Red Run Golf Club

What Red Run Golf Club does

Red Run Golf Club is a private, member-owned country club founded in 1914 on former farmland in Royal Oak, Michigan, a northern suburb of Detroit. Its core offering is the Willie Park Jr.-designed 18-hole championship golf course, maintained to PGA Tour-level standards by Golf Course Superintendent Rob Steger, supplemented by TrackMan 4 Golf Radar and V1 video analysis for PGA-led instruction, a youth caddie program of 125-150 caddies annually, and a TrackMan-powered indoor driving range for off-season practice. Beyond golf, the club operates an Olympic-size swimming pool with a competitive swim team, four outdoor tennis courts under Head Tennis Professional Jim Slaughter, a 16-machine fitness center, on-site bowling leagues, and five distinct dining venues (Mixed Grill, Clubroom, Pub 1914, Park's Place poolside, Ladies' Veranda), plus a full-service golf shop offering apparel, fittings, and bag storage.

The club generates revenue through a tiered, capped membership model (Stock, Intermediate for ages 21-34, Junior under 35, and House non-golf), supplemented by member-sponsored weddings and private events (room capacities from 10 to 500), corporate golf outings, food and beverage sales, and golf shop merchandise. Pricing is not publicly disclosed and prospective members engage directly with Membership Director Tina Famie. The sales-led go-to-market emphasizes multi-generational family belonging, with membership covering spouse and unmarried children under 23, and the club caps membership specifically to preserve tee-time availability and enforce a four-hour pace of play.

Red Run is governed by a Board of Directors (President Daniel Taylor) with operational leadership from GM/COO Joseph Marini, Controller Jim DeMasse, Executive Chef Ron Letwinski, F&B Director Cedric Dowery, Communications Director Cheryl Selph, and Events Director Jessica Parker. The club has no external parent, no disclosed funding rounds, and operates as an independent private entity. Long-standing strategic alliances include a Western Golf Association partnership since 1952 that has produced 98 Evans Scholars and two WGA Chairmen from the membership, plus the multi-club Eagles for Children charity partnership. The club is recognized as one of the Midwest's premier private clubs, rated "Best in Detroit" by Hour Magazine, and historically hosted the PGA Tour's Motor City Open (1950-51) and Western Open (1958).

Name

Red Run Golf Club

Legal name

Red Run Golf Club

Website

https://redrungolfclub.com

Company type

Private

Founded year

1914

Operating status

Operating

Headcount range

101–250 employees

Short description

Red Run Golf Club is a 110-year-old private country club in Royal Oak, Michigan, offering championship golf, dining, swimming, tennis, fitness, and event hosting to member families through a capped, tiered membership model.

Ownership category

akta.pro rank

Product category

Private Golf Club & Country Club Services

NAICS

Golf Courses and Country Clubs (713910)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Golf Courses & Golf Facilities (MPAKAEAD)

akta.pro secondary industries

Golf Clubs & Tournament-Host Clubs (Professional/Elite Golf Clubs) (MPAKABAE), Golf Equipment, Apparel & Pro Shop Retail (CRAMABAG)

Keywords

• Private golf club
• Country club membership
• Championship golf course
• Golf instruction services
• Event hosting venue

Headquarters

HQ city

Royal Oak

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Club Membership Dues: Annual and recurring membership fees for Stock, Intermediate, Junior, and House membership categories providing access to golf, dining, swimming, tennis, fitness and social facilities
2. Event Hosting & Catering: Revenue from hosting weddings, private events, corporate golf outings, and social gatherings with full banquet services including breakfast, lunch and dinner
3. Food & Beverage: Multiple dining venues including Mixed Grill, Clubroom, Pub 1914, Park's Place poolside dining, and snack bar generating food and beverage sales
4. Golf Shop Merchandise: Sales of golf apparel, equipment, gifts, and personalized merchandise for men, women and children

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Red Run Golf Club operates a private, member-owned 18-hole championship golf course designed by Willie Park Jr. in 1914, complemented by multiple dining venues, an Olympic-size swimming pool, tennis courts, a fitness center with TrackMan indoor simulator, bowling leagues, and a youth caddie program. Revenue is generated primarily through tiered membership dues (Stock, Intermediate, Junior, House), supplemented by food and beverage sales, golf shop merchandise, and event hosting for weddings and private golf outings.

