What Poultry Tech does

Poultry Tech is a B2B trade fair and conference platform dedicated to the poultry farming and egg production industry, held at Ptak Warsaw Expo in Nadarzyn near Warsaw, Poland. Operated by Ptak Warsaw Expo Sp. z o.o. (a privately held, UFI-certified exhibition organizer), the event is in its 3rd edition in 2026 after launching in 2024. The platform serves two primary customer segments: exhibitors (suppliers of poultry equipment, feed, veterinary products, farm construction, and smart-farming technology) and professional visitors (poultry farmers, farm owners, egg distributors, slaughterhouses, veterinarians, consultants, and investors). Co-location with the Fruit, Poultry & BioAgro event broadens the audience to adjacent horticulture and organic agriculture verticals.

The core offering combines a physical exhibition floor (Hall B at Ptak Warsaw Expo, part of CEE's largest 153,000 m² venue), the International Poultry Industry Congress, and a B2B networking zone. Supporting products include a WordPress-based website with an online exhibitor catalog, a QR-code Exhibitor Scanner app for lead capture, a tiered PWE Sponsoring Store of marketing services (lanyard, facade banners, floor stickers, VIP room, mailing mentions, social media posts), and bundled Starter/Standard/Premium service packages. There is no proprietary deep-technology product; the platform's value lies in aggregating supply, demand, and content at a single recurring event.

The business model is event-driven and transactional. Revenue is generated primarily from exhibitor booth and space rental, plus a la carte sponsorship and promotional packages (priced EUR 90-€7,600 net, plus 23% VAT). Visitor registration is free, which is used to maximize footfall — the 2025 edition attracted 9,240 professionals (+61% YoY) — and in turn to attract paying exhibitors. The team is small (6 employees) and the entity is a non-reporting sub-brand of a larger private parent, so revenue is not publicly disclosed. Partnerships with WPSA, agricultural universities, KRIR, EIT Food, Krajowa Izba Targowa, and 15 industry media patrons supply scientific credibility, content, and audience reach without direct compensation.

Name

Poultry Tech

Legal name

Ptak Warsaw Expo Sp. z o.o.

Website

https://poultrypoland.com

Company type

Private

Founded year

2024

Operating status

Operating

Headcount range

1–10 employees

Short description

Poultry Tech is a B2B trade fair and conference for the poultry farming and egg production industry, held at Ptak Warsaw Expo near Warsaw, Poland, serving exhibitors (equipment, feed, veterinary suppliers) and professional visitors (farmers, distributors, veterinarians, investors) through an annual exhibition, congress, and B2B networking platform.

Ownership category

akta.pro rank

Product category

Agricultural Trade Fair / B2B Event Services

NAICS

Poultry and Egg Production (1123)

SIC

Agricultural Prod-Livestock & Animal Specialties (200)

akta.pro primary industry

Integrated Poultry Operations (Vertically Integrated Farms) (AFAEADAI)

akta.pro secondary industries

Poultry & Avian Veterinary Services (AFAEANAD), Organic Poultry & Egg Production (AFAEAMAC)

Keywords

• Poultry trade fair
• Agricultural exhibitions
• B2B event services
• Poultry industry conferences
• Egg production events

Headquarters

HQ city

Nadarzyn

HQ country

Poland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Marketing or Sales, Personnel, Infrastructure, Technology or R&D

Revenue model

1. Exhibitor booth and space rental: Poultry Tech generates revenue primarily through renting exhibition space and booth stands to exhibitors (suppliers of poultry farming technology, equipment, feed, veterinary products, building contractors, and related services). Exhibitors can book individual booths or use organizer-provided stand designs.
2. Exhibitor promotional and sponsorship packages: The fair sells a comprehensive range of promotional services to exhibitors including lanyard branding, badge logo placement, facade banners, VIP zone sponsorship, restaurant sponsorship, PA system announcements, floor stickers, social media posts, exhibitor photography/video, mailing mentions, and bundled promotional packages. These are one-time or short-duration services tied to the event.
3. Conference and event programming: The International Poultry Industry Congress and related conference sessions feature partner organizations (WPSA, FitMentor, University of Warsaw, etc.) and provide an additional layer of paid or sponsored participation for specialized sessions and workshops.
4. Registration and ticketing: Visitor registration is free; revenue from ticketing is nominal or zero. The primary commercial value lies in the footfall generated for exhibitors rather than direct ticket revenue.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels8 records

Core offering

Poultry Tech is a B2B trade fair and conference platform for the poultry farming and egg production industry, organized by Ptak Warsaw Expo. It rents exhibition space and booths to industry exhibitors (equipment suppliers, feed manufacturers, veterinary providers), runs the International Poultry Industry Congress, and provides digital tools such as an online exhibitor catalog, an Exhibitor Scanner app for lead capture, and marketing/sponsorship services for exhibitors. Visitor admission is free with registration.

