Reggaeton Beach Festival
Reggaeton Beach Festival is a Spanish reggaeton music festival brand founded in 2019, operating a multi-city circuit across seven Spanish cities with ticket sales, VIP upgrades, and a proprietary RFID cashless wristband (Tokens RBF) on-site payment system.
- Company typePrivate
- Founded2019
- HeadquartersBadalona, Spain
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Reggaeton Beach Festival does
Reggaeton Beach Festival is a Spanish reggaeton-focused music festival brand operating a multi-city circuit across seven Spanish locations: Tenerife, Barcelona, Alicante, Santander, Mallorca, Madrid, and Nigrán. The company was founded in 2019 and is operated by parent entity Cyclop 2014 SL, with city-level SL and SLU subsidiaries isolating per-market P&L. Its core product is the festival experience itself, sold primarily via two ticket formats — Abonos (season/multi-edition passes) and Entradas Flexibles (single-day entries) — distributed through the proprietary website, the partner platform Enterticket.es, and on-site box offices, with optional VIP upgrades layered on top.
The business extends beyond ticket revenue through the Tokens RBF closed-loop cashless payment system, built on RFID wristbands that attendees recharge in increments of €10 to €300 at a unit price of €0.66 per token, capturing on-site ancillary spend (food, beverage, merchandise). The brand portfolio has been broadened beyond the flagship festival into adjacent sub-brands — Puro Perreo, Travieso, and RBF Travel — targeting differentiated audience segments and a travel vertical. Anchor venue partnerships (notably Shōko Barcelona and Shōko Madrid) host flagship editions, and the company maintains a direct social presence across Instagram, TikTok, Facebook, YouTube, Spotify, and Telegram to drive a D2C audience funnel.
No revenue, attendance, headcount, funding, or management figures are disclosed in the available source material. The company's revenue model combines ticket sales, VIP upcharges, and token-based on-site monetization, with risk concentrated in venue partner availability (Shōko for the flagship Madrid/Barcelona editions) and ticketing-distribution dependence on Enterticket.es.
Reggaeton Beach Festival firmographics
Firmographics- Name
- Reggaeton Beach Festival
- Legal name
- Cyclop 2014 SL
- Website
- https://reggaetonbeachfestival.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Reggaeton Beach Festival is a Spanish reggaeton music festival brand founded in 2019, operating a multi-city circuit across seven Spanish cities with ticket sales, VIP upgrades, and a proprietary RFID cashless wristband (Tokens RBF) on-site payment system.
- Ownership category
- akta.pro rank
Reggaeton Beach Festival industry classification
Industry- Product category
- Live Music Festivals
- NAICS
- Promoters of Performing Arts, Sports, and Similar Events without Facilities (711320)
- SIC
- Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Music Festival Organizers & Promoters (MPAGAAAB)
- akta.pro secondary industries
- Festival & Event Producers/Organizers (MPAIAFAC), Nightclubs & Dance Clubs (THAFAEAC)
Keywords
Where Reggaeton Beach Festival is headquartered
LocationHeadquarters
- HQ city
- Badalona
- HQ country
- Spain
- HQ region
- Europe
Offices2 records
Markets served
Reggaeton Beach Festival business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Marketing or Sales, Personnel, Technology or R&D, Infrastructure
Revenue model
- Ticket Sales: Sale of tickets and season passes (abonos) for festival entry across multiple Spanish cities including Tenerife, Barcelona, Alicante, Santander, Mallorca, Madrid, and Nigrán.
- Tokens RBF (Cashless System): Sale of Tokens RBF loaded onto wristbands for purchasing food, beverages, and merchandise within the festival venue. Tokens are sold at €0.66 each with minimum purchase of €10 (15 tokens). Promotional offers include bonus tokens on recharges.
- VIP Upgrades and Add-ons: Sale of VIP zone access (only for 18+), additional complements and upgrades purchasable at ticket checkout or via post-purchase email link.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Token RBF Unit |
| Unit Pricing | Pay-as-you-go | Token RBF Promotional Bundle - €30 |
| Unit Pricing | Pay-as-you-go | Token RBF Promotional Bundle - €50 |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels8 records
Reggaeton Beach Festival product offering
Product offeringCore offering
Reggaeton Beach Festival organizes reggaeton and urban music beach festivals across 7 Spanish cities (Tenerife, Barcelona, Alicante, Santander, Mallorca, Madrid, and Nigrán). The company sells individual tickets (Entradas Flexibles), season passes (Abonos), and operates a proprietary cashless payment system called Tokens RBF loaded onto RFID wristbands for food, beverage, and merchandise purchases on site. It also runs branded event sub-series such as Puro Perreo and Travieso at partner venues.
