What PREAPHARM does

PREAPHARM is a French medtech company founded in 2022 in Marseille, operating an integrated e-health ecosystem targeting francophone Africa. The company sells a portfolio of digitally coordinated services — Ordolink (cross-border delivery of prescription medications from French pharmacies to patients and relay pharmacies across 28 African countries), Preaform (mobile-accessible certifiable continuing medical education for African physicians with HAS and Qualiopi recognition), Optolink (a low-cost optical franchise), Platinium Santé (medical equipment and consumables supply), and Journal du Doc (a free digital medical media distributed via WhatsApp, email, and web). The platform integrates prescription validation, stock monitoring, subscription-based renewals, and buffer-stock management, with on-the-ground local subsidiary teams providing logistics and partner accompaniment across multiple African markets.

The business model is hybrid: transaction-based revenue on Ordolink medication orders (markup on medications and logistics fees), recurring subscription or per-course revenue on Preaform, transaction revenue on Platinium Santé equipment sales, and advertising/sponsorship revenue on Journal du Doc. Pricing is quote-based and not publicly disclosed. Customers are segmented across physicians, pharmacists, clinics, and individual patients in francophone Africa, reached through a multi-channel motion combining self-serve digital platforms, a relay pharmacy network, dedicated field teams, and content marketing via the company's blog, newsletter, and social channels.

The company is a privately held SAS (capital €444,470.50) with 8 employees, founder-led by Sophie Blervaque (CEO), Thierry Sarda, and Clément Rivalin. It has received one disclosed investment from APTEED in 2024 to scale the Preaform platform, won the Prix Provence Africa Connect at EMERGING Valley in 2023, and received BFM TV coverage. No revenue figures have been disclosed.

Name

PREAPHARM

Legal name

PREAPHARM

Website

https://preapharm.com

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

1–10 employees

Short description

PREAPHARM is a French medtech company that operates a digital e-health ecosystem for francophone Africa, delivering prescription medications from French pharmacies, certified medical e-education, medical equipment, and physician media across 28 African countries.

Ownership category

akta.pro rank

Product category

Cross-Border Pharmaceutical Logistics & E-Health Services

NAICS

Pharmacies and Drug Retailers (45611)

SIC

Wholesale-Drugs, Proprietaries & Druggists' Sundries (5122), Services-Misc Health & Allied Services, Nec (8090), Ophthalmic Goods (3851)

akta.pro primary industry

Pharmacy & Health Essentials Delivery (CRAFAFAI)

Keywords

• Cross-border pharmaceutical logistics
• Digital health platform
• Continuing medical education
• Medical equipment supply
• E-health ecosystem Africa

Headquarters

HQ city

Marseille

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Supply Chain, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Ordolink Medication Delivery: PREAPHARM generates transaction-based revenue through Ordolink, facilitating the purchase and delivery of medications from French pharmacies to patients and pharmacies in Africa. Revenue is earned on each prescription order fulfilled, including markup on medications and logistics fees.
2. Preaform E-Formation Subscriptions: Revenue from medical professionals accessing certifiying e-formation modules on the Preaform platform. May include per-course, subscription, or credit-based access models for training modules and certifications.
3. Medical Equipment & Consumables (Platinium Santé): Revenue from supplying medical equipment and consumables to clinics, cabinets, hospitals, and patients in Africa via a digital and reliable supply chain.
4. Journal du Doc Sponsored Media: Free digital media content for physicians monetized through sponsorships, with content distributed via WhatsApp, email, and web platform.

Go-to-market motion3 records

Distribution channels5 records

Marketing channels6 records

Core offering

PREAPHARM operates an integrated e-health ecosystem for francophone Africa, anchored by Ordolink, a secure cross-border medication delivery service that ships prescription medications from French pharmacies directly to patients and relay pharmacies across 28 African countries. The offering is extended by Preaform, a mobile-accessible certifying continuing medical education platform for African physicians, alongside Platinium Santé (medical equipment and consumables supply), OPTOLINK (affordable optical franchise), and Journal du Doc (free digital medical media distributed via WhatsApp, email, and web).

Product overview

PREAPHARM is a French medtech company operating a multi-product e-health ecosystem for French-speaking Africa, built around a core platform and several complementary service modules. The flagship offering is Ordolink, a secure cross-border medication delivery service connecting African patients and physicians to French pharmacies. This is paired with Preaform, a certified continuing medical education platform for African doctors. Additional modules include OPTOLINK (affordable optical franchise), Platinium Santé (medical equipment supply), Journal du Doc (medical news media), and local subsidiary teams for field deployment. Together, the products form an integrated ecosystem covering prescription fulfillment, professional development, equipment supply, and medical information, all coordinated through digital platforms with physical relay pharmacies across multiple African countries.