Product overview

Poultry Tech operates as a B2B trade fair and conference platform for the poultry farming and egg production industry. The core offering consists of organizing and hosting the Poultry Tech trade fair exhibition at Ptak Warsaw Expo, which serves as a marketplace connecting poultry farmers, technology suppliers, feed manufacturers, and industry professionals. The product portfolio includes exhibition space rental with optional custom booth construction, digital promotional tools (exhibitor catalog, scanner app), marketing services (mailings, banners, social media), and conference programming. The company generates revenue through exhibitor booth fees, premium service packages, and marketing add-ons.

Differentiator

Problem solved

Functional benefit

Products and services

• Exhibition Space and Booth Construction Provision of exhibition space in Hall B at Ptak Warsaw Expo with optional custom booth design and construction, technical connections (electricity, water, internet), and on-site logistical support for poultry industry exhibitors.
• International Poultry Industry Congress Multi-day conference program featuring industry expert presentations, panel discussions, and networking sessions covering modern poultry farming challenges, welfare management, sector innovations, and agri-food sustainability.
• Exhibitor Catalog and Online Directory Online searchable catalog and directory of exhibiting companies with booth locations, company profiles, and product categories, enabling visitor discovery and pre-event networking.
• Exhibitor Scanner App Mobile application for scanning visitor QR-code badges to automatically collect contact data and export to CSV for exhibitor lead generation and post-event follow-up.
• Promotional and Sponsorship Packages
• Marketing Services for Exhibitors
• Social Media Promotion Services
• Trade Fair Medals and Awards Program

Quantifiable outcome

• 9,240 professional visitors attended the 2nd edition (2025), a 61% increase over the 1st edition
• +2 more outcomes

Named customers7 records

Segments8 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Twelve partnerships are on record, tiered core and minor.

• World's Poultry Science Association (WPSA) — Polish BranchcoreStrategic or Co-development Partner · 2 December 2025WPSA is a key partner of Poultry Tech, organizing the conference session 'Modern Poultry Farming – Challenges and Opportunities' at the 2025 edition. The association contributes scientific expertise, industry credibility, and a network of poultry science professionals to the event.
• Hugo Kołłątaj University of Agriculture in KrakowcoreStrategic or Co-development Partner · 2 December 2025The university is a Cooperation Award recipient at Fruit&Poultry&BioAgro 2025 and a conference partner, presenting research and participating in panel discussions on agricultural innovation and poultry sector trends.
• Faculty of Management, University of Warsaw — Seedbed IncubatorminorStrategic or Co-development Partner · 2 December 2025Co-organizer of the conference session 'Innovations for a Sustainable Future of the Agri-Food Sector: EIT Food Seedbed Incubator Demo Day', presenting agri-tech startups and innovation to the fair audience.
• Fundacja FitMentorminorStrategic or Co-development Partner · 2 December 2025Organizer of the conference session 'Innovative FitMentor Solutions: machines, subsidies, experts', showcasing tools for farm modernization, EU funding access, and vending machine solutions for agri-food products.
• InHort — Institute of Horticulture (National Research Institute)minorStrategic or Co-development Partner · 2 December 2025Organizer of the conference 'Fruit Growing 2025 – Modernity in Practice', co-located with Poultry Tech. The institute bridges horticulture and poultry/agricultural sectors through its conference programming.
• National Council of Agricultural Chambers (KRIR)minorStrategic or Co-development Partner · 2 December 2025Organizer of the conference 'Agriculture in a Changing World – Production, Safety, Competitiveness, Trade', featuring international agricultural attachés and ministers of agriculture as speakers.
• EIT Food / Seedbed IncubatorminorStrategic or Co-development Partner · 2 December 2025Co-funder and partner of the 'Innovations for a Sustainable Future of the Agri-Food Sector' demo day, presenting European agri-tech startup innovations to the fair audience.
• Krajowa Izba Targowa (National Chamber of Trade Fairs)minorOthers · 2 December 2025Co-awarder of trade fair medals alongside Ptak Warsaw Expo, adding credibility and institutional endorsement to the fair's recognition program.
• Ptak Warsaw Expo (PWE)coreOthers · 1 January 2025Ptak Warsaw Expo is the organizer and venue provider of Poultry Tech. It is the largest exhibition center in Central and Eastern Europe (153,000 m²), UFI-certified, hosting 150+ B2B trade fairs and 1 million+ visitors annually. PWE handles all logistics, infrastructure, registration, and promotional support.
• NETLOG POLSKA Sp. z o.o.coreOthers · 1 January 2025Official exclusive freight forwarder for Ptak Warsaw Expo. Provides loading and unloading services using mechanical equipment (forklifts, cranes), and organizes exhibition transport. No other transport companies may introduce mechanical unloading devices onto the premises without consent.
• Industry media patrons (15 organizations)minorGTM or Marketing Partner · 1 January 202515 industry media outlets serve as Media Patrons, providing editorial coverage and promotional amplification of the fair within the poultry and agricultural media ecosystem. Includes: Wiadomości Spożywcze, Agroline, Mięso, Hodowca Drobiu, Polski Drób, EKO Natura, EKO Świat, and others.
• Content partners (3 organizations)minorGTM or Marketing Partner · 1 January 20253 organizations serve as Content Partners, contributing educational and industry content to the fair's conference programming. Includes KRD-IG (Polish Poultry Sector Association), PSME, and others.