Product overview
Reggaeton Beach Festival is a reggaeton and urban music festival that operates across multiple Spanish cities (Tenerife, Barcelona, Alicante, Santander, Mallorca, Madrid, and Nigrán) under regional subsidiary entities. The core product is the festival event itself, supplemented by sub-brands like Puro Perreo and Travieso. Additional offerings include RBF Travel (travel services), RBF Venue (venue information), Prevalidaciones (pre-registration), and Line Up (artist schedules). The festival uses a proprietary cashless payment system called Tokens RBF, loaded onto a Pulsera Cashless wristband for purchases within venues. Ticket options include Abonos (multi-day passes) and Entradas Flexibles (single-day tickets).
Differentiator
Problem solved
Functional benefit
Brands
- Puro Perreo: Event series/night under the RBF brand featuring reggaeton music performances.
- RBF Travel
Products and services
- Reggaeton Beach Festival (Multi-City Beach Festival) A reggaeton and urban music beach festival held across multiple Spanish cities (Tenerife, Barcelona, Alicante, Santander, Mallorca, Madrid, Nigrán), featuring live performances by reggaeton artists. Sold to individual consumers as single-day tickets (Entradas Flexibles) or multi-day season passes (Abonos).
- Puro Perreo (Branded Event Series)
Quantifiable outcome
- Tokens RBF valid for two days withAbonos (season passes) or single day with individual tickets
- +1 more outcomes
Companies that use Reggaeton Beach Festival
Customer profileSegments1 record
Ideal customer profiles1 record
Reggaeton Beach Festival technology and API
TechnologyAPI detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Reggaeton Beach Festival partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core.
- Cyclop 2014 SLcoreParent company and primary organizer of Reggaeton Beach Festival events, particularly for Tenerife edition. Cyclop 2014 SL (CIF: B66255233) is based at Plaza del Vapor 18 B, 08915 Badalona, Barcelona.
- RBF NORTE 2020 SLUcoreSubsidiary entity organizing RBF events in the northern region of Spain (Nigrán/Galicia). CIF: B67589507. Address: Plaza Vapor 18B, Badalona, Barcelona.
- RBF MADRID 2020 SLUcoreSubsidiary entity organizing RBF Madrid events. CIF: B67589523. Address: Plaza Vapor 18B, Badalona, Barcelona.
- RBF MALLORCA 2020 SLUcoreSubsidiary entity organizing RBF Mallorca events. CIF: B67589549. Address: CL de Can Vidal 5, Entresuelo, 07300 Inca, Illes Balears.
- RBF BARCELONA 2020 SLUcoreSubsidiary entity organizing RBF Barcelona events. CIF: B67564476. Address: Plaza Vapor 18B, Badalona, Barcelona.
- RBF VALENCIA 2024 SLcoreSubsidiary entity organizing RBF Valencia/Alicante events. CIF: B75290908. Address: Plaza Vapor 18B, Badalona, Barcelona.
- RBF SANTANDER 2024 SLcoreSubsidiary entity organizing RBF Santander events. CIF: B75291138. Address: Plaza Vapor 18B, Badalona, Barcelona.
- Shōko BarcelonacoreEvent venue partner for RBF Barcelona events, hosting performances including Puro Perreo nights and various reggaeton artist events.
- Shōko MadridcoreEvent venue partner for RBF Madrid events, hosting performances including La Residencia Sundays and J Alvarez events.
- Enterticket.escoreOfficial authorized ticket reseller for Reggaeton Beach Festival. One of only three official sales channels alongside the official website and loyalty pre-sale program.
Scale indicators2 records
Recent moves6 records
Expansion highlights4 records
Reggaeton Beach Festival competitors and assessment
Company assessmentDirect peers
- Primavera Sound: Iconic Barcelona-based music festival with international draw. Comparable to RBF as a Spanish multi-day ticketed festival operator competing for Spanish summer audience share, with broader genre coverage.
