proHolz Steiermark
proHolz Steiermark is a non-profit association in Graz, Austria, representing the Styrian forestry and wood industry. It provides free wood-construction consulting, professional academy events, school education programs, and industry awards for architects, builders, municipalities, and schools.
- Company typePrivate
- Founded-
- HeadquartersGraz, Austria
- Headcount1–10
- GTM typeB2B
- OfferingServices
proHolz Steiermark firmographics
Firmographics- Name
- proHolz Steiermark
- Legal name
- proHolz Steiermark Verband der steirischen Forst- und Holzwirtschaft
- Website
- https://proholz-stmk.at
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- proHolz Steiermark is a non-profit association in Graz, Austria, representing the Styrian forestry and wood industry. It provides free wood-construction consulting, professional academy events, school education programs, and industry awards for architects, builders, municipalities, and schools.
- Ownership category
- akta.pro rank
proHolz Steiermark industry classification
Industry- Product category
- Timber industry association and wood construction consulting
- NAICS
- Support Activities for Forestry (11531), Support Activities for Forestry (115310), Support Activities for Forestry (1153)
- SIC
- Forestry (800)
- akta.pro primary industry
- Forestry, Arboriculture & Silviculture (EDAOAOAJ)
- akta.pro secondary industry
- Controlled Wood / Due Diligence / Risk Assessment Services (AFAMALAC)
Keywords
Where proHolz Steiermark is headquartered
LocationHeadquarters
- HQ city
- Graz
- HQ country
- Austria
- HQ region
- Europe
Offices1 record
Markets served
proHolz Steiermark business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Event and Academy Services: Organizes professional development events, workshops, excursions and educational programs through proHolz Akademie. Revenue generated through event registration fees and sponsorship packages.
- Membership and Industry Representation: Association funded by member organizations from the forest and wood industry sectors including Fachgruppe Holzindustrie (8 votes), Landwirtschaftskammer Steiermark (8 votes), and other members with varying voting rights.
- Educational Materials: Free educational materials for schools; specialized materials and workshops available for ordering
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | One time | Free educational materials for Styrian schools |
| Freemium | One time | Public information events |
| Subscription | Annual | Academy sponsorship packages |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels8 records
proHolz Steiermark product offering
Product offeringCore offering
proHolz Steiermark is the official non-profit association of the Styrian forest and wood industry that delivers free, manufacturer-independent wood construction consulting (Holzbau-Beratung), professional development through the proHolz Akademie, school-based wood and forestry education under the Holz macht Schule program (with tools such as HOWARD Würfel, Holzforscher-Heft 2.0, and Cubetto), the annual Holzbaupreis Steiermark awards, the Holzbaukarte online project map, and publications including Business Monat Holz. Its mission is to promote wood as a sustainable construction and industrial material across the entire forest-to-building value chain in Styria.
Product overview
proHolz Steiermark operates as the Association of Styrian Forestry and Wood Industry (Verband der steirischen Forst- und Holzwirtschaft), offering a comprehensive portfolio of services centered on promoting wood as a sustainable construction and industrial material. The core offerings include wood construction consulting (Holzbau-Beratung), the proHolz Steiermark Akademie for professional education, and the 'Holz macht Schule' educational program with tools like HOWARD Würfel, Holzforscher-Heft 2.0, and Cubetto. Supporting digital platforms include the Holzbaukarte Steiermark (wood construction map), the annual Holzbaupreis Steiermark award program, and the Business Monat Holz publication. The organization also runs initiatives like 'Holz ist meine Wahl' and research projects like HEART on health buildings, supplemented by a monthly newsletter and academy sponsorship program. The portfolio is organized around four main pillars: Holzbau-Beratung, Marketing/Communication, Education ('Holz macht Schule'), and the proHolz Akademie.
Differentiator
Problem solved
Functional benefit
Products and services
- Holz macht Schule (Educational Program) Educational program providing teaching materials, workshops, and digital media education about wood and forests for schools in Styria, including lesson plans, research booklets, biodiversity guides, and hands-on learning tools.
