Restaurante Kinoshita

What Restaurante Kinoshita does

Restaurante Kinoshita is a single-location, high-end Japanese fine dining establishment operating in São Paulo's upscale Vila Nova Conceição neighborhood. The current entity was repositioned in 2008 from its original 1970s Liberdade roots by entrepreneur Marcelo Fernandes and now operates as part of Grupo Gastronomia MF, preserving Japanese culinary heritage while modernizing the kappo cuisine concept around a chef's counter and seasonal premium ingredients, including rare seafood.

The restaurant monetizes through three revenue streams: (1) core fine-dining tasting menu service at the main dining room and sushi counter, (2) an exclusive Krug Room offering that pairs kappo menus with Maison Krug champagne and is the only Krug Ambassade in South America, and (3) an off-site events and private catering service for residences and corporate clients. Pricing is quote-based and not publicly disclosed, consistent with premium tasting-menu economics. Distribution is direct-to-consumer via an in-house reservation widget (Tagme) and online menu (Livemenu.app), with corporate events handled through direct sales, while marketing relies on Michelin star reputation, press coverage, and word-of-mouth rather than paid acquisition.

The customer base is split between affluent individual diners seeking Japanese culinary experiences and corporate buyers hosting client entertainment and celebrations. Kinoshita holds 1 Michelin star (Guide 2025, 8 consecutive years of recognition), the TripAdvisor Travellers' Choice Best of the Best 2024, and recurring Best Japanese Restaurant awards from Brazilian culinary publications. The venue was designed by architect Naoki Otake and the business employs 23 people.

Name

Restaurante Kinoshita

Legal name

Restaurante Kinoshita

Website

https://restaurantekinoshita.com.br

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

11–50 employees

Short description

Kinoshita is a single-location, Michelin-starred Japanese kappo cuisine restaurant in São Paulo's Vila Nova Conceição, serving affluent diners and corporate clients via tasting menus, the exclusive Krug Room (the only Maison Krug Ambassade in South America), and off-site private catering.

Ownership category

akta.pro rank

Product category

Fine Dining Restaurant

NAICS

Full-Service Restaurants (722511), Caterers (722320)

SIC

Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Chef’s Table & Tasting Menu Restaurants (THAFACAG)

akta.pro secondary industries

Ethnic & Regional Cuisine Restaurants (THAFACAD), Private Chef & In-Home Dining Services (HSACAGAE)

Keywords

• Japanese fine dining
• Kappo cuisine
• Michelin star restaurant
• Champagne private dining
• Premium catering services

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Fine Dining Service: Revenue generated from table service at the restaurant, offering kappo cuisine tasting menus. Customers pay per meal for dining experience including rare seafood, premium ingredients, and crafted Japanese dishes.
2. Private Events and Catering: Exclusive catering and event service where Kinoshita brings its culinary experience to clients' residences for intimate dinners or corporate events. Customized service for celebrations and gatherings.
3. Krug Room Experience: Reserved exclusive space pairing Japanese cuisine with Krug Champagne. Premium priced private dining experience unique in Latin America, representing the highest tier of the restaurant's offerings.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Restaurante Kinoshita operates a single-location Michelin-starred Japanese kappo fine dining restaurant in São Paulo's Vila Nova Conceição neighborhood, serving curated tasting menus prepared by skilled chefs at a traditional sushi counter using rare seafood and premium seasonal ingredients. The restaurant also offers the exclusive Krug Room private dining experience — the only Krug Ambassade in South America pairing kappo menus with Maison Krug champagnes — and an off-site events and celebrations catering service for private residences and corporate gatherings.

Product overview

Restaurante Kinoshita operates as a single-location fine dining establishment offering Japanese kappo cuisine in São Paulo, Brazil. The core product is the kappo dining experience centered around a traditional sushi counter where chefs prepare dishes with precision before guests. The premium offering is the Krug Room, an exclusive private dining space dedicated to Maison Krug champagne pairings, notable as the only Krug Ambassade in South America. Additional services include off-site events and celebrations catering. The restaurant operates as part of Grupo Gastronomia MF® and holds one Michelin star.

