Rumah Sakit Bhakti Husada

What Rumah Sakit Bhakti Husada does

Rumah Sakit Bhakti Husada (RS Bhakti Husada) is a private general hospital headquartered in Cikarang Utara, Kabupaten Bekasi, West Java, founded on 5 August 1982 by dr. H. Roeshadi, SH through the Yayasan Bhakti Husada non-profit foundation. The hospital operates 110-122 beds with 24/7 emergency (IGD), inpatient and outpatient services across 16+ specialties staffed by approximately 28 specialist doctors, supported by CT-Scan, X-Ray, USG, automated laboratory, hemodialysis with high-standard water treatment, modern operating theaters with LED surgical lighting and filtered ventilation, EKG, and ESWL (non-invasive kidney stone lithotripsy). Specialty clinical differentiators include TAP Block and ERACS protocols enabling faster cesarean recovery, a premium Poli Eksekutif one-stop service, and a Sunday-exclusive executive clinic serving working professionals.

The business model combines fee-for-service healthcare delivery with package-based medical check-ups (Platinum/Gold/Silver tiers) and recurring revenue from insurance partnerships covering BPJS Kesehatan, BPJS Ketenagakerjaan, and 20+ private insurers. The hospital also generates corporate revenue through occupational health contracts with industrial tenants of the Cikarang industrial zone (Indofood, Toyota Tsusho Nusa Transport, Dai Nippon Printing, Resin Plating Technology, PT MANE, KAO, among others), and runs a second branch — RS Bhakti Husada II in Purwakarta (Sadang-Subang) — established in 2010 as part of a small multi-site Bhakti Husada Group.

Patient acquisition blends direct walk-in/appointment services, a WhatsApp-driven booking channel, an Android mobile app for registration, and an active community outreach program including mobile BPJS services, free health screenings, charity medical missions with Kementerian Sosial and Pemerintah Kabupaten Bekasi, and specialist consultation visits to partner Puskesmas (community health centers) and clinics. Marketing is executed primarily through Instagram and TikTok live talkshows (Bincang Sehat Bhakti), YouTube educational content, and a corporate website. The company is privately held by Yayasan Bhakti Husada with no external equity participation or stock listing disclosed.

Name

Rumah Sakit Bhakti Husada

Legal name

Rumah Sakit Bhakti Husada

Website

https://rsbhaktihusada.com

Company type

Private

Founded year

1982

Operating status

Operating

Headcount range

11–50 employees

Short description

Rumah Sakit Bhakti Husada is a private West Java general hospital in Cikarang, founded 1982, operating 110-122 beds with 28 specialists across 16+ specialties, serving insured, corporate, and walk-in patients via 24/7 IGD, diagnostics, hemodialysis, ESWL, and premium executive clinics, plus a Purwakarta branch.

Ownership category

akta.pro rank

Product category

Hospital Healthcare Services

NAICS

General Medical and Surgical Hospitals (6221), General Medical and Surgical Hospitals (622110)

SIC

Services-General Medical & Surgical Hospitals, Nec (8062), Services-Hospitals (8060)

akta.pro industry

PRIMARYHLAFAAAG

Critical Access & Rural Hospitals

Healthcare & Life Sciences/Healthcare Providers & Systems/Acute Care Hospitals & Health Systems

Keywords

• General hospital services
• Emergency medical care
• Specialist polyclinic services
• Hemodialysis treatment
• Diagnostic imaging services

Headquarters

HQ city

Cikarang Utara

HQ country

Indonesia

HQ region

Asia

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Supply Chain, Marketing or Sales

Revenue model

1. Healthcare Service Fees: Direct patient service fees for consultations, procedures, diagnostics, inpatient care, and surgeries. Revenue is generated from fee-for-service payments from patients, corporate clients, and insurance claims.
2. Medical Check-Up Packages: Medical check-up packages offered to individuals and corporate clients for preventive health screening, generating recurring revenue from employee wellness programs.
3. Insurance/BPJS Partnerships: Revenue from insurance partnerships including BPJS Kesehatan (national health insurance) and multiple private insurance providers (BRI Life, Mandiri Inhealth, Manulife, Admedika, BNI Life, Allianz, Astra Life, Sinarmas, Avrist).

Pricing tiers

Go-to-market motion2 records

Distribution channels7 records

Marketing channels8 records

Core offering

Rumah Sakit Bhakti Husada operates a general hospital in Cikarang, Indonesia providing comprehensive inpatient and outpatient healthcare services including 24-hour emergency care (IGD), specialist polyclinics across 16+ medical specialties, surgical operations, hemodialysis, laboratory diagnostics, radiology (X-Ray, CT-Scan, USG), pharmacy, and executive/premium outpatient services (Poli Eksekutif and Sunday Clinic). The hospital also offers specialized procedures such as ESWL for non-invasive kidney stone treatment and obstetric services including TAP Block and ERACS for cesarean recovery.

