Praca.by

What Praca.by does

Praca.by is a Belarusian online job portal founded in 2000 and operated by ООО «ПРАЦА БАЙ» (Praca.by LLC), a private limited liability company registered in Belarus under UNP 193189058. The platform connects job seekers with employers across all six regions of Belarus (Minsk, Brest, Vitebsk, Gomel, Grodno, Mogilev) and hosts a database of 554,954 resumes, 11,781 active vacancies, and 127,680 registered employers. Named enterprise customers span retail (ZAO Dobronom), food production (Babushkina Krynka), state utilities (UP Minskvodokanal), IT (Texode, OOO PRACA BAY), construction (OAO Stroigaz Brest), and banking (ZAO Alfa-Bank), reflecting broad labor-market coverage rather than vertical specialization.

The platform operates as a self-serve two-sided marketplace delivered via a web portal (praca.by) supplemented by native mobile applications on iOS (App Store id1517800863) and Android (Google Play by.praca). Core technical capabilities include advanced search filtering by city, profession, metro station, salary range, and employment type; Yandex Maps integration for job-location visualization; and messenger-based job-alert distribution through dedicated Viber (chats.viber.com/pracaby) and Telegram (t.me/praca_by_bot) bots. Social authentication is enabled via VKontakte, Odnoklassniki, and Google. The product portfolio includes the main Praca.by portal, the Praca.TOP premium sub-brand, and an editorial blog at blog.praca.by providing career content and employer branding surfaces.

Praca.by monetizes through employer-side paid premium services structured as recurring subscriptions, including featured vacancy placement, extended listing duration, increased visibility, and premium candidate-database search access. A freemium tier supports onboarding through a 'Region' promotional offer providing three free vacancy slots for employers hiring outside the Minsk region. Job-seeker access is free. The company operates with approximately 5 employees from its Minsk headquarters, has no disclosed external funding, and has run continuously for 25 years, indicating a self-sustaining, lean domestic marketplace.

Name

Praca.by

Legal name

ООО «ПРАЦА БАЙ»

Website

https://praca.by

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

1–10 employees

Short description

Belarusian online job portal founded in 2000 that connects job seekers and employers across all six regions of Belarus, hosting 554,954 resumes and serving 127,680 registered employers through a self-serve web platform, mobile apps, and Viber/Telegram integrations.

Ownership category

akta.pro rank

Headquarters

HQ city

Minsk

HQ country

Belarus

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Employer Premium Services: Paid services for employers including featured vacancy placement, extended listing duration, increased visibility, and access to premium candidate search features. The platform offers tariff plans and special promotional offerings for new clients.
2. Regional Job Distribution: Special 'Region' promotional offer providing 3 free vacancy slots for employers hiring outside Minsk region, designed to attract new employer clients.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Praca.by is a Belarusian online job portal that connects job seekers with employers across all regions of Belarus. The platform enables free vacancy search and resume posting for individuals, while offering employers paid premium services including featured vacancy placement, extended listing duration, and access to a candidate database of over 554,000 resumes. It is accessible via web, mobile apps (iOS and Android), and Viber/Telegram bots with comprehensive geographic coverage spanning 100+ cities.

Product overview

Praca.by operates as a unified online employment marketplace for Belarus. The core product is the Praca.by job portal, which provides vacancy search, resume posting, and candidate-employer matching. The platform is supplemented by a native mobile application (iOS and Android) and related sub-brands including Praca.TOP and an editorial blog. The product portfolio functions as a single-platform marketplace with no modular add-ons or separate product lines.

Differentiator

Problem solved

Functional benefit

Brands

• Praca.TOP: Additional job portal service operated under the Praca.by platform umbrella.

Products and services

• Praca.by Job Portal Online employment marketplace platform connecting job seekers and employers in Belarus, offering vacancy search, resume posting, job application management, and employer branding tools across all regions of Belarus. Free for job seekers; paid premium services for employers.
• Praca.TOP Associated job portal service operated under the Praca.by platform umbrella, offered as a premium or specialized variant of the main Praca.by job portal.