- HOWARD Würfel Augmented reality cube tool enabling interactive forest exploration through smartphone AR technology, used in classroom materials and digital media education programs.
- Holzforscher-Heft 2.0 136-page educational booklet with over 30 experiments and background information for teaching about wood and forests, available free for Styrian schools.
- proHolz Steiermark Akademie Professional education academy offering expert lectures (Fachvorträge), workshops, and excursions for architects, planners, wood builders, students, municipalities, and industry professionals, with an annual academy sponsorship program for companies.
- Holzbau-Beratung (Wood Construction Consulting) Free, vendor-independent consulting service providing expert advice on building with wood, covering material properties, health benefits, modular construction, upward extensions, and fire protection.
- Holzbaukarte Steiermark Online platform showcasing wood construction projects throughout Styria, including past Holzbaupreis winners, and supporting 'Fahrt ins Holz' excursion planning to visit award-winning wood buildings.
- Holzbaupreis Steiermark
Quantifiable outcome
- 30,000+ visitors reached at Häuslbauermesse 2026 alone
- +2 more outcomes
Companies that use proHolz Steiermark
Customer profileNamed customers4 records
Segments5 records
Ideal customer profiles4 records
proHolz Steiermark technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Feature3 records
proHolz Steiermark partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered core, major and minor.
- Holzcluster Steiermark GmbHcoreSubsidiary company of proHolz Steiermark, working together for industry networking and data sharing. Both organizations can access member data for optimal industry networking purposes.
- proHolz AustriacoreNational umbrella organization for all Austrian state-level proHolz organizations, coordinating wood industry promotion at national level
- Besser mit HolzcoreCo-organizer of Holzbaupreis Steiermark awards, representing additional stakeholders in the wood construction industry
- Landesinnung der Zimmerer (Styrian Guild of Carpenters)coreCo-organizer of Holzbaupreis Steiermark, representing carpentry and wood construction trades
- FH JOANNEUMmajorUniversity of Applied Sciences partnering for proHolz Akademie events, including Fachvorträge and professional education programs. Hosts events at their Graz campus.
- KEM Murau (Klima- und Energiemodellregion)majorClimate and energy model region collaborating on the 'Bauen, Sanieren und Leben mit Holz' information event to promote sustainable wood construction in the region
- Energieagentur Mur-MürzminorEnergy agency providing expertise on energy efficiency and building certification for wood construction events
- GaulhofermajorWindow and door manufacturer sponsoring Häuslbauermesse presence and providing the 'flying wood module house' installation showcasing modern prefabricated wood construction
- Hierzmann TransporteminorTransport company collaborating on the floating wood module house installation at Häuslbauermesse
- Landwirtschaftskammer Steiermark (Agricultural Chamber of Styria)coreKey stakeholder holding 8 votes in the association governance, representing agricultural and forestry interests
- Kulmer Holz-Leimbau GmbHmajorWood construction company that built the LKH Bruck psychiatric facility, featured as showcase project in 'Holzbau Erleben' excursion
- Steirische Wirtschaftskammer (WKS)coreChamber of Commerce providing representation for wood industry businesses, with Mag. Brigitte Marold serving on proHolz Steiermark board
- Timber Innovation Network Alpe Adria (TINAA)minorCross-border network promoting timber innovation in the Alpine-Adriatic region, collaborated on South Tyrol excursion
- IDM Südtirol (South Tyrol Marketing)minorSouth Tyrol marketing and development agency that partnered on cross-border wood construction networking trip
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
proHolz Steiermark competitors and assessment
Company assessmentDirect peers
- proHolz Austria: National umbrella organization for all Austrian state-level proHolz associations. Direct peer because proHolz Steiermark is a member and operates under this national coordination structure for wood industry promotion in Austria.
