PromiseLand Church

What PromiseLand Church does

PromiseLand Church is a nondenominational Pentecostal Christian church founded in 1939 and headquartered at 2019 Coronado Hills Drive in Austin, Texas. The organization operates a single physical campus with weekly Sunday worship services and Wednesday evening gatherings, supplemented by a YouTube livestream channel (@PromiseLandChurch) that extends its reach to a global online audience. It is governed by a board of elders and deacons and currently led by Lead Pastors Shules and Brooke Hersh, who assumed leadership in 2020 after the multi-decade tenure of the late Bishop Kenneth and Wanda Phillips.

The church runs a comprehensive portfolio of demographic-specific ministry programs under branded sub-units: PL Kids (children ages 6 months through 4th grade), The Movement (students in grades 6-12), The Edge (young adults ages 18-40), PL Men, PL Women, Marriage & Family, and PL LifeWise (seniors 55+). Supporting infrastructure includes a Promiseland 101 membership onboarding class, multiple volunteer serve teams, a dedicated PL Tech Team handling audiovisual and streaming operations, and the Legacy Fund, an endowment trust administered by the diaconate to support long-term sustainability and international mission work through Kenneth Phillips Ministries and church plants worldwide.

PromiseLand is funded primarily through voluntary tithes and offerings from members and attendees, processed via the AccessACS online giving platform, with supplementary revenue streams from capital campaigns and the Legacy Fund endowment. The organization employs approximately 45 staff members across pastoral, administrative, worship, hospitality, children's, and creative functions, with no external investors, parent company, or public-company ownership structure. Its technology stack consists of off-the-shelf SaaS tools for giving, livestreaming, event registration, and content distribution rather than any proprietary platform.

Name

PromiseLand Church

Legal name

PromiseLand Church

Website

https://promiselandchurch.net

Company type

Private

Founded year

1939

Operating status

Operating

Headcount range

11–50 employees

Short description

PromiseLand Church is a nondenominational Pentecostal church in Austin, Texas, founded in 1939 and serving congregants across all life stages through demographic-specific ministries, in-person worship, and YouTube livestreaming, funded by voluntary tithes, offerings, and an endowment fund.

Ownership category

akta.pro rank

Product category

Religious Worship Services

NAICS

Religious Organizations (813110), Grantmaking and Giving Services (8132)

akta.pro primary industry

Faith-Based Missions & Evangelism Organizations (Domestic & International) (BPAGAJAE)

akta.pro secondary industries

Community Foundations (BPAGAKAB), Faith-Based & Mission Service Programs (EDAIAGAI)

Keywords

• Christian worship services
• Religious ministry programs
• Church community building
• Faith-based nonprofit
• Spiritual formation services

Headquarters

HQ city

Austin

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Tithes and Offerings: Members and attendees contribute financial donations through the giving platform to support church operations, community outreach, and mission work in Austin and globally.
2. Legacy Fund (Endowment): Endowment trust administered by the diaconate for long-term sustainability. Includes real asset stewardship, capital campaigns, investment portfolio management, and international scope supporting church plants and ministries worldwide.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels8 records

Core offering

PromiseLand Church is a nondenominational Christian church that delivers weekly Sunday worship services at 11:30 AM and Wednesday services at 7:00 PM at its Austin, Texas campus, alongside a full portfolio of demographic-specific ministry programs for children, students, young adults, men, women, families, and seniors. Its core deliverable is spiritual formation, worship, and community-building supplemented by livestreamed services on YouTube, online giving, and the Legacy Fund endowment for mission work.

Product overview

PromiseLand Church offers a comprehensive suite of ministry programs organized by demographic groups: PL Kids (children's ministry for ages 6 months-4th grade), The Movement (student ministry for 6th-12th grade), The Edge (young adults 18-40), PL Men, PL Women, Marriage & Family, and PL LifeWise (seniors 55+). Supporting programs include Promiseland 101 membership class, various serve teams (Tech, Hospitality, Worship, Prayer), the Legacy Fund endowment program, and online worship experiences via YouTube. The church operates from a single physical location at 2019 Coronado Hills Drive in Austin, Texas, with in-person and virtual attendance options.

