Poplar Place Farm

What Poplar Place Farm does

Poplar Place Farm operates a 188-acre equestrian show facility and private boarding operation in Hamilton, Georgia, approximately 100 miles southwest of Atlanta. The facility specializes in English riding disciplines (eventing, dressage, and show jumping) and is available to all equestrian disciplines. Core physical infrastructure includes a 224-stall show barn with rubber-matted stalls, individual utilities, and 58 water hydrants; four arenas with all-weather footing (a 250'x300' competition arena, 140'x230' warm-up, 130'x260' third arena, and a large grass show jumping arena); a cross-country course designed by Hugh Lochore with two water complexes (one with running waterfall) and tracks from 12 inches to preliminary level; a 12-stall wash rack; camper hook-ups with electric and water; and a separate 20-stall private boarding barn with hot/cold wash stalls, heated/cooled tack room, fly-spray system, automatic waters, three boarding arenas, and eight turnout pastures.

The business operates through three revenue streams: (1) hosting USEA/USEF recognized Horse Trials and USDF/USEF Dressage Series competitions plus GDCTA schooling shows, generating entry fees, stall rentals, and class fees on a per-event basis; (2) private full-board subscriptions (pricing undisclosed, contact owner directly) covering custom feeding programs, daily stall maintenance, and daily turnout; and (3) by-appointment cross-country, dressage, and stadium jump schooling services with fees published via a Google Drive document. A volunteer point redemption program (100 points = $25 off class fee) subsidizes labor and locks in repeat attendance. Marketing is conducted through the company website (poplarplacefarm.com), Instagram, and the official USEA Xentry registration platform. Customer segments are regional equestrian competitors and boarders in the southeastern US, served on-site at the physical facility with no digital delivery channel.

Ownership and corporate structure are opaque: the entity appears to operate as Poplar Place LLC in Georgia with no disclosed parent, institutional investors, or management team. The company holds core organizational affiliations with USEA, USEF, USDF, GDCTA, USEA Area III, and the Thoroughbred Incentive Program (T.I.P.), and maintains a sponsor ecosystem including Triple Crown Feed, Valley Veterinary Associates, Cherokee Feed & Seed, Schleese Saddlery, Mags Mobile Tack, Red Ribbon Tack, and Calisto's Cookies. No revenue, headcount, funding, or financial disclosures are available.

Name

Poplar Place Farm

Legal name

Poplar Place Farm

Website

https://poplarplacefarm.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Poplar Place Farm is a privately-held equestrian show facility and private boarding operation on 188 acres in Hamilton, Georgia, hosting USEA/USEF horse trials, USDF dressage competitions, and GDCTA schooling shows for regional southeastern US riders, with an on-site 20-stall boarding barn.

Ownership category

akta.pro rank

Product category

Equestrian Facility Services

NAICS

Other Animal Production (1129)

SIC

Services-Amusement & Recreation Services (7900), Agricultural Prod-Livestock & Animal Specialties (200)

akta.pro primary industry

Horse Boarding, Livery & Stable Operations (AFAEAGAG)

Keywords

• Equestrian show facility
• Horse boarding services
• Eventing horse trials
• Dressage competitions
• Cross-country schooling

Headquarters

HQ city

Hamilton

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Infrastructure, Supply Chain, Marketing or Sales

Revenue model

1. Horse Show and Competition Fees: Revenue from hosting recognized competitions in Eventing and Dressage, as well as GDCTA schooling shows throughout the year. Entry fees, stall rentals, and class fees.
2. Boarding Services: Full board services in a 20-stall private boarding barn with custom feeding program, daily stall maintenance, and daily turnout. Contact owner directly for availability and pricing.
3. Schooling Fees: Fees for cross-country schooling, dressage schooling, and stadium jump schooling by appointment. Pricing is available via Google Drive document (updated 1/20/2026).

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Poplar Place Farm is a 188-acre equestrian show facility and boarding operation in Hamilton, Georgia, that hosts USEF/USEA Horse Trials, USDF-recognized Dressage shows, and GDCTA Schooling Shows across four all-weather arenas and a 224-stall show barn. It also operates a 20-stall private boarding barn with full board services (custom feeding, daily turnout) and provides appointment-based cross-country, dressage, and stadium jump schooling on a Hugh Lochore-designed course.

Product overview

Poplar Place Farm operates a unified equestrian show facility and boarding service on 188 acres in Hamilton, Georgia. The core offering is the show facility with 224 stalls hosting recognized Horse Trials (eventing) and Dressage competitions, supplemented by GDCTA Schooling Shows throughout the year. The private boarding barn provides full-board services with 20 stalls and three arenas for boarders. Additional services include cross-country schooling, dressage and stadium jumping schooling by appointment, and periodic car show events. The facility specializes in English riding disciplines (eventing, dressage, and jumping) while remaining available to all equestrian disciplines.

