Roulottes Gagnon Inc.

What Roulottes Gagnon Inc. does

Roulottes Gagnon Inc. (legal name Roulottes R.G. Gagnon Inc.) is a family-owned recreational vehicle dealership founded in 1969 by Roger Gagnon and Marine Blais, currently owned by the Blais family following the founder's retirement. The company operates two indoor retail showrooms in Quebec — its headquarters at 175 Montée St-Sulpice in L'Assomption and a second location at 700 Boul. de l'Industrie in Saint-Paul (Joliette) — both within roughly 30 minutes of Montreal. Across these locations it displays more than 400 new and used RVs and sells more than 700 units per year, representing approximately 20 established brands led by Forest River, with additional lines from Gulfstream and CrossRoads RV, spanning travel trailers, fifth wheels, Class C motorhomes, and park model RVs priced from approximately $25,890 to $179,190.

The company does not develop proprietary technology; its operations are grounded in traditional retail and service delivery. Supporting infrastructure includes a website with Matterport 360° virtual tours and a separate online parts storefront, a 70-point inspection on every unit, 15 service bays staffed by certified technicians, 5 delivery trucks, 4 mobile service units, and a parts inventory of more than 10,000 SKUs. The service offering covers maintenance and repair (plumbing, electrical, gas, body, mechanical), winterization, mobile on-site repair for stationary park model RVs, and accredited insurance claims evaluation through Aviva (Gold Member), Desjardins, and Intact Assurances.

Roulottes Gagnon generates revenue from four streams: new and pre-owned RV sales (one-time, transactional), maintenance and repair services (professional services), parts and accessories sales through both branches and e-commerce (transactional), and financing facilitation (transaction-fee). It reaches customers via direct-to-consumer retail, inside phone sales at both branches, an e-commerce website, the annual Salon du VR de Montréal RV show, content marketing through its blog, organic SEO, and word-of-mouth referrals. Its customer base consists entirely of individual consumers — families, couples, and seasonal campers in Quebec — with the company's ACVRQ accreditation and three consecutive years of the Choix du consommateur award functioning as primary credibility markers.

Name

Roulottes Gagnon Inc.

Legal name

Roulottes R.G. Gagnon Inc.

Website

https://roulottesgagnon.com

Company type

Private

Founded year

1969

Operating status

Operating

Headcount range

1–10 employees

Short description

Roulottes Gagnon Inc. is a family-owned Quebec RV dealership, founded in 1969, operating two showrooms in L'Assomption and Joliette that sell more than 700 new and used recreational vehicles per year, alongside maintenance, repair, parts, financing, and mobile service for individual consumers across Quebec.

Ownership category

akta.pro rank

Headquarters

HQ city

L'Assomption

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Inventory, Operations, Marketing or Sales, Infrastructure

Revenue model

1. New and Used Recreational Vehicle Sales: The primary revenue stream is the sale of new and pre-owned recreational vehicles, including travel trailers, fifth wheels, motorhomes, and park model RVs. The company sells more than 700 RVs per year across approximately 20 established brands and several certified pre-owned models.
2. Maintenance and Repair Services: The company generates revenue from a comprehensive range of RV maintenance and repair services, including a 70-point inspection on every unit, winterization services, and minor and major repairs performed by certified technicians across 15 service bays.
3. Parts and Accessories Sales: The company sells RV parts and accessories through both physical branches and an online e-commerce store with over 144 products catalogued across categories including plumbing, electrical, BBQ and grilling, kitchen and décor,awnings, hardware, sealants and cleaners, clothing and comfort, and sanitary products.
4. Financing Services: The company offers financing options to customers purchasing RVs, with dedicated finance departments at both locations.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Roulottes Gagnon Inc. is a Quebec-based recreational vehicle dealership that sells new and used travel trailers, fifth wheel RVs, motorized RVs (motorhomes), and park model RVs from approximately 20 brands including Forest River, Gulfstream, and CrossRoads RV. The company operates two retail showrooms in L'Assomption and Saint-Paul (Joliette), Quebec, displaying over 400 RVs and selling more than 700 units per year. In addition to vehicle sales, the company provides maintenance and repair services (15 service bays, 70-point inspection), mobile on-site service for stationary park models, winterization, RV parts and accessories (over 10,000 SKUs), and customer financing.

