Radgonske Gorice
Radgonske Gorice is a privately held Slovenian winery founded in 1852 in Gornja Radgona, producing premium sparkling wines, still wines, and flavored beverages via méthode traditionnelle and innovative techniques. It sells through its own e-commerce, RG Dom penine visitor center, RG Bistro restaurant, and tourism experiences, with regional distribution across Croatia, Serbia, and Germany.
- Company typePrivate
- Founded1852
- HeadquartersRadgona, Slovenia
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What Radgonske Gorice does
Radgonske Gorice d.o.o. is a privately held Slovenian winery founded in 1852 in Gornja Radgona, operating as the country's oldest and largest sparkling wine producer with over 170 years of continuous operation. The company produces a portfolio spanning premium sparkling wines (Zlata radgonska penina, aged 36 months on yeast; Srebrna radgonska penina), innovative offerings including 'Untouched by Light' (the world's first sparkling wine produced in complete darkness using 99.8% black glass) and Pet-Nat Renina (méthode ancestrale, no sulfur added, unfiltered), still wines from both indigenous (Radgonska Ranina) and international (Sauvignon, Pinot Gris, Gewürztraminer, Riesling-based Janževec) varieties, and a growing line of flavored sparkling beverages (ŠpriCAR, Hugo, Radgonski Biser, Bitter Nest). Production relies on three methods — méthode traditionnelle, charmat, and méthode ancestrale — supported by historic 19th-century cellars (Pod skalo, Pod rimskim kolesom, Pod slapom).
The business operates a hybrid B2C/B2B revenue model. Direct-to-consumer channels include a multilingual (Slovenian, German, English, Italian) e-commerce platform, the RG Dom penine visitor center, RG Bistro restaurant (breakfast/brunch/tasting menus/catering), and experiential offerings (cellar tours €13–15, guided tastings €10–35, the Untouched by Light group experience at €200, wedding ceremonies at €850). B2B distribution is handled by independent regional partners in Croatia (Z'dežele - Celjske mesnine), Serbia, and Germany (Zeydler GmbH). The company is also vertically integrated into wine tourism via the Salon Ranine annual event (celebrating the indigenous Ranina grape with six local winery partners and an agricultural institute), hiking trails, and a Wine Biking e-bike partnership.
Customer segments include individual wine consumers (primary), domestic and international wine tourists (primary), foodservice/hospitality buyers (secondary), and regional wholesale distributors (secondary). Grapes are sourced from local growers on a loyalty-tiered pricing schedule (€0.72–€0.94/kg). The company holds Green Key, Slovenia Green Attraction, and Slovenia Green Cuisine sustainability certifications across its tourism operations, and its flagship Zlata radgonska penina has accumulated 10+ champion titles and 100+ international medals, including a 96-point gold at the 2026 Decanter World Wine Awards.
Radgonske Gorice firmographics
Firmographics- Name
- Radgonske Gorice
- Legal name
- Radgonske gorice d.o.o.
- Website
- https://radgonske-gorice.si
- Company type
- Private
- Founded year
- 1852
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Radgonske Gorice is a privately held Slovenian winery founded in 1852 in Gornja Radgona, producing premium sparkling wines, still wines, and flavored beverages via méthode traditionnelle and innovative techniques. It sells through its own e-commerce, RG Dom penine visitor center, RG Bistro restaurant, and tourism experiences, with regional distribution across Croatia, Serbia, and Germany.
- Ownership category
- akta.pro rank
Radgonske Gorice industry classification
Industry- Product category
- Sparkling Wine Production
- NAICS
- Wineries (312130), Beer, Wine, and Liquor Retailers (445320)
- SIC
- Beverages (2080), Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)
- akta.pro primary industry
- Wine & Sparkling Wine Wineries & Brands (CRADAIAB)
- akta.pro secondary industries
- Wineries & Vineyards (Tasting Rooms) (THAFALAE), Wine Tastings & Vineyard/Winery Tours (THAJAGAD), Wine Production & Winemaking (AFAFAAAB), Wine Bars (CRANACAE)
Keywords
Where Radgonske Gorice is headquartered
LocationHeadquarters
- HQ city
- Radgona
- HQ country
- Slovenia
- HQ region
- Europe
Offices3 records
Markets served
Radgonske Gorice business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Sparkling Wine Sales: Direct sales of premium sparkling wines (Zlata and Srebrna radgonska penina) through e-commerce and physical retail locations. Products range from entry-level to premium prestige cuvées.
- Still Wine Sales: Sales of still wines including Sauvignon, Sivi pinot, Traminec, Janževec, and Radgonska ranina through e-commerce and distribution partners.
- Wine Tourism Experiences: Revenue from cellar tours (€13-15/person), guided tastings (€10-35/person), Untouched by Light experience (€200/group), wedding venue rental (€850), and venue rentals.
