Quest Healthcare

What Quest Healthcare does

Quest Healthcare is the consumer health division of Quest Products, LLC, a privately-held company headquartered in Pleasant Prairie, Wisconsin. The company manufactures and markets a portfolio of over-the-counter (OTC) healthcare products spanning bowel care (ENEMEEZ and ENEMEEZ Plus mini-enemas, 283 mg docusate sodium hyperosmotic formula with optional benzocaine), topical wound and skin care (ALOCANE Plus with 4% lidocaine plus benzalkonium chloride; Doctor Butler's hemorrhoid ointments and incontinence skin barrier spray), oral care (OraCoat mucoadhesive discs including XyliMelts for xerostomia, FreshMelts, and CankerMelts for oral mucositis; plus GENGIGEL hyaluronic-acid oral gel), and ear care (Clinere patented dual-sided ear cleaning tool). Two granted patents protect core platform technologies: the OraCoat mucoadhesive disc and the Clinere ear tool. All manufacturing is conducted at three wholly-owned, FDA-registered, cGMP-certified facilities in Arizona, Oregon, and Washington.

The company's commercial model combines consumer OTC distribution through chain and independent pharmacies nationwide with a B2B field sales motion targeting rehabilitation hospitals, long-term care facilities, VA/Model SCI Systems, and wound/continence specialists. Institutional purchasing is enabled through Group Purchasing Organization (GPO) partnerships with MMCAP, HealthTrust, and PDM. Demand generation relies on clinical education assets including CE-credit webinars, 20–30 minute in-services, a Key Opinion Leader speaker series (spanning PM&R, radiation oncology, pediatric neurogastroenterology, and proctology), downloadable coupons, sample kits by specialty, and a patient community (Thrive Community). Documented institutional outcomes include a 37.5% reduction in fecal incontinence and a 33% reduction in missed rehabilitation therapy sessions using ENEMEEZ protocols.

Quest Products, LLC is privately held with no disclosed outside equity, institutional investors, or funding rounds. The company employs approximately 19 people, markets six sub-brands (ENEMEEZ, ALOCANE, Clinere, OraCoat, XyliMelts, Doctor Butler's), operates exclusively in the United States, and is led by Mark McGreevy (SVP, Business Development), Margaret Swantko (Director of Sales & Education), and Jacki Bishop (Regional Sales Manager & Healthcare Education Coordinator).

Name

Quest Healthcare

Legal name

Quest Products, LLC

Website

https://questhealthcare.net

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Quest Healthcare is the consumer health division of Quest Products, LLC, manufacturing and selling OTC products (ENEMEEZ, ALOCANE Plus, XyliMelts, Clinere, Doctor Butler's, CankerMelts, GENGIGEL) for bowel, wound, oral, and ear care to US consumers via pharmacies and to healthcare institutions via field sales and GPO contracts.

Ownership category

akta.pro rank

Product category

OTC Consumer Healthcare Products

NAICS

Drugs and Druggists' Sundries Merchant Wholesalers (4242), Drugs and Druggists' Sundries Merchant Wholesalers (42421), Food (Health) Supplement Retailers (456191)

SIC

Pharmaceutical Preparations (2834), Wholesale-Drugs, Proprietaries & Druggists' Sundries (5122)

akta.pro industry

PRIMARYCRADAGAE

Specialty Condition Supplements (Sleep, Stress, Heart, Joint, Gut, Immunity)

Consumer Products & Retail/Consumer Packaged Goods (CPG) Manufacturing & Brands/Vitamins, Supplements & Sports Nutrition

SECONDARYHSABALAM

OTC, Vitamins & Supplement Management

Home & Personal Services/Elder Care & In-Home Care Services/Medication Management & In-Home Pharmacy Support

SECONDARYHLAIADAN

Vitamins, Minerals & Supplements (VMS)

