Romée

What Romée does

Romée Paris is a French direct-to-consumer women's fashion brand operating under the legal entity SARL ROMEE PARIS, headquartered at 26 Rue de Villiers, Levallois-Perret, France. Founded and designed by Faustine Dordet, a former stylist and production manager at Valentine Gauthier and Modetrotter, the company pursues a single-product strategy: women's shirts and shirt dresses, supplemented by a small children's range and a branded cotton voile scarf. Production is explicitly small-batch and made in France, using fabrics sourced from the end-of-rolls of leading French fashion houses to position the assortment as limited edition.

The assortment spans striped, checked, gingham, and tone-on-tone cotton shirts; silk blouses; shirt dresses in cotton; and children's gingham shirts, with prices ranging from €71.50 (scarf) to €351 (silk blouse) and a 10% first-order discount offered via newsletter signup. The technology stack is minimal and undifferentiated: a Shopify-powered e-commerce storefront (romee-paris.com, available in French and English with a US regional path) hosted by O2switch, with no proprietary platform layer, no mobile app, no integrations, and no AI/ML components disclosed.

The go-to-market is exclusively direct-to-consumer through the owned Shopify site, with shipping throughout France and internationally via DHL (standard €10 in France, €20 international, free over €200) and free showroom pickup in the Paris area. Marketing is bootstrapped and concentrated on email newsletter capture, brand-storytelling pages about the founder, and a lifestyle "campaigns" content blog. There is no wholesale, no marketplace presence, no disclosed institutional investors or funding rounds, and a small team implied by the SARL structure with Faustine Dordet as publication president, consistent with a founder-led micro-enterprise.

Name

Romée

Legal name

SARL ROMEE PARIS

Website

https://romee-paris.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Romée Paris is a French direct-to-consumer women's fashion brand specializing exclusively in shirts and shirt dresses. Founded by Faustine Dordet, the company produces limited-edition, Made-in-France pieces from surplus end-of-roll fabrics of leading French houses, sold via its Shopify e-commerce store.

Ownership category

akta.pro rank

Product category

Women's Shirts and Shirt Dresses

NAICS

Clothing and Clothing Accessories Retailers (458110)

SIC

Retail-Apparel & Accessory Stores (5600)

akta.pro primary industry

Luxury & Designer Apparel Houses (CRAAAAAC)

Keywords

• Women's shirts
• Shirt dresses
• French fashion
• Made in France apparel
• Limited edition clothing

Headquarters

HQ city

Levallois-Perret

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Infrastructure, Marketing or Sales, Operations

Revenue model

1. Direct Product Sales: The company generates revenue through direct online sales of women's shirts and dresses via its e-commerce website. All products are sold at fixed retail prices, with occasional sale/discounted items. The revenue is one-time transactional, with no subscription component.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Romée Paris designs, manufactures, and sells limited-edition women's shirts and shirt dresses, plus a small children's shirt line and silk/cotton scarves, all made in France from end-of-roll surplus fabrics sourced from leading French fashion houses. Products are sold directly to consumers through a Shopify e-commerce website, with home delivery in France and internationally and a free showroom pickup option in the Paris area.

Product overview

Romée Paris is a French women's fashion brand specializing in shirts and shirt dresses as a single unified product focus. The company produces limited edition pieces made from fabrics sourced from end-of-rolls of leading French fashion houses, with all products Made in France. The product portfolio centers on women's shirts (including styles with classical collars, ruffled collars, high collars with flounces, and lavaliere/ascot designs) crafted in cotton and silk, women's shirt dresses in various patterns (striped, gingham, checked), children's shirts, and accessories (silk scarves). The brand positions itself as a shirtmaker with a singular focus on this garment category, offering timeless pieces with meticulous French craftsmanship.

Differentiator

Problem solved

Functional benefit

Products and services

• Women's Shirts Core product line of women's shirts in 100% cotton and 100% silk, offered in styles including classical collars, ruffled collars, stand-up collars with flounces, and lavaliere/pussy-bow designs, with striped, gingham, and tone-on-tone patterns. Made in France in limited editions, targeting individual women seeking timeless wardrobe staples; prices range roughly €78 to €351.
• Women's Shirt Dresses Women's shirt dresses in 100% cotton, available in striped, gingham, and small-check patterns, with round necklines, collar stands, removable belts, and ruffle details at the shoulders. Made in France and priced roughly €234 to €286.
• Children's Shirts Small line of children's ruffled-collar shirts in cotton gingham (yellow and pink colorways), available in sizes 2, 4, 6, and 8 years, made in France.
• Romée Scarf 75x75 cm cotton voile scarf with an exclusive Romée Paris print and handkerchief hem, priced at approximately €71.50.
• White Ruffled Silk Blouse Women's 100% silk blouse in white with double rows of ruffles framing the décolleté and extending to the back, a Tunisian collar-inspired neckline, straight cut with long sleeves, and button-front opening. Made in France.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• ShopifycoreTechnology or IntegrationE-commerce platform powering the online store. Provides hosting, payment processing, and store management infrastructure. The company is explicitly described as 'powered by Shopify'.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Des Petits Hauts: Parisian womenswear brand specializing in shirts, blouses, and dresses with romantic detailing, operating DTC and selective retail with a comparable price and product profile.
• Rouje: Founder-led French DTC womenswear brand (Jeanne Damas) with a Paris identity and direct e-commerce distribution, closely mirroring Romée's founder-led Parisian DTC archetype.
• Ba&sh: French contemporary womenswear label selling dresses, shirts, and feminine staples through its own e-commerce site and selective retail, directly overlapping Romée's product category.
• Maison Kitsuné: Paris-based fashion and lifestyle brand selling shirts and apparel via DTC e-commerce and own boutiques, sharing Romée's Paris heritage, Made-in-France craftsmanship narrative, and DTC-first distribution.
• Sézane: Paris-based direct-to-consumer women's fashion brand selling premium everyday apparel through its own e-commerce site, the most established French DTC womenswear brand with a comparable Shopify-like model.
• American Vintage: French premium basics brand selling cotton tees, shirts, and knitwear through DTC and own-store retail, with similar Made-in-France-or-Europe positioning and comparable price architecture.
• Balzac Paris: French DTC womenswear brand with a sustainability and Made-in-France emphasis, selling shirts, knitwear, and dresses via its own e-commerce site—similar scale and brand narrative to Romée.
• Valentine Gauthier: French sustainable womenswear brand focused on eco-designed shirts and essentials; Romée's founder trained directly under Valentine Gauthier, and the brands share a Paris-based, sustainability-led shirtmaking ethos.

Broad incumbents

• Sandro: French contemporary fashion house (also under SMCP) with multi-category womenswear and menswear and a much broader assortment, competing with Romée in the Parisian designer shirt market.
• Maje: Established French designer womenswear house (part of SMCP) with broad multi-category apparel, much larger scale, and global retail presence that competes for the same customer as Romée.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/rom%C3%A9e

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Romée