Roxy Regional Theatre

What Roxy Regional Theatre does

Roxy Regional Theatre is a nonprofit professional live theatre company founded in 1982 and based at 114 Public Square / 100 Franklin Street in historic downtown Clarksville, Tennessee. The company produces a multi-show mainstage season of Broadway-licensed musicals, classic plays, and original programming, currently in its 44th season (2026-2027). Operations also span a 50-seat secondary black box venue called 'theotherspace' for intimate and experimental productions, a Film Series presented with Planters Bank and licensed through Swank Motion Pictures, Candlelight Concerts distributed via Fever, the Roxy Regional School of the Arts, summer theatre programs for ages 8-18, and galas plus benefit performances such as The Vagina Monologues (which has raised over $20,000 cumulatively for local nonprofit partners).

The business operates a hybrid revenue model combining ticket sales ($5-$60 depending on format and event), recurring season subscriptions, education tuition ($150/week for summer workshops), facility rentals for corporate events and weddings, and a meaningful contribution base from over 25 Season 44 local sponsors, individual donors, and grants (including Tennessee Arts Commission). In May 2022, the theatre acquired Backstage Costume Rentals — a 30+ year-old costume business offering rentals, purchases, accessories, and stage makeup to regional theatres — and operates it as a wholly-owned subsidiary under Roxy Productions, Inc., adding a regional B2B revenue stream extending beyond Clarksville to Middle Tennessee. The core team is approximately 10 employees, supplemented by a rotating ensemble of professional actors recruited nationally; current leadership includes Managing Director Andrew Long (joined January 2026) and Artistic Director / Acting Managing Director Emily Ruck (joined full-time January 2022). Distribution is direct-to-consumer across online (OvATion Tix), phone, and in-person box office channels, plus restaurant and catering partnership packages (Dinner & Show, Mimosa & Matinee, Wine Board & Show).

Name

Roxy Regional Theatre

Legal name

Roxy Regional Theatre

Website

https://roxyregionaltheatre.org

Company type

Private

Founded year

1982

Operating status

Operating

Headcount range

1–10 employees

Short description

Roxy Regional Theatre is Clarksville, Tennessee's oldest professional live theatre, producing a multi-show mainstage season of musicals and plays, operating the 50-seat black box 'theotherspace', a Film Series, youth education programs, and Backstage Costume Rentals serving regional theatres.

Ownership category

akta.pro rank

Product category

Live Theatre & Performing Arts

NAICS

Theater Companies and Dinner Theaters (71111), Theater Companies and Dinner Theaters (711110), Performing Arts Companies (7111), Other Performing Arts Companies (71119)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Regional & Repertory Theatre Companies (MPAGABAB)

akta.pro secondary industries

Musical Theatre (Non-Broadway/Fringe) (MPAGABAG), Classical & Contemporary Theatre (Plays/Drama) (MPAGABAH), Theater, Musicals & Performing Arts (THAJAFAB), Performing Arts & Cultural Event Venues (Theaters, Museums) (THAHAAAG)

Keywords

• Live theatrical performances
• Performing arts education
• Costume rental services
• Venue rental services
• Youth theatre programs

Headquarters

HQ city

Clarksville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Ticket Sales: Individual performance tickets sold directly to consumers for mainstage productions, special events, film screenings, concerts, and educational programming.
2. Season Subscriptions: Season ticket packages offering discounted access to multiple productions throughout the year.
3. Venue Rentals: The Roxy offers facility rentals for events, weddings, corporate functions, and other private gatherings.
4. Costume Rentals: Backstage Costume Rentals operation offering costume rentals, costumes for purchase, accessories, stage makeup, and more to the general public and regional theatres.
5. Education Programs: Summer theatre programs for youth, School of the Arts classes, and student matinee performances.
6. Donations and Fundraising: Annual galas, charitable donations, and sponsorship opportunities from local businesses and individuals.

