Pitoeuf
Pitoeuf SA is a Swiss family-owned B2B wholesale food distributor founded in 1947, delivering over 3,000 fresh and frozen products to more than 1,600 restaurants, hotels, schools, hospitals, and care homes across French-speaking and German-speaking Switzerland via refrigerated truck delivery.
- Company typePrivate
- Founded1947
- HeadquartersSaxon, Switzerland
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Pitoeuf does
Pitoeuf SA is a privately held Swiss B2B wholesale food distributor founded in 1947 and headquartered in Saxon, Canton of Valais. The company supplies fresh and frozen food products to professional caterers across French-speaking and German-speaking Switzerland, including restaurants, hotels, school canteens, hospitals, and care homes. Pitoeuf reports a customer base of more than 1,600 gastronomy-sector operators and stocks an assortment of over 3,000 SKUs, with approximately 1,500 tonnes of inventory under continuous cold-chain management at any given time.
The operating model is built around a centralized distribution infrastructure in Saxon, served by a refrigerated truck fleet operating on regional routing plans. Customers can place orders 24/7 through the company's online shop (www.pitoeuf.ch), by telephone, or by email, with same-day delivery available for orders received by 4:00 AM. The product catalog spans bakery, dairy, meat, poultry, fish, vegetables, prepared dishes, ice creams, and Valais specialty items, with traceability from warehouse to delivery. The company employs roughly 9 people and operates as a fourth-generation family business within the Swiss commercial law framework, with no public listing, external investors, or parent company.
Revenue is generated primarily through wholesale unit pricing per original carton, denominated in Swiss Francs ex-VAT, with a CHF 2/kg surcharge applied to retail sales. Invoice-based payment requires credit insurance approval and a credit limit equal to 1/12 of annual revenue. Marketing and customer engagement are conducted through the online storefront and email newsletter, with no documented third-party marketplaces, AI/ML capabilities, or external partnerships. The business is fundamentally a physical products distribution operation rather than a technology platform.
Pitoeuf firmographics
Firmographics- Name
- Pitoeuf
- Legal name
- Pitoeuf SA
- Website
- https://pitoeuf.ch
- Company type
- Private
- Founded year
- 1947
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Pitoeuf SA is a Swiss family-owned B2B wholesale food distributor founded in 1947, delivering over 3,000 fresh and frozen products to more than 1,600 restaurants, hotels, schools, hospitals, and care homes across French-speaking and German-speaking Switzerland via refrigerated truck delivery.
- Ownership category
- akta.pro rank
Pitoeuf industry classification
Industry- Product category
- Foodservice Distribution
- NAICS
- Packaged Frozen Food Merchant Wholesalers (424420), Packaged Frozen Food Merchant Wholesalers (42442), Refrigerated Warehousing and Storage (49312)
- SIC
- Wholesale-Groceries, General Line (5141), Wholesale-Groceries & Related Products (5140)
- akta.pro primary industry
- Cold Chain Fulfillment & Pick-Pack (E-grocery/D2C) (TLALABAL)
- akta.pro secondary industries
- Chilled/Refrigerated Food Warehousing (0–5°C) (AFAOAFAD), Ice Cream & Frozen Desserts Wholesale (AFAIAHAC)
Keywords
Where Pitoeuf is headquartered
LocationHeadquarters
- HQ city
- Saxon
- HQ country
- Switzerland
- HQ region
- Europe
Offices1 record
Markets served
Pitoeuf business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Infrastructure, Operations, Personnel, Marketing or Sales
Revenue model
- Wholesale Food Distribution: B2B wholesale distribution of fresh and frozen food products to professional caterers including restaurants, hotels, school canteens, hospitals, and care homes. Revenue generated through product sales with prices in Swiss Francs (CHF), calculated per original carton with a CHF 2.-/kg surcharge for retail sales.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Wholesale pricing for professional caterers |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels2 records
Pitoeuf product offering
Product offeringCore offering
Pitoeuf SA is a B2B wholesale food distributor selling more than 3,000 fresh and frozen products to professional caterers including restaurants, hotels, school canteens, hospitals, and care homes. The company manages approximately 1,500 tonnes of cold storage inventory and delivers orders via refrigerated trucks across French-speaking and German-speaking Switzerland, with online, phone, and email ordering channels.
Product overview
Pitoeuf SA is a B2B wholesale food distributor serving over 1600 professional foodservice customers (restaurants, hotels, canteens, schools, hospitals, retirement homes) in Switzerland since 1947. The company operates primarily as a physical product distribution business, not a technology platform. Their offering consists of an online ordering system paired with a wide assortment of fresh and frozen food products. They stock approximately 3000 products including bakery items, meats, poultry, game, fish, dairy, vegetables, canned goods, prepared dishes, pasta, sauces, ice creams, and specialty regional products from Valais. Products are stored in temperature-controlled facilities (managing approximately 1500 tons of stock) and delivered via refrigerated trucks according to regional routing schedules.
