What Le Fournil du Val de Loire - AGROMOUSQUETAIRES does

Le Fournil du Val de Loire is a bakery manufacturing site established in 1996 and operating as a wholly-owned production unit within Agromousquetaires, the industrial division of Groupement Les Mousquetaires (the cooperative-like owner of the Intermarché and Netto retail chains in France). Located in Joué-lès-Tours, Centre-Val de Loire, the site employs 101-250 people and produces bread and bakery products that are sold as private-label references exclusively through Intermarché (1,800+ stores) and Netto (500+ stores) retail networks. The unit sits within Agromousquetaires' Pôle Végétal (Plant Division), which has 12 production sites covering culinary products, canned vegetables, fruit processing, and bakery/cereal products.

At the group level, Agromousquetaires operates 54 production units and 16 logistics bases across 30 French departments, organized into five performance poles (Bœuf/Beef, Porc/Pork, Mer/Seafood, Saveurs/Flavors & Dairy, and Végétal/Plant-based), with 10,000 collaborators and 4,000+ product references manufactured entirely in France. The business model is fully vertically integrated: 15,000 partner farmers supply raw materials, the production units process them, an internal logistics network of 16 bases distributes to retail shelves, and products are sold under private-label brands including Pommette (baby care), Jean Rozé (meat), Capitaine Cook (seafood), Paturages (cheese), Chabrior (charcuterie), Top Budget (value), and Monique Ranou (charcuterie). The parent Agromousquetaires reported €4.2 billion revenue for 2025.

Le Fournil du Val de Loire has no external customers in the traditional sense: as an internal supplier to the Groupement's owned retail chains, its revenue flows through transfer-pricing rather than market transactions, and there is no consumer-facing pricing. Notable group-level technology and capacity assets include Celluloses de Brocéliande (1st French producer of baby diapers, 3.2 million per day) and Fruitière de Domessin (cheese manufacturer established 1905 with Label Rouge certification). The group operates a CFA training center and Agromousquetaires University, and maintains certifications including ISO 9001, ISO 14001, ISO 50001, IFS FOOD, BRCGS, Nordic Swan, EU Ecolabel, and Oeko-Tex.

Name

Le Fournil du Val de Loire - AGROMOUSQUETAIRES

Legal name

AGROMOUSQUETAIRES

Website

https://recrutement.agromousquetaires.com

Company type

Private

Founded year

1974

Operating status

Operating

Headcount range

101–250 employees

Short description

Le Fournil du Val de Loire is a 1996-established bakery production site in Joué-lès-Tours, France, operating as a wholly-owned unit of Agromousquetaires (Groupement Les Mousquetaires), manufacturing private-label bread and bakery products exclusively for Intermarché and Netto retail chains.

Ownership category

akta.pro rank

Product category

Food Manufacturing

NAICS

Commercial Bakeries (311812), Bread and Bakery Product Manufacturing (31181)

SIC

Bakery Products (2050), Food And Kindred Products (2000)

akta.pro primary industry

Bread & Rolls Manufacturing (AFAKAAAA)

akta.pro secondary industries

Private Label & Contract Bakery Wholesale (AFAIAFAK), Retail Bakeries (Bread & Daily Bakery) (THAFAFAA)

Keywords

• Bakery manufacturing
• Private label products
• Food production
• Agri-industrial manufacturing
• Cereal products

Headquarters

HQ city

Joué-lès-Tours, Centre-Val de Loire

HQ country

France

HQ region

Europe

Offices9 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Infrastructure

Revenue model

1. Private label food manufacturing: Manufactures 4,000 private-label food and consumer product references sold exclusively through Intermarché and Netto retail chains. Revenue generated from B2B/B2C sales within the integrated Groupement Les Mousquetaires model.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Le Fournil du Val de Loire is a bakery manufacturing production site of Agromousquetaires, the industrial division of Groupement Les Mousquetaires. Located in Joué-lès-Tours (Centre-Val de Loire), it manufactures bread and bakery products as part of the Pôlé Végétal division. The site produces private-label bakery items for exclusive distribution through the Intermarché and Netto retail chains operated by Groupement Les Mousquetaires.

Product overview

Agromousquetaires operates as the industrial pole of Groupement Les Mousquetaires, functioning as France's first private label manufacturer with 54 production units and 16 logistics bases. The company produces over 4,000 store brand product references across five performance divisions: Bœuf (beef processing), Porc (pork/charcuterie), Mer (seafood), Saveurs (dairy, ice cream, beverages, hygiene products including Celluloses de Brocéliande - the #1 French baby diaper producer), and Végétal (prepared dishes, bakery, cereals). The portfolio includes brands such as Top Budget, Saint Eloi, Pommette, Paturages, Jean Rozé, and Capitaine Cook. Products are sold exclusively through Intermarché and Netto retail chains with 100% French manufacturing. Le Fournil du Val de Loire represents one of the vegetable/bakery production sites within this integrated manufacturing network.