Quantifiable outcome

• Platform serves 127,680 registered employers across Belarus
• +1 more outcomes

Named customers7 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Viber (Rakuten Viber)coreGTM or Marketing PartnerViber messaging platform integration allowing Praca.by to deliver fresh job vacancy notifications directly to users through a dedicated Viber bot (chats.viber.com/pracaby). Users can subscribe to receive job alerts in Viber.
• TelegramcoreGTM or Marketing PartnerTelegram messenger integration through a dedicated bot (t.me/praca_by_bot) enabling instant job vacancy notifications and job search functionality within the Telegram platform.
• VKontakte (VK)minorGTM or Marketing PartnerSocial login integration allowing users to register and sign in to Praca.by using their VK (VKontakte) social network account credentials.
• Odnoklassniki (OK)minorGTM or Marketing PartnerSocial login integration allowing users to authenticate using their Odnoklassniki social network account on the Praca.by platform.
• GoogleminorGTM or Marketing PartnerSocial login integration (Google Sign-In) and Google Play Store distribution for Android mobile application.
• Apple (App Store)minorGTM or Marketing PartnerDistribution partnership for iOS mobile application listing on Apple App Store.
• Payment Systems (Visa, Mastercard, Belcart, Webpay)minorOthersPayment processing infrastructure supporting various payment methods for employer premium services including Visa, Mastercard, Belkart (Belarus national card), and Webpay online payment system.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• LinkedIn: Professional network with integrated Jobs product and significant penetration in Belarus's white-collar segment (IT, banking, executive roles). Sets the upper bound on recruiter expectations for candidate quality and is a relevant threat for Praca.by's higher-skill employer segment.
• SuperJob: Major Russia-focused job and recruitment-services platform with comparable marketplace structure (vacancies, resume database, employer subscriptions) and active presence in CIS markets. Direct strategic analog for how a regional job portal scales monetization.
• Indeed: Global job aggregator with significant organic-search reach into Belarus. Functions as a broad incumbent reference point: any Belarus job seeker or employer evaluating Praca.by typically compares against Indeed's free posting and massive resume index.
• HeadHunter (hh.ru): The dominant CIS-region recruitment platform and parent of rabota.by. While primarily Russia-focused, its Belarus operations and super-app approach (resume database, employer SaaS, recruiter tools) make it a broad incumbent reference point for scale, monetization, and product depth in this market.

Regional players

• Work.ua: Ukraine's leading job portal, operating a similarly self-serve marketplace model targeting SMBs and enterprise across Ukrainian cities. Useful benchmark for regional CIS job-board operations, pricing tiers, and employer subscription strategies.
• DOU.ua: Ukraine's largest developer and tech-professional community with a strong integrated jobs section. Relevant comparable for Praca.by's IT vertical customers and for content/community-driven engagement with technical job seekers.
• career.habr.com: CIS-focused tech and IT job board operating across Russia, Belarus, and Ukraine with strong employer branding and recruiter SaaS offerings. Comparable for Praca.by's IT-recruiting customer base (e.g., Texode) and for premium-employer product positioning.

Direct peers

• Flagma.by: Belarusian classifieds platform operating a jobs section alongside general listings, serving the same job-seeker and SME employer segments in regional cities. Overlaps with Praca.by's value proposition particularly in lower-tier cities and informal-sector hiring.
• rabota.by: Belarus's other leading job portal, operated by the HeadHunter group (parent of hh.ru). Offers the same core marketplace function (vacancy posting, resume search, employer branding) targeting the same Belarusian SMB and enterprise customers, and is Praca.by's most direct head-to-head competitor.
• Belmeta: Belarusian horizontal classifieds platform with a substantial jobs vertical, competing for both employer job-posting budgets and job-seeker attention across all of Belarus's regions. Comparable product/market fit for SMB recruitment advertisers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/praca-by

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Praca.by