Product overview

Rumah Sakit Bhakti Husada Cikarang adalah rumah sakit umum yang menyediakan layanan kesehatan terpadu dan paripurna. Portofolio produk meliputi layanan inti rumah sakit (IGD 24 jam, Poliklinik dengan berbagai spesialisasi, Kamar Operasi, Laboratorium, Radiologi dengan X-Ray/CT-Scan/USG, Hemodialisa, dan Farmasi), layanan premium (Poli Eksekutif dan Sunday Clinic untuk pasien yang menginginkan kenyamanan dan kecepatan layanan), layanan diagnostik khusus (ESWL untuk penanganan batu ginjal tanpa operasi, USG Kehamilan 2D/3D/4D, EKG), serta layanan akomodasi (Ruang VVIP dan Ruang KRIS). Rumah sakit juga menyediakan paket medical check-up dan aplikasi mobile untuk pendaftaran online.

Differentiator

Problem solved

Functional benefit

Products and services

• IGD 24 Jam (24-Hour Emergency Department)
• Poliklinik (Specialist Outpatient Clinic)
• Poli Eksekutif (Executive Polyclinic)
• Sunday Clinic
• Kamar Operasi (Operating Theater)
• Laboratorium (Laboratory)
• Hemodialisa (Hemodialysis)
• Farmasi (Pharmacy)
• Radiologi (Radiology)
• ESWL (Extracorporeal Shock Wave Lithotripsy)
• EKG (Electrocardiography)
• Ruang VVIP (VVIP Inpatient Room)
• Ruang Kelas Rawat Inap Standar (KRIS)
• Paket Medical Check-Up
• Aplikasi Mobile RS Bhakti Husada
• Layanan USG Kehamilan 2D/3D/4D

Quantifiable outcome

• ESWL procedure completed in 45-60 minutes on outpatient basis with fast recovery and no hospitalization required
• +3 more outcomes

Named customers10 records

Segments5 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

29 partnerships are on record, tiered core, minor and major.

• Yayasan Persatuan Pensiunan (YPP)coreStrategic or Co-development Partner · 27 February 2026Collaboration with the Ministry of Social Affairs (Kemensos) and Bekasi Regency Government to conduct humanitarian medical missions including free cataract surgery and circumcision (khitan) programs. YPP serves as a humanitarian foundation partner in organizing charitable healthcare events.
• RelianceminorStrategic or Co-development Partner · 29 January 2026Partner in social service (bakti sosial) programs providing free pregnancy ultrasound services (2D/3D/4D) at RS Bhakti Husada for pregnant women in Cikarang and surrounding areas.
• ISOmedikminorStrategic or Co-development Partner · 29 January 2026Medical equipment and technology partner collaborating on free pregnancy ultrasound social service event, providing advanced ultrasound technology for the community health program.
• Puskesmas TambelangmajorStrategic or Co-development Partner · 27 November 2025Exclusive urology consultation collaboration bringing specialist urology services (dr. Albert Ivan Parasian, Sp.U) directly to community health center patients, improving access to specialist care for rural communities.
• Puskesmas Karang BahagiamajorStrategic or Co-development Partner · 6 November 2025Free surgery consultation outreach bringing specialist surgery consultations to community members through the community health center, increasing healthcare accessibility for rural populations.
• BPJS KesehatancoreOthersNational health insurance scheme partnership providing coverage for general patients. The hospital serves a large population of BPJS Kesehatan beneficiaries offering cashless treatment across all available services including emergency, inpatient, outpatient, diagnostics, and surgeries. The hospital also hosts mobile BPJS registration services (BPJS Keliling) to facilitate new registrations and data updates for community members.
• BPJS KetenagakerjaancoreOthersNational employment insurance provider partnership covering work-related health incidents and occupational health services for employed patients.
• PT. Indofood CBP Sukses MakmurcoreGTM or Marketing PartnerMajor Indonesian food and beverage manufacturer with facilities in the Cikarang industrial area. Corporate healthcare partnership providing employee medical services, health check-ups, and treatment for workers.
• PT. Toyota Tsusho Nusa Transport (TTNT)majorGTM or Marketing PartnerToyota Group logistics and transportation company operating in Cikarang industrial zone. Corporate healthcare partnership for employee occupational health services.
• PT. Dai Nippon Printing IndonesiaminorGTM or Marketing PartnerJapanese multinational printing company with manufacturing operations in Cikarang. Corporate healthcare partnership for employee medical care.
• PT. Resin Plating TechnologyminorGTM or Marketing PartnerIndustrial electroplating company in Cikarang. Corporate healthcare services for workers including occupational health support.
• PT MANEminorGTM or Marketing PartnerFlavor and fragrance company (MANE) operating in the Cikarang industrial area, providing employee healthcare services.
• PT KAOminorGTM or Marketing PartnerKao Corporation subsidiary in Indonesia manufacturing personal care and household products, based in Cikarang. Corporate healthcare partnership.
• BanshuminorGTM or Marketing PartnerManufacturing company in Cikarang industrial area with corporate employee healthcare services at RS Bhakti Husada.
• PT YasufukuminorGTM or Marketing PartnerJapanese manufacturing company in Cikarang providing employee healthcare access through RS Bhakti Husada.
• Asuransi BRI LifemajorOthersLife insurance company offering health insurance products. Cashless treatment services for policyholders at RS Bhakti Husada.
• Mandiri InhealthmajorOthersState-owned insurance (Bank Mandiri) health insurance provider. Cashless healthcare services for insured members.
• ManulifemajorOthersInternational life insurance and financial services company. Health insurance cashless coverage for members using hospital services.
• AdmedikamajorOthersHealth insurance administrator (third-party administrator) facilitating cashless claims for various insurance schemes at the hospital.
• BNI LifeminorOthersBank Negara Indonesia life insurance subsidiary. Health insurance products with cashless treatment at RS Bhakti Husada.
• AllianzminorOthersGlobal insurance company offering health coverage. Cashless treatment services for Allianz health policyholders.
• Astra LifeminorOthersAstra International life insurance subsidiary. Health insurance cashless services for members.
• Asuransi SinarmasminorOthersSinarmas Group insurance company. Health insurance coverage with cashless treatment at RS Bhakti Husada.
• AvristminorOthersInsurance company providing health insurance products with cashless hospital services at RS Bhakti Husada.
• Jasa RaharjamajorOthersState-owned insurance company providing mandatory accident insurance (JKK and JHT related). Provides healthcare coverage for accident victims at the hospital.
• Kementerian Sosial Republik Indonesia (Kemensos)coreStrategic or Co-development PartnerGovernment ministry collaboration for humanitarian healthcare missions targeting underprivileged communities in Kabupaten Bekasi. RS Bhakti Husada serves as the medical facility for free cataract operations and circumcisions organized by Kemensos and attended by the Acting Regent of Bekasi.
• Klinik SritinaminorStrategic or Co-development PartnerExclusive specialist doctor visit program where RS Bhakti Husada's general surgery specialists conduct consultations at Klinik Sritina, providing specialist access to clinic patients.
• Klinik Sukaraya MedikaminorStrategic or Co-development PartnerHealth consultation corner (Pojok Konsultasi Kesehatan) collaboration where RS Bhakti Husada doctors conduct community health outreach sessions at the clinic.
• Pemerintah Kabupaten BekasicoreStrategic or Co-development PartnerLocal government partnership for humanitarian healthcare missions, with the Acting Regent (PLT Bupati) attending charity medical events organized with Kemensos and YPP at RS Bhakti Husada.

