Progress Florida
Progress Florida is a 501(c)(4) progressive advocacy nonprofit founded in 2008 that mobilizes Florida citizens through digital organizing, voter tools, and coalition partnerships to advocate for healthcare, reproductive freedom, environmental protection, and voting rights.
- Company typePrivate
- Founded2008
- HeadquartersSt. Petersburg, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Progress Florida does
Progress Florida is a 501(c)(4) nonprofit progressive advocacy organization founded in 2008 and headquartered in St. Petersburg, Florida. The organization mobilizes Florida citizens through digital organizing, media outreach, and grassroots campaigns to advocate for progressive policies including affordable healthcare, reproductive freedom, environmental protection, voting rights, fair courts, economic fairness, and public education. It operates as a community-led advocacy entity with a small leadership team of approximately 5–7 staff, relying on individual donations and coalition partnerships rather than product sales.
The organization's core offerings span a portfolio of civic engagement tools and advocacy programs. The Daily Clips newsletter delivers a curated Florida and national news digest to subscribers each weekday morning via the ActionNetwork platform. The People First Report Card grades Florida lawmakers on key floor votes across multiple issue areas. MakeAPlanToVote.com is a bilingual voter engagement platform for registration, mail ballot requests, and polling location lookup. The Floridians for Reproductive Freedom coalition coordinates 85+ partner organizations, and the Self-managed Abortion Safe & Supported (SASS) program provides educational sessions on reproductive health resources. Florida Town Halls organize citizen engagement with state legislative delegation meetings.
Progress Florida's business model is donation-based rather than revenue-generating. As a 501(c)(4), donations are not tax-deductible as charitable contributions. All services are provided free of charge to the public. The organization collaborates closely with Florida Watch through joint projects including the People First Report Card and DeSantis Watch, and maintains strategic partnerships with the League of Women Voters of Florida, NAACP Florida State Conference, ACLU Florida, SEIU Florida, Equality Florida, Common Cause Florida, and Equal Ground.
Progress Florida firmographics
Firmographics- Name
- Progress Florida
- Legal name
- Progress Florida
- Website
- https://progressflorida.org
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Progress Florida is a 501(c)(4) progressive advocacy nonprofit founded in 2008 that mobilizes Florida citizens through digital organizing, voter tools, and coalition partnerships to advocate for healthcare, reproductive freedom, environmental protection, and voting rights.
- Ownership category
- akta.pro rank
Progress Florida industry classification
Industry- Product category
- Progressive Advocacy Services
- NAICS
- Public Relations Agencies (54182), Educational Support Services (611710)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Education Grantmaking Foundations (BPAGAKAK)
- akta.pro secondary industry
- Communications, Marketing & Government/Community Relations Administration (EDADAKAN)
Keywords
Where Progress Florida is headquartered
LocationHeadquarters
- HQ city
- St. Petersburg
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Progress Florida business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D
Revenue model
- Individual Donations: Progress Florida accepts donations from individual supporters through its ActionNetwork fundraising platform. The organization is a Florida 501(c)(4) corporation, and donations are not tax-deductible as charitable contributions but may be deductible for some supporters.
- Coalition Partnerships: Progress Florida works in close collaboration with allied organizations on advocacy campaigns and initiatives, potentially including shared resources and funding for joint projects.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free membership services |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels9 records
Progress Florida product offering
Product offeringCore offering
Progress Florida is a 501(c)(4) nonprofit advocacy organization that mobilizes Florida citizens through digital organizing, voter engagement tools, and media outreach to promote progressive policies. Its core offerings include the Daily Clips weekday news digest, the People First Report Card legislative scorecard, the Make A Plan To Vote voter registration platform, the Florida Town Halls civic engagement program, and the Floridians For Reproductive Freedom coalition. All services are provided free of charge to Florida residents and supported through individual donations.
Product overview
Progress Florida is a progressive advocacy organization offering a suite of civic engagement and advocacy tools rather than a unified software product. Its portfolio includes the People First Report Card (a legislative scorecard grading Florida lawmakers), the Make A Plan To Vote voter engagement platform (bilingual voter registration and mail ballot tool), the Daily Clips news digest service, the Self-managed Abortion Safe & Supported (SASS) educational program, and participation in the Floridians For Reproductive Freedom coalition. These offerings work together to mobilize Floridians around progressive causes through digital organizing, civic education, and grassroots advocacy campaigns.
