What P&P Projects does

P&P Projects BV is a privately held Dutch merchandise and promotional products company founded in 1994 and headquartered in Groningen, Netherlands. The firm designs, produces and delivers customised promotional products, corporate gifts (relatiegeschenken), apparel, tech gadgets and bespoke merchandise, and operates its own warehouse for printing, embroidery, inventory management, order picking and shipping. Its service portfolio spans concept development, in-house design, custom-made product engineering, sustainable sourcing (via the Green Premium sub-brand and partnerships with SGreen Printing for water-based ink screen printing and Vanhulley for textile upcycling) and fully managed client-branded webshops with integrated fulfilment.

The company serves a horizontal mix of Dutch enterprises (Ziggo, NPO, Jumbo, KIA), nonprofits and NGOs (Milieudefensie, Amnesty International, KNRM, Het Groninger Landschap), education institutions (NHL Stenden, Aventus), healthcare providers (Equipe Zorgbedrijven, Medux) and cultural/sports organisations (FC Groningen, Zwarte Cross, Noorderzon, Concert at Sea). GTM is sales-led via account managers using a consultative 'wij denken met je mee' approach, supplemented by self-service e-commerce through greenpremium.nl and SEO-driven blog content. The firm is ISO 9001 and ISO 14001 certified, GDPR-compliant, holds an Ecovadis sustainability rating, and is recognised as an SBB training company.

Revenue mechanics are diversified across one-off project orders, recurring webshop and fulfilment service fees, and custom-made premium contracts; pricing is quote-based and not publicly disclosed. With 13 employees, no venture or growth-equity funding and no public revenue disclosure, P&P Projects operates as a mature, founder-led SME with active product and partnership development evident from 2024-2026 case activity.

Name

P&P Projects

Legal name

P&P Projects BV

Website

https://p-p.nl

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

11–50 employees

Short description

P&P Projects BV is a Dutch promotional merchandise and corporate gifting company, founded in 1994 in Groningen, that designs, produces and fulfils branded apparel, gifts and custom-made products for Dutch enterprises, nonprofits, education, healthcare and cultural organisations.

Ownership category

akta.pro rank

Product category

Promotional Merchandise

NAICS

Graphic Design Services (54143), Indoor and Outdoor Display Advertising (541850)

SIC

Wholesale-Miscellaneous Nondurable Goods (5190), Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Event Signage, Props & Custom Installations (HSACAOAG)

akta.pro secondary industries

Party & Entertaining Disposable Supplies (CRAJAGAL), Arts, Crafts & DIY Hobby Supplies Distribution (CRAOAMAE)

Keywords

• Promotional merchandise
• Corporate gifting
• Branded apparel printing
• Custom promotional products
• Fulfillment services

Headquarters

HQ city

Groningen

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Promotional products and merchandise: Design, production, and delivery of customized promotional products, merchandise, relationship gifts, and custom-made items. Revenue is generated through one-time project-based orders with varying volumes, from small runs to larger campaigns.
2. Webshop and e-commerce services: Development and management of branded webshops for clients (e.g., KNRM Reddingwinkel, Hanab), including storefront setup, inventory management, and integration with client software. Generates recurring service revenue for webshop maintenance and support.
3. Fulfilment and logistics services: Order processing, inventory management, picking, handling, and shipping from P&P's warehouse in Groningen. Fulfilment services are offered as a standalone service or bundled with merchandise orders.
4. Concept development services: Creative concept development for promotional campaigns, including design work by in-house designers, product selection, and integration of budget and target audience considerations.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

P&P Projects designs, produces, and delivers customized promotional products, merchandise, relationship gifts, and custom-made items for businesses and organizations. The company offers an integrated suite covering concept development, in-house design, printing and embroidery production, branded webshop management, and warehouse-based fulfillment and shipping, supported by a sustainable sub-brand (Green Premium) for eco-friendly merchandise.

Product overview

P&P Projects is a Dutch merchandise and promotional products company offering a comprehensive suite of services including merchandise creation, corporate gifts (relatiegeschenken), promotional products, custom-made solutions, concept development, custom webshops, and fulfillment services. Their core offering centers on customizing and producing branded products such as apparel (T-shirts, hoodies, caps, jackets), drinkware, bags, tech gadgets, and various promotional items. They operate a sustainable sub-brand called Green Premium, which provides eco-friendly merchandise options. The company also offers specialized services like onboarding packages for employees and corporate gift consulting. All services are supported by in-house design capabilities and a fulfillment warehouse in Groningen.

Differentiator

Problem solved

Functional benefit

Brands

• Green Premium: Sustainable merchandise label and webshop featuring eco-friendly promotional products and relationship gifts. Part of P&P Projects' commitment to sustainability.

