Posteritati Gallery

What Posteritati Gallery does

Posteritati (legally registered as Posteritati, operating as Posteritati Movie Poster Gallery) is a New York City-based specialist in original movie posters, founded in 1995 and operating continuously for nearly 30 years. The company sells both vintage and contemporary original posters through a global e-commerce storefront at posteritati.com and a primary physical gallery at 239 Centre Street FL 4, NYC, with an additional satellite gallery operated in partnership with IFC Center. Its catalog spans 1,200+ indexed pages covering directors (Hitchcock, Kubrick, Kurosawa, Lynch, Anderson), genres (arthouse, horror, drama, romance), decades (1970s through 2000s), and awards collections (Academy Award Best Picture, Cannes Palme d'Or, BFI Sight & Sound). Active inventory expansion is a recurring activity, with 425 new posters added in the July 2026 monthly update alone.

The company's underlying technology is a standard e-commerce platform with integrated catalog/content management for the poster inventory plus inventory tracking and customer account management. Third-party integrations are limited to Stripe and PayPal for payment processing and Google Analytics for traffic and behavior analytics. There is no disclosed AI/ML capability, no proprietary algorithms, and no public API or mobile app.

Posteritati's business model centers on one-time sales of original posters, priced individually by rarity, condition, and demand (sample price point: $150 for a Paris, Texas R2024 U.S. one-sheet). Value-added professional services — custom framing, linen backing, a poster rental program, and professional appraisals, plus a 'Find a Poster' concierge sourcing service — generate supplementary revenue and reinforce the specialist positioning. The company sells direct-to-consumer to three named segments: individual film collectors and enthusiasts (primary), art and design-oriented buyers seeking curated film art, and arthouse institutions (Janus Films, IFC Center, and unnamed indie distributors) sourcing posters for screenings and events. Marketing is multi-channel, combining an owned newsletter, organic social across Instagram, Twitter, Facebook, and Pinterest, SEO-optimized category pages, and co-produced content with streaming platform MUBI.

Name

Posteritati Gallery

Legal name

Posteritati

Website

https://posteritati.com

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

1–10 employees

Short description

Posteritati Gallery is a New York-based specialist retailer founded in 1995 that sells vintage and contemporary original movie posters globally online and through its NYC gallery and an IFC Center satellite, serving film collectors, design-oriented buyers, and arthouse film institutions.

Ownership category

akta.pro rank

Product category

Film Memorabilia Retail

NAICS

Art Dealers (459920)

akta.pro primary industry

Art Galleries & Exhibition Spaces (Commercial & Nonprofit) (THAJADAH)

akta.pro secondary industry

Collectibles & Hobby Shows (MPAGAFAN)

Keywords

• Vintage movie posters
• Film memorabilia retail
• Art-house cinema posters
• Custom poster framing
• Movie poster appraisal

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Poster Sales: One-time sales of original vintage and contemporary movie posters. Individual poster pricing varies by rarity, condition, and demand. Example: Paris, Texas original poster priced at $150.
2. Preservation Services: Custom framing and linen backing services for poster preservation and display.
3. Rental Program: Poster rental services for film screenings, events, and temporary display purposes.
4. Appraisal Services: Professional appraisal services for poster valuation, insurance, and authentication purposes.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels8 records

Core offering

Posteritati Gallery sells original vintage and contemporary movie posters through an e-commerce website and a physical NYC gallery, operating since 1995. The company curates a catalog of over 1,200 pages of posters spanning decades, directors, genres, and awards, and offers ancillary services including custom framing, linen backing, poster rentals, and professional appraisals.

Product overview

Posteritati Gallery operates as a specialized e-commerce platform and physical gallery offering original movie posters, both vintage and contemporary. The core product offering is the online marketplace for original movie posters, complemented by value-added services including Custom Framing, Linen Backing, Rentals, and Appraisals. The company maintains two physical locations in New York (NYC Gallery and IFC Center Gallery) for in-person viewing and purchases. Additional offerings include Merch and Gift Cards, with an editorial blog (Unfolding) and a customer loyalty Rewards Program. The business model centers on connecting collectors with rare and collectible film artwork across multiple decades and genres.

