ProHass - Asociación de Productores y Exportadores de Palta Hass del Perú
ProHass is a Peruvian non-profit association founded in 1999 that represents Hass avocado producers and exporters, providing research, technical training, export statistics, and a member-exclusive catalog of fertilizers, pesticides, and harvest equipment.
- Company typePrivate
- Founded1999
- HeadquartersLima, Peru
- Headcount11–50
- GTM typeB2B
- OfferingServices
What ProHass - Asociación de Productores y Exportadores de Palta Hass del Perú does
ProHass - Asociación de Productores y Exportadores de Palta Hass del Perú is a Peruvian non-profit industry association founded in 1999 and headquartered in La Victoria, Lima, that represents the country's Hass avocado producers and exporters. Its stated mission is to develop and consolidate markets for Peruvian Hass avocados through a responsible industry approach, promoting consumption and quality in international markets. The association operates on a membership-based model in which dues-paying producers and exporters gain exclusive access to technical resources, research, statistics, and a curated catalog of agricultural inputs.
The association's core operational assets are a Technical Department focused on scientific research and continuous training for quality improvement and competitiveness, a statistics and campaign-reporting function that tracks Peruvian Hass exports (in metric tons and pounds), and a digital distribution channel via the prohass.com.pe website with a member-only login area. Through this channel, ProHass distributes a broad portfolio of agricultural inputs organized into three categories: fertilizers (including multiple product lines such as INDICADOR PLUS 5, NUTRI-AKTIV, WELGRO, ROMBI, and ROMBIQUEL), pesticides (acaricides, fungicides, insecticides, and growth regulators with named active ingredients), and harvest equipment (branded and unbranded harvest bags, plus a model with integrated scissors). All products carry downloadable technical and safety data sheets.
The revenue model is dual-stream: recurring membership fees from Peruvian Hass avocado producers and exporters, and commercial sales of agricultural inputs (fertilizers, pesticides, harvesting equipment) accessible to members. Pricing is not publicly disclosed. The association supplements its core activities with industry-wide communication through a magazine (ProHass Informa), social media channels (Facebook, Instagram, YouTube, LinkedIn, TikTok), and the periodic Latin American Avocado Congress (the VII edition scheduled for November 17–19, 2025 in Lima). It is led by President José Antonio Castro Echecopar and operates with a 17-person team.
ProHass - Asociación de Productores y Exportadores de Palta Hass del Perú firmographics
Firmographics- Name
- ProHass - Asociación de Productores y Exportadores de Palta Hass del Perú
- Legal name
- Asociación de Productores y Exportadores de Palta Hass del Perú
- Website
- https://prohass.com.pe
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- ProHass is a Peruvian non-profit association founded in 1999 that represents Hass avocado producers and exporters, providing research, technical training, export statistics, and a member-exclusive catalog of fertilizers, pesticides, and harvest equipment.
- Ownership category
- akta.pro rank
ProHass - Asociación de Productores y Exportadores de Palta Hass del Perú industry classification
Industry- Product category
- Agricultural Association Services
- NAICS
- Fruit and Tree Nut Farming (1113)
- SIC
- Agricultural Production-Crops (100)
- akta.pro primary industry
- Sustainable Agriculture & Food Systems (Fair Trade, Food Access, Regenerative) (BPAGALAD)
- akta.pro secondary industries
- Carbon, Sustainability & Farm Certification Support (Agro-Environmental Advisory) (AFACABAL), Organic & Biological Input Retail (Biostimulants, Biopesticides, OMRI) (AFABAJAK), Sustainable Agriculture & Food Systems (BPAGAGAI)
Keywords
Where ProHass - Asociación de Productores y Exportadores de Palta Hass del Perú is headquartered
LocationHeadquarters
- HQ city
- Lima
- HQ country
- Peru
- HQ region
- Latin America
Offices1 record
Markets served
ProHass - Asociación de Productores y Exportadores de Palta Hass del Perú business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain
Revenue model
- Membership Fees: ProHass operates as an association with members who pay fees to access exclusive technical resources, research, projects, and statistics for Hass avocado production and export.
- Agricultural Products Sales: Sale of agricultural inputs including fertilizers, pesticides, and harvesting equipment to member producers.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
ProHass - Asociación de Productores y Exportadores de Palta Hass del Perú product offering
Product offeringCore offering
ProHass is a non-profit industry association that provides agricultural inputs (fertilizers, pesticides/crop protection products, and harvesting bags) and member services (scientific research, technical training, statistics, campaign reports, and industry events) to Peruvian Hass avocado producers and exporters. The association, founded in 1999, focuses on improving the quality and competitiveness of Peruvian Hass avocado production for global export markets. Members gain exclusive access to technical resources, research projects, and industry statistics through the association's website and member portal.