Product overview

Red Run Golf Club is a private country club offering a coordinated suite of golf and lifestyle amenities. Its core offering is the Willie Park, Jr. 18-hole championship golf course (est. 1914), supported by PGA instruction, a full-service golf shop, caddie program, and TrackMan-powered indoor practice areas. Beyond golf, the club operates Olympic-size swimming facilities, four outdoor tennis courts, a fitness center, bowling leagues, and multiple dining venues (Mixed Grill Room, Clubroom, Pub 1914, Park's Place, Ladies' Veranda). Event hosting spans weddings, private golf outings, and social celebrations. Membership programs (Stock, Intermediate, Junior, House) provide tiered access across all facilities. The club is built on the MembersFirst private golf club website platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Willie Park, Jr. 18-Hole Golf Course An 18-hole championship golf course designed by Tom Bendelow and Willie Park, Jr. in 1914, maintained to PGA Tour-level standards and known for combining challenge with playability. Hosts the second oldest invitational in Michigan and has held PGA Tour events including the Motor City Open and Western Open.
• PGA Golf Instruction

Quantifiable outcome

• 18-hole rounds completed in 4 hours or less through premium pace-of-play focus
• +2 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• Western Golf Association / Evans Scholars FoundationcoreStrategic or Co-development Partner · 1 January 1952Long-standing partnership since 1952 providing four-year Evans Scholarships ($120,000 value) to Red Run caddies for tuition and housing at Michigan State or University of Michigan. 98 caddies awarded scholarships to date. Two Red Run members elected WGA Chairman (Bob McMasters 1996-97, David Robinson 2016-17). Club donated $126,125 in 2025.
• Eagles for ChildrencoreStrategic or Co-development PartnerNonprofit organization supporting local children's charities through partnership with private golf clubs. Each member eagle is tracked and billed monthly. Raised $9.5+ million over 15 years including nearly $1 million from 19 clubs in past year. Red Run raised $176,233 in 2025 through this program.
• Women's Western Golf FoundationminorOthersCharitable golf foundation. Red Run donated $5,170 in 2025.
• Michigan PGA Section - Team Sefridge Family Relief FundminorOthersFamily relief fund through Michigan Section PGA. Red Run donated $3,425 in 2025. Co-founded by Red Run's Wally Sierakowski.
• Michigan Turf GrassminorOthersMichigan turf grass industry association. Red Run donated $4,660 in 2025.
• RR Red Apple Employee ScholarshipminorOthersRed Run's own employee scholarship program. Donated $4,065 in 2025.
• Camp CaseyminorOthersChildren's charity serving disadvantaged youth, mentioned among Red Run philanthropy recipients.
• Children's Leukemia Foundation of MichiganminorOthersMichigan children's leukemia foundation mentioned among Red Run philanthropy recipients with letter of gratitude on file.

Scale indicators7 records

Recent moves3 records

Expansion highlights6 records

Direct peers

• TPC Michigan: Premier private 18-hole course in Dearborn, Michigan, operated under the Tournament Players Club brand. Comparable high-end private course in metro Detroit targeting similar affluent members and corporate outings.
• Country Club of Jackson: Michigan private country club where Red Run's Head Golf Professional previously served. Comparable Michigan private club with golf, F&B, and member programming; relevant for benchmarking PGA staff and member operations.
• Plum Hollow Country Club: Private member-owned country club in Southfield, Michigan, offering golf, tennis, swimming, and dining. Directly competing Detroit-area club with a similar full-amenity private club model.
• Oakland Hills Country Club: Premier private golf club located in Bloomfield Hills, Michigan, hosting major championships including U.S. Opens and PGA Tours. Directly comparable as a century-old, metro-Detroit private club competing for the same affluent family member pool.
• Indianwood Golf & Country Club: Private 36-hole club in Lake Orion, Michigan, north of Detroit, offering member-based golf and dining. Comparable legacy private golf club serving a similar Detroit-area member demographic.
• Wabeek Country Club: Private member-owned country club in Bloomfield Hills, Michigan, with golf, tennis, pool, and dining. Comparable Detroit metro private club competing for same member households.
• Birmingham Country Club: Historic private country club in Birmingham, Michigan, offering golf, dining, pool, and social amenities. Comparable member-owned, family-oriented private club competing in the same metro-Detroit market as Red Run.
• Bloomfield Hills Country Club: Long-standing private club in Bloomfield Hills, Michigan, offering championship golf and country club amenities. Directly competes with Red Run for members from Detroit's northern affluent suburbs.
• Detroit Golf Club: Historic downtown Detroit private club with two 18-hole courses, host of PGA Tour Champions events. Comparable Michigan private club with significant tournament-hosting heritage and member-owned structure.

Broad incumbents

• Invited (formerly ClubCorp): Largest operator of private golf and country clubs in the United States, managing hundreds of member-based clubs. Comparable as a competing private-club business model at scale, though serving multiple geographies and including non-golf clubs.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/RedRunTurf
• Facebookfacebook.com/RedRunGC
• Instagraminstagram.com/redrungc
• LinkedInlinkedin.com/company/red-run-golf-club

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Red Run Golf Club