Renocar Synot, a.s. - BMW Zlín
- Company typePrivate
- Founded-
- HeadquartersZlín, Czechia
- Headcount1–10
- GTM typeB2C
- OfferingServices
Renocar Synot, a.s. - BMW Zlín firmographics
Firmographics- Name
- Renocar Synot, a.s. - BMW Zlín
- Legal name
- Renocar Synot, a.s.
- Website
- https://renocar-synot.cz
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Where Renocar Synot, a.s. - BMW Zlín is headquartered
LocationHeadquarters
- HQ city
- Zlín
- HQ country
- Czechia
- HQ region
- Europe
Offices1 record
Markets served
Renocar Synot, a.s. - BMW Zlín business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- New Vehicle Sales: Sale of new BMW vehicles including various model series (1, 2, 3, 4, 5, 7, 8, X, Z, M, i)
- Pre-owned Vehicle Sales: Sale of certified pre-owned vehicles under BMW Premium Selection program, demo vehicles, and service loaners
- Service and Maintenance: Workshop services for BMW vehicles including repairs, maintenance, BMW Proactive Customer Care
- Spare Parts Sales: Sale of BMW Original spare parts and accessories
- Financing Services: Facilitates financing through BMW Financial Services Czech Republic with 0% interest promotions
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | New BMW vehicles - various models |
| One time/ perpetual license | Pay-as-you-go | Demonstration vehicles |
| One time/ perpetual license | Pay-as-you-go | Certified pre-owned vehicles (BMW Premium Selection) |
| Unit Pricing | Pay-as-you-go | BMW Original Accessories |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Renocar Synot, a.s. - BMW Zlín product offering
Product offeringCore offering
Renocar Synot, a.s. is an authorized BMW dealer and service partner operating from Zlín, Czech Republic. The company sells new BMW vehicles across the full model lineup (Series 1–8, X, Z, M, and electric i models), certified pre-owned BMW Premium Selection vehicles, and demonstration vehicles. It also runs an authorized service workshop performing repairs, maintenance, and BMW Proactive Customer Care using genuine BMW parts, and it retails genuine BMW accessories. BMW Financial Services vehicle financing is facilitated on the premises.
Product overview
Renocar Synot, a.s. - BMW Zlín is an authorized BMW dealership and service partner in the Zlín region of Czech Republic. The company offers a comprehensive portfolio of BMW products and services centered around new and certified pre-owned vehicle sales across all BMW model series (1 through 8, X, Z, M, and i variants including electric vehicles). Supporting the vehicle sales operation, the dealership provides authorized servicing with genuine BMW parts, BMW Originální příslušenství (genuine accessories) including seasonal products, and BMW Financial Services financing options. The business operates as part of the Synot Auto group and serves as the authorized BMW dealer for the Zlínsky kraj region, with a dedicated sales team, service center, and parts department.
Differentiator
Problem solved
Functional benefit
Products and services
- New BMW Vehicles Sale of new BMW passenger vehicles across the full model lineup — Series 1 through 8, X, Z, M, and electric i series — including petrol, plug-in hybrid, and fully electric variants, in multiple body styles and configurations.
- BMW Premium Selection Certified Pre-Owned Vehicles Certified pre-owned BMW vehicles meeting manufacturer quality standards, sold with manufacturer-backed warranty, financing options, and trade-in programs. Prices range from approximately 250,000 CZK to 4,250,000 CZK depending on model, year, and mileage.
- BMW Demonstration Vehicles Approximately 25 demonstration BMW vehicles available for immediate purchase at reduced prices compared to new equivalents, typically with low mileage and full manufacturer warranty.
- Authorized BMW Service and Maintenance Authorized BMW service center providing repairs, scheduled maintenance, and BMW Proactive Customer Care, using manufacturer-approved procedures, equipment, and genuine BMW parts.
- BMW Genuine Accessories and Spare Parts Retail of genuine BMW Original accessories and seasonal products, including roof carriers (from 7,784 CZK), the BMW Advanced Car Eye 3.0 Pro dash cam (11,760 CZK), summer car care bags (1,582 CZK), and protective covers, as well as BMW Original spare parts for service work.
- BMW Financial Services Financing and Leasing Facilitation of vehicle financing and leasing through BMW Financial Services Czech Republic, including 0% interest promotional offers for selected models and business financing packages with included insurance for new and certified pre-owned BMW vehicles.
- BMW Test Drives Arranged test drives enabling prospective customers to experience BMW vehicles across all current model series before purchase.
- Limited-Edition BMW Promotional Vehicles Special limited-edition BMW models and promotional vehicle packages offered at discounted rates, such as the BMW X7 limited edition from 1,999,000 CZK excl. VAT and the BMW iX1 limited electric edition from 831,000 CZK.
Companies that use Renocar Synot, a.s. - BMW Zlín
Customer profileSegments2 records
Ideal customer profiles2 records
Renocar Synot, a.s. - BMW Zlín technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Renocar Synot, a.s. - BMW Zlín partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- BMW Česká republika s.r.o.coreRenocar Synot is an authorized BMW dealer operating under the BMW Česká republika network. The partnership involves sales of new BMW vehicles, certified pre-owned vehicles, and access to BMW Financial Services financing options. Customer data may be shared with BMW Česká republika for marketing purposes.
