Eestimaa Rohelised | Estonian Greens

What Eestimaa Rohelised | Estonian Greens does

Eestimaa Rohelised (Estonian Greens) is a registered Estonian political party headquartered at Tartu mnt 73, Tallinn, tracing its organizational lineage to the Eesti Roheline Liikumine (Estonian Green Movement) founded on May 23, 1988 during the phosphorite war protests and re-registered in its current form on December 6, 2006. It fields candidates in Estonian parliamentary (Riigikogu), European Parliament, and municipal (KOV) elections, and currently supports an active roster of 800+ members with a small professional staff of approximately 5 employees. The party's electoral high-water mark was the 2007 Riigikogu election, in which it received 7.2% of the vote and won 6 seats, subsequently participating in Andrus Ansip's coalition; it has since lost parliamentary representation and operates without state funding.

The party's core 'products' are electoral programs and policy platforms organized around environmental protection, renewable energy, biodiversity, sustainable agriculture, transparent governance, and a 'fair green transition' (aus rohepööre). For the 2025 municipal cycle it published dedicated programs for Tallinn and Tartu plus a Russian-language Tallinn variant, and for the 2023 Riigikogu cycle it published a full programmatic platform. Operational infrastructure consists of a WordPress-based website (rohelised.ee), a newsletter, three Facebook pages/groups (including members-only and public-discussion variants), press conferences and public events, and appearances on ERR — there is no proprietary technology platform or AI component, and no app or API is offered.

Revenue is generated almost entirely through annual membership fees (€48 standard, €12 reduced for students and pensioners) and voluntary donations channeled via the 'Toeta Rohelisi' page; the party states it receives no state funding and depends on membership contributions. Governance is exercised through a General Assembly (üldkogu), a Council (volikogu), Board (juhatus), Audit Committee, Election Committee, and Court of Honor, with two co-chairs (one woman, one man) elected for up to two-year terms — currently Evelyn Sepp and Rasmus Lahtvee, with Sepp's co-chair departure announced in January 2026. The party is a member of the European Green Party federation and runs an affiliated youth organization (Noored Rohelised).

Name

Eestimaa Rohelised | Estonian Greens

Legal name

Erakond Eestimaa Rohelised

Website

https://rohelised.ee

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

1–10 employees

Short description

Eestimaa Rohelised (Estonian Greens) is a registered Estonian environmental political party, re-established in 2006 with roots to the 1988 Green Movement, that fields candidates in Riigikogu, European Parliament, and municipal elections and serves Estonian voters — particularly younger ones — who support green and sustainability policies.

Ownership category

akta.pro rank

Product category

Political Party

NAICS

Political Organizations (813940), Social Advocacy Organizations (8133), Business, Professional, Labor, Political, and Similar Organizations (8139)

SIC

Services-Membership Organizations (8600)

akta.pro industry

PRIMARYBPAGAFAJ

Democracy, Voting Rights & Civic Participation Advocacy

Business & Public Services/Nonprofit, NGO & Social Services/Civil Rights, Advocacy & Public Policy Organizations

SECONDARYBPAGABAI

Governance, Democracy & Rule of Law

Business & Public Services/Nonprofit, NGO & Social Services/International Development & Poverty Alleviation

SECONDARYTHAHAJAF

Government, Public Policy & Regulatory Congresses

Travel & Hospitality/MICE (Meetings, Incentives, Conferences & Exhibitions)/Association, Government & Academic Congresses

Keywords

• Green political party
• Environmental advocacy
• Political representation
• Election campaigns
• Legislative policy

Headquarters

HQ city

Tallinn

HQ country

Estonia

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Others

Revenue model

1. Membership Fees: Party collects annual membership fees from members. Standard rate is 48 euros per year (4 euros per month). Reduced rate of 12 euros per year applies for students and pensioners.
2. Donations and Support: Party accepts donations and support from individuals. Website includes 'Toeta Rohelisi' (Support the Greens) page for financial contributions.
3. State Funding: Political parties in Estonia may receive state funding based on election results and representation in parliament. Party noted they receive no state funding and operate entirely on voluntary contributions.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Erakond Eestimaa Rohelised is a registered Estonian political party that fields candidates and runs campaigns for the Riigikogu (parliament), European Parliament, and municipal elections, and advocates for environmental policy through parliamentary representation, press engagement, and grassroots organizing. The party collects annual membership fees and donations to fund its operations and is governed by its members through a General Assembly (Üldkogu) and Council (Volikogu).