- RG Bistro Restaurant: Foodservice revenue from RG Bistro restaurant offering breakfast, brunch, tasting menus, business lunches, celebrations, and catering services.
- Ready-to-Drink Beverages: Sales of ŠpriCAR (wine and sparkling water blend), Hugo (elderflower sparkling wine-based drink), and Radgonski Biser (low-CO2 sparkling wines).
- Grape Purchasing: Purchases grapes from local growers based on loyalty program (0-7% depending on years of partnership). Prices range from €0.72/kg (mixed white) to €0.94/kg (various premium varieties).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Zlata radgonska penina - sparkling wine range |
| Unit Pricing | Pay-as-you-go | Srebrna radgonska penina - accessible sparkling wine |
| Unit Pricing | Pay-as-you-go | Cellar Tours |
| Unit Pricing | Pay-as-you-go | Guided Tastings |
| Unit Pricing | Pay-as-you-go | Untouched by Light Experience |
| Unit Pricing | Pay-as-you-go | Wedding Venue Rental |
| Unit Pricing | Pay-as-you-go | Venue Rental |
| Unit Pricing | Pay-as-you-go | Hugo - flavored sparkling drink |
| Unit Pricing | Pay-as-you-go | Radgonski Biser - sparkling wine |
| Unit Pricing | Pay-as-you-go | Pet-Nat Renina |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels6 records
Radgonske Gorice product offering
Product offeringCore offering
Radgonske Gorice is Slovenia's oldest and largest sparkling wine producer (founded 1852), manufacturing premium sparkling wines (Zlata radgonska penina, Srebrna radgonska penina), still wines (Sauvignon, Sivi pinot, Traminec, Janževec, Radgonska ranina), flavored sparkling drinks (ŠpriCAR, Hugo, Bitter Nest, Radgonski Biser), and innovative products like Untouched by Light. The company operates a wine tourism ecosystem including historic cellars, RG Bistro restaurant, cellar tours, tastings, and venue rentals for weddings and corporate events.
Product overview
Radgonske Gorice is Slovenia's oldest and largest sparkling wine producer, founded in 1852 in Gornja Radgona. The company operates a multi-product portfolio organized around three core categories: (1) Sparkling Wines - including premium Zlata radgonska penina (Golden Radgona Sparkling) and mass-market Srebrna radgonska penina (Silver Radgona Sparkling), plus special editions like Untouched By Light (produced in complete darkness); (2) Still Wines - indigenous varieties like Radgonska Ranina and Janževec (celebrating 50 years), plus international varieties like Sauvignon, Sivi pinot, and Traminec; (3) Flavored Sparkling Drinks - including ŠpriCAR (wine with sparkling water), Hugo (elderflower sparkling drink), and Bitter Nest. The portfolio also includes wine experiences through Dom Penine (House of Sparkling Wine), RG Bistro restaurant, and venue rentals for weddings and events.
Differentiator
Problem solved
Functional benefit
Brands
- RG Dom penine: House of sparkling wines - visitor center and wine tourism facility
- RG Bistro
- Untouched by Light
- Janževec
- Bitter Nest
Quantifiable outcome
- 96 points and gold medal at Decanter World Wine Awards 2026 for Zlata Radgonska Penina Brut Nature 2021
- +2 more outcomes
Companies that use Radgonske Gorice
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles3 records
Radgonske Gorice technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Radgonske Gorice partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- Z'dežele - Celjske mesnine d.o.o.corePrimary distribution partner in Croatia. Managed by Hrvoje Sanseović, mag.oec., Director. Handles sales and distribution of Radgonske Gorice products throughout the Croatian market.
- Serbia Distribution NetworkcoreDistribution network in Serbia managed by Goran Mioković (Director), Damjan Milutinović (Assistant Director), and Svetlana Borota (Secretariat).
- Zeydler GmbHcoreGerman distribution partner located at Ludwig-Rinn-Str. 8-16, 35452 Heuchelheim, Germany. Contact through Sascha and [email protected].
- Vinogradništvo KolaričminorLocal winemaker partner for the Salon ranine 2026 event. Joint promotional event celebrating the Ranina grape variety.
- Steyer vinaminorPartner winery for Salon ranine 2026 collaborative event.
- Vina TempusminorPartner winery for Salon ranine 2026 collaborative event.
- Vinarstvo FleisingerminorPartner winery for Salon ranine 2026 collaborative event.
- Vinarstvo PlojminorPartner winery for Salon ranine 2026 collaborative event. Also represented by Natalija Ploj - 14th Maribor Wine Queen.
- Anina kletminorPartner winery for Salon ranine 2026 collaborative event.
