Centar za razvoj karijere i savetovanje studenata Univerziteta u Beogradu

What Centar za razvoj karijere i savetovanje studenata Univerziteta u Beogradu does

The Centar za razvoj karijere i savetovanje studenata Univerziteta u Beogradu (CzRK) is a public-state organizational unit of the University of Belgrade, founded in 2006 as the first university-level career development center in Serbia. The Center provides career counseling, psychological support, CV and motivational letter review, internship placement, and professional development services to students of all 31 University of Belgrade member faculties (undergraduate, master's, and doctoral levels), as well as to recent graduates within two years of completion. Core products include the Karijerno savetovanje (career counseling) service, the CV klinika, the Virtuelni savetnik (virtual counselor) online tool, the career-management skills course (Kurs Veštine upravljanja karijerom), and structured programs such as BG PRAKSA, Veliko karijerno ćaskanje, Zum kafica, Kadar da budem kadar, and the Inspiracija student blog.

All services are delivered free of charge, with no commercial pricing model. The Center is funded through the University of Belgrade's public budget and supplemented by in-kind partnership contributions from employers, the City of Belgrade, the Ministry of Public Administration, and international alliances such as Circle U. It operates from the University of Belgrade Rectorate building (Studentski trg 1, Belgrade) with a staff of 13, using a hybrid delivery model spanning in-person counseling, faculty workshops, career fairs, online portals, Zoom-based sessions, and content marketing across Instagram, LinkedIn, YouTube, Facebook, and its dedicated blog.

Strategically, the Center functions as a bridge between academia and the Serbian labor market, channeling students into public-sector internships (1,476 placements in the 2024 fair), employer networking events, and structured career programs. Its scale signals include nearly 2,100 students placed via BG PRAKSA over 12 years, 85 partner institutions, and annual career-fair attendance exceeding 3,000 students. Distribution is entirely domestic (Serbia) with limited international reach through Circle U. alliance participation.

Name

Centar za razvoj karijere i savetovanje studenata Univerziteta u Beogradu

Legal name

Centar za razvoj karijere i savetovanje studenata Univerziteta u Beogradu

Website

https://razvojkarijere.bg.ac.rs

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Short description

The Centar za razvoj karijere i savetovanje studenata Univerziteta u Beogradu (CzRK) is a publicly-funded career development center within the University of Belgrade, providing free career counseling, CV review, psychological support, and internship placement to students and recent alumni across all 31 member faculties.

Ownership category

akta.pro rank

Product category

Career Development and Student Counseling Services

NAICS

Colleges, Universities, and Professional Schools (6113), Professional and Management Development Training (611430)

SIC

Services-Educational Services (8200)

akta.pro industry

PRIMARYEDALABAF

Academic Support & Learning Assistance (Tutoring Centers)

Education/Student Services & Campus Operations/Academic Advising, Career Services & Student Success

SECONDARYEDANAHAI

College Readiness & Admissions Prep Centers (Small-Group Workshops)

Education/Tutoring & Test Preparation/Small-Group Tutoring & Learning Centers

SECONDARYEDAMAKAJ

Leadership, Service Learning & Volunteer-to-Career Pathways

Education/Supplemental & Enrichment Programs (Arts, STEM, Language)/College & Career Enrichment (Mentorship, Internships, Portfolio)

SECONDARYEDAMAKAM

Alumni, Peer & Community Networking Programs

Education/Supplemental & Enrichment Programs (Arts, STEM, Language)/College & Career Enrichment (Mentorship, Internships, Portfolio)

Keywords

• Career counseling services
• Student career development
• University career center
• Internship placement programs
• Psychological student support

Headquarters

HQ city

Beograd (Belgrade)

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Public Funding (University of Belgrade): Government-funded university center providing free services to students as part of public higher education infrastructure
2. Partnership Programs: Collaborative programs with employers and industry partners who support student career development initiatives

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

The Center provides free career counseling, CV and motivational letter reviews, psychological support, employer-connectivity events, structured internship placements, and skill-development courses for University of Belgrade students and alumni up to two years post-graduation. It also runs career fairs, webinars, company visits, training workshops led by HR professionals, and supports freshmen and high-school seniors with orientation programs. Operational delivery channels include in-person sessions at the Rectorate, a web portal with a Virtual Counselor, Zoom-based group sessions, and an email newsletter.

