Red Apple International
Red Apple International is a private Italian integrated communication agency founded in 1993 in Como, serving mid-to-large B2B enterprises across industrial, medical, food, and consumer sectors with branding, digital, trade show, and photo/video services across four continents.
- Company typePrivate
- Founded1993
- HeadquartersGrandate, Italy
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Red Apple International does
Red Apple International S.r.l. is a privately held, full-service communication agency founded in 1993 and headquartered in Grandate, Como, Italy, operating under the self-positioning of "brand specialists." With approximately 16 employees and a reported throughput of 700+ commissions per year, the firm delivers integrated multichannel communication organized around four service modules: Offline Communication (naming, logo, brand identity, corporate identity, catalogs, press office, advertising, POP/packaging, print), Online Communication (web design and development, SEO/SEM, email marketing/DEM, digital marketing, social content, landing pages, web advertising), Expo/Events (booth design and setup, trade show communications, corporate events, family days, custom installations, showrooms, branded gadgets), and Photo/Video (photo shooting, industrial and food photography, corporate video, product video, video teasers, photo render design). The agency's core methodology, "Comunicazione Integrata," coordinates these modules into a coherent cross-channel strategy for clients, with the company's recent packaging of an "Expo/Events Spotlight" 40-day service and the 2026 launch of a RED STORE Printing Solutions division indicating an effort to productize previously bespoke work.
The client base is concentrated in Italian mid-to-large enterprises across industrial machinery, medical devices, food processing, water utility, sports, retail apparel, and trade associations, with named engagements including Voden Medical, Safety S.p.A., Adelio Lattuada, The North Face, Uvet Group, Italcarrelli, Fratelli Pagani, Hi-Tech Engineering, Pallacanestro Cantù, Como Acqua, and Belfortglass. The agency reports client retention approaching 90% and relationships exceeding 20 years in some cases, supported by named-account testimonials, case-study portfolio assets, and an international fair network enabling booth delivery across four continents (including Asia, the Middle East, and the United States). GTM is exclusively direct consultative sales led by the founder-CEO, with no self-serve, marketplace, or reseller channels and no public pricing or tiered plans; engagements are quoted per project or on multi-year retainer.
Revenue is not publicly disclosed; the entity is registered as an Italian società a responsabilità limitata with €40,000 share capital, no disclosed institutional investors, no parent company, and no M&A activity. Membership in Confindustria Como (the local industrial federation) and a 2024 "Best Stand Design" award at Cosmofarma (for client Voden Medical) provide third-party credibility signals. Marketing channels combine owned (website, RedLab blog, REDJOURNAL newsletter), paid (Google Ads, Meta Ads), organic social (LinkedIn, Instagram, Facebook), and earned (press office) media, alongside active participation in industry events such as the XXI Giornata dell'Economia Lariana. There are no AI/ML product capabilities, patents, integrations, API offerings, or mobile applications in evidence.
Red Apple International firmographics
Firmographics- Name
- Red Apple International
- Legal name
- Red Apple International srl
- Website
- https://red-apple.it
- Company type
- Private
- Founded year
- 1993
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Red Apple International is a private Italian integrated communication agency founded in 1993 in Como, serving mid-to-large B2B enterprises across industrial, medical, food, and consumer sectors with branding, digital, trade show, and photo/video services across four continents.
- Ownership category
- akta.pro rank
Red Apple International industry classification
Industry- Product category
- Integrated Marketing & Advertising Services
- NAICS
- Indoor and Outdoor Display Advertising (541850)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- Trade Show & Exhibition Marketing (Booth Design/Build) (MPAAAGAC)
- akta.pro secondary industry
- Exhibitions, Trade Shows & Booth Management (HSACADAH)
Keywords
Where Red Apple International is headquartered
LocationHeadquarters
- HQ city
- Grandate
- HQ country
- Italy
- HQ region
- Europe
Offices1 record
Markets served
Red Apple International business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Professional Services & Consulting: Red Apple International generates revenue through project-based professional services spanning brand identity, corporate identity, web design and development, digital marketing, trade show booth design and setup, event management, photography, video production, copywriting, and press office services. Services are billed per project or retainer, with a stated volume of over 700 commissions executed per year.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom project-based pricing — no tiered plans publicly disclosed. |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels7 records
Red Apple International product offering
Product offeringCore offering
Red Apple International is an integrated multichannel communication agency delivering brand identity, corporate identity, press office, print, advertising, POP & packaging (offline); web design, SEO/SEM, email/DEM, digital marketing, social media (online); trade show booth design, booth build-out, event management (expo/events); and product photography, industrial reportage, corporate video, photorealistic 3D rendering (photo/video). Services are sold per project or retainer to Italian B2B clients, with the firm executing over 700 commissions per year and operating under a single integrated cross-channel methodology.