Product overview
ProHass is an industry association (Asociación de Productores y Exportadores de Palta Hass del Perú) that serves Peruvian Hass avocado producers and exporters. Its product portfolio consists of three main categories of agricultural inputs offered to members: (1) Fertilizers — including multiple product lines such as INDICADOR PLUS 5, NUTRI-AKTIV (ALGAE 50, Ca 40 Flow, Ca-B-Zn Flow, INFINITY, SUPERAMIN, Zinc 6 EDTA), WELGRO (MICROMIX, POTASIO, ZN MN SG, MG, CUAJE), ROMBI (ROMBIBAC, BORO, PHOS EXTRA, ROMBISAL), ROMBIQUEL (CALCIO, MAGNESIO SL, MANGANESO MN, ZIN EXTRA), plus standalone products such as CALIBIT FOLIAR, GROWEL, FASQUEL CALCIO, ECKLOMAR, PLYAMINOL BIO, PLYSILC, RAIZANTE, SM6, TRIPLE COLOR, AMBRA 48, BETAPRO, and FITOXI K-70; (2) Pesticides — categorized as Acaricides (CASPIRO, ACARSHOT, ACARVECTIN, ETOXATAK), Fungicides (MYCOXAZOL, ZOTRAP 500 SC, STROBZOL, BACFEST, PYRITHOR 400, LASIONET, FUNCHLORAZ, BOSCABIN 380), Insecticides (BATHUMEC, THURFEST 6.4%, EMACTRIN 50, KATKILL, PYROTOP), and Growth Regulators (EXORBIT, RESTRAIN, GIBFORT, U-STOPZOL); and (3) Harvest Equipment — including BOLSA COSECHERA CON LOGO, BOLSA COSECHERA SIN LOGO, and BOLSA CON TIJERA. All products are available with downloadable technical data sheets and safety data sheets. The association also provides technical department services, statistics, campaign reports, and work plans to its members.
Differentiator
Problem solved
Functional benefit
Products and services
- Fertilizers Product Line A fertilizer product line offered by ProHass to its members for Hass avocado cultivation, encompassing various formulations including algae-based, calcium, boron-zinc, amino acid, chelated micronutrients, potassium, phosphorus, and root-development products. Each product includes a technical data sheet and safety data sheet. Target customers are member Hass avocado producers and exporters in Peru.
- Pesticides Product Line A pesticide product line offered by ProHass to its members for Hass avocado pest control and cultivation, comprising acaricides (Spirodiclofen, Fenpyroximate, Abamectin, Etoxazole-based), fungicides (Hymexazole, Thiabendazole, Azoxystrobin/Difenoconazole, Bacillus subtilis, Fludioxinil, Prochloraz-based), insecticides (Bacillus, Bacillus thuringiensis, Emamectin Benzoate, Imidacloprid, Pyriproxyfen-based), and plant growth regulators (6-Benzyladenine, Paclobutrazol, Gibberellic Acid, Uniconazole-based). Each product includes a technical data sheet and safety data sheet. Target customers are member Hass avocado producers in Peru.
- Harvesting Bags (Bolsas Cosecheras) A harvesting bag product line offered by ProHass to its members for Hass avocado harvesting, including three models: branded with the ProHass logo, unbranded, and a specialized model with integrated scissors. Each product includes a technical data sheet. Target customers are member Hass avocado producers in Peru.
- ProHass Association Membership Services ProHass Association Membership Services provide scientific research, technical support, statistics, campaign reports, work plans, and member resources for Peruvian Hass avocado producers and exporters. The association has been operating since 1999 on market development and industry consolidation, with a technical department focused on quality improvement and competitiveness in production and export. Members gain exclusive access to technical resources, research projects, and statistics through the association's website and member login area.
Companies that use ProHass - Asociación de Productores y Exportadores de Palta Hass del Perú
Customer profileSegments1 record
Ideal customer profiles1 record
ProHass - Asociación de Productores y Exportadores de Palta Hass del Perú technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
ProHass - Asociación de Productores y Exportadores de Palta Hass del Perú partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- AVOBOOKminorAVOBOOK is listed as a partner on the ProHass website. Limited information available about the specific nature of the partnership.
Scale indicators2 records
Recent moves4 records
Expansion highlights5 records
ProHass - Asociación de Productores y Exportadores de Palta Hass del Perú competitors and assessment
Company assessmentDirect peers
- Avocados From Mexico: Marketing and industry association for Mexican Hass avocados imported into the US. Closest structural peer to ProHass: a national commodity body promoting a country's Hass avocado exports, funded by producer/exporter check-offs, and running consumer marketing plus trade programs.
- Comité de Paltas de Chile: Chilean Hass avocado producers and exporters committee. Direct peer to ProHass — a national trade association for Hass avocados focused on export promotion, quality standards, and category statistics in a competing origin country.