Products and services

• Merchandise Custom and standard merchandise products including T-shirts, caps, hoodies, sweaters, jackets, and apparel with logo printing or embroidery, for businesses seeking branded merchandise programmes.
• Relatiegeschenken (Relationship Gifts) Corporate gift solutions including premium drinkware, bags, tech accessories, and gift sets for client appreciation and business relationships.
• Promotionele Producten (Promotional Products) Promotional giveaways and marketing products such as webcam covers, keychains, pens, and custom promotional items for events and marketing campaigns.
• Conceptontwikkeling (Concept Development) Creative concept development for custom products, themes, and gift ideas, including design support, product selection, and budget planning for promotional campaigns.
• Custom Made Fully customized products designed and produced entirely in brand identity, from concept to delivery, for unique brand expressions and bespoke merchandise.
• Webshop Solutions Custom webshop solutions with branded frontend and software-integrated backend for merchandise sales and procurement optimization, including storefront setup, inventory management, and integration with client software.
• Fulfilment Services Logistics and fulfillment services including inventory management, order picking, handling, and shipping from the company's warehouse in Groningen, offered as standalone or bundled with merchandise orders.
• Green Premium (Sustainable Sub-brand) Sustainable merchandise label offering eco-friendly promotional products and corporate gifts, including organic cotton clothing, recycled materials, and responsibly produced items, available through a dedicated webshop.

Quantifiable outcome

• Fulfilment operation processes orders from P&P's own warehouse in Groningen for clients across the Netherlands and beyond.
• +1 more outcomes

Named customers17 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Three partnerships are on record, tiered minor and core.

• VanhulleyminorStrategic or Co-development PartnerP&P Projects partners with Vanhulley to give discarded textiles a second life through upcycling into unique merchandise. Old flags, banner fabrics, or corporate clothing are transformed into new branded products, combining environmental sustainability with social impact. This partnership supports organisations seeking circular economy solutions in their promotional merchandise.
• SGreen PrintingcoreTechnology or IntegrationSGreen Printing is described as the first sustainable screen printing company in Northern Netherlands. P&P collaborates with SGreen Printing for water-based ink screen printing, which is significantly more environmentally friendly than conventional plastisol ink printing. This partnership is central to P&P's sustainability proposition.
• KingcapminorStrategic or Co-development PartnerKingcap provides a display system for showcasing cap samples in P&P's showroom. The partnership enables clients to physically examine cap models, quality, fit, and branding options before ordering, enhancing the consultative sales experience.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Regional players

• MMI (Marketing Merchandise International): European promotional merchandise distributor headquartered in Germany. Comparable to P&P in product category and target buyer (enterprise promotional spend), with a broader European footprint.
• Totem (Totem Branding): Dutch/Belgian promotional products and corporate gift supplier. Comparable to P&P in core product category and Dutch market positioning, though P&P's integrated fulfilment and webshop services are a point of differentiation.

Direct peers

• Bentlage Group: Dutch promotional products and corporate gift supplier serving the Netherlands. Directly comparable to P&P in product category, market geography, and customer base (businesses seeking branded merchandise and gifts).
• Quality Logo Products: US online promotional products retailer offering decorated apparel, drinkware, and accessories. Comparable to P&P in promotional merchandise but operates via a pure e-commerce model rather than consultative sales.
• Proforma: US-based distributor network specializing in promotional products, printing, and e-commerce solutions. Comparable to P&P in promotional merchandise offering and integrated webshop/fulfilment services for clients.
• National Pen: US-headquartered promotional products company specializing in personalized pens, writing instruments, and corporate gifts. Closely comparable to P&P's promotional products and relationship gifts category at larger scale.

Others

• Brand Loyalty Group: Dutch-headquartered loyalty and promotional campaign specialist. Adjacent to P&P in that both serve brand promotion and corporate gifting/merchandise, but Brand Loyalty focuses on campaign design rather than physical product production.

Broad incumbents

• Geiger (Geiger International): Family-owned promotional products distributor with US and European operations. Comparable to P&P in branded merchandise and corporate gifts with a broader international footprint.
• HALO (Halo Branded Solutions): Large US-headquartered promotional products and marketing services company. Comparable to P&P in branded merchandise, corporate gifts, and integrated fulfilment services, but operates at significantly larger scale across North America.
• 4imprint Group: Publicly traded UK/US-based promotional products distributor serving North America and Europe. Comparable to P&P in core product category (branded merchandise and corporate gifts) but operates at much larger scale with a self-service online ordering model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/p&p-projects-bv
• Instagraminstagram.com/penpprojects

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about P&P Projects