El Cerdo

What El Cerdo does

Restaurante El Cerdo is a privately held, single-location traditional Spanish restaurant operating from C/ Andrés Piquer, 18 in Zaragoza, Spain. Its core offering centers on traditional Aragonese cuisine prepared à la brasa (grilled), with an extensive à la carte menu covering cold dishes, hot dishes, meats (including premium Wagyu Japan and aged chuletón), fish, tapas, and homemade desserts. The business complements this with a curated wine cellar (bodega) featuring denominations such as Somontano, Rioja, and Ribera del Duero, and with a portfolio of fixed-price menus — daily (€19.90), executive (€35), seasonal (€45–€65), and celebration/holiday (€55–€98) — many of which require a minimum number of diners and prior reservation.

The revenue model is exclusively on-premise dining with no delivery, takeaway, franchise, or app channels; the company operates as a direct-to-consumer restaurant with an online reservation system and an organic Facebook page as the principal digital touchpoints. Customer segments are local families and individuals seeking traditional regional food, plus corporate groups hosting business meals and celebrations. The business is founder/family-owned with 19 employees, no disclosed parent company, no institutional investors, and no M&A, funding, or leadership-change signals in the available data.

Name

El Cerdo

Legal name

Restaurante El Cerdo

Website

https://restauranteelcerdo.es

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Restaurante El Cerdo is a privately held, single-location traditional Aragonese restaurant in Zaragoza, Spain, serving local families, individuals, and corporate groups via on-premise dining, à la carte, and fixed-price menus, complemented by an extensive Spanish wine cellar.

Ownership category

akta.pro rank

Product category

Traditional Restaurant Dining

NAICS

Full-Service Restaurants (722511), Caterers (722320), Food Services and Drinking Places (722)

SIC

Retail-Eating Places (5812), Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Special Occasion & Destination Restaurants (THAFACAK)

akta.pro secondary industry

Fine Dining Restaurants (THAFACAA)

Keywords

• Traditional Spanish cuisine
• Grilled meats restaurant
• Aragonese dining
• Spanish wine cellar
• Tapas selection

Headquarters

HQ city

Zaragoza

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Supply Chain, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Restaurant dining - a la carte: Revenue from selling individual dishes and drinks from the menu. Includes cold dishes, hot dishes, meats, fish, and desserts priced individually.
2. Fixed-price menus: Revenue from set multi-course menus offered at fixed prices. Includes daily menu (€19.90), executive menu (€35), seasonal menus (€45-€65), celebration menus (€55-€65), and special holiday menus (€65-€98).
3. Special event catering: Revenue from hosting special occasions including family meals, corporate events, and celebrations such as Mother's Day, Pilar Day (October 12), and Christmas (December 25).

Pricing tiers

Distribution channels1 record

Marketing channels2 records

Core offering

El Cerdo is a traditional Aragonese restaurant in Zaragoza, Spain offering on-premise dining focused on regional cuisine including grilled meats (a la brasa), fish, and homemade desserts. The restaurant operates a multi-product dining portfolio comprising an à la carte menu, a curated tapas selection, an extensive Spanish wine cellar (bodega) featuring denominations such as Rioja, Somontano and Ribera del Duero, value-priced daily and executive menus, and fixed-price menus for special occasions such as Mother's Day, Día del Pilar, Christmas, New Year's Eve, and private celebrations.

Product overview

El Cerdo is a traditional Spanish restaurant in Zaragoza offering a multi-product dining portfolio. The core offering centers on an à la carte menu featuring premium meats (including Wagyu Japan, aged beef chuletón), fish, and regional Spanish cuisine. The restaurant provides specialty menus for occasions (Mother's Day, Christmas, New Year's Eve, celebrations) plus a value-priced Executive Menu and Daily Menu. Complementary offerings include an extensive tapas selection and a curated wine cellar (bodega) showcasing Somontano, Rioja, and other Spanish denominations. An online reservation system is also available.

Differentiator

Problem solved

Functional benefit

Products and services

• Restaurant Dining Service Traditional Aragonese restaurant offering dine-in services featuring regional cuisine, meats, fish, and local specialties at a single physical location in Zaragoza.
• À la Carte Menu Extensive traditional menu with cold dishes, hot dishes, meats, fish, and desserts including premium options such as Wagyu Japan and aged beef chuletón.
• Tapas Selection Quality tapas offerings including Camembert triangles, smoked cod, morcilla Ferrero, egg with foie, crab sticks, and various meat and cheese plates.
• Special Occasion Menus Curated fixed-price menus for special events including Mother's Day (€65), Día del Pilar (October 12), Christmas (December 25), New Year's Eve (€98), and celebration events (€55–€65).
• Executive Menu Fixed-price lunch menu available Monday to Thursday at €35 per person, including starters, main course, dessert, wine, water, and coffee. Reservation required.
• Daily Menu Value-priced daily menu available Monday to Thursday (except holidays) at €19.90 per person, IVA included.
• Wine Cellar (Bodega) Extensive wine selection featuring denominations from Somontano, Rioja, Ribera del Duero, and other Spanish wine regions, paired with the à la carte and fixed menus.
• Online Reservations Online reservation system that allows customers to book tables at the restaurant via the company website.

Quantifiable outcome

• Generous portions - customers report dishes being sufficient for multiple people

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves1 record

Expansion highlights3 records

Broad incumbents

• Grupo Paraguas: Spanish premium restaurant group operating multiple traditional and contemporary concepts in Madrid and beyond. Comparable as a broader incumbent in Spanish full-service dining with overlap on premium positioning and celebration use cases.
• La Mafia se sienta a la mesa: Spanish casual full-service restaurant chain with broad geographic footprint and fixed-price menus. Comparable as a chain incumbent in Spanish full-service dining that competes for the same mid-market dining occasions.
• Grupo Vips: Major Spanish multi-concept casual/full-service restaurant operator (Vips, Foster's Hollywood, Ginos). Comparable as a Spanish incumbent offering full-service traditional-leaning menus at scale, though broader and less specialized than El Cerdo's regional focus.
• Restalia (100 Montaditos): Spain's largest casual Spanish dining chain, serving traditional tapas/montaditos in a broad assortment. Comparable as a Spanish casual-traditional incumbent with nationwide scale; though lower average ticket than El Cerdo.

Direct peers

• Restaurante Casa Gerardo: Family-run traditional regional cuisine restaurant in Asturias, Spain, with a similar focus on premium local ingredients, multi-course fixed menus, and an established reputation for celebrations. Directly comparable in concept, mid-to-premium price points, and single-site operation model.
• Restaurante Elkano: Single-location traditional grill restaurant in Getaria (Basque Country) famous for whole-grilled turbot and premium regional cuisine. Directly comparable as a destination traditional restaurant relying on a la brasa technique and high-end regional sourcing.
• Restaurante Botín: Historic traditional Spanish restaurant in Madrid with multi-course menus, strong occasion/celebration demand, and a single-site heritage operation. Comparable as a long-established single-location traditional Spanish dining destination.
• Restaurante Casa Lucio: Traditional Spanish restaurant in Madrid known for high-traffic classic cuisine and strong occasion-driven demand. Directly comparable as a premium-positioned traditional full-service Spanish restaurant.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/elcerdorestaurantezaragoza
• LinkedInlinkedin.com/company/el-cerdo

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about El Cerdo