Healthcare & Life Sciences/Pharmaceuticals/Over-the-Counter (OTC) Medicines

Keywords

• OTC healthcare products
• Consumer medical devices
• Pharmacy distribution
• Hemorrhoid treatment products
• OTC drug manufacturing

Headquarters

HQ city

Pleasant Prairie

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales

Revenue model

1. OTC Pharmaceutical Sales: Quest Healthcare generates revenue through direct sales of over-the-counter healthcare products to consumers via pharmacy retailers and through healthcare facility orders. Products are sold directly through the company's website and distributed through chain and independent pharmacies nationwide.
2. Healthcare Facility Sales: Sales to rehabilitation hospitals, long-term care facilities, and healthcare institutions through product sampling, formulary inclusion, and standing order programs. Partnerships with CARF-accredited and VA facilities for over 20 years.
3. GPO Contract Sales: Sales through Group Purchasing Organizations (GPOs) including MMCAP, HealthTrust, and PDM, enabling institutional purchasing for member healthcare facilities.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

Core offering

Quest Healthcare (Quest Products, LLC) manufactures and distributes over-the-counter (OTC) consumer healthcare products — including ENEMEEZ, ALOCANE Plus, Doctor Butler's, XyliMelts, Clinere, and GENGIGEL — through pharmacy, healthcare facility, GPO, and online channels. The company operates three manufacturing facilities in Arizona, Oregon, and Washington, and supports its products with a small team (~19 employees) based in Pleasant Prairie, Wisconsin.

Product overview

Quest Healthcare offers a diversified portfolio of over-the-counter healthcare products focused on bowel care, wound/skin care, and oral care. The core product lines include ENEMEEZ® and ENEMEEZ® Plus (mini-enemas for bowel care/constipation management), Doctor Butler's hemorrhoid and incontinence care products (ointments and skin barrier sprays), ALOCANE® Plus (topical anesthetic for wounds and skin conditions), and the OraCoat® product family (XyliMelts®, FreshMelts®, CankerMelts® for dry mouth and oral mucositis). Additional products include GENGIGEL® for oral wound healing and Clinere® for cerumen impaction. All products are manufactured in three wholly-owned FDA-registered U.S. facilities in Arizona, Oregon, and Washington, with the company headquartered in Pleasant Prairie, Wisconsin.

Differentiator

Problem solved

Functional benefit

Brands

• ENEMEEZ®: Mini-enema product for bowel care management, a stool-softening hyperosmotic laxative.
• ALOCANE® Plus
• Clinere®
• OraCoat®
• Doctor Butler's

Products and services

• ENEMEEZ
• ALOCANE Plus
• Doctor Butler's Over-the-counter hemorrhoid treatment product line sold through pharmacies, healthcare facilities, and online for consumer and clinical use.
• XyliMelts Over-the-counter dry mouth (xerostomia) relief discs sold through pharmacies and online for consumer use.
• Clinere Over-the-counter ear care product line (ear cleaners and earwax removal tools) sold through pharmacies and online for consumer use.
• GENGIGEL Over-the-counter oral care/gum health product (hyaluronan-based) sold through pharmacies and online for consumer use.

Quantifiable outcome

• 37.5% reduction in fecal incontinence
• +5 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Eight partnerships are on record, tiered core and flagship.

