Kwartir Nasional Gerakan Pramuka
Kwartir Nasional Gerakan Pramuka is the statutory governing body of Indonesia's national scouting movement, serving youth ages 7-25 across 239,877 troops in all 34 provinces via a four-tier hierarchical network, with revenue from government allocation, CSR, and five commercial unit enterprises.
- Company typePrivate
- Founded1961
- HeadquartersJakarta, Indonesia
- Headcount51–100
- GTM typeB2C
- OfferingServices
What Kwartir Nasional Gerakan Pramuka does
Kwartir Nasional Gerakan Pramuka is the national governing body of Indonesia's scouting movement (Gerakan Pramuka), a non-formal youth education organization established by Presidential Decree No. 238 of 1961 and codified under Law No. 12 of 2010. The organization serves Indonesian youth across four age cohorts — Siaga (7-10), Penggalang (11-15), Penegak (16-20), and Pandega (21-25) — through a hierarchical network of 34 Kwartir Daerah (provincial), 514 Kwartir Cabang (district), 5,277 Kwartir Ranting (sub-district), and 239,877 Gugus Depan (school- and community-based troops), with 9 additional overseas bases at Indonesian diplomatic missions. Programs are delivered via the Scout Method (learning by doing, group activities, outdoor challenges, adult guidance, badge recognition) and through specialized Satuan Karya (Saka) units partnered with nine government ministries covering police, health, navy, air force, army, agriculture, population, education, and tourism.
The 69-person national headquarters in Jakarta coordinates training through Pusdiklatnas, runs flagship events (Jambore Nasional, Raimuna, JOTA-JOTI), operates the Pramuka Peduli disaster-response and community-service program, and runs the Warta Pramuka news portal. Revenue is a mix of government allocation, membership contributions, CSR/donations, and five commercial unit enterprises: PT Molino Pramuka (food), PT Madu Pramuka (honey), Buperta Cibubur and TRW Cibubur (training/recreation facilities), and PT Pustaka Tunasmedia (publishing). The technology stack is minimal — a public website, social media, and partner-mediated digital outreach — with no disclosed AI, app, or API capability.
The organization is overseen by a Majelis Pembimbing Nasional chaired by the sitting President of Indonesia and led operationally by Kwartir Nasional, currently chaired by Budi Waseso (2023-2028 term). Indonesia is the largest member nation of the World Organization of the Scout Movement (WOSM), representing more than half of global scout membership, and hosted WOSM's inaugural World Scout Committee meeting in October 2024. The single most material strategic risk is the 2024 revocation of Pramuka's mandatory extracurricular status in schools, which directly threatens the recruitment pipeline that sustains the troop network.
Kwartir Nasional Gerakan Pramuka firmographics
Firmographics- Name
- Kwartir Nasional Gerakan Pramuka
- Legal name
- Kwartir Nasional Gerakan Pramuka
- Website
- https://pramuka.or.id
- Company type
- Private
- Founded year
- 1961
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Kwartir Nasional Gerakan Pramuka is the statutory governing body of Indonesia's national scouting movement, serving youth ages 7-25 across 239,877 troops in all 34 provinces via a four-tier hierarchical network, with revenue from government allocation, CSR, and five commercial unit enterprises.
- Ownership category
- akta.pro rank
Kwartir Nasional Gerakan Pramuka industry classification
Industry- Product category
- Youth Development / Non-Formal Scouting Education
- NAICS
- Business Associations (813910), Professional and Management Development Training (61143)
- SIC
- Services-Membership Organizations (8600), Services-Educational Services (8200)
- akta.pro industry
- Student Government & Leadership Programs
Keywords
Where Kwartir Nasional Gerakan Pramuka is headquartered
LocationHeadquarters
- HQ city
- Jakarta
- HQ country
- Indonesia
- HQ region
- Asia
Offices3 records
Markets served
Kwartir Nasional Gerakan Pramuka business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Others, Marketing or Sales
Revenue model
- Unit Usaha (Business Units): Operates several commercial business units including PT Molino Pramuka, PT Madu Pramuka, Buperta Cibubur, TRW Cibubur, and PT Pustaka Tunasmedia which generate revenue through honey production, training facilities, publications, and other scout-related products.
- Government Support: Receives government support and institutional funding as a recognized national youth organization under UU No. 12 Tahun 2010.
- Membership Contributions: Collects membership contributions from members through Kwarda and Kwarcab organizational structure.
- CSR and Donations: Seeks CSR funding from private sector and accepts donations to support organizational programs.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Kwartir Nasional Gerakan Pramuka product offering
Product offeringCore offering
Kwartir Nasional Gerakan Pramuka delivers non-formal scouting education to Indonesian youth through a hierarchical national movement. It organizes scouting programs across four age-based levels (Siaga 7-10, Penggalang 11-15, Penegak 16-20, Pandega 21-25), coordinates specialized Satuan Karya units in partnership with government ministries, runs the national training center Pusdiklatnas, and operates commercial enterprise units (PT Molino Pramuka, PT Madu Pramuka, Buperta Cibubur, TRW Cibubur, PT Pustaka Tunasmedia) to support organizational activities.