Differentiator
Problem solved
Functional benefit
Products and services
- Wholesale Fresh and Frozen Food Products Wholesale catalog of more than 3,000 fresh and frozen food products — including bakery items, meats, poultry, fish, dairy, vegetables, prepared dishes, canned goods, ice creams, and specialty regional products from Valais — sold to professional caterers, restaurants, hotels, canteens, hospitals, and care homes.
- Refrigerated Delivery Service Cold-chain delivery service using refrigerated trucks to transport perishable fresh and frozen products to customers across French-speaking and German-speaking Switzerland. Orders accepted until 4:00 AM for same-day delivery under a regional routing plan.
- B2B Online Ordering Platform B2B e-commerce platform (www.pitoeuf.ch) enabling professional customers to browse the product catalog, place orders, manage favorites, and access account history 24/7 with customer-specific pricing.
Companies that use Pitoeuf
Customer profileNamed customers5 records
Segments2 records
Ideal customer profiles2 records
Pitoeuf technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Pitoeuf partnerships and signals
Strategic signalScale indicators4 records
Recent moves3 records
Expansion highlights4 records
Pitoeuf competitors and assessment
Company assessmentBroad incumbents
- Metro AG: Metro is Europe's leading wholesale specialist serving HoReCa customers with broad food and non-food assortments. While primarily operating outside Switzerland, it represents the strategic direction of large-scale, multi-country foodservice wholesalers competing for the same customer segment.
- Bell Food Group: Bell is one of Switzerland's largest food producers and processors, with significant B2B sales into foodservice. While it is more of a producer than a pure wholesaler, it competes with Pitoeuf for institutional and HoReCa customers in Switzerland.
- Transgourmet Schweiz: Owned by Coop, Transgourmet is Switzerland's largest foodservice distributor serving hotels, restaurants and caterers nationwide. It competes directly with Pitoeuf in the same B2B foodservice wholesale category but at much larger scale and broader geographic coverage.
Regional players
- Hilcona AG: Hilcona is a leading Swiss frozen and convenience food producer distributed through foodservice channels. Pitoeuf actively stocks Hilcona products (visible in product categories), making Hilcona both a supplier and a category competitor for frozen prepared meals.
- Valais Produits du Terroir: Regional Valais specialty and terroir food producers collectively form a complementary supply ecosystem. Pitoeuf's Valais specialty assortment overlaps with these regional players, both as a distribution channel and a competitor for premium local foodservice supply.
Direct peers
- SAVIVA AG: SAVIVA is a major Swiss B2B foodservice distributor serving the hotel, restaurant and catering (HoReCa) sector with broad frozen and fresh assortments. It is one of the closest direct competitors to Pitoeuf in Swiss foodservice wholesale.
- Gastina GmbH: Gastina is a Swiss specialist wholesaler serving the gastronomy and hotel industry with deep HoReCa focus in the German-speaking market. It is a direct competitor in Swiss foodservice wholesale and shares the same B2B institutional customer base as Pitoeuf.
Others
- Sysco Corporation: Sysco is the global benchmark for B2B foodservice distribution. Although it does not operate in Switzerland, it illustrates the scale and digital capabilities that Pitoeuf's traditional model is benchmarked against in the foodservice wholesale category.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Pitoeuf social profiles
Digital presencePitoeuf financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pitoeuf leadership team
Management profileNumber of profiles
Pitoeuf funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pitoeuf M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pitoeuf
What does Pitoeuf do?
Pitoeuf SA is a B2B wholesale food distributor selling more than 3,000 fresh and frozen products to professional caterers including restaurants, hotels, school canteens, hospitals, and care homes. The company manages approximately 1,500 tonnes of cold storage inventory and delivers orders via refrigerated trucks across French-speaking and German-speaking Switzerland, with online, phone, and email ordering channels.
Is Pitoeuf a public or private company?
Pitoeuf is a private company. It is classified as family owned and is currently operating.
When was Pitoeuf founded?
Pitoeuf was founded in 1947. It employs 1 to 10 people.
Where is Pitoeuf based?
Pitoeuf is headquartered in Saxon, Switzerland, in the Europe region.
How does Pitoeuf make money?
One revenue line is on record: wholesale Food Distribution.
Who are Pitoeuf's main competitors?
Broad incumbents on record are Metro AG, Bell Food Group and Transgourmet Schweiz. Regional players are Hilcona AG and Valais Produits du Terroir. Direct peers are SAVIVA AG and Gastina GmbH. Sysco Corporation is listed as an others.
Does Pitoeuf have an API?
No public API is recorded for Pitoeuf.
What industry is Pitoeuf in?
Pitoeuf's product category is Foodservice Distribution. Its primary akta.pro industry code is TLALABAL, Cold Chain Fulfillment & Pick-Pack (E-grocery/D2C), with a secondary code of AFAOAFAD, Chilled/Refrigerated Food Warehousing (0–5°C). Its NAICS code is 424420 and its SIC code is 5141.