Rhos-on-Sea Golf Club

What Rhos-on-Sea Golf Club does

Rhos-on-Sea Golf Club is a privately owned members' golf club operating since 1899 on a 120-acre coastal site at Penrhyn Bay, Llandudno, in Conwy, North Wales. The club's core asset is an 18-hole parkland course, redesigned in 1934 by J Simpson of Simpson & Co. Golf Architects Ltd., that plays like a links course due to its seaside position and features wide fairways, raised tees, Mackenzie Style two-tiered greens, and a signature island-green 18th hole. Facilities integrate around the course: an onsite Pro Shop offering PGA-led tuition with Jonathan Kelly, The Fairways Restaurant and licensed bar, a function room catering for up to 100 guests, and en-suite hotel accommodation supporting Stay and Play packages.

The business operates a multi-stream revenue model. Membership subscriptions (£60-£790 per annum across nine tiers including Full, Distance, 7-Day No Comps, 2nd Club, Youth, Intermediate, Junior, Over 85, and PGA Professional) provide a recurring annual base billed April to March. Day visitor green fees (£17.50-£95) layer transactional income, with seasonal, twilight, and group rates. Ancillary income is generated through golf lessons, equipment hire, F&B (including a Sunday carvery), and function hire for weddings, christenings, and corporate events.

Go-to-market is direct-to-consumer, channelled through the club website, Facebook, BRS Golf online booking, telephone enquiries, and walk-in traffic, with seasonal Open Week competitions and summer events driving awareness. The club is privately owned by Ian Jones and governed by a volunteer committee (Chairman Lee Hymus-Gant, Captain Steve Lovell, Lady Captain Dawn Jones), with no parent company, external funding, or capital markets exposure.

Name

Rhos-on-Sea Golf Club

Legal name

Rhos-on-Sea Golf Club

Website

https://rhosgolf.co.uk

Company type

Private

Founded year

1899

Operating status

Operating

Headcount range

1–10 employees

Short description

Rhos-on-Sea Golf Club is a privately owned North Wales members' golf club founded in 1899, operating an 18-hole coastal course with integrated onsite hotel, restaurant, and function facilities serving individual golfers, society groups, and event guests.

Ownership category

akta.pro rank

Product category

Golf Club & Course Services

NAICS

Golf Courses and Country Clubs (71391), Traveler Accommodation (7211)

SIC

Services-Membership Sports & Recreation Clubs (7997), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro industry

PRIMARYMPAKAEAD

Golf Courses & Golf Facilities

Media, Entertainment & Sports/Sports (Leagues, Teams, Events, Venues)/Sports Venues & Facilities (Stadiums, Arenas, Tracks, Complexes)

SECONDARYTHAGAAAH

Golf & Leisure Full-Service Hotels

Travel & Hospitality/Lodging & Accommodation/Hotels (Full-Service)

Keywords

• Golf club membership
• 18-hole golf course
• Golf lessons
• Stay and play packages
• Clubhouse hospitality

Headquarters

HQ city

Llandudno

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Revenue model

1. Golf Membership Subscriptions: Annual membership subscriptions running April to March. Multiple tiers including Full Member, Distance Member, 7 Day No Comps, 2nd Club, Youth, and Junior categories. Membership fees range from £60 to £790 per year.
2. Visitor Green Fees: Day visitors pay green fees based on season, time of day, and day of week. Prices range from £17.50 (winter weekday 9-hole) to £95 (summer Saturday day rate). Twilight and group rates available.
3. Golf Lessons and Tuition: Individual golf lessons with PGA Professional Jonathan Kelly. Prices range from £25 (junior 30 mins) to £70 (visitor playing lesson).
4. Equipment and Facility Hire: Buggy hire from £30, pull trolley hire from £4.00. Electric trolley and club hire mentioned but not currently available.
5. Restaurant and Bar: The Fairways Restaurant serves lunch and dinner to members and non-members. Sunday Carvery with one course at £18, two courses at £23. Bar serves full range of drinks and bar snacks.
6. Functions and Event Hire: Room hire for weddings, christenings, funerals, family celebrations, anniversaries, Christmas parties, and birthday parties. Catering for up to 100 people with tailored menus.
7. Stay and Play Packages: Packages incorporating en-suite accommodation with golf and food. Marketed as a key differentiator as one of few golf clubs with onsite accommodation.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Rhos-on-Sea Golf Club operates an 18-hole parkland golf course in Conwy/Llandudno, Wales, offering full membership, pay-and-play green fees, professional golf tuition, equipment hire, and on-site hospitality including a clubhouse restaurant, bar, function room, and accommodation. The club serves members, visiting golfers, corporate and group bookings, and holidaymakers seeking Stay and Play packages on the North Wales coast.

Product overview

Rhos-on-Sea Golf Club is a traditional golf club offering a single integrated golfing experience centered around its 18-hole parkland course. The club provides complementary services including a Pro Shop with golf lessons from PGA Professional Jonathan Kelly, The Fairways Restaurant with bar facilities, function and room hire for events up to 100 guests, on-site hotel accommodation with Stay and Play packages, and various membership subscription tiers. The product portfolio is unified around the core golf course, with supporting services in retail, tuition, hospitality, and event management.

