Qunci Villas

What Qunci Villas does

Qunci Villas Resort is a five-star boutique beachfront resort operating on Mangsit Beach in Senggigi, Lombok, Indonesia, founded in 2003 and privately held with approximately 56 employees. The property combines boutique hotel rooms (ocean-view and garden-view) with three private pool villas — Villa Qumbia (one-bedroom, romantic/privacy-focused), Villa Qunang (two-bedroom hillside with butler service), and Villa Qusia (three-bedroom with 25-meter pool, accommodating up to six adults and events of up to 100 guests). The resort anchors its offering with three on-site restaurants (Quali Asian Dining, Qerang Exquisite Seafood & Steaks, Nooq Trattoria & Sunset Bar), Qamboja Spa for Lombok-inspired wellness treatments, three beachfront infinity pools including an adults-only pool, and recently added the Qoral Beach Bar (May 2026) and a Sasak-cultural wellness program (June 2026).

The underlying operational technology is conventional hospitality infrastructure: a website booking engine (book-directonline.com integration), WhatsApp-based guest communication, email reservations, and high-speed WiFi up to 100 Mbps. There is no proprietary platform, no AI/ML capability, and no app; technology is used to enable bookings and guest services rather than to differentiate. Supporting infrastructure includes sustainability systems (solar heating, wastewater treatment, water filtration verified by the West Lombok Regency Health Office) and Halal certification for all three restaurants from the Indonesian Ministry of Religious Affairs.

The business model is quote-based, generating revenue primarily from nightly room and villa accommodation, supplemented by F&B (restaurants, Qoral Beach Bar, Rasa Raya five-region Indonesian tasting journey at IDR 1,500,000++ per couple), spa and wellness, weddings and private celebrations, and activity/excursion packages. Distribution is hybrid: direct online booking through the resort's website, online travel agencies, walk-in outside guests at F&B venues, WhatsApp-driven reservations, and travel-agent relationships built via events such as the Bali and Beyond Travel Fair (BBTF) 2026. The primary customer segment is couples and honeymooners, with secondary segments of families/groups, wellness travelers, and remote workers/long-stay guests; pricing is not publicly disclosed and is provided on inquiry. Leadership is headed by General Manager Vittorio Negri.

Name

Qunci Villas

Legal name

Qunci Villas Resort

Website

https://quncivillas.com

Company type

Private

Operating status

Operating

Headcount range

51–100 employees

Short description

Qunci Villas Resort is a five-star boutique beachfront resort on Mangsit Beach, Senggigi, Lombok, offering boutique rooms, three private pool villas, three restaurants, a spa, and wellness programs, primarily serving couples, honeymooners, families, and wellness travelers.

Ownership category

akta.pro rank

Product category

Boutique Resort Hospitality

NAICS

Hotels (except Casino Hotels) and Motels (72111)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Beachfront & Coastal Full-Service Hotels (THAGAAAI)

akta.pro secondary industries

Beachfront & Island Luxury Resorts (THAGACAA), Luxury Villas & Residences Resorts (THAGACAM), Beachfront & Lakefront Homes (THAMAAAF)

Keywords

• Boutique beachfront resort
• Private pool villas
• Spa and wellness
• Culinary dining venues
• Wedding and celebrations