Pricing tiers

Go-to-market motion1 record

Distribution channels8 records

Marketing channels8 records

Core offering

Roxy Regional Theatre is a professional live theatre company producing Broadway-style musicals, plays, concerts, film screenings, and youth theatre education programs. The theatre operates from a historic downtown Clarksville, Tennessee venue with an additional 50-seat black box theatre (theotherspace). It also operates Backstage Costume Rentals for costume services to the public and regional theatres.

Product overview

Roxy Regional Theatre is a professional live theatre company offering a diverse portfolio of entertainment and educational services. The core offering consists of mainstage theatrical productions including Broadway musicals, plays, and dramatic performances. Supporting services include the Summer Theatre Program and Roxy Regional School of the Arts for youth education, Film Series for cinematic presentations, and Candlelight Concerts for multi-sensory musical experiences. Additional revenue streams include venue rentals, Backstage Costume Rentals (acquired collection), gift cards, merchandise, and various package offerings combining dining experiences with theatre attendance. The theatre also operates theotherspace, a 50-seat black box venue for intimate productions.

Differentiator

Problem solved

Functional benefit

Brands

• Backstage Costume Rentals: Full service costume shop with varied inventory of rental costumes, costumes for purchase, accessories, stage makeup, superheroes, retro clothes, mascots, tuxedos, and over 1,000 sequined gowns. Operated as a subsidiary of Roxy Regional Theatre.
• theotherspace

Products and services

• Mainstage Productions Professional live theatrical productions including Broadway musicals, plays, and dramatic performances presented at the Roxy Regional Theatre venue in historic downtown Clarksville for the general public and visitors.
• Film Series

Quantifiable outcome

• The Vagina Monologues has raised over $20,000 for local Sexual Assault Center, Legal Aid Society of Middle Tennessee, and Urban Ministries SafeHouse

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

18 partnerships are on record, tiered core, major and minor.

• Backstage Costume RentalscoreStrategic or Co-development Partner · 10 May 2022Acquired by Roxy Regional Theatre in May 2022 after 30+ years of operation. George Terrell founded the costume business. The collection includes superhero costumes, retro clothes, mascots, tuxedos, and over 1,000 sequined gowns. Operates as part of Roxy Productions, Inc.
• Edward's SteakhousecoreGTM or Marketing PartnerEdward's Steakhouse (107 Franklin Street) provides dinner and show packages with the Roxy, hosts season unveiling events with hors d'oeuvres and entertainment, and is a Season 44 sponsor. The partnership offers bundled dining and theatre experiences for patrons.
• Planters BankcoreGTM or Marketing PartnerPlanters Bank presents the Film Series at the Roxy and sponsors the 'Season of Giving' campaign. The bank selects the theatre as one of nine area nonprofits for annual fundraising support during November-December.
• Altra Federal Credit UnioncoreGTM or Marketing PartnerAltra Federal Credit Union is a Season 44 sponsor and produces Curtains: Young@Part in part, supporting youth theatre education.
• Waterdogs SCUBA & Safety LLCmajorGTM or Marketing PartnerWaterdogs SCUBA & Safety LLC is a co-producer of Peter and the Starcatcher and presents The SpongeBob Musical: Youth Edition, supporting youth theatre programming.
• Austin Peay State University (APSU)majorStrategic or Co-development PartnerAPSU Department of Music and CECA sponsor events. APSU students receive 2-for-1 ticket deals and $10 Student Rush tickets. Faculty members perform and direct productions. The university is a Season 44 sponsor.
• Tennessee Arts CommissioncoreGTM or Marketing PartnerTennessee Arts Commission provides grant funding as a Season 44 sponsor, supporting arts programming in Clarksville.
• Clarksville Arts & Heritage CouncilmajorGTM or Marketing PartnerCo-producer of County Fair and Season 41 supporter, providing funding for theatrical productions.
• DoubleTree by Hilton Clarksville RiverviewmajorGTM or Marketing PartnerPresenting sponsor of Gala 42 (42nd anniversary celebration), hosting the event and providing venue support.
• Cumberland WindsmajorStrategic or Co-development PartnerA 501(c)(3) nonprofit that regularly performs at the Roxy with concerts, jazz performances, German band shows, and Black History Month tributes. Joint programming for cultural enrichment.
• Beachaven Vineyards & WineryminorGTM or Marketing PartnerSeason 44 sponsor providing wine for gala events and special programming.
• City of ClarksvillecoreGTM or Marketing PartnerCity of Clarksville is a Season 44 sponsor and co-sponsor of the July 3rd Celebration event.
• KrogerminorGTM or Marketing PartnerCommunity Rewards program participant allowing shoppers to support the theatre through grocery purchases.
• Governor's Fine CateringminorGTM or Marketing PartnerCatering partner for gala events including Gala 41 and Gala 42.
• Nicoletta's CateringminorGTM or Marketing PartnerCatering partner for special events including Martinis with The Dreams and brunch events.
• Syd & The GuildminorGTM or Marketing PartnerLocal band providing live entertainment at gala events and fundraising celebrations.
• Urban Ministries Safe HouseminorGTM or Marketing PartnerLocal domestic violence shelter that receives proceeds from Moxie's hART fundraiser and The Vagina Monologues annual benefit performances.
• Swank Motion PicturesminorChannel Partner/ Reseller/ DistributorLicensing partner for film screenings including Hocus Pocus.