Product overview

Eestimaa Rohelised (Estonian Greens) is a political party in Estonia, not a technology product company. The organization does not offer commercial products or services. Its activities consist of political advocacy, election campaigns, policy development, and member organization for environmental and green politics in Estonia. The party is a member of the European Green Party and operates through political programs, press releases, and grassroots organizing.

Differentiator

Problem solved

Functional benefit

Brands

• Noored Rohelised: Youth organization of the party

Products and services

• Party Membership Subscription

Quantifiable outcome

• Won 6 Riigikogu seats in 2007 elections with 7.2% vote share
• +2 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core, major and minor.

• European Greens (Euroopa Rohelised)coreStrategic or Co-development Partner · 1 September 1989Member party of European Greens (Europe-wide green party federation). ERL joined Euroopa Roheliste Koordinatsioonikogu in September 1989. Party participates in European Green Party congresses and initiatives, coordinates with sister parties on EU policies.
• Noored Rohelised (Young Greens)coreStrategic or Co-development PartnerYouth organization affiliated with the party. Links to 'noored.eu' website. Feeds young members and future candidates into the party.
• Eesti Taastuvenergia Koda (Estonian Renewable Energy Association)majorStrategic or Co-development PartnerJoint advocacy for renewable energy and against fossil fuel subsidies. Collaborated on submitting complaints about dirty energy subsidies to the government.
• Eesti Roheline Liikumine (ERL) - Estonian Green MovementcoreStrategic or Co-development PartnerOriginal green movement organization founded May 23, 1988. The party's organizational predecessor, whose members continued activity through various forms when green parties were not officially registered.
• Nordic Green PartiesminorStrategic or Co-development PartnerNetwork of Nordic green parties for regional cooperation and policy coordination.

Scale indicators4 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• Irish Green Party (Comhaontas Glas): European green party with comparable small-state parliamentary dynamics and experience as a coalition partner in national government. Relevant peer for benchmarking coalition viability.
• Lithuanian Green Party (Lietuvos žaliųjų partija): Baltic-neighbour green party operating in a comparable post-Soviet democracy with EU membership. Shares similar policy priorities around renewable energy transition and small-state parliamentary politics.
• European Green Party: Federation of European green parties of which Eestimaa Rohelised is a member party. Directly comparable as the umbrella organisation coordinating shared campaigns, EP election strategy, and policy frameworks.
• Latvian Green Party (Latvijas Zaļā partija): Baltic-neighbour green party with similar national-political mission, parliamentary ambitions, and EU green-federation membership. Most directly comparable peer in scale and regional context.
• Norwegian Green Party (Miljøpartiet De Grønne): Nordic small-state green party with a profile similar to Estonian Greens — limited parliamentary seats but active in environmental advocacy. Comparable in scale, member base, and Nordic Green network participation.
• UK Green Party: European Green Party member operating in a similar small-percentage, niche-environmental role within a multi-party democracy. Useful comparator for membership-fee-based funding models and campaign tactics.
• Swedish Green Party (Miljöpartiet de gröna): Nordic green party with extensive parliamentary history and European Green Party federation partnership. Comparable as a small-state green party that has successfully entered national government coalitions.
• Finnish Green League (Vihreät): Nordic sister green party with deep experience in coalition government and Nordic Green network ties to Eestimaa Rohelised. Closest institutional model for what a successful small-state green party can achieve.

Broad incumbents

• German Alliance 90 / The Greens (Bündnis 90/Die Grünen): Largest green party in Europe and a leading voice in the European Green Party. Operates in the same ideological space but at vastly greater scale, providing federation-level resources and policy templates to Eestimaa Rohelised.

Others

• Eesti Keskkonnaühenduste Koda (EKO): Estonian umbrella of environmental NGOs, an explicit policy partner of Eestimaa Rohelised. Adjacent rather than competing — provides civil-society coalition that the party relies on for policy credibility and grassroots mobilisation.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/rohelised
• LinkedInlinkedin.com/company/eestimaa-rohelised-estonian-greens

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Eestimaa Rohelised | Estonian Greens