Pro AV
Pro AV Solutions is an Australian audiovisual systems integrator and workplace-technology provider, offering design, integration, managed services and AV-as-a-Service to enterprise, government, education, defence and mission-critical customers nationally.
- Company typePrivate
- Founded1994
- HeadquartersCanberra, Australia
- Headcount1–10
- GTM typeB2B
- OfferingServices
Pro AV firmographics
Firmographics- Name
- Pro AV
- Legal name
- Pro AV Solutions
- Website
- https://proav.com.au
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Pro AV Solutions is an Australian audiovisual systems integrator and workplace-technology provider, offering design, integration, managed services and AV-as-a-Service to enterprise, government, education, defence and mission-critical customers nationally.
- Ownership category
- akta.pro rank
Pro AV industry classification
Industry- Product category
- Audio Visual Integration Services
- NAICS
- Computer Systems Design Services (541512), Computer Systems Design and Related Services (5415)
- SIC
- Services-Computer Integrated Systems Design (7373), Services-Facilities Support Management Services (8744)
- akta.pro primary industry
- Workplace Technology & Smart Office Support (Room Booking Systems, IT/AV Liaison) (IMAIALAK)
- akta.pro secondary industries
- AV/Collaboration & Unified Communications Support (VoIP, Video, UCaaS) (BPAAACAJ), Classroom AV Systems Integration (Projectors, Displays, Sound, Control) (EDAEAHAC), Hybrid/Virtual Meetings Production & AV Services (THACAFAM)
Keywords
Where Pro AV is headquartered
LocationHeadquarters
- HQ city
- Canberra
- HQ country
- Australia
- HQ region
- Oceania
Offices9 records
Markets served
Pro AV business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain
Revenue model
- AV Integration & Project Services: One-time project-based revenue from designing, engineering, and deploying AV systems. Includes large-scale installations such as video walls, LED displays, secure PA systems, and video distribution networks.
- AVCare Managed Services: Recurring support contracts with national helpdesk coverage, monitoring, and maintenance services. Revenue from ensuring reliability of installed AV systems.
- AVaaS (AV as a Service): Monthly subscription model wrapping up AV and workplace technology into a simple recurring fee, providing technology without capital investment.
- Training & Adoption Services: Training and adoption specialist services to ensure teams are confident in using workplace technology, including digital support tools and assets.
- Change Management: ITIL-aligned change management approach supporting teams to ensure effective service delivery and optimization of technology fleet.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | AVaaS - Monthly subscription for AV and workplace technology |
| Other | Monthly | Managed Services Support Plans |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Pro AV product offering
Product offeringCore offering
Pro AV Solutions designs, engineers, deploys, and supports audiovisual and workplace technology systems for Australian enterprises, government, and education institutions. Offerings include LED media walls, digital signage, Microsoft Teams Rooms, meeting rooms, boardrooms, secure AV integration, and mission-critical operations centre systems, delivered through project services, AVaaS subscription, and AVCare™ managed services. Service is backed by 252+ staff across 10 offices and showrooms, with 6,876+ spaces currently under AVCare™ managed support.
Product overview
Pro AV Solutions is Australia's leading national AV systems integrator and workplace technology provider, offering a comprehensive portfolio of products and services. The core offering includes AVaaS (Audio Visual as a Service) for flexible subscription-based access, supported by Project Services for end-to-end integration and Managed Services including AVCare Support, Hypercare/Embedded technicians, Monitor & Manage, Change Management, and Training & Adoption. The product portfolio spans LED Media Walls & Digital Signage, Secure AV Integration, Mission Critical Spaces (NOCs and control centres), Workplace Technology (desk/room booking, meeting rooms), Microsoft Teams Rooms solutions, and Learning & Training Solutions. These solutions serve multiple verticals including Corporate, Government, Education, Healthcare, Retail, Venue & Stadium, Energy & Resources, and Defence.
Differentiator
Problem solved
Functional benefit
Products and services
- AVaaS (Audio Visual as a Service) Subscription-based service that wraps AV and workplace technology (such as meeting rooms, LED signage, and Microsoft Teams Rooms) into a single monthly fee, allowing Australian enterprises, government, and education institutions to access AV technology without upfront capital investment.
- Project Services End-to-end AV integration services covering design, engineering, installation, and deployment of audiovisual systems for corporate, government, education, healthcare, retail, venue, energy, and defence environments.
- AVCare Support Recurring managed support service providing a national helpdesk and a range of support plans to ensure AV systems remain operational for clients.
- AVCare Embedded / Hypercare Embedded on-site AV support, ranging from Go-Live Hypercare through to full-time embedded site-technicians and concierges that augment customer IT and facilities teams.
- Monitor & Manage Intelligent monitoring and alerting service that enables proactive support and reduces AV system downtime across the deployed technology fleet.
- Change Management ITIL-aligned change management service that supports customer teams to ensure effective service delivery and continuous optimisation of the AV technology fleet.
- Training & Adoption Training and adoption specialist service ensuring that end users are confident in using workplace technology, supported by digital support tools and assets.
- LED Media Walls & Digital Signage Large-format digital display systems combined with secure cloud-based content management solutions for visual communication across corporate, retail, venue, and mission-critical environments.
- Secure AV Integration Provision of large PA systems and advanced video distribution across secure networks for clients with strict security requirements, including government and defence agencies.
- Mission Critical Spaces Integration specialist service for Network Operations Centres and Mission Control spaces, including 24/7 performance AV systems for clients such as Queensland Rail, Ventia, and other critical infrastructure operators.
