Realive

What Realive does

Realive Entertainment is a Shanghai-headquartered live entertainment production and distribution company that operates as the China-market entry platform for international entertainment IP. Founded in 2016 as a division of diversified parent Saimen, the company delivers a full-service platform covering performance visas and work permits, performance licensing, tour planning and logistics, merchandising, venue relationship management, marketing, legal, accounting, and market intelligence for foreign producers, creators, and IP owners seeking to operate in China. As of the available data, Realive has supported more than 700 shows and events across 40+ Chinese cities and runs three intertwined business lines: (i) promoter/presenter of international shows such as AKB48 Team SH's 2020 China tour, Blue Man Group Shanghai (December 2019), A Passage to Bollywood (30 cities in 2019), The History of Music, and Samajam Kids Show; (ii) a permanent show placement on SkySea Cruise Line and educational programming in schools and shopping centers; and (iii) original IP production, anchored by the 2020 launch of its first owned brand, the interactive children's theater show "Spig & Zuki Save The Tree!".

The company monetizes through professional services fees on its entertainment-services platform, ticket promotion revenue on co-promoted events, and licensing/royalties on owned brands, with pricing handled via quote-based enterprise engagements. Its go-to-market is enterprise field sales and partnership-driven: distribution is anchored by a flagship 2016 partnership with Poly Theaters (China's largest theater owner), supplemented by co-promotion arrangements with venues such as 1862 Theater and creative partnerships with international studios including Moment Factory, The 7 Fingers, Buzz Brass, and Les Violons du Roy. Customer segments are international entertainment companies and Chinese venues/organizers as primary buyers, with Chinese consumers and audiences as downstream ticket buyers.

Underlying technology is not disclosed; the operating stack appears to be conventional event production tooling rather than a proprietary platform. The team is small (~11 employees, with public materials describing it as young, multi-cultural, and multi-lingual) and is led by CEO Carl Breau, founder of parent Saimen and a Canadian based in Shanghai for over a decade. No external funding rounds, M&A activity, or revenue figures are disclosed; Realive is privately held as a division of Saimen, which subsidizes operations across its broader portfolio of high-tech manufacturing, supply chain, business services, F&B, and entertainment holdings.

Name

Realive

Legal name

Realive Entertainment

Website

https://realive.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

Realive Entertainment is a Shanghai-based live entertainment platform that produces and promotes international shows, events, and multimedia installations for the Chinese market, serving foreign IP owners and Chinese venues with full-service distribution, licensing, and localized event execution.

Ownership category

akta.pro rank

Product category

Live Entertainment Services

NAICS

Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures (7114), Performing Arts Companies (7111), Other Performing Arts Companies (71119)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Touring & Production Services (Staging, Lighting, Sound, Video) (MPAIAFAF)

akta.pro secondary industries

Festival & Live Entertainment Brand Partnerships (MPAAAGAF), Live Music Booking (Bands, Soloists, DJs) (HSACAHAA)

Keywords

• Live entertainment production
• Entertainment distribution services
• China market entry
• International content localization
• Theatrical tour promotion

Headquarters

HQ city

Shanghai, SH

HQ country

China

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others, Technology or R&D

Revenue model

1. Entertainment Services Fees: Realive charges fees for full-service platform services to international entertainment companies entering China, including performance visas, work permits, performance license support, tour planning, logistics, merchandising, local purchasing, communication with venues, marketing support, legal services, accounting, banking, and market intelligence.
2. Event Promotion and Ticketing: Realive acts as promoter for international shows and events, selling tickets to consumers, corporations, employee benefit schemes, and membership reward schemes. Revenue generated from ticket sales and promotional partnerships.
3. Brand Licensing and Management: Realive owns and manages live entertainment brands like Spig & Zuki Save The Tree!, producing and presenting shows while partnering with producers, creators, and IP owners on new productions or localization-for-China of existing content.

