Joe Rizza Lincoln

What Joe Rizza Lincoln does

Joe Rizza Lincoln of Orland Park is a single-rooftop, independently owned franchised luxury automobile dealership located at 8100 W. 159th Street, Orland Park, Illinois, operating under an authorized Lincoln (Ford Motor Company) franchise. The dealership sells new Lincoln vehicles across the full lineup — Navigator (full-size SUV), Aviator (mid-size SUV), Nautilus (crossover), and Corsair (compact SUV) — alongside a pre-owned and certified pre-owned inventory, and offers vehicle financing and lease arrangements through its in-house finance department.

The business operates a traditional retail dealership model with a physical showroom, direct sales force, and a full back-end operations stack including service, parts, and a wholly-owned collision repair subsidiary (Joe Rizza Collision). Revenue is generated across five streams: new vehicle sales, pre-owned/CPO sales, F&I (financing and lease transaction fees), service and parts, and Lincoln-branded accessories. The customer base is fragmented and consumer-facing, segmented into luxury vehicle buyers, pre-owned shoppers, service customers, and financing customers within the Chicago Southland trade area.

The dealership leverages Lincoln/Ford's brand infrastructure rather than building proprietary technology. It integrates with manufacturer-provided tools including the Lincoln mobile app, Lincoln Access Rewards loyalty program, accessories.lincoln.com, and Co-Pilot360 driver-assist marketing assets. Differentiated service offerings include Lincoln Pickup & Delivery, Lincoln Mobile Service, Lincoln Priority Service, and 24/7 Lincoln Concierge — manufacturer-program services that the dealer delivers locally to deepen customer retention across the ownership lifecycle. Headcount is reported at 6 employees, which is unusually lean for an operating franchised dealership and suggests a small, possibly under-resourced operation dependent on shared corporate infrastructure.

Name

Joe Rizza Lincoln

Legal name

Joe Rizza Lincoln of Orland Park

Website

https://rizzalincoln.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Joe Rizza Lincoln of Orland Park is an independently owned, single-rooftop authorized Lincoln (Ford) franchise dealership in Orland Park, Illinois, serving the Chicago Southland area with new and certified pre-owned vehicle sales, financing, service, parts, and collision repair.

Ownership category

akta.pro rank

Headquarters

HQ city

Orland Park

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. New Vehicle Sales: Sale of new Lincoln vehicles including Navigator, Aviator, Nautilus, and Corsair models. Revenue generated from MSRP pricing with potential markups or discounts.
2. Pre-Owned Vehicle Sales: Sale of pre-owned and certified pre-owned vehicles. Includes CarFax 1 Owner inventory and vehicles under $25K.
3. Financing and Lease Services: Vehicle financing and lease arrangements through the finance department, including credit applications and payment calculators.
4. Service and Parts: Vehicle maintenance, repairs, oil changes, and parts sales. Includes scheduled service, mobile service, and priority service options.
5. Lincoln Accessories: Sale of Lincoln-branded vehicle accessories through accessories.lincoln.com integration.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Joe Rizza Lincoln is an authorized Lincoln franchise dealership that sells new Lincoln SUVs (Navigator, Aviator, Nautilus, Corsair) and certified pre-owned vehicles, and provides in-house vehicle financing, leasing, trade-in valuations, scheduled maintenance and repair, parts, accessories, and complimentary Lincoln ownership services such as Pickup & Delivery and Mobile Service. An affiliated Joe Rizza Collision center handles body and collision repair.

Product overview

Joe Rizza Lincoln of Orland Park is a Lincoln luxury automobile dealership offering new and pre-owned vehicle sales, vehicle financing, and comprehensive service/maintenance programs. The dealership sells the full Lincoln model lineup including Navigator (full-size SUV), Aviator (mid-size SUV), Nautilus (crossover), and Corsair (compact SUV) vehicles. The company provides an integrated ownership ecosystem combining vehicle sales with Lincoln-branded services including pickup & delivery, mobile service, priority service scheduling, and the Lincoln Access Rewards loyalty program. The Lincoln app extends the customer relationship digitally for ongoing vehicle management and concierge services.