Differentiator

Problem solved

Functional benefit

Products and services

• Horse Trials (USEF/USEA Recognized) Recognized three-phase eventing competitions (dressage, show jumping, cross-country) held throughout the year for riders and horses at levels from beginner through preliminary. Targeted at individual eventers seeking sanctioned results.
• Dressage Shows (USDF/USEF Recognized) Recognized dressage competitions run as Spring, Summer, Fall, and Winter series throughout the year, judged by certified 'S' level judges. Targeted at dressage riders seeking sanctioned scores.
• GDCTA Schooling Shows GDCTA-affiliated schooling shows offering dressage, show jumping, and three-phase events, including the Classic Series with year-end award points. Targeted at riders preparing for recognized competitions or seeking lower-stakes experience.
• Private Boarding Full-board service in a 20-stall private boarding barn featuring 14x14 rubber-matted stalls with fly-spray system and automatic waters, custom feeding program, hot/cold wash stalls, heated/cooled tack room, rubber-paved aisles, daily stall maintenance, and daily turnout across eight pastures. Targeted at individual horse owners within driving distance.
• Cross-Country Schooling Scheduled pay-as-you-go access to the Hugh Lochore-designed cross-country course, with tracks from 12 inches to preliminary level, two water complexes including one with a running waterfall. Riders must wear helmets and safety vests; completed release forms and payment are required before going out on course.
• Dressage and Stadium Jump Schooling By-appointment dressage and stadium jump schooling sessions, offered on Sundays following each schooling show and by reservation only with limited staffing. Targeted at riders preparing for upcoming recognized competitions.
• Horsepower & Heroes Car Show On-site car show event branded as Horsepower & Heroes, hosted at the facility. Targeted at visitors and the local community.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Twelve partnerships are on record, tiered minor and core.

• Triple Crown FeedminorOthersEquestrian feed brand featured as sponsor. Products include feed, supplements, and fibers with EquiMix Technology. Triple Crown also operates the Thoroughbred Incentive Program (T.I.P.) that Poplar Place participates in.
• Valley Veterinary AssociatesminorOthersVeterinary practice that serves the equestrian community, participates in Poplar Place Horse Trials, and provides gait evaluation at show jumping and cross country venues.
• Cherokee Feed & SeedminorOthersFeed and hay supplier for customers across north Georgia and southeastern US, founded in 2004, with second store opened in Gainesville, GA in 2014.
• Mags Mobile TackminorOthersMobile tack shop that brings equestrian apparel, helmets, boots, tack, and grooming supplies directly to customers. Carries brands including Shires Equestrian, Noble Outfitters, Devon-Aire, and IRH.
• Red Ribbon TackminorOthersQuality tack retailer serving southwest Georgia equestrian community with brands including Kingsley, Mattes, Pravins Sellier, Stubben, and Eco Gold. Offers custom items and saddle repair services through two expert saddlers.
• Calisto's CookiesminorOthersHorse treat company started by a frequent Poplar Place competitor, included as prizes in recognized horse trials and dressage shows.
• Schleese SaddleryminorOthersSaddle manufacturer specializing in innovative, infinitely adjustable, gender-specific saddles with emphasis on women's saddles. Products and services ensure optimal well-being for horse and rider.
• USEA (United States Eventing Association)coreOthersOfficial organizational affiliation for recognized horse trials. Poplar Place hosts USEA/USEF recognized competitions using Xentry registration system.
• USDF (United States Dressage Federation)coreOthersOfficial organizational affiliation for recognized dressage shows. Poplar Place hosts USEF/USDF Dressage Series competitions throughout the year.
• USEF (United States Equestrian Federation)coreOthersNational governing body for equestrian sports. Poplar Place holds recognition to host USEF sanctioned competitions in eventing and dressage.
• GDCTA (Georgia Dressage and Combined Training Association)coreOthersRegional equestrian organization. Poplar Place hosts GDCTA schooling shows and is a member association supporting local equestrian community.
• Thoroughbred Incentive Program (T.I.P.)minorOthersT.I.P. offers awards for registered Thoroughbreds at recognized horse shows. Poplar Place participates in this program offering special recognition for Thoroughbred competitors.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Kentucky Horse Park: State-affiliated equestrian park in Lexington, KY that operates permanent competition arenas and stall facilities for national-level USEF-recognized events; comparable to Poplar Place as an established venue hosting recognized eventing and dressage competitions, but at a much broader public-attraction scale.

Direct peers

• Virginia Horse Center: Multi-discipline equestrian event complex in Lexington, VA hosting recognized eventing, dressage, and hunter/jumper shows with extensive stabling; directly comparable to Poplar Place as a USEA/USDF-recognized horse trials and dressage venue.
• World Equestrian Center: Premier equestrian competition and resort venue in Ocala, FL hosting year-round USEF/USEA-recognized eventing and dressage competitions with extensive stalls and arenas; comparable as a recognized multi-discipline horse show venue serving a regional competitive catchment.
• Carolina Horse Park: Eventing and dressage competition venue in Raeford, NC that hosts USEA-recognized horse trials with cross-country courses, permanent stabling, and schooling services; directly comparable to Poplar Place's recognized horse trials and schooling offering in the southeastern US.
• Galway Downs: Eventing and show facility in Temecula, CA that hosts USEA-recognized horse trials with all-weather footing and cross-country courses; comparable as a purpose-built recognized eventing and dressage show venue serving a regional competitive base.
• Tryon International Equestrian Center: Large multi-discipline equestrian resort and competition venue in Mill Spring, NC that hosts USEF/USEA-recognized eventing and dressage shows alongside boarding and schooling services, closely mirroring Poplar Place's show-facility-plus-boarding model at a larger scale.
• FENCE (Foothills Equestrian Nature Center): Non-profit equestrian and nature center in Tryon, NC offering eventing competitions, schooling, and boarding; comparable to Poplar Place as a recognized eventing venue combining competition hosting with boarding and schooling services in the Carolinas/Georgia region.

Regional players

• Chattahoochee Hills Eventing: Equestrian facility in the greater Atlanta/Georgia area offering eventing and schooling services; regionally comparable to Poplar Place as a nearby Georgia-based eventing venue with overlapping southeastern US catchment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/17841406334693202
• LinkedInlinkedin.com/company/poplar-place-farm

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Poplar Place Farm