What Rowe Veterinary Referrals does

Rowe Veterinary Referrals (legal entity: Inspiring Vet Care Limited, Company Number 07746795) is a multi-disciplinary small animal veterinary referral hospital established in 1999 and headquartered in North Bristol, United Kingdom. The practice operates two primary sites — the 24/7-staffed Bradley Stoke Hospital and the Rowe Veterinary MRI Centre in Wotton-Under-Edge — alongside satellite services in Yate and Thornbury, and is part of the IVC Evidensia veterinary group, one of the largest in Europe. Its service portfolio spans cardiology, oncology/electrochemotherapy, ophthalmology, orthopaedic surgery, soft tissue surgery, neurology/neurodiagnostics, dentistry, laparoscopy, CT, MRI, ultrasonography, radioactive iodine therapy, behaviour consultations, and acupuncture, with a team that includes multiple RCVS Advanced Practitioners and a European Specialist in Veterinary Diagnostic Imaging.

Revenue is generated on a transactional, per-case basis through veterinary referrals: first opinion practices across the South West refer complex cases via online forms or direct phone contact, with pricing transparently disclosed and bundled to include pre-operative investigations, surgery, hospitalisation, and a 12-month surgical complication guarantee on major procedures (e.g., bilateral cataract surgery at £7,999, total hip replacement at £7,418, hemilaminectomy at £6,450, TPLO at £5,160, CT scans at £1,250 per area). Differentiated equipment includes a 3.0 Tesla MRI scanner (one of few in clinical use across Europe), a 16-slice CT scanner, and capabilities such as electrochemotherapy and negative pressure wound therapy. The practice is RCVS accredited and FCA authorised for credit-related regulated activities. Headcount is approximately 18 staff; revenue is not publicly disclosed.

The go-to-market is sales-led through the professional veterinary community — built and maintained via CPD events, free advice lines to referring vets, newsletter communications, and direct referral relationships — with no consumer-direct channel. The end customer (pet owners) is reached only through their primary vet, making the referring practice the effective buyer. Special offer pricing campaigns (e.g., June–September 2025) and incremental service additions signal ongoing, modest expansion within the established regional footprint.

Name

Rowe Veterinary Referrals

Legal name

Inspiring Vet Care Limited

Website

https://rowereferrals.co.uk

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

11–50 employees

Short description

Rowe Veterinary Referrals is a multi-disciplinary small animal veterinary referral hospital in Bristol, South West England, established 1999. It serves first-opinion veterinary practices across the region with advanced imaging, surgery, and specialist consultations, operating under IVC Evidensia.

Ownership category

akta.pro rank

Product category

Veterinary Referral Healthcare

NAICS

Veterinary Services (54194)

SIC

Services-Health Services (8000)

akta.pro primary industry

Veterinary Specialty Referral Hospitals (Multi-specialty) (HLAMACAB)

akta.pro secondary industry

Veterinary Imaging, Surgery & Specialty Referral Centers (AFAEANAG)

Keywords

• Veterinary referral hospital
• Veterinary diagnostic imaging
• Small animal surgery
• Veterinary specialist services
• Veterinary emergency care

Headquarters

HQ city

Bradley Stoke

HQ country

United Kingdom

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Veterinary Consultations: Initial consultations and re-examinations across all specialties including ophthalmology, neurology, dentistry, cardiology
2. Surgical Procedures: Complex surgical procedures including orthopaedic surgery (TPLO, hip replacement), spinal surgery (hemilaminectomy, ventral slot), soft tissue surgery, ophthalmic surgery, oncology surgery
3. Diagnostic Imaging: MRI and CT scans with interpretation reports, ultrasound examinations, electroretinography
4. Medical Treatments: Chemotherapy, electrochemotherapy, radioactive iodine therapy, acupuncture, behaviour consultations
5. Insurance Claims Processing: Administration fee for processing insurance claims on behalf of pet owners
6. Surgical Complication Guarantee: Post-surgical complication coverage included in surgical pricing for defined procedures

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Rowe Veterinary Referrals is a multi-disciplinary small animal veterinary referral hospital in Bristol, United Kingdom, providing specialist consultations, advanced diagnostic imaging (3.0 Tesla MRI and 16-slice CT), and complex surgical procedures across cardiology, oncology/electrochemotherapy, ophthalmology, orthopaedics, soft tissue surgery, neurology/neurodiagnostics, dentistry, laparoscopy, ultrasonography, and radioactive iodine therapy. All services operate from a 24/7-staffed Bradley Stoke hospital with a separate MRI centre in Wotton-Under-Edge, accepting patients referred by first-opinion veterinary practices across the South West of England.

Product overview

Rowe Referrals is a multi-disciplinary small animal veterinary referral hospital offering a comprehensive range of specialist veterinary services. The hospital provides a unified care model where all services are integrated under one roof at their Bradley Stoke Hospital facility. Their portfolio includes cardiology, oncology with electrochemotherapy, ophthalmology, orthopaedic surgery, soft tissue surgery, neurology with spinal surgery, dentistry, laparoscopy, advanced imaging (CT and MRI), ultrasonography, radioactive iodine therapy, behaviour consultations, and veterinary acupuncture. The hospital operates as a single integrated veterinary care platform rather than discrete software products, combining advanced practitioner expertise with state-of-the-art equipment to deliver personalised treatment plans for referred patients.