Headquarters

HQ city

Senggigi

HQ country

Indonesia

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain, Others

Revenue model

1. Room and Villa Accommodation: Qunci Villas generates revenue primarily from renting guest rooms, ocean-view rooms, and private pool villas on a nightly basis. Accommodation types include garden-view rooms, ocean-view rooms, and one-, two-, and three-bedroom private pool villas.
2. Food and Beverage: Revenue from three on-site dining venues: Quali Asian Dining (Indonesian and Asian cuisine), Qerang Exquisite Seafood & Steaks, and Nooq Trattoria & Sunset Bar. Also includes private beachfront dinners, in-villa dining, and the Rasa Raya culinary experience.
3. Spa and Wellness: Revenue from Qamboja Spa treatments including massages, body wraps, scrubs, baths, and half-day spa experiences. Treatments are offered in ocean-view pavilions and include Lombok-inspired wellness rituals.
4. Events and Celebrations: Revenue from hosting weddings, private celebrations, and intimate gatherings. Villa Qusia can accommodate up to 100 guests for events. Custom beachfront wedding packages include tropical garden ceremonies, floral setups, and private villa accommodations.
5. Activities and Excursions: Revenue from arranging or facilitating guest activities including island-hopping to Gili Islands, diving trips, snorkeling excursions, cultural tours, cooking classes, and yoga sessions.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Qunci Villas is a five-star boutique beachfront resort on Mangsit Beach in Senggigi, Lombok, Indonesia, offering boutique hotel rooms (ocean-view and garden-view), three private pool villas (Villa Qusia, Villa Qunang, Villa Qumbang), three on-site restaurants (Quali Asian Dining, Qerang Seafood & Steaks, Nooq Trattoria & Sunset Bar), Qamboja Spa, the Rasa Raya five-region Indonesian culinary experience, and curated wedding and celebration packages.

Product overview

Qunci Villas Resort is a five-star boutique beachfront resort on Mangsit Beach, Senggigi, Lombok, offering a unified luxury hospitality product. The property integrates boutique hotel rooms (Ocean View Rooms, Garden View Rooms) with three private pool villas (Villa Qumbia for couples, Villa Qunang for two-bedroom groups, and Villa Qusia for families and events). Dining is anchored by three distinct venues: Quali Asian Dining (Indonesian and Southeast Asian cuisine), Qerang Exquisite Seafood & Steaks (premium seafood and steaks), and Nooq Trattoria & Sunset Bar (Italian cuisine and cocktails). Supporting experiences include Qamboja Spa (Lombok-inspired wellness treatments), Rasa Raya (a five-region Indonesian culinary journey), Qoral Beach Bar (newly launched beachfront cocktail bar), cultural performances, yoga sessions, and curated wedding and celebration packages. Three infinity pools (including one adults-only) complete the resort offering. The resort operates as a single integrated property rather than a platform-plus-modules architecture.

Differentiator

Problem solved

Functional benefit

Brands

• Qoral Beach Bar: New beachfront bar situated directly on Mangsit Beach, offering signature cocktails, fresh coastal dishes, and unobstructed sunset views.
• Qamboja Spa
• Quali Asian Dining
• Qerang Seafood & Steaks
• Nooq Trattoria & Sunset Bar
• Rasa Raya

Products and services

• Ocean View & Garden View Rooms Boutique hotel rooms with ocean-view and garden-view options, blending modern design with traditional Indonesian touches on Mangsit Beach, available for nightly reservation by individual travelers, couples, and small groups.
• Villa Qusia Three-bedroom luxury private villa with a 25-meter infinity pool, panoramic ocean views, open-air living areas, and dedicated butler service, accommodating up to 6 adults and suitable for families, groups, and private events of up to 100 guests.
• Villa Qunang Two-bedroom hillside private pool villa with panoramic Lombok views and dedicated butler service, offering romantic seclusion near the sea for couples and small families.
• Villa Qumbang (Qumbia) Private one-bedroom hillside villa with a secluded tropical garden and private pool, designed for couples seeking privacy, romance, and quiet luxury.
• Quali Asian Dining Beachfront Asian dining venue offering Indonesian and Southeast Asian cuisine with ocean views and sunset atmosphere, open to resort guests and outside diners.
• Qerang Exquisite Seafood & Steaks Upscale beachfront restaurant specializing in premium seafood and prime steaks, grilled with Lombok flair and panoramic ocean views, open to resort guests and outside diners.
• Nooq Trattoria & Sunset Bar Italian-inspired trattoria and sunset bar offering handmade pasta, Mediterranean classics, signature cocktails, and unobstructed Lombok sunset views, open to resort guests and outside diners.
• Qamboja Spa Wellness sanctuary offering Lombok-inspired massages, aromatherapy, body treatments using natural oils and herbs, and ocean-view treatment pavilions, available to resort guests and outside visitors.
• Rasa Raya Culinary Experience Five-region Indonesian tasting journey featuring 15 traditional dishes across Lombok, Sumatra, Sulawesi, Yogyakarta, and Kalimantan, paired with traditional beverages and cultural storytelling, hosted beachfront at Quali Restaurant, priced at IDR 1,500,000++ per couple (approximately USD 100).
• Qoral Beach Bar Beachfront bar on Mangsit Beach offering signature cocktails, fresh coastal dishes, and unobstructed sunset views in a relaxed beachfront setting, launched May 2026.
• Wedding & Celebration Packages Custom beachfront wedding and private event packages including tropical garden ceremonies, floral setups, private villa accommodations, and venues such as Joglo for romantic dinners, accommodating intimate gatherings of up to 100 guests at Villa Qusia.