Differentiator
Problem solved
Functional benefit
Brands
- People First Report Card: Legislative report card grading Florida lawmakers on key floor votes across issues including reproductive freedom, civil rights, education, environment, and more
- Daily Clips
- DeSantis Watch
- Floridians For Reproductive Freedom
- Make A Plan To Vote
Products and services
- People First Report Card An interactive legislative scorecard tool that grades Florida lawmakers on key floor votes across issues including reproductive freedom, civil rights, environmental conservation, gun safety, education, and more. Available at FloridaReportCard.com and provides citizens with accessible information about how their representatives vote on matters affecting them.
- Make A Plan To Vote A bilingual (English and Spanish) voter engagement platform that helps Floridians register to vote, sign up to vote by mail, find early voting locations, and access voter resources. Provided free of charge to all Florida residents.
- Daily Clips A weekday morning news digest service that curates Florida and national news stories relevant to Floridians, covering topics including Florida politics, education, health care, environment, civil rights, and more. Free email subscription service.
- Floridians For Reproductive Freedom Coalition A coalition providing critical support and infrastructure for reproductive health care education and advocacy, encompassing abortion access, birth control, and evidence-based sex education. The coalition includes 85+ partner organizations working together on reproductive freedom advocacy in Florida.
- Florida Town Halls A civic engagement program helping Floridians participate in state legislative delegation meetings by providing guidance on testimony, best practices, and key messaging on issues affecting communities. State legislative delegation meetings (town halls) happen in each county and bring together Florida House and Senate members representing any part of that county.
- Self-managed Abortion, Safe & Supported (SASS) An educational program providing information about self-managed abortion and abortion pills to reproductive freedom advocates, covering advocacy strategies and publicly available resources. Includes virtual educational sessions for reproductive rights advocates.
Quantifiable outcome
- 85+ organizations in Floridians for Reproductive Freedom coalition
- +2 more outcomes
Companies that use Progress Florida
Customer profileNamed customers6 records
Segments3 records
Ideal customer profiles3 records
Progress Florida technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Progress Florida partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core and important.
- Florida WatchcoreLong-standing collaborative partner on advocacy campaigns including the People First Report Card grading Florida lawmakers, joint press releases on legislative issues, and shared research on state politics. Florida Watch is a communications and research organization dedicated to holding the powerful accountable, and together the organizations manage the DeSantis Watch project.
- Floridians for Reproductive Freedom CoalitioncoreCoalition of 85+ partner organizations providing critical support and infrastructure for educating and advocating for the full range of reproductive health care including abortion, birth control, and evidence-based sex education. Progress Florida provides coalition support and coordination.
- Equal GroundimportantPartner organization for organizing groups of citizens to attend Florida Town Hall meetings across the state. Equal Ground works to increase civic participation and voter engagement, particularly in underserved communities.
- Progress Florida Institute (PFEI)coreAffiliated organization referenced on the Progress Florida website as a related initiative, likely serving as the research and policy arm or 501(c)(3) educational organization counterpart to the 501(c)(4) advocacy organization.
- League of Women Voters of FloridaimportantPartner organization providing recommendations for the Informed Voters' Guide to Florida constitutional amendments, collaborating on voter education efforts for the 2024 election.
- NAACP Florida State ConferenceimportantPartner organization providing recommendations for the Informed Voters' Guide to Florida constitutional amendments, collaborating on civic engagement and voting rights work.
- ACLU FloridaimportantCivil liberties organization providing recommendations for the Informed Voters' Guide and collaborating on advocacy campaigns including reproductive freedom and democracy protection.
- SEIU FloridaimportantLabor union providing recommendations for the Informed Voters' Guide to Florida constitutional amendments, collaborating on workers' rights and economic justice advocacy.
- Equality FloridaimportantLGBTQ+ advocacy organization providing recommendations for the Informed Voters' Guide and partnering on issues including reproductive freedom and civil rights.
- Common Cause FloridaimportantGood government organization providing recommendations for the Informed Voters' Guide and collaborating on government accountability and ethics advocacy.
- Kill The Drill CoalitionimportantCoalition partner in opposition to oil drilling in the Apalachicola River floodplain, bringing together local elected officials, conservationists, and concerned citizens to protect Florida's environment.
- Over 70 Conservation Organizations and BusinessescoreCoalition of over 70 conservation organizations and businesses signed a letter supporting the State Park Protection Act (SB 80/HB 209) to prevent development of Florida's state parks and conservation lands.