Go-to-market motion3 records

Distribution channels5 records

Marketing channels3 records

Core offering

Realive produces and manages live entertainment brands for the Chinese market, partnering with international producers, creators, and IP owners to bring content to Chinese theaters, shopping malls, and resorts. The company operates a full-service platform for international entertainment companies entering China, handling performance visas, work permits, licensing, tour planning, logistics, merchandising, venue relationships, marketing, legal, accounting, and market intelligence, while also presenting and co-promoting major international shows and tours.

Product overview

Realive Entertainment is a live entertainment production and distribution company operating as a single unified platform focused on the Chinese market. The company produces and manages owned entertainment brands (such as Spig & Zuki Save The Tree!) while also presenting international shows through its Realive Presents division, and providing comprehensive services to international entertainment companies through its Entertainment Services platform. Realive's portfolio includes: AKB48 Team SH, Blue Man Group Shanghai, A Passage to Bollywood, The History of Music, and Samajam Kids Show, along with the proprietary brand Spig & Zuki Save The Tree!. The company operates as a division of Saimen and is headquartered in Shanghai, having supported 700+ shows & events in 40+ Chinese cities since 2016.

Differentiator

Problem solved

Functional benefit

Brands

• Spig & Zuki Save The Tree!: An interactive theater show for kids and families using clown acts, puppetry, and visual effects to tell a story about care, compassion, and responsibility.

Products and services

• AKB48 Team SH 2020 China Tour Japanese idol group performance event presented by Realive as exclusive promoter; 2020 China nationwide tour featuring 15 shows with live broadcast to millions of fans, targeting Chinese idol and J-pop audiences.
• Blue Man Group Shanghai Immersive performance show co-promoted with 1862 Theater in Shanghai; December 2019 run of 14 shows achieving 95% ticket sales.
• A Passage to Bollywood Bollywood-themed entertainment tour across China; 30 shows in 30 cities presented in partnership with Poly Theaters, serving more than 25,000 spectators in 2019.
• The History of Music Music education show touring schools and theaters; 21 shows in 6 cities during 2019 in partnership with Buzz Brass.
• Samajam Kids Show Musical education program for children available in shopping center and cruise line versions; permanent show aboard SkySea Cruise Line between Shanghai and Japan plus 9-week musical education programs in shopping centers.
• Spig & Zuki Save The Tree! All-new interactive theater show for kids & families using clown acts, puppetry, and visual effects to teach themes of care, compassion, and responsibility; original Realive production featuring characters Spig, Zuki, Gooster, and Yin-Yin on a quest to save a tree.
• Entertainment Services Platform Full-service platform for international entertainment companies entering China with live events, location-based entertainment, and multimedia installations. Services include performance visas and work permits, performance license support, tour planning and logistics, merchandising and local purchasing, communication and relationship management with venues, marketing support, legal services, accounting and banking, and market intelligence.

Quantifiable outcome

• 700+ shows & events supported in 40+ Chinese cities since 2016
• +3 more outcomes

Named customers11 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

14 partnerships are on record, tiered flagship, core and minor.

