Au Toit Rouge
- Company typePrivate
- Founded2009
- HeadquartersCharlesbourg, Canada
- Headcount1–10
- GTM typeB2C
- OfferingServices
Au Toit Rouge firmographics
Firmographics- Name
- Au Toit Rouge
- Legal name
- Restaurant Au Toit Rouge
- Website
- https://restaurantautoitrouge.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Au Toit Rouge industry classification
Industry- Product category
- Restaurant Services
- NAICS
- Full-Service Restaurants (722511), Caterers (722320), Restaurants and Other Eating Places (72251)
- SIC
- Retail-Eating Places (5812), Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- All-Day Dining Restaurants (THAFACAJ)
- akta.pro secondary industry
- Full-Service Catering (Off-Premise) (HSACAGAA)
Keywords
Where Au Toit Rouge is headquartered
LocationHeadquarters
- HQ city
- Charlesbourg
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Au Toit Rouge business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales
Revenue model
- Dine-in and Takeout Food Service: Traditional restaurant revenue from serving meals on-site and for takeout. All menus are prepared on-site by a team of experienced cooks.
- Buffet Catering Services: Catering/buffet services offered since 2022 for events including private events, funerals, and conventions. Hot and cold buffet options available.
- Cold Lunch Box Sales: Pre-packaged cold lunch boxes sold for various occasions. Fresh, practical lunch boxes prepared on-site.
- Prepared Meals Sales: Pre-prepared meals sold to customers for takeout.
Go-to-market motion1 record
Distribution channels4 records
Marketing channels3 records
Au Toit Rouge product offering
Product offeringCore offering
Au Toit Rouge is a sit-down restaurant in Charlesbourg, Quebec City, founded in 2009, that serves dine-in meals, takeout, prepared meals, cold lunch boxes, and buffet/catering services to local customers. The restaurant operates with a small team of approximately 9 employees and supports online ordering in addition to on-premises service.
Product overview
Au Toit Rouge operates as a single-location restaurant offering a unified dining experience. The core offering is the restaurant's dine-in service with menus prepared on-site by experienced cooks. The portfolio includes three supplementary product lines: prepared meals (Mets préparés) and cold lunch boxes (Lunchs froids) for takeout, plus a buffet catering service launched in 2022 for events. An online ordering system complements these offerings, enabling remote ordering. All products share the common value proposition of quality cuisine at affordable prices, prepared fresh on premises.
Differentiator
Problem solved
Functional benefit
Products and services
- Dine-in Restaurant Service
- Takeout Service
- Prepared Meals
- Cold Lunch Boxes
- Buffet and Catering Service
- Online Ordering
Companies that use Au Toit Rouge
Customer profileSegments3 records
Ideal customer profiles2 records
Au Toit Rouge technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Au Toit Rouge partnerships and signals
Strategic signalScale indicators2 records
Recent moves4 records
Expansion highlights3 records
Au Toit Rouge competitors and assessment
Company assessmentBroad incumbents
- St-Hubert: Iconic Quebec-based casual dining chain (rotisserie chicken, family restaurants). Directly comparable as a Quebec full-service restaurant serving the same regional casual-dining customer via dine-in, takeout, and event catering (including funeral receptions) — the same occasions Au Toit Rouge targets.
- Pacini: Quebec-based Italian-themed casual dining chain (grill & pasta). Comparable as a Quebec family-casual full-service restaurant with sit-down dining, takeout, and group dining options that compete for the same value-driven family dining occasions.
- Swiss Chalet: Canadian casual rotisserie-dining chain. Comparable on full-service dine-in plus strong takeout/delivery and family/group occasion meals — the same value-casual dining space Au Toit Rouge plays in.
- Chez Cora / Cora's Breakfast & Lunch: Quebec-born breakfast/brunch restaurant chain. Comparable as a Quebec full-service restaurant operating across multiple locations with menu variety and strong regional brand recognition, competing for the same value-conscious family diner.
- La Cage aux Sports: Quebec sports-bar casual dining chain. Comparable as a Quebec full-service restaurant and brasserie serving families and groups with dine-in, takeout, and group/event capabilities — overlapping with Au Toit Rouge's dine-in and buffet-catering mix.
- La Belle Province: Quebec-based fast-food/quick-service chain (hot dogs, poutine, fries). Comparable as a Quebec food-service competitor occupying the value price point that Au Toit Rouge explicitly targets with its 'low prices' positioning.
- Bâton Rouge: Quebec-origin casual-dining restaurant chain (grill, ribs, seafood). Comparable as a Quebec full-service restaurant with dine-in, takeout, and event/group dining offerings competing for similar regional family and group customers.
- Scores (Rotisserie Scores): Quebec casual rotisserie restaurant chain with strong takeout and delivery. Comparable on casual full-service dining plus prepared-meals/takeout — directly adjacent to Au Toit Rouge's prepared meals and lunch box categories.
- Boston Pizza: Large Canadian casual-dining chain (pizza, pasta, sports). Comparable on full-service dine-in plus takeout/delivery and group/private-event bookings across Canada, overlapping with Au Toit Rouge on casual dine-in and off-premise meals.
Regional players
- Le Cajun: Quebec-based Cajun/seafood casual dining brand. Comparable as a full-service Quebec restaurant with dine-in and catering offerings, overlapping with Au Toit Rouge on casual dine-in and event catering occasions.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks6 records
Key highlights6 records
Customer concentration
Au Toit Rouge social profiles
Digital presenceAu Toit Rouge financial estimates
Financial estimateRevenue estimate
Valuation estimate
Au Toit Rouge leadership team
Management profileNumber of profiles
Profiles2 records
Au Toit Rouge funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Au Toit Rouge M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Au Toit Rouge
What does Au Toit Rouge do?
Au Toit Rouge is a sit-down restaurant in Charlesbourg, Quebec City, founded in 2009, that serves dine-in meals, takeout, prepared meals, cold lunch boxes, and buffet/catering services to local customers. The restaurant operates with a small team of approximately 9 employees and supports online ordering in addition to on-premises service.
Is Au Toit Rouge a public or private company?
Au Toit Rouge is a private company. It is classified as family owned and is currently operating.
When was Au Toit Rouge founded?
Au Toit Rouge was founded in 2009. It employs 1 to 10 people.
Where is Au Toit Rouge based?
Au Toit Rouge is headquartered in Charlesbourg, Canada, in the North America region.
How does Au Toit Rouge make money?
Four revenue lines are on record. Dine-in and Takeout Food Service is the primary driver. The others are buffet Catering Services, cold Lunch Box Sales and prepared Meals Sales.
Who are Au Toit Rouge's main competitors?
Broad incumbents on record are St-Hubert, Pacini, Swiss Chalet, Chez Cora / Cora's Breakfast & Lunch, La Cage aux Sports, La Belle Province, Bâton Rouge, Scores (Rotisserie Scores) and Boston Pizza. Le Cajun is listed as a regional player.
Does Au Toit Rouge have an API?
No public API is recorded for Au Toit Rouge.
What industry is Au Toit Rouge in?
Au Toit Rouge's product category is Restaurant Services. Its primary akta.pro industry code is THAFACAJ, All-Day Dining Restaurants, with a secondary code of HSACAGAA, Full-Service Catering (Off-Premise). Its NAICS code is 722511 and its SIC code is 5812.