Product overview
Red Apple International is a full-service communication agency established in 1993, operating as a single integrated platform that combines four core service modules: Offline Communication Services (naming, logo design, copywriting, brand identity, corporate identity, catalogs, press office, advertising, POP/packaging, print), Online Communication Services (web design, website development, SEO/SEM, email marketing, digital marketing, social media), Expo Events Services (booth design, setup, trade show management, corporate events), and Photo & Video Services (product photography, corporate video, render). The agency also offers specialized packages like Expo/Events Spotlight (40-day event communication package) and Photo Render Design (advanced 3D visualization). Recently launched RED STORE Printing Solutions as a new division for printing services. The integrated approach combines these services within a unified communication strategy.
Differentiator
Problem solved
Functional benefit
Products and services
- Comunicazione Integrata (Integrated Communication) The agency's flagship integrated multichannel communication service that combines offline, online, expo/events, and photo/video services into a coherent cross-channel brand strategy for B2B clients. Services can be delivered individually or in synergy.
- Offline Communication Services Traditional communication services including naming and logo design, copywriting, brand identity, corporate identity, company profiles, product catalogs, brochures, press office, advertising, POP and packaging, and print for B2B clients.
- Online Communication Services Digital communication services including web design and development, hosting, SEO/SEM, DEM and newsletter campaigns, digital marketing, social contents, PPT presentations, web advertising, and landing pages for B2B clients.
- Expo Events Services Trade show and event services including booth design, booth setup, booth communication, trade fair events, corporate events, family days, creative contract installations, showrooms, and customized gadgets for exhibiting B2B clients.
- Photo & Video Services Visual content production including photo shooting, industrial reportage, still life and food photography, video shooting, corporate videos, product videos, video teasers, and 3D rendering for B2B communication needs.
- Social Media Marketing Strategic social media marketing service including content creation, platform management, influencer campaigns, community building, and social commerce integration for B2B brands.
- Digital Advertising (Google Ads & Meta Ads) Pay-per-click advertising management service across Google Ads and Meta Ads platforms, including campaign strategy, audience targeting, and ROI optimization for B2B clients.
- Newsletter & DEM Campaigns Email marketing service including newsletter strategy, direct email marketing (DEM) campaigns, subscriber management, and GDPR-compliant database handling for B2B brands.
- Expo/Events Spotlight A 40-day multichannel event communication package covering pre-event social posts and LinkedIn activity, real-time event coverage, post-event follow-up, newsletters, and branded email signatures for exhibitors.
- Photo Render Design Advanced 3D rendering service combining technical precision with artistic aesthetics to produce photorealistic product visualization, design rendering, and creative composition for e-commerce, catalogs, and digital marketing.
- Video Corporate & Visual Storytelling Full-cycle corporate video production with a visual storytelling approach, covering concept, storyboard, professional filming using cinema cameras and drones, post-production editing, color correction, sound design, and multilingual voice-overs for B2B clients.
- Product Photography Professional product photography service emphasizing plasticity, lighting, and perspectives to enhance visual appeal of products for catalogs, e-commerce, and marketing materials.
- Press Office Services Strategic media relations service including press release writing, press conferences, media events, exclusive interviews, multimedia content creation, media monitoring, and crisis management for B2B clients.
- Depliant & Cataloghi (Brochures & Catalogs) Design and print production service for brochures, catalogs, and other printed marketing materials, including sustainable material options and professional finishing for B2B clients.
- RED STORE Printing Solutions A new printing solutions division of Red Apple International offering professional, high-quality printing services for marketing and communication materials.
Quantifiable outcome
- Client retention rate approaching 90%, with some clients having collaborated for over 20 years.
- +2 more outcomes
Companies that use Red Apple International
Customer profileNamed customers11 records
Segments2 records
Ideal customer profiles2 records
Red Apple International technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Red Apple International partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- Confindustria ComocoreOfficial Member of Confindustria Como — the local employers' federation and industrial association. This membership signals the agency's standing within the Italian business community and provides access to a network of industrial enterprises that may be prospective clients or collaborative partners.