Scale indicators7 records
Recent moves6 records
Expansion highlights5 records
Progress Florida competitors and assessment
Company assessmentDirect peers
- Environment Florida: Environment Florida is a statewide environmental advocacy organization that was founded by Progress Florida's current Executive Director Mark Ferrulo. It shares the same digital organizing, state-level advocacy, and federation-style operating model.
- New Florida Majority: New Florida Majority is a statewide civic engagement organization that organizes under-represented communities to participate in democracy. Its voter mobilization mission, coalition-building operating model, and Florida geography closely match Progress Florida's core work.
- Florida Rising: Florida Rising is a statewide civic engagement table working to build independent political power for young Floridians and communities of color. It shares Progress Florida's digital organizing, voter engagement, and progressive coalition approach.
- Equality Florida: Equality Florida is the largest statewide civil rights organization dedicated to securing full equality for Florida's LGBTQ community. It operates with the same progressive advocacy playbook, digital organizing, and Tallahassee/St. Petersburg-based field operations as Progress Florida, and is a current Informed Voters' Guide partner.
- Florida Watch: Florida Watch is a communications and research organization dedicated to holding the powerful accountable in Florida. It is Progress Florida's closest collaborative partner, co-developing the People First Report Card and DeSantis Watch. Same progressive state-advocacy mission, same Florida geography, same donor base.
- Planned Parenthood of Florida affiliates: Planned Parenthood's Florida affiliates run advocacy and education on reproductive freedom and are Progress Florida's coalition partners in Floridians for Reproductive Freedom. They share the same Florida focus, multi-channel advocacy, and donor base.
- Common Cause Florida: Common Cause Florida is a nonpartisan good-government organization focused on ethics, voting rights, and campaign finance reform. It uses very similar digital organizing and legislative accountability tools and is a current partner of Progress Florida on the Informed Voters' Guide.
- League of Women Voters of Florida: League of Women Voters of Florida is a nonpartisan civic engagement organization that runs voter education, voter registration, and voter guide programs. It is a current Progress Florida partner on the Informed Voters' Guide and addresses directly overlapping voter engagement objectives.
- ACLU of Florida: ACLU of Florida litigates and advocates on civil rights and civil liberties in the state. It is a current Progress Florida partner on the Informed Voters' Guide and reproductive freedom advocacy, and operates the same digital-advocacy-plus-grassroots model.
Regional players
- SEIU Florida: SEIU Florida is the state arm of the Service Employees International Union, focused on workers' rights and economic justice. It is a current Informed Voters' Guide partner with Progress Florida and shares the same progressive coalition playbook, though anchored in labor rather than multi-issue advocacy.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Progress Florida social profiles
Digital presenceProgress Florida financial estimates
Financial estimateRevenue estimate
Valuation estimate
Progress Florida leadership team
Management profileNumber of profiles
Profiles7 records
Progress Florida funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Progress Florida M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Progress Florida
What does Progress Florida do?
Progress Florida is a 501(c)(4) nonprofit advocacy organization that mobilizes Florida citizens through digital organizing, voter engagement tools, and media outreach to promote progressive policies. Its core offerings include the Daily Clips weekday news digest, the People First Report Card legislative scorecard, the Make A Plan To Vote voter registration platform, the Florida Town Halls civic engagement program, and the Floridians For Reproductive Freedom coalition. All services are provided free of charge to Florida residents and supported through individual donations.
Is Progress Florida a public or private company?
Progress Florida is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Progress Florida founded?
Progress Florida was founded in 2008. It employs 1 to 10 people.
Where is Progress Florida based?
Progress Florida is headquartered in St. Petersburg, United States, in the North America region.
How does Progress Florida make money?
Two revenue lines are on record. Individual Donations are the primary driver. The others are coalition Partnerships.
Who are Progress Florida's main competitors?
Direct peers on record are Environment Florida, New Florida Majority, Florida Rising, Equality Florida, Florida Watch, Planned Parenthood of Florida affiliates, Common Cause Florida, League of Women Voters of Florida and ACLU of Florida. SEIU Florida is listed as a regional player.
Does Progress Florida have an API?
No public API is recorded for Progress Florida.
What industry is Progress Florida in?
Progress Florida's product category is Progressive Advocacy Services. Its primary akta.pro industry code is BPAGAKAK, Education Grantmaking Foundations, with a secondary code of EDADAKAN, Communications, Marketing & Government/Community Relations Administration. Its NAICS code is 54182 and its SIC code is 8200.