• AKB48 Team SHflagshipStrategic or Co-development Partner · 1 January 2020Exclusive promoter for AKB48 Team SH 2020 China nationwide tour. Realive managed 15 shows scheduled with live broadcast to millions of fans. This represents Realive's flagship promoter relationship for major entertainment IP.
• 1862 TheatercoreChannel Partner/ Reseller/ Distributor · 1 December 2019Co-promotion partnership for Blue Man Group Shanghai shows in December 2019. The 1862 Theater provided the venue for 14 shows of Blue Man Group with 95% of tickets sold.
• Poly TheatersflagshipChannel Partner/ Reseller/ Distributor · 1 January 2016Strategic relationship with China's largest theater owner for broad distribution of international live entertainment content across their theater network. Realive developed this relationship as a key distribution partner for bringing international shows to Chinese audiences.
• Moment FactorycoreStrategic or Co-development PartnerPartnership for 'The Soul of the Ocean' multimedia installation at Ocean Park Hong Kong. Moment Factory provided concept and production while Realive facilitated China market entry and local execution.
• The 7 FingerscoreStrategic or Co-development PartnerCreative partnership for direction and choreography of 'The Soul of the Ocean' at Ocean Park Hong Kong. The 7 Fingers provided artistic direction while Realive managed China market execution.
• SkySea Cruise LinecoreChannel Partner/ Reseller/ DistributorPermanent show arrangement aboard SkySea Cruise Line between Shanghai and Japan. Realive provides the Samajam Kids Show as ongoing entertainment programming.
• SaimenflagshipOthersRealive operates as a division of Saimen, which owns and operates a portfolio of companies in high-tech contract manufacturing, supply chain management, business services, food & beverage, and entertainment - all with focus on East and Southeast Asian markets. Carl Breau is the founder of Saimen.
• SunmarkminorGTM or Marketing PartnerPartner association listed on company website indicating collaboration in the entertainment industry.
• CAPAminorGTM or Marketing PartnerIndustry association partnership for entertainment industry connections and market intelligence.
• APAPminorGTM or Marketing PartnerEntertainment industry association partnership (APAP - Association of Performing Arts Professionals) for networking and industry connections.
• Buzz BrasscoreStrategic or Co-development PartnerMusical entertainment partnership for 'The History of Music' tour - 21 shows in 6 cities in 2019. Buzz Brass provided the show content while Realive managed China market execution.
• Les Violons du RoyminorStrategic or Co-development PartnerClassical music ensemble partnership for live entertainment events in China.
• NavdharaminorStrategic or Co-development PartnerEntertainment production partnership for India-based content for Chinese market.
• 7DIGITS / 7DOIGTScoreStrategic or Co-development PartnerPartnership with 7DIGITS (The 7 Fingers production company) for direction and choreography services.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• IMG Artists: Talent agency and arts management firm that books and tours performing artists globally. Directly comparable to Realive's agent/booking function on behalf of international content owners (e.g., The 7 Fingers, Les Violons du Roy).
• Blue Man Group: Original performing arts production company touring globally. While also a Realive client, it is a directly comparable peer as a self-produced show that depends on local promoters like Realive for China tour routing, ticket sales, and venue coordination.
• The 7 Fingers (Les 7 Doigts): Independent performing arts company creating and touring original circus/circus-theater productions. Comparable original-content producer (a Realive partner) that books its shows internationally through promoter and venue partner networks.
• Moment Factory: Multimedia entertainment studio producing immersive installations and live experiences. Directly comparable as a creator of location-based entertainment depending on Realive-like local partners (in fact a Realive partner) for the China/Hong Kong installation 'Soul of the Ocean'.
• Cirque du Soleil Entertainment Group: Touring live entertainment production company with original and franchised shows worldwide. Directly comparable as a content owner/tour producer (akin to Realive's Spig & Zuki IP) and a touring brand that depends on local venue/distribution partners.

Broad incumbents

• AEG Presents: Global live entertainment promoter/venue operator under Anschutz Entertainment Group. Comparable as a competing concert-and-theater tour promoter with established venue partnerships, representing the incumbent alternative Realive mirrors in China.
• Live Nation Entertainment: World's largest live entertainment promoter and venue operator, with global touring, ticketing, and artist management. Directly comparable as a promoter of live performance tours and venue partnerships, though at vastly larger scale and with multi-geography reach rather than Realive's China gateway focus.
• CAA (Creative Artists Agency): Global talent agency representing artists, athletes, and entertainment properties. Overlaps with Realive's representation/booking role for international IPs entering a market, though at vastly broader scope and scale.
• Madison Square Garden Entertainment: Live entertainment company operating iconic venues (Radio City, The Sphere) and producing branded shows. Comparable in the production and touring of original live entertainment IP across multiple venue types, though at much larger venue-operating scale.

Emerging players

• SM Entertainment: Korean entertainment company producing and touring idol acts across Asia (akin to Realive's AKB48 work). Comparable as a vertically integrated content owner-tour promoter for Asian entertainment IP, with similar Asia-anchored distribution model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/saimenentertainment

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Realive