Proactive Health + Movement

What Proactive Health + Movement does

Proactive Health + Movement is a privately held multidisciplinary allied health clinic headquartered at 160 Colac Road, Waurn Ponds, Victoria, Australia, serving the Greater Geelong region including Waurn Ponds, Torquay and Barwon Heads. Founded in 2018, the clinic operates a single physical site co-located within the Medical One building directly across from Waurn Ponds Shopping Centre, and is co-directed by Lauren Monteleone (Operations/Co-Director) and Daniel Monteleone (Podiatrist and ASCA Strength & Conditioning Coach). The clinic employs approximately 7 staff per firmographic data with ~10 practitioners listed on the website across podiatry, physiotherapy and psychology disciplines.

The core service offering spans three integrated disciplines — Physiotherapy (rehabilitation, sports injury, pain management), Podiatry (orthotic therapy, gait analysis, sports injuries, home visits, diabetes foot care), and Psychology (CBT, ACT, EMDR, schema therapy, neuro-affirming care) — supplemented by specialised service lines including Shockwave Therapy, an Orthotic & Gait Clinic, and standardised ADHD and Autism Assessments using MIGDAS-2 and DIVA-5 protocols. Service delivery is multi-channel: in-clinic appointments, telehealth video consultations via proprietary practice management software that requires no app download, and home-visit podiatry for mobility-limited patients. Patient access is enabled across a broad funding stack: NDIS (plan-managed and self-managed), Medicare with GP referral, DVA white/gold cards, TAC motor-vehicle accident claims, WorkCover, and private health insurance with on-the-spot claiming.

The clinic generates revenue on a fee-for-service basis across professional services (psychology/podiatry/physiotherapy consultations), higher-ticket neurodiversity assessments (e.g., ADHD intake $289, main assessment $1,200, feedback $289; autism $1,500; combined $2,000), and managed NDIS service delivery. Go-to-market is hybrid direct-to-consumer (online booking, blog/content marketing, social media across Facebook/Instagram/LinkedIn, word-of-mouth) and sales-led via GP and specialist referrals across the funding stack. Marketing relies on the website blog/resource centre and an instant 24/7 online booking conversion path. The clinic is differentiated locally by extended weekday hours (8am–7pm), a multidisciplinary team under one roof, neurodiversity-affirming assessment practices, and podiatrists with dual credentials as accredited Strength and Conditioning Coaches.

Name

Proactive Health + Movement

Legal name

Proactive Health + Movement

Website

https://proactivehm.com.au

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

Proactive Health + Movement is a privately held multidisciplinary allied health clinic in Waurn Ponds, Victoria, offering physiotherapy, podiatry, and psychology services — including ADHD and autism assessments, telehealth, and home visits — to consumers across the Greater Geelong region via NDIS, Medicare, DVA, TAC, WorkCover, and private fee-for-service channels.

Ownership category

akta.pro rank

Product category

Allied Health Services

NAICS

Offices of Physical, Occupational and Speech Therapists, and Audiologists (621340), Home Health Care Services (62161), Services for the Elderly and Persons with Disabilities (624120)

SIC

Services-Home Health Care Services (8082), Services-Health Services (8000)

akta.pro primary industry

Neurodevelopmental & Behavioral Therapy Platforms (ADHD/Autism/Behavioral Coaching) (HLALAEAJ)

Keywords

• Allied health services
• Physiotherapy services
• Podiatry services
• Psychology services
• Neurodiversity assessments

Headquarters

HQ city

Waurn Ponds

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Allied Health Consultations: Fee-for-service payments for psychology, podiatry, and physiotherapy consultations. Health insurance rebates available through on-the-spot claiming. Clients with eligible referrals may receive Medicare, DVA, TAC, or WorkCover reimbursements.
2. Neurodiversity Assessments: ADHD and autism assessment services with tiered pricing. Intake, assessment, and feedback sessions available. Medicare rebates apply for ADHD assessments ($98.95 per session). Payment is staggered across sessions to reduce upfront cost burden.
3. NDIS Services: Podiatry and allied health services funded through NDIS plans for plan-managed and self-managed participants, including home visit services at no out-of-pocket cost for eligible clients.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Proactive Health + Movement operates a multidisciplinary allied health clinic in Waurn Ponds, Victoria, providing physiotherapy, podiatry, and psychology services to individuals across the Greater Geelong region. Services are delivered via in-person clinic appointments, home-visit podiatry, and telehealth video consultations, with acceptance of Medicare, NDIS, DVA, TAC, and WorkCover funding. The clinic also offers specialised ADHD and autism assessments using standardised diagnostic tools.

