Property Clean

What Property Clean does

Property Clean is a family-run professional cleaning service company headquartered in Pontyclun, Wales, operating exclusively in the South Wales region covering Cardiff, Rhondda Cynon Taff, and Bridgend. Founded by Ceiron Beer in 2012, the company employs roughly 5 staff and delivers four core services: carpet cleaning, upholstery cleaning, hard floor cleaning, and wood floor restoration/sanding-finishing. Service delivery is on-site at customer residential and commercial properties, with credentials including Covid-19 infection control, bio-fogging, and bio-hazard decontamination accreditation, and an in-house team trained in stain removal, infection control, and crime scene decontamination.

The company's technical differentiator is the Hydramaster Titan 575 deep-cleaning machine, one of only a handful in Wales, which provides superior water extraction and ultra-fast drying times. All cleaning agents are described as eco-friendly, child-safe, and pet-safe, and the company executes an 8-step sanitisation process that the company characterises as award-winning. Ancillary capabilities include dust-free wood floor sanding and an online quote/booking system on the website allowing customers to submit images for assessment.

Property Clean operates on a direct-to-consumer, pay-as-you-go revenue model with unit-based pricing: carpet cleaning at £35-£100 per room, upholstery at £30-£150 per item, hard floor cleaning at £7.50 per square meter, and minimum spends of £50-£80 per engagement. Bundles (e.g., 3-bedroom plus hall/stairs/landing for £200) and 20% promotional discounts are used to lift average order value. The business has no external funding, no institutional investors, and no parent company; it is founder-owned and -operated. Marketing relies on the website's online quote engine, customer testimonials, and 6 consecutive years of "Best Carpet Cleaners in RCT" recognition, alongside a 4.9/5 average review rating and 22,518 carpets cleaned historically.

Name

Property Clean

Legal name

Property Clean

Website

https://propertycleans.co.uk

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

1–10 employees

Short description

Property Clean is a family-run professional cleaning service in South Wales, founded in 2012 by Ceiron Beer, offering carpet, upholstery, hard floor, and wood floor restoration services to residential and commercial customers across Cardiff, Rhondda Cynon Taff, and Bridgend.

Ownership category

akta.pro rank

Headquarters

HQ city

Pontyclun

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D

Revenue model

1. Professional Cleaning Services: One-time service revenue from carpet cleaning, upholstery cleaning, hard floor cleaning, and wood floor restoration services. Services are priced per room, per item, or per square meter. Special bundle offers and discounts are available for combined services.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Property Clean is a South Wales-based professional cleaning company that delivers on-site carpet cleaning, upholstery cleaning, hard floor cleaning, and wood floor restoration services for residential and commercial customers. The company deploys specialised equipment including the Hydramaster Titan 575 machine and an award-winning 8-step sanitisation process, with certified Covid-19 infection control and bio fogging capabilities and the use of eco-friendly cleaning products. Services are priced per room, per item, or per square metre, with bundle discounts and a minimum spend threshold.

Product overview

Property Clean is an award-winning professional cleaning service company offering four core services: Carpet Cleaning, Upholstery Cleaning, Hard Floor Cleaning, and Wood Floor Restoration. The company uses best-in-class equipment including a Hydramaster Titan 575 machine for carpet and upholstery cleaning. All services utilise eco, child, and pet-friendly cleaning agents and include Covid-19 infection control and bio fogging capabilities. Services are available for both residential and commercial properties across Cardiff, Rhondda Cynon Taff, and Bridgend areas.

Differentiator

Problem solved

Functional benefit

Products and services

• Carpet Cleaning Service Professional carpet cleaning service using the Hydramaster Titan 575 machine for deep cleaning, stain removal, sanitisation, and Covid-19 decontamination in residential and commercial settings across South Wales.
• Upholstery Cleaning Service Professional sofa and furniture cleaning service that sanitises high-use furniture, deodorises fabrics, removes allergens, and protects against Covid-19 without damaging sensitive fabrics, using per-item pricing for sofas, chairs, and pouffes.
• Hard Floor Cleaning Service Professional hard floor cleaning service for hardwood and natural stone flooring that transforms dull surfaces to showroom standards, removes 99.9% of bacteria and viruses, and sanitises against Covid-19, priced at GB£7.50 per square metre.
• Wood Floor Restoration Service Professional wood floor sanding and finishing service that removes scratches, scuffs, stains, and discolouration using dust-free sanding equipment with custom stain options including matte, satin, or glossy finishes and eco-friendly non-toxic water-based finishes, priced at GB£7.50 per square metre.

Quantifiable outcome

• 99.9% bacteria and virus removal from floors
• +2 more outcomes

Named customers6 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators6 records

Recent moves6 records

Expansion highlights4 records

Emerging players

• TidyChoice: UK-based digital platform connecting domestic customers with vetted cleaners. Comparable in targeting residential customers with online booking convenience, but operates as a marketplace model rather than a direct-service operator.
• Helpling UK: European-origin online platform connecting customers with domestic cleaners in the UK. Comparable as a digital-channel cleaning service with online booking, but operates as a marketplace rather than an owned-service provider.

Direct peers

• ChemDry UK: UK arm of the global ChemDry franchise, offering carpet, upholstery, and tile cleaning to residential and commercial customers. Comparable to Property Clean in service mix (carpet/upholstery specialty) and direct-to-consumer delivery model.
• Carpet Bright UK: UK-based carpet and upholstery cleaning service with a similar pay-per-job pricing model and emphasis on stain removal and deep cleaning. Closely comparable in target customer (residential and commercial) and service specialization.
• Proklean Group: UK commercial and residential cleaning company offering carpet cleaning, hard floor maintenance, and washroom services. Comparable in operating geography (UK) and mix of carpet and floor care services.

Broad incumbents

• Molly Maid UK: UK residential cleaning franchise with a broader home cleaning focus. Comparable as a UK-based cleaning service provider with established branding, but specializes in regular domestic cleaning rather than deep cleaning.
• ServiceMaster Clean UK: UK franchise of ServiceMaster providing commercial and residential cleaning, including carpet and floor care. Comparable in offering carpet/upholstery and floor restoration services, but as a much larger and more diversified incumbent.
• Fantastic Services: UK-based multi-service platform offering cleaning, handyman, and property maintenance services nationwide. Comparable as a broader cleaning services incumbent with overlapping carpet and upholstery offerings, but with much wider portfolio and scale.

Regional players

• Maid2Clean: UK domestic cleaning agency focusing on regular home cleaning services. Comparable in UK geography and direct-to-consumer delivery, but with a different service focus (regular cleaning rather than deep restoration).
• Time For You Cleaners: UK-based cleaning agency providing domestic cleaning services in multiple regions. Comparable as a UK cleaning service provider, but with a recurring domestic cleaning model rather than one-time deep cleaning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/property-clean

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Property Clean