Differentiator

Problem solved

Functional benefit

Products and services

• New Lincoln Vehicles Sale of new Lincoln luxury SUVs including the Navigator (full-size), Aviator (mid-size), Nautilus (crossover), and Corsair (compact), available for custom ordering, test drives, and direct purchase at MSRP.
• Certified Pre-Owned and Pre-Owned Vehicles Pre-owned and Lincoln Certified Pre-Owned vehicle inventory, including CarFax 1 Owner vehicles and vehicles priced under $25,000, with warranty-backed quality assurance.
• Vehicle Financing & Leasing In-house F&I services including credit applications, payment calculator, lease and finance offers, lease return guide, employee pricing, and trade-in valuation support.
• Lincoln Pickup & Delivery Service Complimentary vehicle pickup and delivery for scheduled maintenance on 2017+ Lincoln vehicles under the 4-year/50,000-mile New Vehicle Limited Warranty, with a loaner vehicle provided during service.
• Lincoln Mobile Service Mobile maintenance service that brings Lincoln-authorized vehicle servicing to the customer's location for added convenience.
• Lincoln Priority Service Priority scheduling and expedited service option for Lincoln vehicle owners needing faster turnaround on maintenance and repairs.
• Collision Repair Services Auto body and collision damage repair services provided through the affiliated Joe Rizza Collision center.
• Lincoln Accessories Lincoln-branded vehicle accessories sold through the Lincoln Accessories storefront integrated with the dealership's website.

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Lincoln (Ford Motor Company)coreChannel Partner/ Reseller/ DistributorJoe Rizza Lincoln operates as an authorized Lincoln franchise dealership representing the Lincoln brand (owned by Ford Motor Company). The partnership involves selling new Lincoln vehicles, certified pre-owned vehicles, and providing brand-authorized service and parts. The dealership leverages Lincoln brand marketing, Lincoln Access Rewards program, and Lincoln's technology features including Co-Pilot360 driver assistance systems.

Scale indicators2 records

Recent moves1 record

Expansion highlights5 records

Broad incumbents

• Lithia Motors: Major publicly traded automotive retailer with a national network of new- and used-vehicle franchises. Comparable as a scaled dealer group executing the same franchise-retail playbook that Joe Rizza Lincoln executes at single-store level.
• Penske Automotive Group: International automotive retailer with significant luxury and premium franchises. Comparable as a scaled operator of premium-brand dealerships with the same customer experience and service-attach economics.
• Group 1 Automotive: Public automotive retailer with significant US and UK dealership operations, including luxury franchises. Comparable business model of franchised new-vehicle sales plus service, parts, and F&I attach.
• AutoNation: Largest US automotive retailer operating hundreds of franchised dealerships across multiple brands including luxury franchises. Comparable as the broad public-market proxy for the franchised auto-dealer business model Joe Rizza Lincoln operates at single-store scale.
• Asbury Automotive Group: Public automotive retailer operating franchised dealerships across the US. Comparable business model of franchised new-vehicle sales, used vehicles, finance, and service/parts revenue.
• Sonic Automotive: Public automotive retailer operating franchised dealerships and EchoPark used-vehicle stores. Comparable as a multi-brand franchised dealer with the same revenue mix (new, used, F&I, service/parts) Joe Rizza Lincoln runs at one location.
• Hendrick Automotive Group: Largest privately held automotive dealership group in the US, with a wide mix of luxury and mass-market franchises. Comparable as a scaled franchised dealer competitor for talent, inventory, and customer share.

Emerging players

• Carvana: Online used-vehicle retailer with car-vending distribution and home delivery. Emerging competitor that pressures the traditional showroom-based pre-owned model that Joe Rizza Lincoln relies on.
• Vroom: Online used-car marketplace offering home delivery. Emerging competitor for pre-owned vehicle buyers that Joe Rizza Lincoln would otherwise capture via its CarFax 1 Owner and under-$25K inventory.

Direct peers

• CarMax: Largest US used-vehicle retailer. Directly competes with Joe Rizza Lincoln's certified pre-owned and pre-owned vehicle business for value-oriented buyers, including those trading in or shopping under $25K.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/joe-rizza-lincoln

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Joe Rizza Lincoln