Differentiator

Problem solved

Functional benefit

Products and services

• Original Movie Posters Vintage and contemporary original movie posters for sale, including rare and collectible items from classic, art-house, horror, and mainstream films. Sold individually at varying price points (e.g., Paris, Texas R2024 U.S. One Sheet at $150) based on rarity, condition, age, and demand.
• Custom Framing Custom framing service for purchased movie posters, offering professional preservation and display options. Quoted separately based on poster size and service requirements.
• Linen Backing Linen backing service for poster restoration and preservation, a standard treatment for vintage movie posters.
• Poster Rentals Rental program allowing customers to rent movie posters for events, screenings, or temporary display purposes.
• Poster Appraisals Professional appraisal services for movie posters, providing valuation for insurance, resale, or authentication purposes.
• Find a Poster Concierge service to help locate specific movie posters that are not currently in inventory.
• Gift Cards Gift cards available for purchase, allowing recipients to select their own posters or services.
• Merch Branded merchandise including gift items related to movie poster culture and the Posteritati brand.
• Rewards Program Loyalty program allowing customers to earn rewards on purchases.

Quantifiable outcome

• 425 new posters added in July 2026 update

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Partnerships

Four partnerships are on record, tiered featured partner, core and minor.

• Janus Filmsfeatured partnerStrategic or Co-development PartnerJanus Films is featured as a key partner on the Posteritati website. The partnership offers an exclusive collection of posters for films released by Janus Films, available exclusively at Posteritati. Janus Films is a renowned arthouse film distributor known for bringing international cinema to American audiences. The collaboration positions Posteritati as a premier destination for Janus Films merchandise and promotional materials.
• MUBIfeatured partnerGTM or Marketing Partner'MUBI Picks at Posteritati' is a video series where special guests discuss their favorite movie posters of all time. New episodes are featured on the Posteritati homepage and promoted through both platforms. The collaboration extends reach to MUBI's subscriber base of arthouse film enthusiasts and creates engaging content marketing for both brands.
• IFC CentercoreChannel Partner/ Reseller/ DistributorDedicated gallery space at IFC Center featuring rotating exhibitions of film posters. The partnership provides physical exhibition space in a premier New York arthouse cinema, creating exposure to a dedicated film-going audience.
• Indie Film Distributors and Arthouse CinemasminorChannel Partner/ Reseller/ DistributorPosteritati partners with independent film distributors and arthouse cinemas to offer exclusive poster collections. The company states pride in being partnered with favorite indie film distributors and arthouse cinemas.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• eBay: Mass-market online marketplace that hosts significant secondary-market movie poster sales from individual sellers and small dealers. Comparable because it absorbs a large share of movie poster transactions and shapes buyer expectations around pricing, condition disclosure, and selection.
• Sotheby's: Global broad-spectrum auction house that periodically offers film and entertainment memorabilia alongside fine art. Comparable as a competing sales channel for high-value movie posters and as a benchmark for art-market price discovery that influences collector expectations.
• Bonhams: International auction house with an Entertainment Memorabilia department that handles film posters and cinema collectibles. Comparable because it competes for premium poster consignments and serves a similar institutional and high-net-worth collector base.

Direct peers

• RR Auction: Auction house specializing in rare collectibles including movie posters, entertainment memorabilia, and autographs. Comparable because it operates in the same buyer-seller ecosystem for original film posters and appeals to overlapping collector demographics.
• Prop Store: Specialist in film and television memorabilia including original posters, props, and costumes, with both auction and direct-sale channels. Comparable because it serves the same film-collector audience and offers adjacent inventory categories such as screen-used items alongside poster art.
• Cinema Poster Shop: Specialist dealer focused on original film and cinema posters, particularly British and international titles. Comparable because it sells the same core product (original movie posters) to a closely overlapping collector demographic, differing mainly in geographic emphasis.
• Heritage Auctions: One of the largest auction houses for collectibles including movie posters and entertainment memorabilia. Directly comparable because it transacts the same primary inventory (original movie posters) and competes for both buyers and seller consignments in the same niche.

Emerging players

• Goldin: Auction marketplace focused on sports cards and high-end collectibles, with growing presence in entertainment memorabilia. Comparable because it competes for collector spend and brings technology-enabled auction dynamics to the broader collectibles space in which Posteritati operates.
• PWCC Marketplace: Technology-driven collectibles auction platform. Comparable as an emerging digital-first channel that competes for the same collector audience and demonstrates the auction-tech direction that may reshape how movie posters are bought and sold.

Regional players

• The Reel Poster Gallery: UK-based specialist movie poster gallery and dealer offering vintage and original film posters. Comparable because it operates the same gallery-plus-online model in the same niche; categorized as regional because it serves primarily UK and European buyers rather than the US market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/posteritati
• Facebookfacebook.com/posteritati
• Instagraminstagram.com/posteritati
• Pinterestpinterest.com/posteritati
• LinkedInlinkedin.com/company/posteritati-gallery

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Posteritati Gallery