- Festival Internacional de Benidorm (FIB): Long-running Spanish coastal music festival. Comparable to RBF as a Spanish beach/coastal festival competing for similar summer tourism-driven ticket buyers along the Spanish Mediterranean coast.
- Dreambeach Festival: Large-scale Spanish beach music festival (electronic/dance). Comparable to RBF as a multi-day beach festival brand targeting Spanish youth with ticketed events and similar operational mechanics (cashless payments, multiple stages, VIP zones).
- Vibra Urbana: Urban-Latin music festival organizer (Miami-based). Directly comparable to RBF in genre (reggaeton/Latin urban), audience (young Spanish-speaking adults), and format (multi-city, ticketed beach/large-venue events).
- Mad Cool Festival: Major Spanish music festival held in Madrid. Competes with RBF for the same Spanish festival-going audience and summer-weekend ticket spend, though at a multi-genre rock/pop scale rather than reggaeton-focused.
- Reggaeton Fest: Reggaeton/urban-music focused festival brand operating in the US and Latin America. Direct genre-peer to RBF, with identical target demographic and similar artist lineup strategy.
Emerging players
- Cardenas Marketing Network: US-based reggaeton/urban music event promoter. Comparable to RBF in genre specialization (reggaeton) and target audience, and a reference point for cross-Atlantic expansion of the urban-music festival category.
Broad incumbents
- Live Nation Spain: Spain arm of global live entertainment incumbent Live Nation. Operates large-scale concerts and festivals across Spain — overlapping audience and ticketing economics with RBF but with broader genre portfolio and superior headliner bargaining power.
- OCESA Spain: Spanish promoter and event producer (OCESA / CIE group). Comparable to RBF as a Spanish live-events operator running festivals and concerts, but at significantly larger scale and with broader genre coverage.
Others
- Enterticket: Authorized ticketing partner for RBF and a broader Spanish entertainment ticketing platform. Functionally adjacent — enabling RBF's distribution — and a useful comparison point for Spanish festival ticketing economics and channels.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Reggaeton Beach Festival social profiles
Digital presenceReggaeton Beach Festival financial estimates
Financial estimateRevenue estimate
Valuation estimate
Reggaeton Beach Festival leadership team
Management profileNumber of profiles
Reggaeton Beach Festival funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Reggaeton Beach Festival M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Reggaeton Beach Festival
What does Reggaeton Beach Festival do?
Reggaeton Beach Festival organizes reggaeton and urban music beach festivals across 7 Spanish cities (Tenerife, Barcelona, Alicante, Santander, Mallorca, Madrid, and Nigrán). The company sells individual tickets (Entradas Flexibles), season passes (Abonos), and operates a proprietary cashless payment system called Tokens RBF loaded onto RFID wristbands for food, beverage, and merchandise purchases on site. It also runs branded event sub-series such as Puro Perreo and Travieso at partner venues.
Is Reggaeton Beach Festival a public or private company?
Reggaeton Beach Festival is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Reggaeton Beach Festival founded?
Reggaeton Beach Festival was founded in 2019. It employs 11 to 50 people.
Where is Reggaeton Beach Festival based?
Reggaeton Beach Festival is headquartered in Badalona, Spain, in the Europe region.
How does Reggaeton Beach Festival make money?
Three revenue lines are on record. Ticket Sales are the primary driver. The others are tokens RBF (Cashless System) and VIP Upgrades and Add-ons.
Who are Reggaeton Beach Festival's main competitors?
Direct peers on record are Primavera Sound, Festival Internacional de Benidorm (FIB), Dreambeach Festival, Vibra Urbana, Mad Cool Festival and Reggaeton Fest. Cardenas Marketing Network is listed as an emerging player. Broad incumbents are Live Nation Spain and OCESA Spain. Enterticket is listed as an others.
Does Reggaeton Beach Festival have an API?
No public API is recorded for Reggaeton Beach Festival.
What industry is Reggaeton Beach Festival in?
Reggaeton Beach Festival's product category is Live Music Festivals. Its primary akta.pro industry code is MPAGAAAB, Music Festival Organizers & Promoters, with a secondary code of MPAIAFAC, Festival & Event Producers/Organizers. Its NAICS code is 711320 and its SIC code is 7900.