Differentiator

Problem solved

Functional benefit

Products and services

• Kappo Cuisine Dining Experience Japanese kappo cuisine tasting menu dining experience featuring fresh fish, rare seafood, and premium seasonal ingredients prepared with precision by skilled chefs in an intimate counter setting where chefs prepare dishes directly before guests. Offered to affluent diners, special occasion celebrants, and culinary enthusiasts seeking authentic high-end Japanese cuisine in São Paulo.
• Krug Room Private Dining Exclusive private dining space dedicated to Maison Krug champagne, the only Krug Ambassade in South America and Latin America. Offers carefully curated kappo menus paired with rare Krug champagnes in an intimate reserved setting for high-end celebratory and corporate dining experiences.
• Events and Celebrations Catering Off-site catering and private event service that brings the Kinoshita quality standard to client residences for intimate or family dinners, and to corporate venues for business entertaining and corporate events. Customized service managed through the restaurant's central reservations.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Maison KrugcoreStrategic or Co-development PartnerExclusive partnership with Maison Krug creating the Krug Room — the only Krug Ambassade in South America. This reserved private dining space pairs carefully crafted kappo menus with rare Krug Champagnes, representing a unique collaboration that elevates both the culinary and beverage experience to an unparalleled level in Latin America.

Scale indicators3 records

Recent moves7 records

Expansion highlights4 records

Direct peers

• Sukiyabashi Jiro: Legendary Tokyo edomae sushi restaurant with three Michelin stars, the global benchmark for high-end Japanese counter dining. Comparable in kappo/edomae culinary tradition, counter-seating experience, and aspirational Japanese fine dining positioning.
• Jun Sakamoto: Highly regarded Japanese omakase restaurant in São Paulo, frequently cited alongside Kinoshita as one of the city's top Japanese dining destinations. Comparable in cuisine category, target customer (affluent Japanese cuisine enthusiasts), and high-end pricing.
• Nakazawa: New York-based kappo/edomae-style sushi restaurant led by apprentice-trained chef Daisuke Nakazawa. Comparable in Japanese kappo cuisine format, counter seating experience, and premium omakase positioning.
• Restaurante A Casa do Porco: São Paulo-based fine dining restaurant recognized by The World's 50 Best Restaurants. Comparable as a high-profile São Paulo tasting-menu destination targeting food enthusiasts and international diners.
• Restaurante D.O.M. Two-Michelin-starred fine dining restaurant in São Paulo led by chef Alex Atala. Directly comparable as a Michelin-recognized premium tasting-menu destination in the same city targeting affluent diners and corporate clients.
• Roberta Sudbrack: Brazilian haute cuisine tasting-menu restaurant in São Paulo run by chef Roberta Sudbrack. Comparable in fine dining tasting-menu format, premium positioning, and São Paulo corporate/entertainment clientele.

Broad incumbents

• Fasano: Iconic São Paulo Italian fine dining brand with multiple locations, operating a broader upscale Italian portfolio. Comparable as an established São Paulo luxury dining destination competing for corporate entertaining and affluent diners.
• Osaka (São Paulo): São Paulo-based upscale Japanese restaurant and bar operated by Grupo TAO with multiple locations. Comparable as a São Paulo Japanese cuisine destination competing for affluent diners, though broader and more nightlife-oriented than Kinoshita.

Regional players

• Pujol: Mexico City-based Mexican haute cuisine tasting-menu restaurant consistently ranked among the world's best. Comparable as a Latin American destination fine dining venue targeting affluent diners and international culinary tourists.
• Maido: Lima, Peru-based Nikkei (Japanese-Peruvian) tasting-menu restaurant repeatedly ranked among The World's 50 Best Restaurants. Comparable as a high-end Japanese-influenced tasting-menu destination in Latin America competing for international culinary tourism.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/restaurante-kinoshita

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Restaurante Kinoshita