Differentiator

Problem solved

Functional benefit

Brands

• Ordolink: Service sécurisé de dispensation de médicaments français en Afrique avec livraison transfrontalière
• Preaform
• Optolink
• Platinium Santé
• Journal du Doc

Products and services

• Ordolink Secure prescription-validated cross-border medication delivery service shipping treatments from approved French pharmacies directly to patients and relay pharmacies across 28 African countries, with prescription validation, stock monitoring, alert-based renewal, buffer stock management, and flexible subscription options.
• Preaform Mobile-accessible continuing medical education (e-formation) platform for African physicians delivering certifiable expert-led training modules recognized by HAS and Qualiopi, allowing physicians to maintain credentials from their practice.
• OPTOLINK Low-cost optical franchise providing affordable locally available eyeglasses and optical equipment adapted to underserved populations in francophone Africa.
• Platinium Santé Digital platform supplying essential medical equipment and consumables to clinics, cabinets, hospitals, and patients at fair prices, with a reliable digital supply chain across francophone Africa.
• Journal du Doc Free digital medical media for African physicians covering clinical cases, innovations, and current affairs, distributed via WhatsApp, email, and a web platform and monetized through sponsorships.

Quantifiable outcome

• Near 50% of Africans lack regular access to essential medicines (WHO); PREAPHARM's Ordolink addresses this by delivering medications from France to patients across 28 African countries without ruptures or intermediaries.
• +2 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Three partnerships are on record, tiered minor and core.

• French CareminorOthersPREAPHARM joined the French Care community, a movement of all healthcare sector professionals in France. This membership reflects PREAPHARM's commitment to promoting French health excellence and technology internationally, and to facilitating access to care for French-speaking populations worldwide.
• French Pharmacies (Partner Network)coreOthersPREAPHARM works with a network of approved French pharmacies that dispense and ship medications to patients and relay pharmacies across 28 African countries. These pharmacy partners ensure medication authenticity, quality, and compliance with French pharmaceutical standards.
• Global Cancer Observatory / WHO IARCminorOthersPREAPHARM references WHO International Agency for Research on Cancer data (Global Cancer Observatory) in its blog content on cancer in Africa, using their statistical data to contextualize health challenges addressed by the company's services.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• mPharma: Ghana-headquartered pharma supply chain platform operating across multiple African countries. Most directly comparable peer: both run inventory-light, multi-country African pharmacy/medication access plays targeting stockouts and counterfeit risk.
• MyDawa: Kenya-based licensed online pharmacy delivering prescription medications directly to consumers. Comparable as an Africa-focused e-pharmacy model combining dispensing, delivery, and tele-prescription workflows.
• Kasha: Rwanda-headquartered e-commerce and last-mile delivery platform for health and personal care products across East Africa. Comparable in digital-first health retail targeting underserved African consumers.
• Remedial Health: Nigeria-based B2B pharmacy e-commerce and supply chain platform serving independent pharmacies across Africa. Comparable in addressing African pharmacy stockouts through digitized distribution.

Broad incumbents

• Zur Rose Group: Swiss-headquartered European e-pharmacy and healthcare platform serving multiple markets. Comparable as a multi-country online pharmacy operator; relevant precedent for the e-pharmacy business model rather than direct market overlap.
• DocMorris: Europe's largest online pharmacy operating across Switzerland, Germany, and the Netherlands. Comparable as an established mail-order/e-pharmacy operator but at much larger scale and outside Africa.

Regional players

• Goodlife Pharmacy: East Africa's largest retail pharmacy chain with physical and digital channels. Comparable as an African pharmacy retail operator, though anchored in anglophone East Africa rather than francophone markets.

Emerging players

• RxAll: Nigeria/US-based platform combining pharmacy e-commerce with counterfeit drug authentication technology for African markets. Comparable in addressing African pharma authenticity and access challenges via technology.
• DrugStoc: Nigeria-based online B2B pharmaceutical marketplace connecting manufacturers, distributors, and pharmacies. Comparable in digital pharmaceutical distribution for African markets, though focused upstream rather than on patient delivery.
• Lifebank: Nigeria-based healthcare logistics and supply chain platform focused on medical products and biologicals. Comparable in operating last-mile health logistics infrastructure in African markets, though narrower product scope.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/preapharm
• Instagraminstagram.com/preapharm_off

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PREAPHARM