- Pallacanestro Cantù S.p.A.minorOfficial Sponsor of Pallacanestro Cantù — a professional basketball club based in Cantù, Italy. This sponsorship supports the local sports community while providing brand visibility through sports marketing channels.
- International Fair NetworkcoreRed Apple maintains a network of international partners for the execution of trade show stands and booth installations in Asia, the Middle East, and the United States. This network enables the agency to support Italian clients expanding into international markets with locally managed exhibition presence.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
Red Apple International competitors and assessment
Company assessmentBroad incumbents
- Gruppo Roncaglia: Long-established Italian independent integrated communications group offering branding, events, digital, and PR. Comparable full-service positioning to Red Apple but larger in scale and broader in geographic reach within Italy.
- Serviceplan Italia: Italian arm of the large Serviceplan Group, a multinational integrated agency. Competes for Italian B2B branding and integrated-communication budgets with broader geographic reach and significantly larger scale than Red Apple.
- DDB Italia: Italian office of global advertising network DDB (Omnicom). Operates as a broad full-service advertising and integrated communications agency competing for larger enterprise brand mandates in Italy.
Others
- MailUp (Now Growens): Italian email marketing automation platform and listed partner of Red Apple. Adjacent ecosystem participant — Red Apple uses/recommends MailUp for DEM and newsletter execution, indicating shared client overlap in email marketing services.
- Komunica: Swiss web agency listed as a 'web agency partner' of Red Apple. Sister/sister-adjacent agency providing complementary web development services — adjacent participant in the same professional network.
Direct peers
- Different Communication: Italian full-service communication agency offering integrated branding, digital, and event services. Comparable in size and integrated-agency positioning to Red Apple International, competing for similar Italian B2B mid-market clients.
- Akira Comunicazione: Italy-based integrated marketing and communication agency providing branding, digital, events, and content services to B2B clients. Direct competitor in the same Italian integrated-communication niche.
- STS Communication Group: Specialized trade show, events, and experiential marketing agency with strong presence in Europe. Direct peer for Red Apple's Expo/Events pillar, particularly for clients exhibiting at international fairs.
- Tita Srl: Italy-based B2B marketing and communication agency serving industrial and manufacturing clients with integrated branding, digital, and trade show services — directly comparable to Red Apple's mid-market B2B manufacturing clientele.
- Frei Agency: Italian agency specialized in trade show booth design and exhibition communication. Closest direct competitor to Red Apple's expo/events/exhibition design specialization within Italy.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Red Apple International social profiles
Digital presenceRed Apple International financial estimates
Financial estimateRevenue estimate
Valuation estimate
Red Apple International leadership team
Management profileNumber of profiles
Profiles1 record
Red Apple International funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Red Apple International M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Red Apple International
What does Red Apple International do?
Red Apple International is an integrated multichannel communication agency delivering brand identity, corporate identity, press office, print, advertising, POP & packaging (offline); web design, SEO/SEM, email/DEM, digital marketing, social media (online); trade show booth design, booth build-out, event management (expo/events); and product photography, industrial reportage, corporate video, photorealistic 3D rendering (photo/video). Services are sold per project or retainer to Italian B2B clients, with the firm executing over 700 commissions per year and operating under a single integrated cross-channel methodology.
Is Red Apple International a public or private company?
Red Apple International is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Red Apple International founded?
Red Apple International was founded in 1993. It employs 11 to 50 people.
Where is Red Apple International based?
Red Apple International is headquartered in Grandate, Italy, in the Europe region.
How does Red Apple International make money?
One revenue line is on record: professional Services & Consulting.
Who are Red Apple International's main competitors?
Broad incumbents on record are Gruppo Roncaglia, Serviceplan Italia and DDB Italia. Others are MailUp (Now Growens) and Komunica. Direct peers are Different Communication, Akira Comunicazione, STS Communication Group, Tita Srl and Frei Agency.
Does Red Apple International have an API?
No public API is recorded for Red Apple International.
What industry is Red Apple International in?
Red Apple International's product category is Integrated Marketing & Advertising Services. Its primary akta.pro industry code is MPAAAGAC, Trade Show & Exhibition Marketing (Booth Design/Build), with a secondary code of HSACADAH, Exhibitions, Trade Shows & Booth Management. Its NAICS code is 541850 and its SIC code is 7311.