Newgen Printronics India Private Limited

What Newgen Printronics India Private Limited does

Newgen Printronics India Private Limited is a Chennai-headquartered technology solutions provider serving the labels and flexible packaging converting industry across India and Sri Lanka. Founded in 2018 by Selvaraj Venkatesh, the company operates a thin team of approximately 14 employees as the regional sales, integration, and after-sales partner for tier-1 global OEMs, with core alliances with Durst (industrial UV inkjet digital presses), OMET (CI flexo presses), and Polly Automatics (converting technologies), supplemented by 19+ secondary technology partners covering slitting, pouch-making, filling & sealing, UV/LED curing, and recycling.

Its product portfolio spans the full production workflow — pre-press, digital printing (Durst Tau 330 RSC and related UV inkjet presses), flexographic printing (CI flexo), converting (integrated Durst + Polly Automatics Digital Printing & Converting Line), finishing, and press-room consumables (UV Mercury, LED-UV, and IR replacement lamps). The company monetizes primarily through capital-equipment sales to mid- and large-scale converters (enterprises such as The Label Makers, Tlf Graphics, Kimoha Entrepreneurs, and azimutprint), augmented by turnkey plant-setup consultancy and recurring aftermarket spare-parts and consumables. Go-to-market is direct enterprise field sales, currently being scaled with Pan-India Sales and Business Development Manager hiring.

Name

Newgen Printronics India Private Limited

Legal name

Newgen Printronics India Pvt. Ltd.

Website

https://printronicsindia.in

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

Newgen Printronics India is a Chennai-based distributor and solutions partner for industrial printing and converting machinery, serving label and flexible packaging converters across India and Sri Lanka via OEM alliances with Durst, OMET, and others.

Ownership category

akta.pro rank

Product category

Industrial Printing and Converting Machinery

NAICS

Printing and Related Support Activities (323), Printing (32311), Support Activities for Printing (32312)

SIC

Printing Trades Machinery & Equipment (3555), Service Industries For The Printing Trade (2790)

akta.pro primary industry

Production & High-Volume Printing Systems (HDACAEAJ)

akta.pro secondary industries

Flexible Packaging Printing (Film/Poly/Paper Print) (IMALAKAG), Finishing, Converting & Die-Cutting Services (IMALAKAN), Direct-to-Container & Digital Printing (Inkjet/Laser) (IMALAKAF)

Keywords

• Industrial printing machinery
• Flexible packaging equipment
• Label printing presses
• Digital printing solutions
• Packaging converting equipment

Headquarters

HQ city

Chennai

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Industrial Machinery Sales: Newgen Printronics generates revenue through the sale of industrial printing and converting machinery including Durst UV Inkjet Digital Presses, CI Flexo presses, finishing equipment, and converting lines. They also supply premium pre-owned machines for the labels and flexible packaging industry.
2. Consultancy Services: Turnkey consultancy services for establishing manufacturing facilities for Labels and Rigid Packaging. Services include market studies, economic viability assessment, plant configuration, vendor shortlisting, price negotiation, import financing, logistics, installation coordination, and manpower recruitment.
3. Spare Parts & Consumables: Supply of UV Mercury lamps, LED-UV systems, IR lamps, and other replacement parts for printing and packaging equipment.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Newgen Printronics India provides end-to-end industrial printing and converting machinery solutions for the labels and flexible packaging industry, distributing and integrating equipment such as Durst UV Inkjet Digital Presses, CI Flexo presses, slitting, pouch converting and filling & sealing lines, along with UV/LED-UV replacement lamps and consumables. The company supplies, installs, commissions, and provides training and ongoing technical support for its machinery, and also offers turnkey consultancy services for establishing new label and rigid packaging manufacturing facilities.

Product overview

Newgen Printronics India is a technology and solution partner for the labels and flexible packaging industry, offering a comprehensive portfolio of printing and converting solutions. Their core offerings include: (1) Digital Printing & Converting Line powered by Durst digital presses and Polly Automatics converting technologies for complete label manufacturing workflow; (2) CI Flexo Presses (Central Impression Flexographic printing solutions) for high-speed flexible packaging production; (3) Durst Industrial UV Inkjet Digital Presses for industrial label printing; (4) UV/LED-UV systems and IR replacement lamps for curing applications; and (5) Consultancy Services for establishing manufacturing facilities. The company acts as a specialist technology partner providing equipment, technical support, and turnkey solutions across India and Sri Lanka.