Product overview
Kwartir Nasional Gerakan Pramuka is a national non-formal education organization managing Indonesia's scout movement (Gerakan Pramuka). The organization operates through a hierarchical structure of Kwartir (councils) and coordinates specialized units (Satuan Karya/Saka) in partnership with government ministries. Key offerings include scouting education programs across four age-based membership levels (Siaga 7-10, Penggalang 11-15, Penegak 16-20, Pandega 21-25), national training through Pusdiklatnas, Jambore Nasional events, the Pramuka Peduli community service program, recreation facilities (Buperta and TRW Cibubur), and enterprise units (PT Molino Pramuka, PT Madu Pramuka, PT Pustaka Tunasmedia). The organization also maintains Warta Pramuka (pramuka.id) as its official information platform.
Differentiator
Problem solved
Functional benefit
Products and services
- Gerakan Pramuka (Scout Movement) Gerakan Pramuka is a non-formal educational organization that delivers scouting education in Indonesia. It manages national-level scouting activities through Kwartir Nasional and coordinates with 34 Kwartir Daerah, 514 Kwartir Cabang, 5,277 Kwartir Ranting, and 239,877 Gugus Depan (scout groups).
- Satuan Karya Pramuka (Saka) Specialized scout units organized under various government ministries and institutions, including Saka Bhayangkara (Police), Saka Bakti Husada (Health), Saka Bahari (Navy), Saka Dirgantara (Air Force), Saka Wira Kartika (Army), Saka Taruna Bumi (Agriculture), Saka Kencana (Population), Saka Widya Budaya Bakti (Education & Culture), Saka SAR (Search and Rescue), and Saka Pariwisata (Tourism).
- Pusdiklatnas (National Scout Training Center) National training center responsible for educator development, instructor certification, and training program administration for scout leaders and instructors.
- Buperta Cibubur Scout recreation and training facility located in Cibubur, Jakarta, operated as a unit enterprise of Kwartir Nasional for scout activities and training events.
- TRW Cibubur (Taman Rekreasi Wiladatika) Taman Rekreasi Wiladatika (TRW) Cibubur - Recreation area in Cibubur used for national scout coordination meetings, training, and events.
- Unit Usaha: PT Molino Pramuka, PT Madu Pramuka, PT Pustaka Tunasmedia Commercial enterprise units under Kwartir Nasional including food products (Molino Pramuka), honey products (Madu Pramuka), and publishing (Pustaka Tunasmedia).
- Jambore Nasional National scout camp and competition event bringing together scout members nationwide for large-scale activities, training, and fellowship.
- Pramuka Peduli (Scout Care) Community service and disaster response program where scout members contribute to humanitarian aid and community development activities.
- Pramuka.ID (Warta Pramuka) Official news portal and information system of Gerakan Pramuka providing news, press releases, and scout-related information.
Companies that use Kwartir Nasional Gerakan Pramuka
Customer profileSegments5 records
Ideal customer profiles4 records
Kwartir Nasional Gerakan Pramuka technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Kwartir Nasional Gerakan Pramuka partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and minor.
- Basarnas (Badan Nasional Pencarian dan Pertolongan)coreFormal cooperation agreement (Nota Kesepahaman) for Search and Rescue operations and training. Covers joint operations, rescue readiness, human resource development, and formation of Saka SAR units. The agreement is valid for five years and can be extended.
- Persekutuan Pengakap Malaysia (The Scout Association of Malaysia)corePlan of Action signed covering five key areas: organizational development, young member program cooperation, adult member program enhancement, community service collaboration, and regional/global initiative cooperation. Follow-up to the MoU signed on August 14, 2006.
- World Organization of Scout Movement (WOSM)coreIndonesia is the largest member nation in WOSM with over half of global membership. WOSM holds triennial World Scout Conference and coordinates global scout movement. Indonesia hosted the inaugural World Scout Committee meeting in October 2024.
- Kompas TVminorMedia partnership under the 'Media Sahabat Pramuka' program. Kompas TV provides media coverage and support for promoting scout movement activities and public awareness campaigns.
- Metro TVminorMedia partnership under the 'Media Sahabat Pramuka' program. Metro TV provides media coverage and support for promoting scout movement activities.
- BPOM (Badan Pengawasan Obat dan Makanan)minorCooperation for food and drug safety education. Pramuka members participate in BPOM's Media Social Video Challenge and other joint activities to promote safe medicine and food consumption.
- Kementerian Pendidikan dan Kebudayaan (Kemendikbud)coreCooperation for educational programs through Saka Widya Budaya Bakti. The ministry has regulatory authority over Pramuka's status in schools. Note: Recent tension over Permendikbudristek No. 12/2024 regarding extracurricular status.