- South African Subtropical Growers' Association (Subtrop): South African growers association covering avocados, mangoes, litchis, and papayas. Comparable to ProHass in its role as a national producer association providing technical research, market access, and export development, with a smaller dedicated avocado footprint.
- New Zealand Avocado Growers' Association: National avocado growers association representing New Zealand producers. Direct peer to ProHass — an industry association providing research, market development, and export support for Hass avocado growers in an exporting country.
- Avocados Australia (Hort Innovation): Australian avocado industry body funded through Hort Innovation levies. Direct peer to ProHass as a national industry association running R&D, marketing, and export programs for Hass avocado growers in an exporting country.
- CorpoHass (Colombia): Colombian Hass avocado producers and exporters association. Direct peer operating the same model as ProHass — promoting a country-origin Hass avocado category globally, supporting growers with technical services, and driving export market development.
Others
- Westfalia Fruit: Global avocado producer-exporter with operations across multiple origins including Peru. Adjacent to ProHass — a major commercial buyer/setter in the international Hass trade; its sourcing and varietal programs influence the competitive environment for ProHass's member exporters.
- Mission Produce: Vertically integrated Hass avocado grower, packer, and global distributor. Adjacent to ProHass — not a peer association, but a leading commercial operator whose procurement and marketing choices materially shape the export market that ProHass's members serve.
- World Avocado Organization: Global umbrella body promoting avocado consumption worldwide. Not a direct competitor but an aligned ecosystem player — ProHass's national-level export marketing work feeds into WAO's category-level demand generation.
Broad incumbents
- California Avocado Commission: Established US state-level avocado commission with broader scope including marketing, research, and grower services. Comparable to ProHass as an avocado commodity body, but operates in a mature, domestically focused market rather than an export-driven emerging origin.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
ProHass - Asociación de Productores y Exportadores de Palta Hass del Perú social profiles
Digital presenceProHass - Asociación de Productores y Exportadores de Palta Hass del Perú financial estimates
Financial estimateRevenue estimate
Valuation estimate
ProHass - Asociación de Productores y Exportadores de Palta Hass del Perú leadership team
Management profileNumber of profiles
Profiles1 record
ProHass - Asociación de Productores y Exportadores de Palta Hass del Perú funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ProHass - Asociación de Productores y Exportadores de Palta Hass del Perú M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ProHass - Asociación de Productores y Exportadores de Palta Hass del Perú
What does ProHass - Asociación de Productores y Exportadores de Palta Hass del Perú do?
ProHass is a non-profit industry association that provides agricultural inputs (fertilizers, pesticides/crop protection products, and harvesting bags) and member services (scientific research, technical training, statistics, campaign reports, and industry events) to Peruvian Hass avocado producers and exporters. The association, founded in 1999, focuses on improving the quality and competitiveness of Peruvian Hass avocado production for global export markets. Members gain exclusive access to technical resources, research projects, and industry statistics through the association's website and member portal.
Is ProHass - Asociación de Productores y Exportadores de Palta Hass del Perú a public or private company?
ProHass - Asociación de Productores y Exportadores de Palta Hass del Perú is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was ProHass - Asociación de Productores y Exportadores de Palta Hass del Perú founded?
ProHass - Asociación de Productores y Exportadores de Palta Hass del Perú was founded in 1999. It employs 11 to 50 people.
Where is ProHass - Asociación de Productores y Exportadores de Palta Hass del Perú based?
ProHass - Asociación de Productores y Exportadores de Palta Hass del Perú is headquartered in Lima, Peru, in the Latin America region.
How does ProHass - Asociación de Productores y Exportadores de Palta Hass del Perú make money?
Two revenue lines are on record. Membership Fees are the primary driver. The others are agricultural Products Sales.
Who are ProHass - Asociación de Productores y Exportadores de Palta Hass del Perú's main competitors?
Direct peers on record are Avocados From Mexico, Comité de Paltas de Chile, South African Subtropical Growers' Association (Subtrop), New Zealand Avocado Growers' Association, Avocados Australia (Hort Innovation) and CorpoHass (Colombia). Others are Westfalia Fruit, Mission Produce and World Avocado Organization. California Avocado Commission is listed as a broad incumbent.
Does ProHass - Asociación de Productores y Exportadores de Palta Hass del Perú have an API?
No public API is recorded for ProHass - Asociación de Productores y Exportadores de Palta Hass del Perú.
What industry is ProHass - Asociación de Productores y Exportadores de Palta Hass del Perú in?
ProHass - Asociación de Productores y Exportadores de Palta Hass del Perú's product category is Agricultural Association Services. Its primary akta.pro industry code is BPAGALAD, Sustainable Agriculture & Food Systems (Fair Trade, Food Access, Regenerative), with a secondary code of AFACABAL, Carbon, Sustainability & Farm Certification Support (Agro-Environmental Advisory). Its NAICS code is 1113 and its SIC code is 100.