Scale indicators10 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• International Green Week Berlin: International Green Week Berlin is a major annual food, agriculture and horticulture trade fair. It is a broad-incumbent peer sharing the European food-and-agriculture ecosystem, exhibitor overlaps (especially on consumer-facing poultry producers) and trade-fair media patronage structure.
• AGRITECHNICA: AGRITECHNICA is the world's leading trade fair for agricultural machinery, organized by DLG in Hannover. It is a broad-incumbent peer given shared agricultural equipment exhibitors, farm-investment content, and trade fair media ecosystem, though it does not specialize in poultry.
• EuroTier: EuroTier is the global flagship trade fair for professional animal farming (including poultry) organized by DLG in Hannover. It is a broader-incumbent peer — it overlaps with Poultry Tech on poultry farming equipment and visitor segments but serves a much wider livestock scope, including dairy, pig and aquaculture.

Direct peers

• SPACE: SPACE is the leading livestock exhibition in France, held annually in Rennes, with a strong poultry, dairy and feed focus. It is a direct peer to Poultry Tech in scale and target exhibitor/visitor mix, and is a relevant European alternative that competes for CEE exhibitor attention.
• VIV Europe: VIV Europe is the leading global trade fair for animal protein and poultry production, held in the Netherlands. It is the most direct international peer to Poultry Tech, sharing the same B2B exhibition + conference model, the same exhibitor base (equipment, feed, vet, farm systems), and the same target visitor persona (poultry farmers, integrators, traders).
• AGRO SHOW: AGRO SHOW is the largest agricultural trade fair in Poland, organized by the same parent (Ptak Warsaw Expo). It is a direct peer in the same PWE portfolio — sharing venue, sales infrastructure, exhibitor database, and farm-operator visitor audience — though it covers broader field-crop agriculture rather than poultry specifically.
• International Production & Processing Expo (IPPE): IPPE is the world's largest annual poultry, meat and feed industry trade show, held in Atlanta, USA, organized by USPOULTRY, NAMI and AFIA. It is a direct peer given the same dedicated poultry-and-egg-production focus, conference programming, and trade-show business model — competing for the same international exhibitor and visitor attention.
• Fieravicola: Fieravicola is the historic Italian poultry industry trade fair held in Cesena, focused on poultry, eggs and supply chain. It is a direct peer given the same single-category poultry focus and B2B exhibition model, and competes for Central and Southern European exhibitor mindshare.

Regional players

• Poultry India: Poultry India is a major annual poultry exhibition held in Hyderabad, focused on broilers, layers, equipment, feed and processing. It is a regional peer sharing the same single-category poultry focus, but operating in a different geography (South Asia).
• Polagra-Premiery: Polagra-Premiery is a major Polish agricultural trade fair held in Poznań. It is a regional peer sharing the same Polish farm-operator audience and exhibitor cross-pollination potential, but covers broader agriculture rather than specializing in poultry.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/poultry-tech-expo

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Poultry Tech