Scale indicators5 records

Recent moves10 records

Expansion highlights5 records

Direct peers

• Eka Hospital: Private hospital brand under Sinar Mas focused on general and specialty inpatient/outpatient services with premium positioning; comparable in combining specialty technology (cardiology, advanced imaging) with executive clinic offerings.
• Mitra Keluarga Karyasehat (MIKA): Listed Indonesian hospital chain specializing in general hospitals with strong maternity, pediatric, and emergency services — direct overlap with Bhakti Husada's OBGYN, pediatric, and IGD offerings and similar mid-market suburban positioning.
• Mayapada Hospital: Private hospital chain under the Mayapada/Djarum group offering general and specialty care with executive clinics and corporate health services; comparable in serving urban/suburban industrial-area populations with multi-specialty coverage.
• Bunda Hospital Jakarta: Private general hospital with strong OBGYN, pediatric, and neonatal focus; comparable to Bhakti Husada's maternity/ERACS services and similar mid-sized general hospital positioning in the Greater Jakarta region.
• Awal Bros Hospital: Private hospital group operating general hospitals across Indonesian secondary cities, with emergency, specialist, and corporate health offerings — comparable in serving industrial-area and suburban populations with comprehensive general services.
• Omni Hospitals: Private hospital group operating general hospitals with executive polyclinics and insurance partnerships; comparable in offering premium outpatient services alongside general inpatient care.
• Siloam Hospitals International: Indonesia's largest private hospital chain (listed on IDX), operating general medical and surgical hospitals with multi-specialty coverage, executive clinics, and corporate health programs. Most relevant direct peer given similar general-hospital model, insurance/BPJS participation, and corporate client base.
• Hermina Hospitals (HEAL): Public-listed hospital chain with a comparable general-hospital footprint, multi-specialty coverage, and strong maternal/child health services — competes for similar suburban and BPJS-funded patient pools in Java.

Regional players

• RS Permata Keluarga (Cikarang): Regional general hospital based in the Cikarang industrial area offering similar multi-specialty services and insurance acceptance; a direct local competitor in the same primary catchment.

Broad incumbents

• Indonesia Healthcare Corporation (IHC): State-owned hospital network (formerly Pertamina Bina Medika) operating a broad portfolio of general and specialty hospitals across Indonesia; broader scale and state backing make it an incumbent comparable rather than a direct competitor, but relevant for landscape and pricing benchmarks.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/RSBhCikarang
• Instagraminstagram.com/rsbhaktihusadacikarang
• TikToktiktok.com/@rs_bhaktihusadacikarang
• LinkedInlinkedin.com/company/rumah-sakit-bhakti-husada

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Rumah Sakit Bhakti Husada