Pro Players

What Pro Players does

ProPlayers is a privately held Dutch event-services company founded and operated by two co-founders, Pepijn Brok and Quinten van Mierlo, headquartered in Waalwijk, North Brabant, Netherlands. The company organizes interactive events that combine gaming (PlayStation 5 consoles running titles such as EA FC and Fortnite, F1 simulators, VR headsets, X-Wall interactive displays, laser gaming, Blazepods) with physical sports activities (panna football fields, combined 'Game en Beweeg' formats), targeting Dutch youth as the end audience. Its customer base consists of three primary B2B segments: Dutch municipalities (gemeentes), youth centers (jeugdcentra), and sports clubs (sportverenigingen), all of which commission full-service events that ProPlayers delivers on-site with complete A-to-Z program design, promotion, setup, guidance, and breakdown.

The business operates on a professional-services revenue model with custom, contact-based pricing per event. There is no public pricing, no subscription product, and no recurring contract structure; revenue is generated transactionally through individual event bookings. Go-to-market is direct and founder-led: the two co-founders personally handle sales outreach via phone, WhatsApp, and email, supported by organic social media presence on Instagram, LinkedIn, and Facebook as top-of-funnel awareness channels. The company is bootstrapped with no disclosed external funding, no parent company, no subsidiaries, and no institutional investors identified. A secondary e-commerce channel has been launched via shop.proplayers.nl, indicating early experimentation with merchandise or product sales beyond the core event-services business.

ProPlayers employs approximately 7 people and operates exclusively within the Netherlands. Its technology stack is composed entirely of consumer gaming and sports equipment rather than proprietary software platforms, and there is no disclosed AI/ML capability, patents, or API surface. The company is registered under Dutch KVK number 98821784 and operates as a private entity with no public listing. The operating model is inherently capacity-constrained by the on-site, labor-intensive nature of event delivery, and scaling beyond the current footprint would require either geographic expansion, product diversification, or franchising — none of which are currently evidenced.

Name

Pro Players

Legal name

ProPlayers

Website

https://proplayers.nl

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

ProPlayers is a Dutch event-services company founded by Pepijn Brok and Quinten van Mierlo that organizes hybrid gaming-and-sports events for youth, serving Dutch municipalities, youth centers, and sports clubs with full-service on-site delivery.

Ownership category

akta.pro rank

Product category

Youth Event Services

NAICS

Fitness and Recreational Sports Centers (71394)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Party Games, Activities & Interactive Entertainment (HSACACAJ)

akta.pro secondary industry

Youth & Amateur Sports Tournaments (MPAGAMAF)

Keywords

• Youth event services
• Gaming event organization
• Esports tournament events
• Sports event management
• Interactive youth activities

Headquarters

HQ city

Waalwijk

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Event Services: Full-service event organization for youth events combining gaming and sports activities. They handle program design, event promotion, setup, on-site guidance, and breakdown at the event location.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Pro Players organizes and delivers interactive events that combine gaming (PlayStation 5, F1 simulators, VR, X-Walls, laser gaming) with physical sports activities (panna football, Blazepods) for Dutch youth. The company provides end-to-end event services including program design, event promotion, on-site equipment setup, live guidance, and breakdown, sold to municipalities, youth centers, and sports clubs across the Netherlands.

Product overview

ProPlayers is an event organization company that combines gaming with sports to create interactive events for youth. The company offers a portfolio of distinct event types and equipment products: PlayStation 5 events (gaming with EA FC and Fortnite), F1 Simulator events (Formula 1 racing experiences), Game en Beweeg events (combined gaming and movement), and various equipment offerings including VR headsets, X-Wall interactive displays, laser gaming, Blazepods, panna football fields, and PS5 Poga Box portable gaming stations. These products are flexible, scalable for small or large events, and can be customized to target audiences and event requirements.

Differentiator

Problem solved

Functional benefit

Products and services

• PlayStation 5 Event Event built around PlayStation 5 consoles running games such as EA FC and Fortnite, offered in either tournament format or free-play format. Targeted at Dutch municipalities, youth centers, and sports clubs organizing youth-engagement activities.
• F1 Simulator Event Formula 1 simulator experience using the latest F1 game, delivering a real-life racing sensation in tournament or free-play format. Targeted at Dutch municipalities, youth centers, and sports clubs.
• VR Headset Experience (VR-Bril) Virtual reality headset activity providing immersive gaming experiences as part of Pro Players' on-site youth events.
• X-Wall Interactive Display Interactive wall-based gaming display deployed at Pro Players youth events for group gaming activities.
• Laser Gaming (Lasergamen) Laser gaming activity that combines physical movement with competitive gameplay, deployed at on-site youth events.
• Blazepods Reaction Training Interactive reaction-training pods used in combination with gaming and sports activities at Pro Players youth events.
• Panna Football Field (Panna-veldje) Small-sided street-style panna football pitch deployed at youth events to combine gaming culture with real physical football play.
• PS5 Poga Box Portable PlayStation 5 gaming station in a mobile box format, allowing flexible deployment of PS5 gaming at any event location.
• Game en Beweeg Event Combined gaming and sports event format that integrates gaming activities (e.g., PlayStation, F1 simulators) with physical movement activities (e.g., panna football, Blazepods) into one unified youth-engagement experience.
• Formule 1 Event Formula 1 themed event built around F1 simulators, offered in either competitive tournament format or casual free-play format for youth audiences.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Direct peers

• GameMeneer: Dutch mobile gaming party/event operator focused on children and youth. Direct overlap with ProPlayers on PS5/Xbox/VR gaming event delivery at client locations across the Netherlands.
• F1 Arcade: F1-themed simulator experience operator running fixed venues in major cities. Comparable to ProPlayers' F1 simulator offering, though delivered as a venue-based product rather than mobile events.

Broad incumbents

• ESL Gaming: Global esports event organizer and tournament operator. Comparable on the competitive gaming tournament side of ProPlayers' PS5/F1 simulator event formats, but at far larger scale and B2C/B2B broadcast-led.
• Powerleague: UK-based operator of small-sided football venues and sports-led leisure experiences. Comparable on the panna-field/street-football component of ProPlayers' offering, but at greater scale and as a fixed venue model.

Others

• EA Sports: Publisher of EA FC, one of the headline titles used in ProPlayers' PS5 tournament events. Functions as content licensor and potential sponsorship/partner rather than a direct competitor.
• Codemasters / EA F1: Developer/publisher of the official F1 simulation game used in ProPlayers' F1 simulator events. Indirect participant via the F1 IP and potential licensing/sponsorship partner.
• NOC*NSF: Dutch Olympic and sports federation promoting sports participation across the Netherlands. Functions as ecosystem/partner rather than competitor; their 'Sport en Bewegen' agenda aligns with ProPlayers' youth movement mission.
• PlayStation (Sony Interactive Entertainment): Hardware and platform provider whose PS5 consoles and PS5 Poga Box format underpin ProPlayers' core gaming event product. Functions as a supplier and potential partner/sponsorship counterparty rather than a direct competitor.
• Dutch Game Garden: Dutch gaming industry support organization based in Utrecht. Functions as ecosystem connector and potential partner for ProPlayers within the Dutch interactive entertainment industry.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/proplayersNL
• LinkedInlinkedin.com/company/pro-players-esports
• Instagraminstagram.com/proplayersnl

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pro Players