• MMCAP (Medical Missionaries Community Health Purchasing Group)coreChannel Partner/ Reseller/ DistributorGroup Purchasing Organization partnership enabling institutional purchasing of Quest Healthcare products for member healthcare facilities.
• HealthTrustcoreChannel Partner/ Reseller/ DistributorGroup Purchasing Organization partnership enabling institutional purchasing of Quest Healthcare products for member healthcare facilities.
• PDMcoreChannel Partner/ Reseller/ DistributorGroup Purchasing Organization partnership enabling institutional purchasing of Quest Healthcare products for member healthcare facilities.
• Jonathan D. Myers, MDflagshipStrategic or Co-development PartnerKey Opinion Leader and Medical Director of Rehabilitation Services at St. Luke's Magic Valley Medical Center. Serves as spinal cord injury survivor and physiatrist specializing in Physical Medicine & Rehabilitation. Conducts webinars on neurogenic bowel dysfunction, post-stroke care, and ALS-related bowel problems.
• Cindy Ivanhoe, MDflagshipStrategic or Co-development PartnerKey Opinion Leader, Board-certified in Physical Medicine & Rehabilitation and Brain Injury Medicine. Director of SPASM Program at TIRR Memorial Hermann in Houston and Clinical Professor at McGovern Medical School at UTHealth Houston. Conducts webinars on neurogenic bowel in brain injury.
• Robert Cutler, MDflagshipStrategic or Co-development PartnerKey Opinion Leader, Board-certified Proctologist with 30+ years of patient care experience. Founder and product developer behind Doctor Butler's hemorrhoid products. Conducts webinars on hemorrhoid care and incontinence-associated dermatitis.
• Aryavarta Kumar, MD, PhDcoreStrategic or Co-development PartnerKey Opinion Leader, board-certified radiation oncologist at Cleveland VA, University Hospitals Cleveland, and Cleveland Clinic. Principal investigator on 6 clinical trials. Conducts webinars on oral mucositis from radiation therapy.
• Rina Sanghavi, MD, MBA, FAAPcoreStrategic or Co-development PartnerKey Opinion Leader, Pediatric Neurogastroenterologist at U.T. Southwestern Medical Center/Children's Health. President of Medical-Dental Staff and Director of Pediatric Neurogastroenterology. Conducts webinars on neurologically impaired gut in children.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Drive DeVilbiss Healthcare: Manufacturer and distributor of durable medical equipment, personal care, and wellness products. Comparable as a privately held multi-category healthcare products company selling through institutional and retail channels, though focused more on DME than OTC drugs.
• MCare Health Solutions: Specialty distributor and manufacturer of healthcare products for institutional and rehabilitation channels. Comparable as a smaller specialty healthcare products player serving rehab, long-term care, and VA facilities through clinical-education-driven sales.
• Moberg Pharma: Specialty pharma company focused on OTC dermatology and oral care products. Comparable as a smaller specialty OTC company developing niche brands with clinical evidence for conditions underserved by mass-market CPG players, similar to Quest's positioning.

Direct peers

• Coloplast: Global medical device company specializing in ostomy, continence, wound, and skin care. Directly comparable in the wound & continence care segment where Quest's Doctor Butler's and ALOCANE Plus compete for similar patient populations and institutional customers.
• ConvaTec: Medical products company focused on ostomy care, wound therapeutics, continence care, and infusion sets. Directly comparable to Quest's wound and continence care portfolio, particularly for patients in rehab, long-term care, and home settings.
• Prestige Consumer Healthcare: Public OTC healthcare company owning brands across specialty consumer health categories. Highly comparable as a brand- and OTC-focused portfolio company selling through pharmacy retail and institutional channels with similar brand acquisition and niche-category strategy.
• Hollister Incorporated: Privately held manufacturer of ostomy, continence, and wound care products serving rehabilitation and long-term care markets. Comparable as a specialty-focused, privately held healthcare products company with overlapping institutional channels and clinical-education-driven sales motion.

Broad incumbents

• Medline Industries: Large privately held manufacturer and distributor of medical supplies and OTC healthcare products. Comparable as a major US healthcare products company with manufacturing scale, GPO contracting, and broad institutional distribution reach similar to Quest's go-to-market.
• Church & Dwight: Large diversified CPG company with a healthcare and consumer health segment. Comparable as a broad incumbent operating OTC healthcare brands across multiple specialty categories with strong retail pharmacy presence and similar multi-channel distribution model.
• Bausch Health (Consumer Health): Diversified pharmaceutical and consumer health company with OTC brands across multiple categories. Comparable as a broad incumbent OTC player whose consumer health portfolio overlaps with Quest's specialty OTC positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/quest-healthcare

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Quest Healthcare