Differentiator

Problem solved

Functional benefit

Products and services

• Digital Printing & Converting Line Fully integrated digital printing and converting system combining Durst digital printing technology with Polly Automatics converting technologies for label manufacturers. Delivers a seamless workflow that boosts productivity, flexibility, and quality for mid- and large-scale label converters.
• CI Flexo Presses (Central Impression Flexographic) Advanced Central Impression Flexographic printing solutions for flexible packaging converters, providing high-speed production, excellent print quality, reduced material waste, advanced automation for faster job changeovers, and proven reliability.
• Durst Industrial UV Inkjet Digital Presses High-value Durst Industrial UV Inkjet Digital Presses installed at leading mid- and large-scale label and packaging companies in India, including the Durst Tau 330 RSC. Distributed and supported by Newgen Printronics with installation, commissioning, training, and ongoing technical support.
• UV/LED-UV Systems and IR Replacement Lamps Premium UV Mercury lamps, LED-UV curing systems, and IR replacement lamps for the printing and packaging industry, supplied with fast delivery across India and Sri Lanka.
• Consultancy Services Comprehensive turnkey consultancy for establishing manufacturing facilities for labels and rigid packaging, covering market studies, economic viability assessment, plant configuration, machinery selection, price negotiation, buyer credit arrangement, customs clearance coordination, installation, and manpower recruitment.

Quantifiable outcome

• Increased output and quality for packaging converters
• +3 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Three partnerships are on record, tiered core.

• Durst GroupcoreTechnology or IntegrationGlobal partnership with Durst Group for Industrial UV Inkjet Digital Presses. Newgen has installed several high-value Durst presses at leading label and packaging companies. Testimonials praise the Tau 330 RSC as a game changer in digital label printing.
• Omet (OMET srl)coreTechnology or IntegrationPartnership with Omet for CI-Flexo presses used in flexible packaging production. Newgen offers advanced Central Impression (CI) Flexographic printing solutions through this partnership.
• Polly AutomaticscoreTechnology or IntegrationPartnership with Polly Automatics for smart converting technologies. Powers the fully integrated Digital Printing & Converting Line alongside Durst digital printing.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• OMET: Italian manufacturer of CI Flexo and hybrid printing presses for labels and flexible packaging. Directly comparable as an OEM serving the same flexible packaging converter segment Newgen addresses.
• BOBST: Global manufacturer of printing and converting machinery for labels, flexible packaging, and cartonboard. Directly comparable as an OEM of CI Flexo presses, digital printing, and converting equipment — the same categories Newgen distributes and integrates through its OEM partners.
• Durst Group: Manufacturer of industrial UV inkjet digital presses (Tau 330 RSC) and a core OEM partner of Newgen. Highly relevant given Newgen's dependence on Durst technology for its flagship offerings.
• Polly Automatics: Italian manufacturer of slitting, rewinding, and converting equipment for labels and flexible packaging. A core OEM partner of Newgen and directly comparable in scope of converting solutions.
• HP Indigo: Digital printing press division of HP serving labels and flexible packaging converters globally. Directly overlaps with Newgen's Durst-driven digital label printing offering.
• Mark Andy: US-based manufacturer of narrow-web flexo and digital label presses. Comparable as an OEM selling CI Flexo and digital printing solutions into the same label converter segment that Newgen serves via Durst.
• Xeikon: Manufacturer of digital label and packaging printing presses (toner-based). Comparable to Newgen's digital printing positioning, targeting mid- and large-scale label converters in India and globally.
• Koenig & Bauer: German press manufacturer with a growing presence in label and packaging digital printing (Drupa-class equipment). Comparable to Newgen's focus on industrial digital printing for converters.

Direct peers

• Edale: UK-based manufacturer of flexo and digital label presses sold via regional channel partners in Asia. Comparable as a label press specialist with a similar go-to-market through regional integrators.
• Weldon Celloplast: Indian distributor and integrator of packaging and printing machinery serving Indian converters. Comparable as a domestic channel partner with a similar equipment distribution and service model to Newgen.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks7 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/pfbid02Dwnu4D8GbguUNkrxrrhRpyVb4KzywAmWhTxn5TUHwiPT8H8Z9pxVgLV4C1CseJ6wl
• LinkedInlinkedin.com/company/printronics

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Newgen Printronics India Private Limited