Rawan Stationery

What Rawan Stationery does

Rawan Stationery (قرطاسية روان) is a privately held Saudi retail company headquartered in Saudi Arabia, operating as a direct-to-consumer stationery, gifting, and books brand with a stated Arabic-identity positioning. The company runs a dual physical-and-digital retail model: two physical showrooms located in Jeddah (Al Naim neighborhood) and Riyadh (Al Narjis neighborhood), plus a nationwide e-commerce storefront at rawanstationery.com built on the Salla Saudi e-commerce platform. With 6 total employees and a registered commercial entity (Commercial Registration 4030440542, Tax Number 30226574774700003), the business operates at a micro-retail scale serving individual consumers across Saudi Arabia.

The product portfolio centers on the proprietary Rawan Stationery brand (276+ stationery SKUs including notebooks, planners, pens, stickers, organizers, and pens) and extends into a curated books category (46+ titles across psychology, self-development, children's literature, and Saudi culinary heritage), mugs/cups, gift wrapping supplies and services, accessories, and seasonal products for Ramadan and Eid. A free name personalization/engraving service on bags, pens, leather goods, and planners functions as the company's primary service differentiator. The platform also operates as a multi-vendor marketplace aggregating 30+ independent Arab designers (including Dana, Alfa, SADAH, Happy Cloud, Sky Pinz, مكتبة ضحى, and others), with designers onboarding via Google Forms and earning through marketplace commission.

Revenue is generated through one-time transactional retail sales across three pricing tiers (budget under 100 SAR, mid-range 100-200 SAR, premium above 200 SAR), plus marketplace commissions on third-party designer sales. Go-to-market is direct-to-consumer via the Salla-powered e-commerce site, Instagram (rawan_stationery), WhatsApp support, and physical showrooms for in-store pickup. Customer segments are horizontal consumer personas — gift buyers, stationery enthusiasts, personalization seekers, and book readers — with no enterprise, B2B, or institutional accounts disclosed. Pricing is unit-based pay-as-you-go across all product lines.

Name

Rawan Stationery

Legal name

Rawan Stationery

Website

https://rawanstationery.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Rawan Stationery is a Saudi direct-to-consumer retailer operating a Salla-powered e-commerce store and two showrooms (Jeddah, Riyadh), selling Arabic-themed stationery, gifts, books, and accessories alongside a marketplace of 30+ independent Arab designers.

Ownership category

akta.pro rank

Product category

Stationery and Gift Retail

NAICS

Office Supplies and Stationery Retailers (45941), Gift, Novelty, and Souvenir Retailers (459420)

SIC

Retail-Variety Stores (5331)

akta.pro primary industry

Stationery, Gifts & Greeting Value Stores (CRAEAGAI)

akta.pro secondary industry

Paper Products (Notebooks, Copy Paper, Envelopes) Retail (CRALABAC)

Keywords

• Arabic stationery retail
• Personalized gift products
• Gift wrapping supplies
• Multi-designer marketplace
• Notebooks and planners

Headquarters

HQ city

Jeddah

HQ country

Saudi Arabia

HQ region

Middle East

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Product Sales - Stationery: Direct retail sales of stationery products including notebooks, pens, planners, organizers, stickers, pen cases, and office accessories. One-time purchase model with individual unit pricing.
2. Product Sales - Gift Wrapping & Accessories: Sales of gift wrapping services, wrapping paper, greeting cards, gift tags, gift bags, gift boxes, balloons, candles, mugs, cup holders, and decorative accessories.
3. Product Sales - Books: Sales of books across various categories including psychology, self-development, stories, novels, management, education, general culture, children's books, parenting, and mental health.
4. Product Sales - Seasonal & Customized Products: Sales of seasonal products for Ramadan and Eid, as well as custom personalized gift items with name engraving.
5. Designer Marketplace Commission: Platform hosting multiple independent designers who sell their products through the store, with Rawan Stationery acting as the marketplace operator.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels3 records

Core offering

Rawan Stationery is a Saudi e-commerce and physical retail brand that sells Arabic-themed stationery, gifts, books, and accessories through its own website and stores in Jeddah and Riyadh. It operates a multi-designer marketplace hosting over 30 independent Arab designers and offers free name engraving/personalization on applicable products such as bags, pens, and leather goods.

Product overview

Rawan Stationery is the first Saudi stationery brand with an Arabic identity, operating as a multi-category e-commerce platform. The product portfolio centers on the core قرطاسية روان (Rawan Stationery) brand offering notebooks, planners, pens, and organizational products. This core offering is complemented by ready-made gifts (هدايا جاهزة), name-personalized products (هدايا مخصصة بالاسم) featuring free engraving services, curated books (كتب), decorative cups (أكواب), gift wrapping supplies and services (تغليف الهدايا), and office/personal accessories (اكسسوارات). The store also offers seasonal products for Ramadan and Eid (منتجات موسمية), and operates a multi-designer marketplace hosting over 30 independent designers. The platform functions as both a direct retailer of its own branded products and a marketplace connecting Arab designers with customers.

