Istituto di Psicologia e Psicoterapia Strategica - IPPS Roma

What Istituto di Psicologia e Psicoterapia Strategica - IPPS Roma does

IPPS Roma is a private psychotherapy institute based in Rome, Italy, founded in 2008 by Dr. Alessandro Bartoletti and operated through the legal entity ADYNATON srl. The practice specializes in Brief Strategic Psychotherapy (Psicoterapia Breve Strategica), an evidence-based therapeutic methodology derived from the Palo Alto School tradition (Erickson, Bateson, Watzlawick) and further developed by Giorgio Nardone. The institute treats adult individuals presenting with anxiety, panic attacks, phobias, obsessive-compulsive disorder, hypochondria, depression, student study blocks, self-esteem issues, and relationship difficulties, using clinically validated, problem-specific intervention protocols typically structured around 10 sessions per treatment cycle.

The core service offering is fee-for-service individual psychotherapy, delivered either in person at the Via Giano della Bella office in central Rome or remotely through online video sessions for geographically dispersed clients. Beyond clinical services, IPPS operates as a small training center, accepting postgraduate psychology interns in partnership with major Italian universities, and generates ancillary revenue and brand visibility through published books, blog articles, and YouTube video content. The team consists of approximately six to ten psychologists and psychotherapists (Dr. Bartoletti plus named clinicians including Aceti, Cerbo, Cantore, De Magistra, Listone, Calenzo, and Romaniello), all trained in and supervised under the Brief Strategic Psychotherapy model. Pricing is opaque (no publicly disclosed rates), and patient acquisition occurs through direct inbound contact via phone or web form, supplemented by content marketing and organic SEO targeting problem-specific search queries in the Rome market.

Name

Istituto di Psicologia e Psicoterapia Strategica - IPPS Roma

Legal name

ADYNATON srl

Website

https://psicoterapiabrevestrategicaroma.it

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Psychotherapy and Mental Health Services

NAICS

Outpatient Mental Health and Substance Abuse Centers (621420), Outpatient Mental Health and Substance Abuse Centers (62142)

SIC

Services-Specialty Outpatient Facilities, Nec (8093)

akta.pro industry

PRIMARYHLAFACAJ

Behavioral Health Partial Hospitalization & Intensive Outpatient Programs (PHP/IOP)

Healthcare & Life Sciences/Healthcare Providers & Systems/Behavioral Health & Substance Use Treatment

SECONDARYHLAFACAF

Outpatient Substance Use Treatment Programs (IOP/PHP/OP)

Healthcare & Life Sciences/Healthcare Providers & Systems/Behavioral Health & Substance Use Treatment

Keywords

• Brief strategic psychotherapy
• Anxiety treatment services
• Psychotherapy practice
• Counseling and therapy
• Mental health services

Headquarters

HQ city

Roma, Lazio

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Psychotherapy Session Fees: Fee-for-service model for individual psychotherapy sessions conducted in-person at the Rome office or via online platforms. Sessions are limited in time with clear objectives established from the first consultation, typically structured around 10 sessions initially.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

IPPS Roma provides Brief Strategic Psychotherapy (Psicoterapia Breve Strategica) services for individuals suffering from anxiety, panic attacks, phobias, OCD, hypochondria, depression, student blocks, self-esteem issues, and relationship problems. Treatment is delivered through limited-duration programs (typically 10 sessions) using clinically validated intervention protocols tailored to each problem type, available both in-person at the Rome office and remotely via online video sessions.

Product overview

IPPS Roma is a psychotherapy institute offering Brief Strategic Psychotherapy services in Rome since 2008. The practice provides specialized treatment programs for various psychological conditions including anxiety, panic attacks, phobias, OCD, hypochondria, student blocks, depression, self-esteem issues, couples therapy, and family therapy. Treatment follows clinically validated protocols typically completed within 10 sessions. The institute also offers online therapy sessions, postgraduate psychology internships, and publishes educational resources including books, articles, and videos. The core offering is the Psicoterapia Breve Strategica service, with specialized treatment programs for specific conditions and supplementary educational content through their blog and publications.

Differentiator

Problem solved

Functional benefit

Segments1 record

Ideal customer profiles2 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• Italian Universities (Postgraduate Psychology Internships)coreStrategic or Co-development PartnerIPPS Rome is affiliated with major Italian universities for postgraduate psychology internships (tirocini post-laurea). The institute accepts psychology graduates who wish to train in the strategic model and contributes to academic professional development.

Scale indicators2 records

Recent moves6 records

Expansion highlights3 records

Emerging players

• Unobravo: Italian online psychotherapy platform matching patients with licensed psychologists via video sessions. Comparable to IPPS as a direct-to-consumer psychotherapy provider in Italy, but differentiated by tech-enabled matchmaking, scale, and broader therapist network.
• Serenis: Italy-based online mental health service offering video psychotherapy sessions with licensed psychologists. Competes with IPPS for Italian consumers seeking convenient, remote psychological care, though it does not specialize in the strategic-therapy methodology.
• Psicologi Online Italia (Telemedicinacom): Italian online psychology and psychotherapy booking platform connecting patients with licensed psychologists for remote sessions. Competes with IPPS in the Italian D2C online psychotherapy market with a marketplace model rather than a single practice.

Broad incumbents

• BetterHelp: Global online therapy platform offering individual, couples, and teen therapy via subscription. While not Italian-language and far larger in scale, it competes with IPPS's online therapy offering for Italian-speaking patients abroad and represents the dominant digital incumbent in the same broad category.
• San Raffaele Hospital (Gruppo San Donato): Large Italian private hospital group operating in Rome and Milan with psychiatric and psychological outpatient services. Comparable as a Rome-based provider of outpatient mental health care, though it offers a broader clinical portfolio beyond the strategic-therapy niche.

Direct peers

• Centro Terapia Strategica Arezzo (Giorgio Nardone): The original Centro di Terapia Strategica founded by Giorgio Nardone in Arezzo, which originated the Brief Strategic Psychotherapy model that IPPS Roma applies. It is directly referenced on IPPS's own website as the methodological source, making it the closest methodological and clinical peer.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/istituto-di-psicologia-e-psicoterapia-strategica---ipps-roma

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

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