Pregnancy Resource Center

What Pregnancy Resource Center does

Pregnancy Resource Center, operating publicly under the Human Coalition (HC) brand, is a Section 501(c)(3) nonprofit charitable organization headquartered in Frisco, Texas, with an active pregnancy center location in Pittsburgh, Pennsylvania. The organization serves pregnant mothers facing unexpected pregnancies and considering abortion, with the stated objective of empowering them to choose life by surfacing alternative service options. Its service portfolio consists of free ultrasound imaging, a baby heartbeat program, compassionate care delivered by licensed medical professionals, tangible resource assistance, and telecare (remote) support — delivered through a hybrid model of brick-and-mortar centers and virtual channels designed to intercept online search traffic from prospective clients.

The underlying technology stack is not disclosed; the digital footprint is a public website (humancoalition.org) with a sub-directory structure for advocacy, service, locations, impact, and resources, plus a dedicated e-commerce store and online donation platform. The marketing and GTM motion is community-led and grassroots: the organization engages donors, volunteers, church leaders, and partner pregnancy centers through segmented resource hubs, tiered monthly recurring giving ($10–$50), and one-off donation campaigns tied to specific locations. There are no publicly disclosed customers, enterprise contracts, named logos, or third-party distribution partnerships; the audience is individual pregnant women reached through direct-to-consumer channels.

The revenue model is donation-based, with contributions being tax-deductible under 501(c)(3) status. Accepted giving formats include monthly recurring gifts, one-time donations, stock transfers, estate planning, and asset planning, as well as a separate merchandise store. No revenue figure, funding rounds, or paid customer base is disclosed; the organization is not publicly traded and has no parent company, equity investors, or subsidiaries identified in the source data. Total headcount is stated at 225 employees across the firmographic profile.

Name

Pregnancy Resource Center

Legal name

Human Coalition

Website

https://prcsh.org

Company type

Private

Operating status

Operating

Headcount range

101–250 employees

Short description

Pregnancy Resource Center (operating as Human Coalition) is a 501(c)(3) nonprofit that runs life-affirming pregnancy centers in Pittsburgh, PA, free of charge to pregnant mothers facing unexpected pregnancies, funded by charitable donations.

Ownership category

akta.pro rank

Product category

Pregnancy Support Services

NAICS

All Other Outpatient Care Centers (621498), Other Individual and Family Services (624190), Ambulatory Health Care Services (621)

SIC

Services-Misc Health & Allied Services, Nec (8090), Services-Specialty Outpatient Facilities, Nec (8093)

akta.pro primary industry

Pregnancy & Prenatal Care Telehealth (OB tele-visits, prenatal monitoring) (HLALAHAC)

akta.pro secondary industries

Lactation, Postpartum & Perinatal Support Services (HLAFAJAN), Prenatal & Maternal-Fetal Diagnostic Imaging Centers (HLAFAKAL), Maternal & Neonatal Remote Monitoring Platforms (HLACAFAC)

Keywords

• Pregnancy resource services
• Nonprofit healthcare
• Prenatal ultrasound
• Crisis pregnancy support
• Telecare counseling

Headquarters

HQ city

Frisco

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Charitable Donations: As a Section 501(c)(3) nonprofit charitable organization, Human Coalition generates revenue primarily through charitable contributions from donors. The organization accepts donations via online platforms, stocks, estates, and asset planning. Donors can contribute on a monthly recurring basis or as one-time gifts.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Pregnancy Resource Center operates life-affirming pregnancy resource centers that provide free services to pregnant mothers facing unexpected pregnancies. Offerings include obstetric ultrasound imaging, a Baby Heartbeat Program, compassionate medical consultations, tangible material assistance (e.g., baby supplies), and Telecare support delivered remotely. All services are provided at no cost to clients and are funded through donations to the 501(c)(3) nonprofit.

Product overview

Human Coalition operates a network of life-affirming pregnancy centers offering a coordinated suite of services. The core offering includes free ultrasound imaging, baby heartbeat programs, compassionate care from licensed medical professionals, and tangible resource assistance. Services are delivered through both brick-and-mortar pregnancy centers and telecare (remote) channels, allowing the organization to reach mothers searching online for pregnancy support and abortion alternatives. The Pittsburgh location, which helped achieve the first child rescued from abortion through Human Coalition, exemplifies the organization's dual-channel approach combining in-person medical services with remote counseling capabilities.

Differentiator

Problem solved

Functional benefit

Products and services

• Free Ultrasound Services No-cost obstetric ultrasound imaging provided to pregnant women at the organization's pregnancy resource centers, giving clients medical confirmation of pregnancy and gestational development.
• Baby Heartbeat Program Program enabling expectant mothers to hear and/or monitor their baby's heartbeat as part of the in-clinic pregnancy support experience.
• Compassionate Medical Care In-person medical consultations and compassionate care delivered to pregnant women navigating an unexpected pregnancy at the organization's resource centers.
• Tangible Resource Assistance Provision of physical material aid such as baby supplies (diapers, clothing, formula and similar items) to clients served by the pregnancy resource centers.
• Telecare Services Remote, phone- and online-based pregnancy support and counseling services that extend the organization's reach beyond its physical center locations to clients anywhere.

Quantifiable outcome

• First child rescued from abortion in Human Coalition history occurred at Pittsburgh center

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves4 records

Expansion highlights4 records

Broad incumbents

• NIFLA (National Institute of Family and Life Advocates): Membership and training organization that supports life-affirming pregnancy centers with medical, legal, and operational resources; comparable as the institutional backbone for organizations like Human Coalition.
• Heartbeat International: Global network of pregnancy help organizations providing training, resources, and affiliation to life-affirming pregnancy centers; comparable as a peer umbrella that supports very similar brick-and-mortar + telehealth pregnancy support operations.
• Care Net: National network of more than 1,100 affiliated pregnancy resource centers offering similar free ultrasound, counseling, and material assistance services; the dominant umbrella organization comparable to Human Coalition's pregnancy-center model.

Direct peers

• Birthright International: Nonprofit offering free, confidential support to women facing unplanned pregnancies through local volunteer-run centers; comparable as a free-services, life-affirming pregnancy support organization.
• 1st Way Pregnancy Center: Pregnancy resource center offering free ultrasounds, options counseling, and material assistance; directly comparable as a free-services, life-affirming pregnancy support nonprofit.
• CompassCare: Operates a network of pregnancy centers in the U.S. Northeast offering free ultrasounds, medical consultations, and life-affirming support; highly comparable in mission, service mix, and target demographic to Human Coalition's Pittsburgh operations.
• RealOptions Pregnancy Resource Centers: Network of pregnancy resource centers in Northern California providing ultrasounds, STI testing, parenting classes, and material assistance; directly comparable in service portfolio and nonprofit funding model.

Regional players

• Alpha Pregnancy Resource Center: Regional pregnancy resource center providing free ultrasounds, parenting support, and material aid in a specific metro; comparable as a similarly-sized single-market peer with the same nonprofit service model.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/pregnancy-resource-center

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Pregnancy Resource Center