Product overview

Roulottes Gagnon Inc. is a Quebec-based recreational vehicle (RV) dealership offering new and used trailers and motorhomes. The product portfolio includes multiple types of recreational vehicles: Fifth Wheel trailers (Arctic Wolf, Sabre, Cruiser Aire), Travel Trailers (Aurora, Puma, R-Pod, Vista Cruiser), Motorized RVs (Conquest), and Park Models (Timberwolf, Baypoint, Puma 423LFT). The company operates as a multi-brand dealership representing manufacturers including Forest River, Gulfstream, and CrossRoads RV. Beyond vehicle sales, Roulottes Gagnon provides complementary services including maintenance and repair, mobile on-site service, winterization, and an online parts and accessories store with over 10,000 products. The company operates two locations in Joliette and L'Assomption, Quebec.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• More than 700 RVs sold per year across two locations
• +3 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered minor and core.

• Aviva Insurance (Or/Gold Member)minorOthersRoulottes Gagnon is a Gold member of Aviva Insurance, accredited as an expert evaluator for RV insurance claims related to accidents and damage, in compliance with applicable standards.
• Desjardins AssurancesminorOthersRoulottes Gagnon is accredited by Desjardins Assurances as an expert evaluator for RV insurance claims, enabling direct claims processing for Desjardins policyholders.
• Intact AssurancesminorOthersRoulottes Gagnon is accredited by Intact Assurances as an expert evaluator for RV insurance claims, enabling direct claims processing for Intact policyholders.
• Forest RivercoreOthersForest River is the primary manufacturer brand carried by Roulottes Gagnon, representing a significant portion of new RV inventory across multiple product lines including Aurora, Puma, R-Pod, Sabre, and Arctic Wolf series.
• GulfstreamcoreOthersGulfstream is a key manufacturer brand stocked by Roulottes Gagnon, supplying Vista Cruiser and other travel trailer models.
• CrossRoads RV (Cruiser Aire)coreOthersCrossRoads RV is a manufacturer brand stocked by Roulottes Gagnon, supplying the Cruiser Aire fifth wheel series including the Cruiser Aire 28RD 2019.
• ACVRQ (Association des Camping-Caristes du Québec)coreStrategic or Co-development PartnerRoulottes Gagnon's service department is accredited by ACVRQ, the Quebec RV association, indicating compliance with and exceedance of industry standards for RV service and repair.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• General RV: One of the largest family-owned RV dealership chains in the US with supercenter locations across multiple states. Closely comparable family-owned governance, multi-brand retail model, and comprehensive service and parts operations mirror Roulottes Gagnon's Quebec operation.
• Camping World: Largest RV retailer and service provider in North America with hundreds of dealerships across the US plus Good Sam membership ecosystem. Operates the same multi-brand retail, parts, service, and financing model as Roulettes Gagnon, though at vastly larger scale with national reach.

Broad incumbents

• Holiday World RV: US-based RV dealership group with multiple locations in Texas and the Southeast, offering new and used RVs with full service and parts departments. Similar multi-brand retail and service model to Roulottes Gagnon, though operating at larger scale in US Sun Belt markets.
• Lazydays RV: Public US-based RV dealership chain with locations across the Sun Belt offering new and used RVs alongside service, parts, and financing. Comparable multi-brand retail model with similar revenue streams, though focused on US geography with larger scale and public-company governance.

Regional players

• Fraserway RV: Western Canadian RV rental and sales company with locations across British Columbia, Alberta, and other provinces. Operates in the same Canadian RV market as Roulottes Gagnon but emphasizes rental fleet operations, making it a regional peer with a different business model focus.
• CanaDream: Canadian RV company focused on recreational vehicle rentals and sales across multiple provinces. Comparable Canadian RV market presence to Roulottes Gagnon, but with a rental-centric business model rather than retail dealership focus, making it a regional adjacency rather than a direct competitor.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/roulottes-gagnon

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Roulottes Gagnon Inc.