- Holzcluster Steiermark GmbH: Wholly-owned subsidiary of proHolz Steiermark focused on wood industry clustering and networking. Direct peer given shared member data access and joint industry networking activities within the Styrian forest-wood value chain.
- Besser mit Holz: Austrian initiative promoting wood construction. Direct peer because it co-organizes the Holzbaupreis Steiermark awards with proHolz Steiermark and shares the same promotional mission for wood as a building material.
Emerging players
- Holzforschung Austria: Austrian wood research and testing institution. Comparable because it provides technical expertise on wood properties and applications that complements proHolz Steiermark's promotional and consulting work in the Styrian wood industry ecosystem.
- Holzbau Austria (Lehrbauhof): Austrian carpentry and timber construction guild training organization. Comparable because it delivers professional training for carpenters and wood builders, paralleling proHolz Steiermark's proHolz Akademie offerings for industry professionals.
Broad incumbents
- Landwirtschaftskammer Steiermark: Styrian Agricultural Chamber holding 8 votes in proHolz Steiermark governance. Broad incumbent because it represents broader agricultural and forestry interests across the state, of which the wood industry is a subset, and overlaps with proHolz Steiermark's stakeholder constituency.
Regional players
- proHolz Bayern: Bavarian sister organization in the proHolz network. Regional peer because it performs analogous wood industry promotion and education in Bavaria, sharing model frameworks with proHolz Steiermark but operating across the German-Austrian border.
Others
- Papierholz Austria: Austrian pulpwood and paper industry coordination body. Ecosystem peer because Dr. Christian Schnedl sits on proHolz Steiermark's advisory board and the organization represents adjacent forest-based industries sharing forestry supply chains in Austria.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
proHolz Steiermark social profiles
Digital presenceproHolz Steiermark financial estimates
Financial estimateRevenue estimate
Valuation estimate
proHolz Steiermark leadership team
Management profileNumber of profiles
Profiles12 records
proHolz Steiermark subsidiaries and ownership
Company hierarchySubsidiaries1 record
proHolz Steiermark funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
proHolz Steiermark M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about proHolz Steiermark
What does proHolz Steiermark do?
proHolz Steiermark is the official non-profit association of the Styrian forest and wood industry that delivers free, manufacturer-independent wood construction consulting (Holzbau-Beratung), professional development through the proHolz Akademie, school-based wood and forestry education under the Holz macht Schule program (with tools such as HOWARD Würfel, Holzforscher-Heft 2.0, and Cubetto), the annual Holzbaupreis Steiermark awards, the Holzbaukarte online project map, and publications including Business Monat Holz. Its mission is to promote wood as a sustainable construction and industrial material across the entire forest-to-building value chain in Styria.
Is proHolz Steiermark a public or private company?
proHolz Steiermark is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was proHolz Steiermark founded?
proHolz Steiermark was founded in -1. It employs 1 to 10 people.
Where is proHolz Steiermark based?
proHolz Steiermark is headquartered in Graz, Austria, in the Europe region.
How does proHolz Steiermark make money?
Three revenue lines are on record. Event and Academy Services are the primary driver. The others are membership and Industry Representation and educational Materials.
Who are proHolz Steiermark's main competitors?
Direct peers on record are proHolz Austria, Holzcluster Steiermark GmbH and Besser mit Holz. Emerging players are Holzforschung Austria and Holzbau Austria (Lehrbauhof). Landwirtschaftskammer Steiermark is listed as a broad incumbent. proHolz Bayern is listed as a regional player. Papierholz Austria is listed as an others.
Does proHolz Steiermark have an API?
No public API is recorded for proHolz Steiermark.
What industry is proHolz Steiermark in?
proHolz Steiermark's product category is Timber industry association and wood construction consulting. Its primary akta.pro industry code is EDAOAOAJ, Forestry, Arboriculture & Silviculture, with a secondary code of AFAMALAC, Controlled Wood / Due Diligence / Risk Assessment Services. Its NAICS code is 11531 and its SIC code is 800.