Pita Grill's main competitors?
Direct peers on record are Mendy's Kosher Delicatessen, 2nd Ave Deli, Mike's Bistro, Mizlala, Talia's Steakhouse, Sarge's Delicatessen, Neshama Deli, Le Marais and Abigael's on 6th. Cava is listed as a broad incumbent.
Does Pita Grill have an API?
No public API is recorded for Pita Grill.
What industry is Pita Grill in?
Pita Grill's product category is Mediterranean Restaurant (Kosher). Its primary akta.pro industry code is THAFACAC, Family-Style Restaurants, with a secondary code of THAHAKAK, Specialty & Dietary Catering (Halal, Kosher, Vegan, Allergen-Free, Medical). Its NAICS code is 722511 and its SIC code is 5810.