Differentiator

Problem solved

Functional benefit

Brands

• The Fairways Restaurant: The club's restaurant facility offering lunch, dinner, and Sunday carvery to members and non-members, with views of the golf course.

Products and services

• Golf Membership Annual membership subscriptions for full, intermediate, junior, couples, and other categories that provide unlimited access to the 18-hole parkland course and clubhouse facilities. Targeted at individual golfers and households who want recurring access to the club.

Quantifiable outcome

• Minimal flooding days lost due to complete drainage overhaul

Named customers3 records

Segments4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

22 partnerships are on record, tiered core and minor.

• BRS GolfcoreTechnology or IntegrationThird-party online tee booking system enabling members and visitors to book tee times online. Used for Open Competitions booking as well as general visitor and member bookings.
• Caernarfon & District Golfing Union (CDGU)coreStrategic or Co-development PartnerLocal golfing union affiliation providing competition structure, handicapping coordination, and integration with regional golf governance.
• J&F TaxisminorOthersLocal taxi company sponsoring the signature 18th hole. Provides transportation services to golfers.
• Rhos-on-Sea Golf ShopminorGTM or Marketing PartnerLocal golf shop sponsoring Hole 1 Yellow Tee. Promotional material available in clubhouse.
• Slaters of AbergeleminorOthersBusiness sponsoring Hole 17.
• Richard GreenwoodminorOthersIndividual tee sponsor for Hole 16.
• Tailor MademinorOthersBusiness sponsoring Hole 15.
• Orme Television Ltd.minorOthersBusiness sponsoring Hole 14.
• Premier ToyotaminorOthersCar dealership sponsoring Hole 13 Red Tee.
• Sovereign Funeral ServicesminorOthersFuneral services business sponsoring Hole 13 Red Tee.
• The ToadminorOthersPub/restaurant sponsoring Hole 11.
• Garry SkyminorOthersIndividual tee sponsor for Hole 10.
• Chasely House Mark OwenminorOthersBusiness sponsoring Hole 10.
• Woodcroft Care HomeminorOthersCare home sponsoring Hole 9.
• Medic SkillsminorOthersMedical training services sponsoring Hole 8.
• Huws GrayminorOthersBuilding materials supplier sponsoring Hole 8.
• Ysgol Bryn ElianminorOthersLocal school sponsoring Hole 6.
• Woodside Grange Care HomeminorOthersCare home sponsoring both Holes 6 and 7.
• Merit Motor Body RepairsminorOthersVehicle body repair business sponsoring Hole 5.
• Pete Brownson JoineryminorOthersJoinery business sponsoring Hole 3.
• The Foot ClinicminorOthersPodiatry clinic sponsoring Hole 4.
• SJ Sports Injury ClinicminorOthersSports injury treatment clinic sponsoring Hole 2. Linked from course page for sports injury services.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Regional players

• Baron Hill Golf Club: Anglesey-based 18-hole parkland course operating a member/visitor model similar to Rhos-on-Sea, competing for North Wales regional golfers and society groups although slightly further west in geography.
• Penrhyn Golf Club: North Wales 18-hole parkland course near Bangor offering a comparable mix of membership, green fees, and society play to local golfers, sitting in the same regional competitive set though without Rhos-on-Sea's on-site accommodation.

Direct peers

• Royal St David's Golf Club: Historic North Wales links club in Harlech with a comparable century-plus heritage, 18-hole championship layout, and member/visitor model — directly comparable in operating concept and regional customer overlap.
• North Wales Golf Club (Llandudno): Coastal North Wales golf club within 5 miles of Rhos-on-Sea, offering comparable parkland/links-style 18-hole play, membership tiers, and visitor green fees targeting the same North Wales visitor economy.
• Conwy Golf Club: Direct peer located in the same Conwy/North Wales coastal corridor. Operates a similar 18-hole coastal course with member/visitor play, clubhouse, and society group bookings, serving the same regional golfer base as Rhos-on-Sea.
• Nefyn & District Golf Club: Iconic North Wales coastal golf club featuring a 26-hole layout with dramatic seaside holes, a similar member/visitor/event business model, and overlapping tourist/society group demand in the same regional market.

Others

• Golfbreaks: UK-based golf travel package aggregator that bundles tee times, accommodation, and transport. Adjacent rather than competitive — represents both a potential distribution channel for Rhos-on-Sea Stay and Play inventory and a comparable reference point for packaged golf travel pricing.
• BRS Golf: Third-party online tee-time booking platform used by Rhos-on-Sea and a large share of UK golf clubs. Not a competitor but a critical ecosystem partner for visitor tee booking and Open Competition entry.
• Wales Golf (formerly Welsh Golfing Union): National governing body for amateur golf in Wales, providing handicapping, competition structure, and CDGU affiliation. Ecosystem participant rather than competitor; relevant for governance, marketing reach, and competition pipeline that flows into clubs like Rhos-on-Sea.

Broad incumbents

• Macdonald Hotels & Resorts (UK Golf Division): UK-wide operator of multiple golf resorts combining on-site accommodation, F&B, and event venues — a scaled incumbent demonstrating the Stay and Play/golf-resort model Rhos-on-Sea is pursuing at a single-site level.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/RhosGolfClub
• LinkedInlinkedin.com/company/rhos-on-sea-golf-club

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rhos-on-Sea Golf Club