- BMW AGcoreParent company and brand owner. Provides vehicle supply, technical training, warranty support, genuine parts, marketing materials, and brand guidelines for authorized dealer network.
Scale indicators3 records
Recent moves5 records
Expansion highlights3 records
Renocar Synot, a.s. - BMW Zlín competitors and assessment
Company assessmentBroad incumbents
- Inchcape plc: Inchcape is a global premium automotive distributor and retailer across Asia, Europe, Africa, and the Americas, operating authorized dealer networks. It serves as a broad incumbent reference for authorized premium-auto retail economics.
- Hedin Mobility Group: Hedin Mobility Group is a large European multi-brand automotive retailer operating premium franchised dealerships across multiple countries. It is comparable as a broader incumbent running an OEM-franchised dealer network at significantly larger scale than the anchor.
Direct peers
- Auto Palace Group: Auto Palace Group is a Czech multi-brand authorized dealer operating retail showrooms and service centers across the country. It is a direct peer given its similarly authorized-dealer model, fleet and retail customer base, and Czech market footprint.
- AURES Holdings: AURES Holdings operates authorized multi-brand premium dealerships across the Czech Republic and Central Europe. It is directly comparable as a regional authorized-dealer operator running manufacturer-franchised retail, service, and parts operations on a similar scale.
- Louda Auto: Louda Auto is a long-established Czech authorized dealer group, predominantly representing Škoda alongside other brands, with multi-site retail and service operations. It is comparable as a fellow authorized Czech dealer group running manufacturer-franchised service and parts businesses.
Emerging players
- Auto1 Group: Auto1 Group is a European digital used-car platform (Autohero, Auto1.com) operating across Germany and broader Europe. It is an emerging player that bypasses traditional authorized dealers in the used-vehicle segment, representing a structural threat to dealer economics.
Regional players
- Vertu Motors plc: Vertu Motors is a UK authorized dealer group operating volume and premium-brand franchised retail and service sites. It is a regional peer offering comparable authorized premium-dealer operating metrics in a different geography.
- Pendragon plc: Pendragon was a UK-based multi-brand automotive retailer running premium franchised dealerships. It is a regional peer providing benchmark performance data on authorized-dealer economics in a mature European market.
- Lookers Limited: Lookers is a large UK authorized dealer group representing multiple premium brands across retail, service, and fleet. It serves as a regional benchmark for authorized-dealer margin structure and capital intensity in a mature market.
- Bilia AB: Bilia is a leading Swedish authorized dealer group for premium brands including BMW, Volvo, and others, with retail, service, and parts across the Nordics. It is a regionally focused peer operating an analogous authorized premium-dealer model in a different geography.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks7 records
Key highlights7 records
Customer concentration
Renocar Synot, a.s. - BMW Zlín social profiles
Digital presenceRenocar Synot, a.s. - BMW Zlín financial estimates
Financial estimateRevenue estimate
Valuation estimate
Renocar Synot, a.s. - BMW Zlín leadership team
Management profileNumber of profiles
Renocar Synot, a.s. - BMW Zlín funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Renocar Synot, a.s. - BMW Zlín M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Renocar Synot, a.s. - BMW Zlín
What does Renocar Synot, a.s. - BMW Zlín do?
Renocar Synot, a.s. is an authorized BMW dealer and service partner operating from Zlín, Czech Republic. The company sells new BMW vehicles across the full model lineup (Series 1–8, X, Z, M, and electric i models), certified pre-owned BMW Premium Selection vehicles, and demonstration vehicles. It also runs an authorized service workshop performing repairs, maintenance, and BMW Proactive Customer Care using genuine BMW parts, and it retails genuine BMW accessories. BMW Financial Services vehicle financing is facilitated on the premises.
Is Renocar Synot, a.s. - BMW Zlín a public or private company?
Renocar Synot, a.s. - BMW Zlín is a private company. It is classified as corporate owned and is currently operating.
When was Renocar Synot, a.s. - BMW Zlín founded?
Renocar Synot, a.s. - BMW Zlín was founded in -1. It employs 1 to 10 people.
Where is Renocar Synot, a.s. - BMW Zlín based?
Renocar Synot, a.s. - BMW Zlín is headquartered in Zlín, Czechia, in the Europe region.
How does Renocar Synot, a.s. - BMW Zlín make money?
Five revenue lines are on record. New Vehicle Sales are the primary driver. The others are pre-owned Vehicle Sales, service and Maintenance, spare Parts Sales and financing Services.
Who are Renocar Synot, a.s. - BMW Zlín's main competitors?
Broad incumbents on record are Inchcape plc and Hedin Mobility Group. Direct peers are Auto Palace Group, AURES Holdings and Louda Auto. Auto1 Group is listed as an emerging player. Regional players are Vertu Motors plc, Pendragon plc, Lookers Limited and Bilia AB.
Does Renocar Synot, a.s. - BMW Zlín have an API?
No public API is recorded for Renocar Synot, a.s. - BMW Zlín.