Differentiator

Problem solved

Functional benefit

Products and services

• Rawan Stationery branded stationery (notebooks, planners, pens, stickers, pen cases, organizers) First-party Rawan Stationery brand catalog of notebooks, planners, pens, stickers, pen cases, and organizational products designed with Arabic-language identity and cultural aesthetics for individual Saudi consumers and gift buyers.
• Ready-made gift sets (هدايا جاهزة) Pre-packaged curated gift sets featuring stationery and accessories with Arabic-themed designs for occasions such as graduations, Eid, Ramadan, and other milestones, targeted at individual gift buyers in Saudi Arabia.
• Name-personalized gifts (هدايا مخصصة بالاسم) Customizable gift products allowing customers to add personalized names or messages, including bags, pens, keychains, and leather goods with complimentary engraving services from the company.
• Cups and mugs (أكواب) Ceramic and glass cups featuring motivational Arabic phrases and artistic designs, including hand-drawn and heritage-themed collections, sold as giftable drinkware to individual consumers.
• Gift wrapping supplies and accessories (تغليف الهدايا) Gift wrapping supplies including wrapping paper, gift bags, gift boxes, balloons, candles, greeting cards, gift tags, and decorative accessories, alongside a professional gift wrapping service offered on purchases.
• Books (كتب) Curated collection of Arabic and self-development books including psychology, stories, novels, management, education, general culture, children's books, parenting, mental health, and Saudi culinary heritage titles.
• Office and personal accessories (اكسسوارات) Office and personal accessories including bags, keychains, car accessories, boards, cushions, pens, desk accessories, and decorative pins, designed to complement the stationery and gift catalog.
• Planners and organizers (أجندات و منظمات) Islamic Hijri calendar planners and organizers for 1448H and 2026, including desk calendars, wall calendars, weekly and monthly planners from various designers, sold to students and professionals.
• Seasonal products for Ramadan and Eid (منتجات موسمية) Seasonal products for Ramadan and Eid celebrations including decorations, gift sets, and special occasion items tied to the Islamic calendar.
• Factory defect products (منتجات ذات عيوب مصنعية) Products with manufacturing defects offered at discounted prices (35-40% off), including cups and organizers, sold as a discounted inventory category.
• Designer marketplace (30+ Arab designers) An online marketplace aggregating over 30 independent Arab designers who list and sell their stationery, gift, and accessory products through the Rawan Stationery platform, with the company acting as marketplace operator and earning commission on sales.

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature1 record

Partnerships

Two partnerships are on record, tiered core and minor.

• Multiple Arab Designers (Designer Ecosystem)coreChannel Partner/ Reseller/ DistributorRawan Stationery hosts products from 30+ independent Arab designers including دنة (Dana), ألفة (Alfa), ساده/SADAH, متجر ريحانة, بحب, مسرة, happy cloud, sky pinz, مكتبة ضحى, قرطاسية روان, سين, فراشات, سارة آرت, milly, قرطاسية صرة, فرشاة سارة, متجر قلم, river store, سطر, green goat, عصير الكتب, ونيس, مسير, نوتة, قرطاسية حكاوي, نقش لاين, أمان, متجر إلخ, تذكار إرث, آماد, Huda & Hearts co., عصفور الشمس, عالم خلود, نخلة, salma mufti, قرطاسية plan, عزيزي 인간. Designers apply via Google Forms and sell their products through the Rawan Stationery platform, with products including notebooks, pens, planners, stickers, and various accessories.
• هيئة فنون الطهي (Saudi Culinary Arts Authority)minorOthersRawan Stationery sells books published by هيئة فنون الطهي (Saudi Culinary Arts Authority), including 'كتاب بريدة' and 'سفرة (المائدة السعودية)' books featuring Saudi culinary heritage.

Scale indicators7 records

Recent moves1 record

Expansion highlights5 records

Broad incumbents

• Jarir Bookstore: Saudi's largest bookstore and stationery chain with extensive physical footprint across the Kingdom. Comparable as a stationery and Arabic books retailer in Saudi Arabia, but operates at vastly broader scale and assortment.
• Saco: Major Saudi electronics and office/stationery retail chain. Comparable on the stationery and office supplies side, but with a much wider electronics-led assortment and bigger store footprint.
• MUJI: Global minimalist lifestyle brand with a strong stationery and gift category. Comparable on premium stationery and gift offerings and on the lifestyle/identity positioning, but operates as a global incumbent with far larger scale.
• Noon: Leading MENA e-commerce marketplace selling stationery, gifts, and books among many other categories. Comparable as an online channel competing for the same gift/stationery shopper in Saudi Arabia.
• Typo: Cotton On's stationery, gifts, and home accessories retail brand. Comparable on the gift-and-stationery product mix and on a design-driven, occasion-gifting customer base.

Others

• Salla: Saudi e-commerce platform provider that powers Rawan Stationery's storefront. Comparable as the underlying enabling technology and as a host for many similar small Saudi D2C merchants in the same niche.

Regional players

• Lush Arabia: Regional retail brand operating giftable lifestyle products through showrooms in Saudi Arabia. Comparable on the gift-set and showroom-driven retail model, though in a different category.
• Namshi: MENA-focused e-commerce platform with a lifestyle and gifting assortment. Comparable as a digital-native regional retailer targeting similar discretionary-spend occasions.
• Maktoub: MENA-focused Arabic stationery and lifestyle brand with similar Arabic-language design aesthetic. Comparable on Arabic-identity stationery positioning and regional cultural niche.

Direct peers

• Papier: D2C personalized stationery brand (notebooks, planners, greeting cards) with strong personalization engine. Closely comparable business model to Rawan's name-personalization-led stationery and gift offering.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/rawan_stationery
• LinkedInlinkedin.com/company/rawan-stationery

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rawan Stationery