Plantation Bay

What Plantation Bay does

Plantation Bay Golf & Country Club is a private, gated master-planned residential community located in Ormond Beach, Florida, straddling Volusia and Flagler counties. Spanning 3,600 acres (more than half still undeveloped), the community is anchored by 45 holes of championship golf across three courses (Founders North, Founders South, and Prestwick), with an additional Club de Bonmont course and a $30 million, 40,500-square-foot Golf and Lifestyle Center under construction. Amenities include two clubhouses (Founders Club and Prestwick), 10 Har-Tru tennis courts (recognized with a 2022 USTA Outstanding Facility Award), 10 pickleball courts, two resort-style pools with a cabana bar, a full-service spa, and a fitness center.

The community is developed, built, and managed by ICI Homes, Florida's largest residential builder, under the operating entity ICI Homes Residential Holdings, LLC. Plantation Bay monetizes through three primary streams: (1) one-time home sales of ICI-built custom homes (2,000–4,100+ sq ft floor plans), (2) one-time lot/homesite sales for custom builds, and (3) recurring club membership dues (full and sports tiers). The Reserve at Plantation Bay, a 75-home luxury enclave on 100-foot lots, represents a separate upscale tier with access to all main-community amenities.

The go-to-market motion is field-driven: on-site ICI Homes sales associates deliver in-person or virtual VIP Tours, Discovery Tours (a 2-night/3-day try-before-you-buy villa stay starting at $599 per couple), and referral-driven Resident Rewards. Distribution is supplemented by licensed real estate brokers for resales and the ICI Homes website. Primary customers are affluent Florida home buyers, retirees, active adults, and golf/tennis enthusiasts seeking a luxury, amenity-rich, climate-advantaged lifestyle community with proximity to Atlantic beaches and lower cost of living than comparable Florida coastal markets. Plantation Bay is privately held and operates as a subsidiary property within ICI Homes' broader Florida residential portfolio.

Name

Plantation Bay

Legal name

ICI Homes Residential Holdings, LLC

Website

https://plantationbaygolf.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

11–50 employees

Short description

Plantation Bay Golf & Country Club is a 3,600-acre private, gated master-planned residential community in Ormond Beach, Florida, offering ICI-built custom homes, 45 holes of championship golf, tennis, pickleball, pools, spa, and two clubhouses to affluent buyers, retirees, and active adults.

Ownership category

akta.pro rank

Product category

Master-Planned Private Golf Community

NAICS

Golf Courses and Country Clubs (71391), Nature Parks and Other Similar Institutions (712190)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Golf Courses & Golf Facilities (MPAKAEAD)

akta.pro secondary industry

Golf & Leisure Full-Service Hotels (THAGAAAH)

Keywords

• Master-planned communities
• Private golf club
• Luxury home building
• Country club membership
• Residential real estate

Headquarters

HQ city

Ormond Beach

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Infrastructure, Personnel, Marketing or Sales, Supply Chain

Revenue model

1. Home Sales: ICI Homes builds and sells custom homes within Plantation Bay ranging from approximately 2,000 to 4,000+ square feet. New construction sales through on-site sales center with customization options.
2. Lot/ Homesite Sales: Sale of undeveloped lots and homesites within the community for custom home building.
3. Club Membership: Private membership options providing access to golf courses, clubhouses, fitness center, spa, tennis, pickleball, and other resort amenities. Multiple membership tiers available including full and sports memberships.
4. The Reserve at Plantation Bay: Separate luxury enclave adjacent to main community featuring 75 custom homes on 100-foot lots with access to Plantation Bay amenities. Developed by ICI Homes with estate-series floor plans from 2,600 to 4,100+ square feet.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Plantation Bay Golf & Country Club is a 3,600-acre private, gated, master-planned residential community in Ormond Beach, Florida that sells custom-built homes and homesites through developer ICI Homes and offers private club membership access to championship golf, tennis, pickleball, resort pools, spa, fitness, and dining amenities. The community combines residential real estate sales with a private country club lifestyle experience for residents and members.

Product overview

Plantation Bay Golf & Country Club is a single, unified master-planned residential community offering luxury homes in a private gated setting. The product portfolio centers on the main Plantation Bay community (3,600 acres with 45 holes of golf, two clubhouses, tennis/pickleball courts, pools, and spa) and its luxury subsection, The Reserve. Community amenities include the Founders Club and Prestwick Clubhouse for dining/social venues, the Cabana Bar for poolside refreshments, a Wellness Center with spa services, an award-winning Tennis Center with 10 courts, and 10 pickleball courts. Residential products span new custom homes, resale homes, and townhomes. The community also offers experiential services including Discovery Tours (Try Before You Buy), VIP Tours, and a Resident Rewards referral program. The Reserve at Plantation Bay offers an exclusive 75-home enclave with larger homesites and access to all Plantation Bay amenities.