Scale indicators5 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• Steppenwolf Theatre Company: Major Chicago-based nonprofit professional theatre with a much larger ensemble and broader national reach. Comparable as a nonprofit professional theatre operating educational programming and venue rentals, though at a substantially larger scale and broader geographic draw than the Roxy.

Direct peers

• Triad Stage: Greensboro, NC-based LORT professional regional theatre producing a season of plays, musicals, and special events with strong educational outreach. Comparable as a Southeast nonprofit professional theatre with subscription programming and community engagement focus.
• Flat Rock Playhouse: North Carolina's professional state theatre producing a season of musicals and plays in a small-town setting. Comparable as a historic professional regional theatre with subscription seasons, youth programming, and venue rentals in a non-metro market.
• Playhouse on the Square: Memphis-based professional regional theatre operating multiple venues and producing mainstage productions, education programs, and community initiatives. Comparable as a multi-venue Southeast nonprofit professional theatre with similar programming depth and community partnerships.
• Virginia Stage Company: Norfolk-based professional regional theatre producing mainstage productions and education programs. Comparable as a Southeast regional LORT-tier professional theatre with subscription and youth programming.
• Clarence Brown Theatre: University-affiliated professional theatre at the University of Tennessee producing a season of plays and musicals with educational programming. Comparable to the Roxy as a Tennessee-based professional regional theatre with academic partnerships and youth training.
• Tennessee Repertory Theatre: Nashville-based professional regional theatre producing mainstage plays and musicals with subscription and education programming. Comparable as a Tennessee professional nonprofit theatre with similar season subscription and educational offerings.
• Actors Theatre of Louisville: Long-running professional regional theatre in Kentucky operating a multi-format season including classics, new works, and youth programming. Directly comparable as a nonprofit professional regional theatre with subscription, education, and community engagement programs in a mid-sized Southeast city.

Regional players

• Nashville Children's Theatre: Nashville-based professional theatre focused on young audiences, with school matinees and youth theatre programming. Comparable to the Roxy's School of the Arts and Summer Theatre programs as a Tennessee-based nonprofit theatre serving families and students.

Others

• Swank Motion Pictures: Licensing distributor of theatrical film content to non-theatrical venues including community theatres. Comparable as an ecosystem partner — Swank is the Roxy's actual licensing partner for its Film Series, illustrating the supply-side relationship that enables the Roxy's film screenings.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xfacebook.com/roxyregionaltheatre
• YouTubeyoutube.com/@roxyregionaltheatre
• Facebookfacebook.com/roxyregionaltheatre
• Instagraminstagram.com/roxyregionaltheatre
• LinkedInlinkedin.com/company/roxy-regional-theatre

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Roxy Regional Theatre