Product overview

Proactive Health & Movement is a multidisciplinary allied health clinic offering an integrated suite of services in Waurn Ponds, Victoria. The core service offering spans three primary disciplines: Physiotherapy, Podiatry, and Psychology. These are supplemented by specialized services including Shockwave Therapy, ADHD and Autism Assessments, and an Orthotic & Gait Clinic. The clinic provides multiple delivery channels including in-clinic appointments, home visit podiatry services, and online telehealth consultations. Services are accessible through various funding schemes including Medicare (with GP referral), NDIS (plan-managed and self-managed), DVA, TAC, and WorkCover. The practice emphasizes a holistic, patient-centered approach with individualized treatment plans tailored to each patient's goals.

Differentiator

Problem solved

Functional benefit

Products and services

• Physiotherapy Assessment, diagnosis, and treatment for musculoskeletal conditions, sports injuries, and rehabilitation using evidence-based approaches including exercise prescription, manual therapy, and pain management; delivered to individual patients in the Greater Geelong region.
• Podiatry Foot and lower limb care covering skin and nail care, ingrown toenails, sports injuries, arthritis, diabetes-related foot care, and general podiatric treatments for individual patients in the Greater Geelong region.
• Psychology Mental health support for anxiety, depression, trauma, neurodiversity (ADHD and autism assessments), and emotional/psychological challenges, using CBT, ACT, EMDR, and schema therapy, delivered to individual clients.
• Shockwave Therapy Non-invasive shockwave treatment for chronic pain conditions, tendinopathies, and musculoskeletal injuries to promote healing and reduce pain, delivered to individual patients by clinic podiatrists and physiotherapists.
• Podiatry Home Visits Mobile podiatry service for patients whose mobility, disability, or transport difficulties prevent clinic attendance, maintaining clinic-level infection control standards; fully funded for NDIS plan-managed and self-managed clients, no referral needed.
• ADHD and Autism Assessments Neurodiversity-affirming diagnostic assessments for ADHD and autism using standardised tools including DIVA-5 and MIGDAS-2, with comprehensive reports and personalised recommendations for adolescents (16+) and adults.
• Orthotic & Gait Clinic Orthotic therapy and gait analysis treating lower back, hip, leg, knee, ankle, and foot pain using custom orthotics combined with strength and conditioning programs delivered by ASCA-credentialed podiatrists.
• NDIS Services Allied health services (podiatry, physiotherapy, psychology) covered under the National Disability Insurance Scheme for plan-managed and self-managed NDIS participants, including eligible home visit podiatry at no out-of-pocket cost.
• DVA, TAC & WorkCover Services Allied health services for Department of Veterans Affairs cardholders, Transport Accident Commission clients, and Workers Compensation claimants requiring podiatry, physiotherapy, or psychology services with an eligible GP referral.
• Online Consults (Telehealth) Telehealth video consultations using the clinic's practice management software (no app download required) covering physiotherapy, podiatry, and psychology services for remote clients and NDIS plan-managed/self-managed participants.

Quantifiable outcome

• Podiatrists receive high volume of professional and word-of-mouth referrals for orthotic therapy and strength and conditioning programs
• +1 more outcomes

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Kieser Australia: Network of physiotherapy and strength-training clinics combining clinical rehab with exercise science. Directly comparable to Proactive's podiatry-plus-strength-coaching integration and rehabilitation focus.
• Back In Motion Health Group: Australia's largest physiotherapy franchise network with multidisciplinary allied health services. Direct competitor on physiotherapy, rehabilitation, and occupational health offerings across regional and metropolitan Australia.
• Plena Healthcare: Australian allied health provider offering physiotherapy, podiatry, speech pathology, and dietetics across residential aged care, disability, and community settings. Strong overlap with Proactive's NDIS-funded and multidisciplinary services.
• Active Feet Podiatry: Multi-site Australian podiatry group offering orthotic therapy, sports podiatry, and NDIS services. Directly comparable on core podiatry offerings, gait analysis, and orthotic specialisation.
• Concentric Healthcare: NDIS-focused allied health provider delivering physiotherapy, psychology, and podiatry under plan-managed funding. Comparable in funding mix and patient cohort, with broader geographic reach.

Broad incumbents

• Healthia Limited: ASX-listed (HLE) allied health platform operating physiotherapy, podiatry, and optometry clinics across Australia. Comparable multi-discipline model at significantly larger scale, with similar NDIS and private-pay exposure.

Regional players

• Mindspot Clinic: Australian telehealth psychology and mental health service with national reach. Adjacent competitor on Proactive's psychology and online consultation services, particularly anxiety, depression, and trauma presentations.

Emerging players

• Australian ADHD Clinics: Telehealth-enabled ADHD and autism assessment service operating nationally. Direct competitor on Proactive's neurodiversity assessment revenue stream, but without a physical clinic component.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/proactivehm
• LinkedInlinkedin.com/company/proactive-health-movement
• Instagraminstagram.com/proactivehm

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Proactive Health + Movement