- Workplace Technology Workplace technology solutions including desk and room booking, meeting rooms, and boardrooms designed to enable hybrid collaboration and start meetings in seconds.
- Microsoft Teams Rooms Meeting room solutions designed around the Microsoft Teams ecosystem, integrating Teams-compatible hardware and room systems for seamless hybrid collaboration across enterprise clients.
- Learning & Training Solutions AV technology solutions for classrooms through to large auditoriums, enabling dynamic and interactive learning environments for K-12, higher education, and training customers.
Quantifiable outcome
- 6876+ spaces managed by AVCare™ Team
- +3 more outcomes
Companies that use Pro AV
Customer profileNamed customers20 records
Segments8 records
Ideal customer profiles5 records
Pro AV technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature4 records
Pro AV partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- How™corePartnership with How™ for Melbourne showroom - offers a full suite of workplace technology augmented with modern furniture and acoustic solutions for a complete experience. Also provides furniture for Brisbane Experience Centre.
- Profile Systems™corePartnership with Profile Systems™ for Sydney showroom - showcases a huge range of leading AV, LED, and workplace technology solutions in a modern furnished environment.
- MicrosoftcoreTechnology partner for Microsoft Teams Rooms solutions - a core technology competency offered across all customer segments. Featured in many case studies and projects.
Scale indicators6 records
Recent moves8 records
Expansion highlights7 records
Pro AV competitors and assessment
Company assessmentBroad incumbents
- Cisco: Provider of Webex collaboration devices, Cisco Ceiling Microphone Pro, and networking infrastructure that Pro AV integrates. Cisco is both a technology partner and a broad incumbent competing for large enterprise collaboration and AV deployments.
- Microsoft: Owner of the Teams Rooms ecosystem that Pro AV designs and deploys. Microsoft is a core technology partner but also a broad incumbent pushing direct enterprise programmes and certified partner models that can disintermediate AV integrators.
- Datacom: Largest locally owned IT services provider in Australia and New Zealand with an AV/collaboration practice. Comparable as a broader incumbent that competes with Pro AV on enterprise AV integration, managed services, and workplace technology rollouts in AU/NZ.
Direct peers
- Diversified: US-headquartered global AV integrator with strong mission-critical and broadcast experience. Directly comparable to Pro AV's Mission Critical Spaces capability and its work on large LED video walls and operations centres such as the Ventia NOC.
- AVI-SPL: The world's largest AV systems integrator with established APAC operations. Comparable to Pro AV across enterprise AV integration, managed services, and large-scale video wall / control room deployments for corporate and government customers.
- Visavvi: UK-based AV integrator with global delivery, recognised for Microsoft Teams Rooms and unified communications rollouts. Comparable to Pro AV across enterprise collaboration integration, managed services, and multi-site workplace technology programmes.
- Electrosonic: Global AV integrator specialising in control rooms, immersive experiences, and large-format displays. Closely comparable to Pro AV's mission-critical NOC and high-end LED media wall work for transport, defence, and enterprise customers.
- Kinly: Global AV and collaboration services integrator with offices in Australia. Directly comparable as a multi-region integrator delivering design, deployment, and managed services for Microsoft Teams Rooms, video collaboration, and meeting room environments.
Others
- Crestron Electronics: Manufacturer of AV control systems, room booking, and digital signage hardware underpinning many Pro AV deployments. Comparable as a critical ecosystem supplier whose direct programming services and certified partner network can compete with integrator value-add.
Regional players
- The PA People: Australian AV integration specialist with strong presence in venues, stadia, and large-scale audio deployments. Comparable to Pro AV as a domestic competitor serving similar Australian enterprise, education, and venue/stadium verticals.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Pro AV social profiles
Digital presencePro AV compliance and trust
Trust signalCompliance2 records
Pro AV financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pro AV leadership team
Management profileNumber of profiles
Pro AV funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pro AV M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pro AV
What does Pro AV do?
Pro AV Solutions designs, engineers, deploys, and supports audiovisual and workplace technology systems for Australian enterprises, government, and education institutions. Offerings include LED media walls, digital signage, Microsoft Teams Rooms, meeting rooms, boardrooms, secure AV integration, and mission-critical operations centre systems, delivered through project services, AVaaS subscription, and AVCare™ managed services. Service is backed by 252+ staff across 10 offices and showrooms, with 6,876+ spaces currently under AVCare™ managed support.
Is Pro AV a public or private company?
Pro AV is a private company. It is classified as unknown and is currently operating.
When was Pro AV founded?
Pro AV was founded in 1994. It employs 1 to 10 people.
Where is Pro AV based?
Pro AV is headquartered in Canberra, Australia, in the Oceania region.
How does Pro AV make money?
Five revenue lines are on record. AV Integration & Project Services are the primary driver. The others are AVCare Managed Services, AVaaS (AV as a Service), training & Adoption Services and change Management.
Who are Pro AV's main competitors?
Broad incumbents on record are Cisco, Microsoft and Datacom. Direct peers are Diversified, AVI-SPL, Visavvi, Electrosonic and Kinly. Crestron Electronics is listed as an others. The PA People is listed as a regional player.
Does Pro AV have an API?
No public API is recorded for Pro AV.
What industry is Pro AV in?
Pro AV's product category is Audio Visual Integration Services. Its primary akta.pro industry code is IMAIALAK, Workplace Technology & Smart Office Support (Room Booking Systems, IT/AV Liaison), with a secondary code of BPAAACAJ, AV/Collaboration & Unified Communications Support (VoIP, Video, UCaaS). Its NAICS code is 541512 and its SIC code is 7373.