Product overview

Centar za razvoj karijere i savetovanje studenata Univerziteta u Beogradu (CzRK) is a university-level career development center offering a comprehensive suite of programs and services for students and alumni. The core offerings include career counseling (Karijerno savetovanje), CV clinic services, virtual counseling, and the career management skills course (Kurs Veštine upravljanja karijerom). The center runs multiple programs including Zum kafica (virtual 45-minute sessions), interview preparation (Priprema...pozor...STAV!), anxiety management (Menjam tremu za pripremu), company visits, and the BG PRAKSA internship program. Psychological support is provided through the Psihološki ugao workshops and Sve to u nama online group counseling. Additional programs target different student groups: Pripremi se - upiši se for high school graduates and Dani podrške brucošima for freshmen. The center also maintains the Inspiracija blog as a knowledge resource and runs the Veliko karijerno ćaskanje networking events. Together, these offerings form an integrated career guidance ecosystem supporting students from enrollment through graduation and into employment.

Differentiator

Problem solved

Functional benefit

Brands

• Inspiracija: A student blog featuring career advice, interviews, event coverage, and personal development content for students of the University of Belgrade.

Products and services

• Karijerno savetovanje (Career Counseling) Individual career counseling sessions for University of Belgrade students and recent graduates covering career planning, decision-making, internship and job search, scholarships, and continuing education.
• CV klinika (CV Clinic) Daily review service of CVs and motivational letters by Center advisors for registered users, available in-person at the Rectorate and electronically by arrangement.
• Virtuelni savetnik (Virtual Counselor) Online self-service tool offering initial career guidance and information to students on personal career development issues and challenges.
• Kurs Veštine upravljanja karijerom (Career Management Skills Course) Formal course focused on developing career management skills for University of Belgrade students.
• Zum kafica (Zoom Coffee) Virtual 45-minute online sessions with professionals covering topics such as emotional intelligence and assertiveness, designed for remote career guidance and counseling.
• BG PRAKSA (University Work Practice Program) Internship program placing University of Belgrade students in public enterprises, city administration, cultural institutions, and city municipalities for three-month internships, allowing students to earn additional ESPB credits.
• Kadar da budem kadar (Capable to Be Capable) Series of training workshops led by HR professionals from leading Serbian companies, aimed at improving the skills of young graduates and students for the labor market.
• Veliko karijerno ćaskanje (Big Career Chat) Career networking event connecting University of Belgrade students with company representatives from various sectors, featuring directors, managers, and HR professionals for career exploration.
• Pripremi se - upiši se (Prepare Yourself - Enroll) Program for high school graduates (maturanti) providing psychological and pedagogical support for university preparation and career aptitude guidance.
• Dani podrške brucošima (Freshmen Support Days) Support program for first-year University of Belgrade students (brucoši), particularly those from underrepresented groups in higher education, providing orientation and academic adjustment support.
• Posete kompanijama (Company Visits) Program allowing University of Belgrade students to tour businesses and learn about different work environments through organized company visits.
• POSLE FAKSA BIĆU... (After Graduation I Will Be...) Career exploration program with webinars and guest speakers, developed with the French-Serbian Chamber of Commerce, helping students learn about different professions and connect with the business world.
• Psihološki ugao (Psychological Angle) Series of psychological workshops covering motivation, inner critic, anxiety, and procrastination, led by certified psychotherapist Goran Palamarević.
• Sve to u nama (All Within Us) Online group psychological counseling program addressing stress, anxiety, depression, loneliness, procrastination, and other mental health issues for University of Belgrade students.
• Priprema...pozor...STAV! (Prepare...Ready...Posture!) Interview preparation program helping University of Belgrade students prepare for job interviews through structured training.
• Menjam tremu za pripremu (Turning Performance Anxiety into Preparation) Program helping students manage exam anxiety and pre-performance nervousness through psychological techniques.
• Karijera 3 u 1 (Career 3-in-1) Career program combining multiple career development components into a single integrated offering for University of Belgrade students.
• Lekcije iz prakse (Lessons from Practice) Program sharing practical lessons and experiences drawn from student internships, complementing BG PRAKSA and other placement activities.

Quantifiable outcome

• Nearly 2,100 students from 27 faculties have participated in BG PRAKSA internship program over 12 years
• +2 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Nine partnerships are on record, tiered core, flagship and minor.