- Kementerian KesehatancorePartnership through Saka Bakti Husada which provides health knowledge to members in areas such as disease prevention, nutrition, and healthy living behaviors.
- Kementerian Komunikasi dan InformatikaminorCooperation for digital communication and information dissemination programs related to scouting activities.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Kwartir Nasional Gerakan Pramuka competitors and assessment
Company assessmentEmerging players
- Palang Merah Indonesia (Indonesian Red Cross / PMI): Indonesian Red Cross society with overlapping volunteer youth programs (PMI Pemuda) that compete for youth attention and disaster response volunteers; both organizations cooperated on Pramuka Peduli relief efforts.
Direct peers
- The Scout Association (UK): UK national scout body and WOSM member; operates through sectional age programs (Beavers, Cubs, Scouts, Explorers) that parallel Pramuka's Siaga/Penggalang/Penegak/Pandega structure.
- Karang Taruna (Indonesian Youth Community Organization): Indonesian government-affiliated youth social organization operating at RT/RW village level; competes for the same youth engagement and community service mandate within Indonesia.
- Scouting America (formerly Boy Scouts of America): Largest legacy national scouting organization and WOSM member; comparable in mission (youth character development), age-segmented program structure, and reliance on volunteer troop leaders.
- Persekutuan Pengakap Malaysia (The Scout Association of Malaysia): National scout association of neighboring Malaysia; signed a Plan of Action with Gerakan Pramuka in Dec 2024 and operates a directly comparable WOSM-affiliated structure serving Malaysian youth.
Broad incumbents
- World Association of Girl Guides and Girl Scouts (WAGGGS): Umbrella body for the global Girl Guides/Girl Scouts movement with parallel youth development mission; operates alongside WOSM in adjacent youth leadership space.
- World Organization of the Scout Movement (WOSM): Global umbrella body of which Gerakan Pramuka is the largest member nation; sets program standards, runs the Messengers of Peace platform, and stages the World Scout Conference.
- 4-H (National 4-H Council, USA): US-based youth development organization offering comparable non-formal education, leadership training, and community service programs anchored in volunteer-led clubs.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Kwartir Nasional Gerakan Pramuka social profiles
Digital presenceKwartir Nasional Gerakan Pramuka financial estimates
Financial estimateRevenue estimate
Valuation estimate
Kwartir Nasional Gerakan Pramuka leadership team
Management profileNumber of profiles
Profiles10 records
Kwartir Nasional Gerakan Pramuka subsidiaries and ownership
Company hierarchySubsidiaries5 records
Kwartir Nasional Gerakan Pramuka funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Kwartir Nasional Gerakan Pramuka M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Kwartir Nasional Gerakan Pramuka
What does Kwartir Nasional Gerakan Pramuka do?
Kwartir Nasional Gerakan Pramuka delivers non-formal scouting education to Indonesian youth through a hierarchical national movement. It organizes scouting programs across four age-based levels (Siaga 7-10, Penggalang 11-15, Penegak 16-20, Pandega 21-25), coordinates specialized Satuan Karya units in partnership with government ministries, runs the national training center Pusdiklatnas, and operates commercial enterprise units (PT Molino Pramuka, PT Madu Pramuka, Buperta Cibubur, TRW Cibubur, PT Pustaka Tunasmedia) to support organizational activities.
Is Kwartir Nasional Gerakan Pramuka a public or private company?
Kwartir Nasional Gerakan Pramuka is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Kwartir Nasional Gerakan Pramuka founded?
Kwartir Nasional Gerakan Pramuka was founded in 1961. It employs 51 to 100 people.
Where is Kwartir Nasional Gerakan Pramuka based?
Kwartir Nasional Gerakan Pramuka is headquartered in Jakarta, Indonesia, in the Asia region.
How does Kwartir Nasional Gerakan Pramuka make money?
Four revenue lines are on record. Unit Usaha (Business Units) is the primary driver. The others are government Support, membership Contributions and CSR and Donations.
Who are Kwartir Nasional Gerakan Pramuka's main competitors?
Palang Merah Indonesia (Indonesian Red Cross / PMI) is listed as an emerging player. Direct peers are The Scout Association (UK), Karang Taruna (Indonesian Youth Community Organization), Scouting America (formerly Boy Scouts of America) and Persekutuan Pengakap Malaysia (The Scout Association of Malaysia). Broad incumbents are World Association of Girl Guides and Girl Scouts (WAGGGS), World Organization of the Scout Movement (WOSM) and 4-H (National 4-H Council, USA).
Does Kwartir Nasional Gerakan Pramuka have an API?
No public API is recorded for Kwartir Nasional Gerakan Pramuka.
What industry is Kwartir Nasional Gerakan Pramuka in?
Kwartir Nasional Gerakan Pramuka's product category is Youth Development / Non-Formal Scouting Education. Its primary akta.pro industry code is EDAJAJAH, Student Government & Leadership Programs. Its NAICS code is 813910 and its SIC code is 8600.