Differentiator

Problem solved

Functional benefit

Products and services

• Cardiology Veterinary cardiology service for diagnosing and treating heart conditions in small animals, including routine screenings and advanced treatments, provided by an RCVS Advanced Practitioner in Small Animal Cardiology.
• Oncology and Electrochemotherapy Cancer treatment service combining traditional chemotherapy, surgery, and electrochemotherapy, which uses electrical pulses to enhance drug penetration into tumour cells. Targeted at referred small animal cancer patients.
• Ophthalmology Eye care service including cataract and lens luxation surgery, electroretinography, advanced imaging, uveitis management, glaucoma surgery, and corneal surgeries for referred small animal patients.
• Orthopaedic Surgery Surgical treatment for musculoskeletal conditions including total hip replacement, fracture repairs, cruciate disease management (TPLO), luxating patellar, elbow dysplasia, angular limb deformities, and stem cell therapy.
• Soft Tissue Surgery General surgery covering abdominal and chest organ procedures, skin tumour removal, wound repair including negative pressure wound therapy, and upper/lower airway surgery.
• Neurology and Neurodiagnostics Neurological care including MRI and CT diagnostics, spinal surgery (hemilaminectomy, ventral slot), investigation of seizures, and treatment of brain tumours and spinal cord injuries, led by the first UK RCVS Advanced Practitioner in Veterinary Neurology.
• Dentistry Dental care including cleanings, extractions, root canal treatments, oral surgeries, and treatment of periodontal disease and tooth resorption, provided by consultant and resident veterinary dentists.
• Laparoscopy Minimally invasive keyhole surgery using small cameras and instruments, offering reduced pain and faster recovery times compared to traditional open surgery for referred small animal patients.
• CT Scanning Computer Tomography imaging using X-rays to create detailed cross-sectional images for diagnosing fractures, tumours, and internal injuries, delivered with interpretation reports at the Bradley Stoke hospital.
• MRI Scanning 3.0 Tesla Magnetic Resonance Imaging for detailed visualisation of internal organs, bones, and soft tissues, particularly valuable for neurology and neurosurgical cases. Provided at the dedicated Wotton-Under-Edge MRI Centre, one of few such scanners in clinical use in Europe.
• Ultrasonography Non-invasive imaging using high-frequency sound waves with colour and power Doppler for real-time images of internal organs and tissues, including abdominal, thoracic, and musculoskeletal scans.
• Radioactive Iodine Therapy Treatment for feline hyperthyroidism using targeted radioactive iodine to destroy overactive thyroid cells.
• Behaviour Consultations Behavioural consultations for pets addressing motivation behind behavioural concerns, offering management advice and creating tailored environmental modifications.
• Veterinary Acupuncture Alternative medicine using thin needles inserted into specific points on animals to stimulate natural healing and reduce pain for musculoskeletal issues, offered by a member of the Association of British Veterinary Acupuncturists.

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• IVC Evidensia ReferralscoreStrategic or Co-development PartnerRowe Referrals is part of IVC Evidensia, one of the largest veterinary groups in Europe. IVC Evidensia provides corporate backing, shared resources, and best practice guidelines while allowing local leadership and management. The company logo appears on the Rowe Referrals website as an accreditation partner.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Southfields Veterinary Specialists: Essex-based multi-disciplinary referral hospital with orthopaedics, neurology, oncology, internal medicine, and advanced imaging (including high-field MRI). Comparable in service breadth, equipment tier, and referral-led model to Rowe.
• Langford Vets: University of Bristol's veterinary referral hospital located near Bristol, offering multi-specialty referral services including neurology, oncology, ophthalmology, and advanced imaging. Geographic proximity makes it Rowe's closest direct competitor for South West referrals.
• Dick White Referrals: One of the UK's largest and most established multi-specialty small animal referral centers, offering neurology, oncology, ophthalmology, orthopaedics, and advanced imaging (MRI/CT). Directly comparable to Rowe in service breadth, equipment tier, and referral-led GTM model.
• North Downs Specialist Referrals: Surrey-based multi-specialty referral center offering orthopaedics, neurology, oncology, internal medicine, and diagnostic imaging. Direct competitor in the UK veterinary referral market with overlapping specialties and similar referral-driven patient acquisition.
• Eye Veterinary Clinic: Specialist veterinary ophthalmology referral clinic serving the UK with advanced ocular surgery and diagnostics. Directly competes with Rowe's ophthalmology service line led by David Nutbrown-Hughes and Tim Knott.
• Anderson Moores Veterinary Specialists: Hampshire-based multi-disciplinary referral hospital covering internal medicine, surgery, oncology, cardiology, neurology, and imaging. Competes for UK-wide complex referral cases with a similar multi-specialty structure and advanced equipment portfolio.

Emerging players

• VetCT: Provider of veterinary teleradiology and specialist teleconsulting services. Enables remote interpretation of MRI/CT scans, representing both a complementary resource and a potential competitive substitute for in-house diagnostic imaging interpretation.

Regional players

• Highcroft Veterinary Referrals: Bristol-area veterinary referral practice with multi-specialty services, part of CVS Group. Regional overlap with Rowe for referring vets and pet owners across the South West.

Broad incumbents

• Royal Veterinary College (RVC) Referrals: Leading UK academic veterinary referral hospital with multi-specialty services and clinical research integration. Sets specialty care standards and competes for the most complex cases, including those potentially referred from the South West.
• CVS Group Referrals: Large UK veterinary group with multiple referral hospitals across the country. Operates as a broader network incumbent with overlapping specialties, providing an alternative referral pathway for many of the same first-opinion practices Rowe serves.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/rowe-veterinary-referrals

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rowe Veterinary Referrals