Differentiator

Problem solved

Functional benefit

Brands

• PL Kids: Children's ministry for kids 6 months to 4th grade with age-specific lessons, activities, and small groups.
• The Movement
• The Edge
• PL Men
• PL Women
• PL Marriage & Family
• PL LifeWise

Products and services

• PL Kids
• The Movement (PL Students)
• The Edge (Young Adults)
• PL Men
• PL Women
• PL Marriage & Family
• PL LifeWise
• Promiseland 101
• Legacy Fund
• Online Worship Experience
• PL Tech Team

Quantifiable outcome

• Over 85 years of continuous ministry presence in Central Texas
• +1 more outcomes

Named customers1 record

Segments7 records

Ideal customer profiles8 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

Feature3 records

Partnerships

Three partnerships are on record, tiered core and minor.

• The World of PentecostcoreStrategic or Co-development PartnerAffiliated ministry under the broader Pentecostal movement. Part of the legacy of Bishop Kenneth Phillips and the global impact of PromiseLand Church. The Legacy Fund perpetuates the enduring impact of The World of Pentecost, Promiseland, and Kenneth Phillips Ministries.
• Kenneth Phillips MinistriescoreStrategic or Co-development PartnerMinistry founded by the late Bishop Kenneth Phillips and continued through his legacy. The Legacy Fund endowment supports Kenneth Phillips Ministries to ensure its continued global reach and impact for generations to come.
• Church Plants and Mission Projects (International)minorStrategic or Co-development PartnerThe Legacy Fund provides loans, grants, and endowments for technology and other assets to support church plants, ministries, and mission projects around the world. Part of the international scope of PromiseLand's global vision.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Others

• AccessACS (ACS Technologies): Software vendor whose AccessACS platform PromiseLand uses for giving and member management; comparable as a church operations technology ecosystem participant rather than a peer church.
• SubSplash: Church engagement and giving platform used by PromiseLand for prayer requests and forms; comparable as an enabling technology provider in the modern church operations stack.

Direct peers

• Watermark Community Church: Large nondenominational Dallas, Texas church with comparable multi-generational ministry ecosystem (children, students, young adults, marriage/family, adults) and a similar mid-sized senior leadership structure.
• Gateway Church: Large nondenominational/Pentecostal-adjacent church headquartered in Southlake, Texas, with multiple campuses—a directly comparable Texas-based large church with a similar Spirit-filled worship style and multi-generational ministry programming.
• The Village Church: Texas-based nondenominational church with multiple campuses and a similar community-led, discipleship-oriented programming model serving comparable demographic segments.

Broad incumbents

• Church of the Highlands: Large multisite nondenominational church known for its video-driven worship experience and broad demographic programming—comparable in distribution model and segmented ministry approach.
• Elevation Church: Large multisite nondenominational church with a comparable emphasis on contemporary worship, demographic-segmented ministries, and digital/streaming-first audience reach.
• Lakewood Church: Megachurch in Houston, Texas with a charismatic/Pentecostal worship tradition led by a prominent senior pastor; comparable in theological lineage and broadcast/livestream distribution model but operates at much larger scale.
• Hillsong Church: Global Pentecostal/charismatic church brand with a comparable Spirit-filled worship style and strong YouTube/digital presence; shares theological lineage and livestream distribution model.

Regional players

• Hyde Park United Methodist: Established Austin, Texas church with a long Central Austin history and comparable community-oriented programming; competes for the same Austin-resident demographic as PromiseLand.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@PromiseLandChurch
• LinkedInlinkedin.com/company/promiseland-church

Revenue estimate

Valuation estimate

Number of profiles

Profiles15 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PromiseLand Church