Prosper Real Estate

What Prosper Real Estate does

Prosper Real Estate is a privately held, California-based residential real estate brokerage operating from its headquarters at 3341 Walnut Blvd Suite 312, Brentwood, CA. The firm serves individual home buyers and sellers, property investors, and non-traditional households across defined Northern California submarkets (Antioch, Bay Point, Brentwood, Concord, Discovery Bay, Livermore, Oakley, Pittsburg, Pleasant Hill, Walnut Creek) and Southern California submarkets (San Diego, Temecula, Riverside, San Clemente, Murrieta, Menifee, Fallbrook, Orange County). The company has cumulatively influenced more than $150M in sales volume and processed nearly 400 transactions, and is led by Founder/Broker Associate Mark Schweller, Co-Founder/Realtor Heather Winham, and Broker of Record Hilary Saunders (CA license 01834648), supported by a team of approximately eight licensed agents including a bilingual Spanish-speaking agent and a Director of Operations.

The firm's product surface centers on a web-based property search and listings platform (prospercalifornia.com) built on the Luxury Presence infrastructure and integrated with six MLS data sources — Bay East MLS, CCAR MLS, bridgeMLS, Paragon ICE, MLSL Media, and CRMLS — plus Google Maps, Yelp, and Walk Score for neighborhood context. Core offerings include buying services, selling services, home valuation, instant cash offers, and a suite of decisioning tools (mortgage calculator, affordability calculator, home sale calculator, tailored listings email). Marketing is digital-first: SEO via MLS listings, email/newsletter nurture, and lead capture forms on the website.

Prosper Real Estate earns revenue through traditional real estate commissions on completed buyer and seller transactions; no subscription, flat-fee, or alternative pricing model is disclosed, and commissions are negotiated between agents and clients. The go-to-market is sales-led via licensed agents operating in defined geographic territories with direct client engagement through showings, negotiations, and transaction management. Ownership is founder/operator-held with no disclosed venture capital, private equity, or parent company involvement.

Name

Prosper Real Estate

Legal name

Prosper Real Estate

Website

https://prospercalifornia.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Prosper Real Estate is a privately held California residential real estate brokerage serving home buyers and sellers across Northern and Southern California through a team of licensed agents and a multi-MLS property search platform.

Ownership category

akta.pro rank

Product category

Residential Real Estate Brokerage

NAICS

Offices of Real Estate Agents and Brokers (5312), Offices of Real Estate Agents and Brokers (53121), Offices of Real Estate Agents and Brokers (531210)

SIC

Real Estate Agents & Managers (For Others) (6531), Real Estate (6500)

akta.pro primary industry

Residential Real Estate Brokerage (Buy/Sell) (FSAEAJAA)

akta.pro secondary industries

Real Estate Buyer Representation (FSAEAJAG), Affordable Housing & First-Time Buyer Brokerage (BPAJAAAD)

Keywords

• Residential real estate brokerage
• Home buyer representation
• Home seller services
• MLS property search
• California real estate agents

Headquarters

HQ city

Brentwood

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure

Revenue model

1. Real Estate Commissions: Traditional real estate commission-based model where agents earn commissions on completed property transactions for buyers and sellers. The company influences over $150M in sales and has processed nearly 400 transactions.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Prosper Real Estate is a California-based residential real estate brokerage that helps individuals and families buy and sell homes across Northern and Southern California. Services include buyer representation, seller representation, home valuation, and instant cash offers, supported by an MLS-backed property search platform and digital tools (mortgage, affordability, and home sale calculators, tailored email listing alerts). Agents operate in defined geographic territories and earn commissions on closed transactions.

Product overview

Prosper Real Estate operates a real estate brokerage platform serving Northern and Southern California. The core offering is a property search and listings platform integrated with multiple MLS data sources, complemented by buying and selling services. Additional digital tools include mortgage and affordability calculators, home valuation services, and a tailored listings email notification system. The company also provides educational resources through whitepapers. The platform is built on the Luxury Presence website infrastructure.

Differentiator

Problem solved

Functional benefit

Products and services

• Property Search & Listings Platform Real estate search platform that allows users to browse MLS listings across Northern and Southern California, filtering by property type, price, bedrooms, bathrooms, and square footage. It is for prospective home buyers and sellers researching the market.
• Home Buyer Representation Services Full-service real estate buyer representation, including property search assistance, showings, negotiation, and transaction guidance throughout the home buying process. It is for individuals and families purchasing residential property in Northern or Southern California.
• Home Seller Representation Services Full-service real estate seller representation, including home valuation, listing preparation, market positioning, negotiation, and transaction management. It is for homeowners selling residential property in Northern or Southern California.
• Instant Cash Offer Service that provides sellers with an instant cash offer to purchase their home directly, enabling expedited off-market transactions. It is for homeowners who want a fast sale without listing on the open market.
• Home Valuation Valuation service that provides homeowners with an estimated market value for their property, supporting both sale planning and buyer research.
• Mortgage Calculator Financial tool that estimates monthly mortgage payments based on loan amount, interest rate, and loan term. It is for prospective buyers evaluating affordability.
• Affordability Calculator Financial tool that helps buyers determine how much home they can afford based on income and expenses. It is for prospective buyers budgeting for a purchase.
• Home Sale Calculator Financial tool that estimates potential proceeds from selling a home, factoring in typical sale costs. It is for homeowners planning a sale.
• Tailored Listings Email Service Email alert service that sends subscribers listings matching their specified criteria, enabling ongoing monitoring of new inventory. It is for prospective buyers conducting ongoing property searches.

Quantifiable outcome

• $150M+ in sales influenced and nearly 400 transactions processed

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Redfin: Tech-enabled residential brokerage with strong California market share, salaried + commissioned agent model, and integrated property search — directly overlapping with Prosper's value proposition.
• Compass: Tech-enabled national residential real estate brokerage with deep California presence, serving buyers and sellers through commissioned agents — directly comparable to Prosper's commission model and California footprint.
• eXp Realty: Cloud-based residential brokerage operating across California with commissioned agents; uses a tech-forward, low-overhead model and serves the same buyer/seller segment as Prosper.
• HomeSmart: Residential brokerage with particularly strong California footprint and a technology-forward, low-fee model that closely mirrors Prosper's approach to serving buyers and sellers through commissioned agents.
• Realty ONE Group: Modern residential brokerage with a strong West Coast presence, commissioned agent model, and unified brand technology platform — closely comparable to Prosper in scale, geography, and target customer.

Broad incumbents

• RE/MAX: Large global residential brokerage franchise with substantial California agent coverage; comparable buyer/seller services and commission economics but operates at much greater scale.
• Keller Williams Realty: Largest agent-count brokerage in the U.S. with strong California presence; comparable commission structure and residential focus, with much broader geographic and agent scale than Prosper.
• Coldwell Banker: Large incumbent residential brokerage franchise with significant California agent count; operates with similar commission economics and buyer/seller services but at much greater scale.
• Sotheby's International Realty: Luxury-leaning residential brokerage with significant California presence; comparable buyer/seller representation services but oriented toward higher price points than Prosper's core East Bay submarkets.

Regional players

• Berkshire Hathaway HomeServices (Intero): California-rooted residential brokerage brand with strong Bay Area and Northern California agent presence; comparable commission model and target customer, competing head-to-head in Prosper's core geography.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/prosper-california

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Prosper Real Estate