Quantifiable outcome

• Qunci Villas has been featured in major international travel publications since 2008, including The New York Times, Condé Nast Traveler, The Times of London, Travel Weekly Asia, and Time Out Asia.
• +3 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered minor and core.

• Bali and Beyond Travel Fair (BBTF) / BPPD NTBminorGTM or Marketing Partner · 31 May 2026Qunci Villas collaborated with the Bali and Beyond Travel Fair (BBTF) and the West Nusa Tenggara Tourism Promotion Board (BPPD) for the 2026 familiarization trip, hosting travel agents and tour operators to strengthen Lombok tourism promotion. This partnership supports tourism marketing for the NTB region.
• Scoot AirlinesminorOthers · 1 January 2026Scoot operates up to 10 weekly flights between Singapore and Lombok as of 2026, increasing accessibility for Southeast Asian travelers. Qunci Villas leverages this connectivity for guest transportation, with the resort approximately 90 minutes from Lombok International Airport.
• Local Farmers and FishermencoreOthersQunci Villas maintains ongoing partnerships with local Lombok farmers and fishermen for responsible sourcing of fresh seafood, Indonesian spices, and regional produce. This supports the resort's sustainability goals and responsible dining initiative while providing income to the local community.
• Local ArtisanscoreOthersQunci Villas partners with Lombok-based artisans and craftsmen for the supply of locally made decor, handicrafts, and traditional elements used throughout the resort's design and guest experiences. This partnership preserves Lombok's artistic heritage and supports the local creative economy.

Scale indicators8 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Hotel Tugu Lombok: Five-star boutique resort on Sire Beach, Lombok, with strong Indonesian heritage design and wellness/spa focus. Comparable in tier (5-star boutique), cultural-design positioning, and adult-oriented romantic guest base.
• Katamaran Hotel & Resort Lombok: Boutique beachfront resort in Senggigi targeting couples and families. Comparable mid-scale boutique tier, beachfront product, and Lombok west-coast micro-market.
• Jeeva Klui Resort: Boutique beachfront resort on Lombok's west coast near Senggigi. Directly comparable in scale, beachfront positioning, room/villa product, and target market (couples, honeymoons, wellness seekers in the same Lombok micro-market).
• Selong Selo Resort & Villas: Luxury private-villa resort in south Lombok. Comparable in villa-centric product, private-pool configuration, family/group target segment, and Lombok destination positioning.

Broad incumbents

• Sheraton Senggigi Beach Resort: International full-service resort in the immediate Senggigi micro-market. Comparable location and target market but significantly larger scale and corporate/group-event capability.
• The Oberoi Beach Resort Lombok: Luxury 5-star full-service beachfront resort on Lombok's northwest coast. Competes for the same luxury leisure and honeymoon segment but at significantly larger scale and broader international chain brand.
• Holiday Resort Lombok: Long-established beachfront resort in Senggigi, Lombok. Comparable destination and beachfront setting but larger, more mass-market positioning.
• Pullman Lombok Merujani Mandalika Beach Resort: International-chain full-service resort in Lombok's Mandalika area. Targets similar leisure and event demand with broader amenities and chain-driven distribution.

Emerging players

• The Lombok Lodge: Small luxury boutique lodge in Lombok's north. Comparable in tier (luxury boutique), intimate scale, and design-led adult-oriented positioning.
• PinkCoco Gili Trawangan: Boutique adults-oriented resort on the nearby Gili Islands, accessible from Qunci's location. Comparable in boutique, adults-leaning, romantic positioning though operating on a different (island) geography served by Qunci's excursions.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/qunci-villas

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Qunci Villas