• Stanton Chase International - Belgrade OfficecoreStrategic or Co-development Partner · 1 January 2023Partnership for 'Veliko karijerno ćaskanje' (Big Career Chat) program connecting students with company representatives. Talent Management Award-winning companies participate. Over 60 company representatives from 11 companies and 200 students have participated across 3 events. Program features directors, managers, and HR professionals from various sectors.
• City of Belgrade (Grad Beograd)flagshipStrategic or Co-development Partner · 1 January 201212-year partnership between University of Belgrade and City of Belgrade for the BG PRAKSA program. Students gain practical work experience in public enterprises, city administration, cultural institutions, and municipal governments. Nearly 2,100 students from 27 faculties have participated through 85 institutions. This flagship program enables students to earn additional ESPB credits while gaining relevant work experience.
• French-Serbian Chamber of Commerce (Francusko-srpska privredna komora)coreGTM or Marketing PartnerCollaboration on 'Posle faksa biću...' (After Graduation I'll Be...) webinar series featuring career paths in specific professions. Includes webinars on HR specialists, occupational safety and health, and socially responsible business professionals. Sessions held in French Week and feature company representatives.
• Belgrade Youth Fair (Belgrade Youth Fair)coreGTM or Marketing PartnerLargest regional career event for youth, held 18-19 April (resuming after pause in fully live format at Cineplexx Ušće). Center maintains booth presence during both days. Event connects youth with employers for internships and employment, offering free certificates, workshops, and career advice.
• Mašinski fakultet Student Union (Savez studenata Mašinskog fakulteta)coreGTM or Marketing PartnerCollaboration on annual Career, Internship, and Scholarship Fair attracting 3,000+ students. Center participates with information booth and delivers CV and LinkedIn workshops before the fair (30-31 March). Fair features company speed dating, CV workshops, and professional photography.
• Ministry of Public Administration and Local Self-Government (Ministarstvo državne uprave i lokalne samouprave)flagshipStrategic or Co-development PartnerPartnership for annual Online Fair for Student Professional Practice in Public Administration. 4th edition held December with 1,476 internship positions across 141 public administration bodies for 5 state universities. Event held on virtualized platform shaped like Palace Serbia.
• Falkensteiner Hotel BelgrademinorGTM or Marketing PartnerHotel providing venue support for 'Veliko karijerno ćaskanje' events, hosting networking sessions between students and company representatives.
• Tehnološko-metalurški fakultet (TMF) Student UnionminorGTM or Marketing PartnerCollaboration on CV workshop delivered June 2026 on writing good CVs and motivational letters. Workshop part of 'Sa kompanijom na Ti' project including career fair and educational content.
• Circle U. European University AlliancecoreStrategic or Co-development PartnerUniversity of Belgrade participates in Circle U. alliance. Center contributes through student participation in international summer schools (Paris, Berlin, Aarhus, Belgrade), AI Weeks events, and Open Campus programs. Students gain international experience and connections.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• LinkedIn (Career Services / LinkedIn Learning): Global career-services incumbent offering professional networking, online learning, and recruitment tools to university students and graduates; overlaps with CzRK's employer connection and content functions but at vastly greater scale and as a for-profit platform.

Emerging players

• Handshake: US-headquartered career-services platform that handles job boards, career fairs, counseling scheduling, and employer recruitment specifically for university students; competes with CzRK's job-and-internship portal and Virtual Advisor from a tech-first angle.

Direct peers

• ETH Zurich Career Center: Career services of a major public European technical university; runs career fairs, company visits, individual coaching, and CV/portfolio clinics — same integrated model as CzRK, in a similar continental European university setting.
• UCL Careers Service: UK public university career service offering counseling, fairs, employer events, and alumni continuity for recent graduates — closely aligned with CzRK's services-to-students-and-recent-alumni structure.
• MIT Career Advising & Professional Development: University-level career services office providing career counseling, internships, and employer connections to a large student population — directly analogous to CzRK's integrated counseling-plus-employer-bridge model, though at a global-elite-private scale.
• Sciences Po Career Services: University career office delivering individual counseling, career fairs, employer events, and internship placement across multiple program levels; comparable in function, event-driven GTM, and integration with a multi-faculty public university.
• University of Cambridge Careers Service: University career services combining 1:1 counseling, fairs, and employer partnerships for students and recent graduates; functionally a direct analog to CzRK's serve-students-and-recent-alumni model.

Others

• AIESEC: Global youth-run organization providing international internships, leadership programs, and career development to university students — comparable target audience and activity-mix but not a university-based service unit.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/centarzarazvoj
• YouTubeyoutube.com/user/UniCzRKBgd
• Facebookfacebook.com/CentarzarazvojkarijereUniverzitetauBeogradu
• LinkedInlinkedin.com/company/university-of-belgrade-centre-for-career-development

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Centar za razvoj karijere i savetovanje studenata Univerziteta u Beogradu