Differentiator

Problem solved

Functional benefit

Products and services

• Plantation Bay Golf & Country Club Community A 3,600-acre private, gated master-planned residential community in Ormond Beach, Florida offering luxury custom homes, 45 holes of championship golf, two clubhouses, tennis and pickleball facilities, resort-style pools, spa, fitness amenities, and nature preserves for affluent home buyers seeking a full country club lifestyle.
• The Reserve at Plantation Bay An exclusive luxury enclave adjacent to the main Plantation Bay community, featuring 75 custom homes on 100-foot lots with 40 acres of conservation land and full access to Plantation Bay's amenities. Built by ICI Homes with estate-series floor plans ranging from approximately 2,600 to 4,100+ square feet.
• ICI Homes Custom Homes New custom-built homes constructed by ICI Homes within Plantation Bay ranging from approximately 2,000 to 4,000+ square feet, with multiple floor plans (The Amelia at 2,090 sq ft to The Augusta at 4,135 sq ft), customization options, and sales through the on-site sales center. Targeted at affluent buyers seeking a tailored Florida residence.
• Plantation Bay Club Membership Private membership options providing access to the community's 45 holes of championship golf, two clubhouses, fitness center, spa, tennis, pickleball, and other resort amenities. Multiple membership tiers available, including full and sports memberships, sold on a recurring subscription basis to residents and non-resident members.
• Discovery Tours (Try Before You Buy) Experiential program allowing prospective residents to experience Plantation Bay's lifestyle for two nights and three days in private villas, starting at $599 per couple, as a pre-purchase evaluation of the community.

Quantifiable outcome

• 45 holes of championship golf across three courses
• +3 more outcomes

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• ICI HomescoreOthersICI Homes is the developer and builder of Plantation Bay Golf & Country Club. As Florida's largest residential builder and developer with 40+ years of experience, ICI Homes develops the community, builds custom homes, and manages sales. ICI Homes is headed by founder and CEO Mori Hosseini. The company has built throughout Florida and specializes in customization.

Scale indicators7 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• Lakewood Ranch: Lakewood Ranch is a large master-planned Florida community near Sarasota with multiple golf courses, country clubs, and resort amenities. Closely comparable in scope, amenity model, and Florida luxury/active-adult target buyer.
• The Villages: The Villages is a master-planned Florida retirement community centered on golf, recreation, and amenity-rich living. It is the most directly comparable large-scale Florida private golf/lifestyle community to Plantation Bay.
• TPC Sawgrass: TPC Sawgrass in Ponte Vedra Beach, FL is a PGA Tour facility combined with private residential golf community. Comparable Florida private golf community anchored by championship golf.
• Grey Oaks Country Club: Grey Oaks is a private luxury golf and country club community in Naples, FL with 36 holes, tennis, fitness, and spa. Comparable Florida luxury private golf club with membership and custom-home product.
• PGA National Resort & Spa: PGA National in Palm Beach Gardens, FL is a private golf and country club community with championship courses and resort amenities. Comparable Florida private golf club offering and luxury resident membership model.
• Boca West Country Club: Boca West is a private equity-owned luxury country club community in Boca Raton, FL featuring multiple golf courses, tennis, fitness, and dining. Directly comparable as a high-end Florida private country club community with membership revenue.
• Pelican Bay Foundation: Pelican Bay is a luxury private golf and beach community in Naples, FL offering membership-based access to golf, tennis, fitness, and dining. Comparable as an upscale Florida private golf/club community serving affluent residents.
• John's Island Club: John's Island is a private golf and country club community in Vero Beach, FL with three golf courses, tennis, and beach access. Comparable Florida private luxury golf/club community serving affluent coastal residents.

Emerging players

• Nocatee: Nocatee is a master-planned community near Jacksonville, FL with amenity centers, golf access, and family/active-adult appeal. Comparable as a Florida planned community competing for in-migration residents.
• Babcock Ranch: Babcock Ranch is a newer master-planned community in southwest Florida with sustainability focus and amenity package. Comparable as a Florida planned residential community competing for the same retiree/in-migration buyer.

Market position

Competitive moat4 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/495354770242
• LinkedInlinkedin.com/company/plantation-bay

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Plantation Bay