- Kmetijsko gozdarski zavod MariborminorAgricultural institute partner for Salon ranine 2026, providing expert speakers including Tadeja Vodovnik Plevnik and Simona Hauptman.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
Radgonske Gorice competitors and assessment
Company assessmentBroad incumbents
- Codorníu: Historic Spanish Cava producer (founded 1559), one of the oldest sparkling wine houses globally. Comparable as a heritage traditional-method sparkling wine producer that has scaled internationally and represents both inspiration and competitive threat for Radgonske Gorice.
- Freixenet: Global Cava (Spanish sparkling wine) producer owned by Henkell. Comparable as a broad incumbent in the sparkling wine category with similar traditional method production and global distribution scale that Radgonske Gorice must compete against in export markets.
- Rotkäppchen-Mumm Sektkellerei: Germany's largest sparkling wine producer (Sekt), based in Freyburg. Comparable as a broad incumbent in the German-speaking market that Radgonske Gorice competes against in Germany with established brand and distribution.
- Moët & Chandon: Iconic Champagne house owned by LVMH. Comparable as the benchmark traditional-method sparkling wine producer against which all heritage sparkling wine brands like Radgonske Gorice position their premium offerings.
Regional players
- Vina Laški: Slovenian wine producer from the Posavje region. Comparable as a fellow small-to-mid Slovenian regional winery producing sparkling and still wines for domestic and limited export markets.
- Jeruzalem Ormož Wines: Slovenian winery from the Štajerska region adjacent to Radgonske Gorice, producing traditional still and sparkling wines. Comparable as a fellow private Slovenian regional producer with similar grape varieties and premium positioning.
Direct peers
- Vinakoper: Slovenian coastal wine producer based in the Primorska region, producing sparkling and still wines from indigenous and international grape varieties. Direct peer as a fellow Slovenian winery with similar product mix and tourism activities.
- Puklavec & Co. Slovenian family-owned winery producing sparkling and still wines for domestic and international markets. Directly comparable as another private Slovenian wine producer with similar vintage heritage and export orientation.
- Vina Klet Brda: Slovenia's largest wine producer based in the Goriška Brda region, producing still and sparkling wines across a broad portfolio. Direct peer given both are leading Slovenian wine producers operating in adjacent wine regions with overlapping product categories including sparkling wines.
Emerging players
- Schramsberg Vineyards: Premium California sparkling wine producer using méthode traditionnelle. Comparable as a craft-style traditional-method sparkling wine producer with strong hospitality and tourism positioning, similar to Radgonske Gorice's premium experiential approach.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Radgonske Gorice social profiles
Digital presenceRadgonske Gorice compliance and trust
Trust signalCompliance3 records
Radgonske Gorice financial estimates
Financial estimateRevenue estimate
Valuation estimate
Radgonske Gorice leadership team
Management profileNumber of profiles
Profiles5 records
Radgonske Gorice funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Radgonske Gorice M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Radgonske Gorice
What does Radgonske Gorice do?
Radgonske Gorice is Slovenia's oldest and largest sparkling wine producer (founded 1852), manufacturing premium sparkling wines (Zlata radgonska penina, Srebrna radgonska penina), still wines (Sauvignon, Sivi pinot, Traminec, Janževec, Radgonska ranina), flavored sparkling drinks (ŠpriCAR, Hugo, Bitter Nest, Radgonski Biser), and innovative products like Untouched by Light. The company operates a wine tourism ecosystem including historic cellars, RG Bistro restaurant, cellar tours, tastings, and venue rentals for weddings and corporate events.
Is Radgonske Gorice a public or private company?
Radgonske Gorice is a private company. It is classified as family owned and is currently operating.
When was Radgonske Gorice founded?
Radgonske Gorice was founded in 1852. It employs 1 to 10 people.
Where is Radgonske Gorice based?
Radgonske Gorice is headquartered in Radgona, Slovenia, in the Europe region.
How does Radgonske Gorice make money?
Six revenue lines are on record. Sparkling Wine Sales are the primary driver. The others are still Wine Sales, wine Tourism Experiences, RG Bistro Restaurant, ready-to-Drink Beverages and grape Purchasing.
Who are Radgonske Gorice's main competitors?
Broad incumbents on record are Codorníu, Freixenet, Rotkäppchen-Mumm Sektkellerei and Moët & Chandon. Regional players are Vina Laški and Jeruzalem Ormož Wines. Direct peers are Vinakoper, Puklavec & Co. and Vina Klet Brda. Schramsberg Vineyards is listed as an emerging player.
Does Radgonske Gorice have an API?
No public API is recorded for Radgonske Gorice.
What industry is Radgonske Gorice in?
Radgonske Gorice's product category is Sparkling Wine Production. Its primary akta.pro industry code is CRADAIAB, Wine & Sparkling Wine Wineries & Brands, with a secondary code of THAFALAE, Wineries & Vineyards (Tasting Rooms). Its NAICS code is 312130 and its SIC code is 2080.