Differentiator

Problem solved

Functional benefit

Brands

• Top Budget: Budget/Value private label brand
• Saint Eloi
• Pommette
• Pommette
• Paturages
• Paturages
• Paquito
• Odyssé
• Netto
• Monique Ranou
• Jean Rozé
• Jean Rozé
• Itinéraire des Saveurs
• Chabrior
• Capitaine Cook
• Adélie
• Capitaine Houat
• Capitaine Houat
• Les Éleveurs vous disent MERCI!
• Expert Club
• Filet Bleu
• Kerlys
• Solarys
• Les Délices du Valplessis

Products and services

• Le Fournil du Val de Loire Bakery Products Bakery and bread products manufactured at the Joué-lès-Tours facility within Agromousquetaires' Pôlé Végétal (Plant) division. Products are produced under private-label brands for sale exclusively through Intermarché and Netto retail chains. Part of a network of 12 production sites in the plant-based division covering bakery, biscuits, dried legumes, prepared dishes, canned vegetables, and fruit processing.
• Mills and Flour Products (Les Moulins de Saint Preuil, Les Moulins de Saint Armel, Moulin de la Chaume, Les Moulins de Saint Aubert, Moulin de la Marche) Flour milling operations supplying raw materials for bakery and cereal products manufactured across the Agromousquetaires network, including bakeries such as Le Fournil du Val de Loire.
• Pôlé Végétal (Plant Division) Products Cereal and plant-based products including bakery items, biscuits, dried legumes, prepared dishes, canned vegetables, and fruit processing. Le Fournil du Val de Loire is one of 12 production sites in this division.

Quantifiable outcome

• 100% Made in France production
• +3 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• France Travail BretagnecoreStrategic or Co-development Partner · 10 October 2024Three-year partnership convention signed October 10, 2024 at Celluloses de Brocéliande site in Ploërmel (56). Aims to support local employment in Brittany and respond to growing recruitment needs, especially for in-demand jobs. Involves 37 France Travail Brittany agencies working with Agromousquetaires industrial sites. Key actions include mobilizing France Travail services for recruitment teams, promoting professions, strengthening inclusive hiring for people distant from employment, organizing annual innovative recruitment events, using 'Stade vers l'Emploi' sports-based recruitment, testing Simulation Recruitment Method (MRS), and proposing customized training.

Scale indicators14 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• St Michel Biscuits: French family-owned bakery/biscuit manufacturer producing cookies, madeleines and viennoiserie for private-label and own brands. Comparable commercial bakery business serving French retail with similar product categories to Agromousquetaires' Végétal/pole bakery.
• Brioche Pasquier: Major French industrial bakery manufacturer producing brioche, viennoiserie and bakery products for retail private-label and branded channels. Directly comparable to Le Fournil du Val de Loire as a French industrial bakery serving retailer brands at scale.
• Harrys (Barilla Group): Leading French industrial bread and viennoiserie brand (part of Barilla), producing packaged bakery products including pre-sliced breads and buns. Highly comparable to Le Fournil du Val de Loire as a major French commercial bakery producer.
• Jacquet Panification: French industrial bakery manufacturer producing breads, burger buns, and viennoiserie under the Jacquet brand and private-label. Most direct overlap with Le Fournil du Val de Loire's bread and bakery product manufacturing.
• Bridor (Le Duff Group): French premium bakery manufacturer producing viennoiserie, breads, and pastries for retail and foodservice worldwide. Comparable industrial bakery model serving retailer private-label programs with similar product range.

Broad incumbents

• Cooperl: French agricultural cooperative and major pork/charcuterie processor producing private-label and branded meat products. Comparable integrated farm-to-retail French meat manufacturer with Agromousquetaires' Porc pole.
• Agrial: French agricultural cooperative with food manufacturing operations covering dairy, meat, beverages, and produce for retail private-label. Comparable multi-category French cooperative model with similar agricultural partner integration and private-label distribution.
• Fleury Michon: Major French prepared-meals and charcuterie manufacturer supplying retail private-label and branded products. Comparable as a French private-label food manufacturer with similar retail-buyer dynamics and integrated supply chain, though focused on protein rather than bakery.
• Bonduelle: Major French/European vegetable and ready-meal manufacturer with strong private-label presence. Comparable large-scale French private-label food manufacturer covering multiple categories including plant-based overlaps with Agromousquetaires' Végétal pole.
• Bigard: France's largest meat processor, supplying retailers and foodservice with branded and private-label meat products. Comparable as a leading French private-label manufacturer with similar retail concentration and integrated supply chain model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/playlist?list=PLWaQM_xIdcR7vs8x6eVK1s-RrA_3kR1ss
• LinkedInlinkedin.com/company/le-fournil-du-val-de-loire

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries43 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Le Fournil du Val de Loire - AGROMOUSQUETAIRES